It Runs In The Family
Hello! We're Liz & Leila Willingham and welcome to "It Runs In The Family". We're the mother and daughter duo working within the public relations and communications agency, Liz Lean PR. Running a business is hard - really hard. Every business has its challenges and it's own ups and downs - but in a family business, this is often exaggerated by the willingness to speak your mind. But it also has some huge advantages that the corporate cultures just can't compete with. In this podcast, featuring a different family business guest in each episode, we're going to be digging into the stories, values and traditions of other family and multi-generational businesses. We'll explore their history, learnings and how they've developed through the generations and the unique advantages they've had over their competitors. We discover where human relationship migrates into business; the ups, downs, twists, turns and landmark moments that seal the fate of these fascinating organisations. You’ll get to hear some brilliant life stories too; some to make you laugh and others that’ll warm your heart. Many of our clients are family businesses who we've worked very closely with over a number of years - we've heard brilliant stories that reveal true values and fun operating as a family business. We want you to feel inspired by stories of others, find their honesty relatable and reach out to us with your own experiences. If you have any questions for future guests, have a story of your own or have any feedback please do feel free to get in touch on our Instagram: https://www.instagram.com/itrunsinthefamilypodcast/
It Runs In The Family
The Power of Community, Curation & Creativity with Yard & Parish Co-Founders, Samantha Newell & Alesha Bailey #24
Welcome back to It Runs In The Family, returning in 2022 with a series first: a dynamic duo of cousins behind discovery platform Yard & Parish!
While Co-Founders Samantha Newell & Alesha Bailey may be cousins, their bond is so close that their complementary skills are akin to what we’ve seen from siblings.
Samantha & Alesha join us on episode 24 for a dive into their endearing sense of community for the independent, black-owned businesses they share with their users, how they’ve gained so much organic traction, and finding the right sources of finance to achieve their ambitious, culturally poignant goals.
This episode covers:
- The confluence of complementary skill sets between Samantha & Alesha
- Growing a sense of community with customers and vendors alike
- Finding the right investment that aligns with business values
- Building a brand upon a sibling-like relationship between cousins
Links and references at: https://lizleanpr.co.uk/podcast-runs-in-the-family/
Liz Willingham: https://www.instagram.com/lizzielean/
https://www.linkedin.com/in/liz-willingham-09273a3/
Leila Willingham: https://www.instagram.com/leilawillingham/
https://www.linkedin.com/in/leila-willingham-821530a1/
Liz Lean PR: https://www.lizleanpr.co.uk/