Matt Brown Show - Conversations That Power The Business World.
The Matt Brown Show features over 900+ episodes, an audience in 100+ countries and is ranked in the top 2.5% of all podcasts globally. Today the show is a lexicon of high-value content for entrepreneurs, investors, business leaders, and technologists around the world. www.MattBrownShow.com.
Matt Brown Show - Conversations That Power The Business World.
MBS911 - Marketing Smarter with AI: Jeanne Sheehy, CMO of Bostrom
In this episode of The AI Advantage, Matt Brown sits down with Jeanne Sheehy, Chief Marketing Officer at Bostrom, to explore how AI is reshaping the marketing landscape inside associations. Jeanne shares how her nine-person marketing team is experimenting with tools like Synthesia for video production, Hey Orca for smarter social media management, and analytics platforms that personalize communications and improve campaign performance.
She explains how Bostrom created an AI Council to establish guardrails, policies, and readiness frameworks that help associations adopt AI responsibly without compromising confidentiality or trust. From reducing video production timelines to tailoring content for member engagement, Jeanne outlines how AI is helping marketers do more with less while also highlighting the importance of transparency and ethical use.
