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Women With Altitude: Bold, Brave & In Business
Host: Andrea Turner-Boys | Women With Altitude
Description:
Welcome to Women With Altitude: Bold, Brave & In Business—the podcast where we lift the hood on what it takes to run a business, lead confidently, and create success on your terms.
Hosted by Andrea Turner-Boys, founder of Women With Altitude, this show features unfiltered conversations with entrepreneurial women who share the highs, lows, and lessons learned along the way. From mindset shifts to business strategies, resilience to leadership, we talk about the actual work behind building a thriving business—no fluff, no filters, just honest insights from those who’ve been there.
If you’re a female entrepreneur, small business owner, or aspiring leader, this podcast will give you the courage, wisdom, and practical tools to take your next bold step.
🎙️ New episodes monthly featuring fearless women and real business stories.
🔗 Join the community: womenwithaltitude.com.au
Women With Altitude: Bold, Brave & In Business
Episode 21: SEO Unlocked: Why Most Businesses Are Missing Out (and How to Fix It)
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Episode Overview
In this episode, we dive deep with Sarah McKellar—a professional firefighter, mum of triplets, and founder of Top Gong Digital Marketing—to uncover the realities behind SEO and why so many businesses struggle to get it right. Sarah’s unique journey from emergency services to digital marketing brings a fresh perspective on resilience, learning new skills, and the power of visibility online.
Key Themes
- Balancing Act
Sarah shares how she juggles a high-pressure career, family life, and entrepreneurship, revealing the systems and support that make it possible. - SEO Demystified
We explore why so many small businesses are lost when it comes to SEO, and Sarah breaks down her practical, approachable methods for getting found online. - Growth Mindset
From imposter syndrome to embracing delegation, Sarah opens up about the mindset shifts that have helped her grow both personally and professionally.
Practical Takeaways
- You don’t need to be a tech expert to master SEO—Sarah can take a look at your site and give you tools to see where you can make a start
- SEO is a long game, you dont see the results straight away and that can be tough
- Time management and asking for help are essential for anyone wearing multiple hats.
- Delegating tasks can free you up to focus on what matters most and scale your business.
- Confidence grows as you learn and implement new skills—don’t let self-doubt stop you.
Wrap-Up
Sarah shares her experience for anyone thinking of starting a side hustle while working full-time, her vision for Top Gong Digital Marketing, and the resources that have helped her thrive.
Tune in to hear Sarah’s inspiring story and practical tips for business owners ready to boost their online presence!
Connect with Sarah
- Website: topgongdigitalmarketing.com.au
- Facebook: @topgongdigital
- LinkedIn: Top Gong Digital Marketing
Enjoyed This Episode?
If this resonated with you, we'd love to hear about it. Share it with a woman in business who needs to hear this message today — and come find us in the Women with Altitude community.
Women with Altitude
Website: womenwithaltitude.com.au
Instagram: @womenwithaltitude
Facebook: @WomenwithAltitudeAustralia
WWA/TBS Podcast is brought to you by Women with Altitude — NSW and ACT's community for women in business who believe in kindness, growth, and lifting each other up.