We again welcome Ed Steenman who's Steenman Associates handles car dealers and groups out of his Seattle ad agency for a Street Views Edition of Media Insultants. We wanted to keep an eye on the rapidly changing auto advertising field for our listeners. Join us as Ed talks about everything from Ford Blue to excessive mark ups and the impact local media can have on dealer sales.
Media Insultant is produced each Wednesday as Jackson Weaver & Keith Samuels offer comments, ideas and sometimes snarky comments about the current media landscape. They focus on radio and TV primarily - but also any media that is relevent or beneficial to media sales and management. Videos are under the Media Insultant Showcase on Vimeo.
Comments are always welcome at jackson@intownmedia.com
Thanks for listening!