The Download

Case Study - Mr Goodbar

Britton Lorentzen Season 1 Episode 10
Mr. Goodbar is one of the original candy bars created by Hershey's. In recent years, it's lacked proper advertising and marketing even though it's one of Hershey's original products. We take a look at Mr. Goodbar and give up a refreshed look and feel with a new marketing campaign.

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