Given all the potential that Pinterest can offer in terms of attracting highly qualified readers and leads for nearly every niche you can think of, you'd think that Pinterest would be a great fit for e-commerce, right?
If this were true, you'd see all types of e-commerce brands and products using Pinterest as their number one driver of traffic. And, more importantly, generating more revenue.
However, this is not the case.
The truth is, Pinterest is not a good fit for e-commerce stores if you continue to do what everyone else is doing.
Right now, most e-com stores are pinning your product images to Pinterest or even sending Pinterest users to a product listing directly from Pinterest.
If this sounds familiar, you're probably wasting your time as it's pretty much like throwing mud against a wall and hoping something sticks.
It's this approach that makes Pinterest a bad fit for e-commerce stores.
As you'll discover in this episode there is a way to make Pinterest a great fit for your e-commerce store.
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