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Build a Better Business
Never Give Up on Your Dreams with Shaun Ghulam
August 29, 2018 Shaun Ghulam
Build a Better Business

Never Give Up on Your Dreams with Shaun Ghulam

August 29, 2018

Shaun Ghulam

In countless interviews of the most successful people in the world, several patterns emerge. One of the qualities of ultra-successful people is a tenacity that drives them forward no matter what occurs. As an entrepreneur or executive of a company when you have that quality and you combine it with a big dream something truly special can happen.

In countless interviews of the most successful people in the world, several patterns emerge. One of the qualities of ultra-successful people is a tenacity that drives them forward no matter what occurs. As an entrepreneur or executive of a company when you have that quality and you combine it with a big dream something truly special can happen.

Episode Transcript

Speaker 1:0:00Hello greatness seekers, you're listening to the Jamie Irvin podcast, a podcast for people who are looking for great advice about business and life.

Speaker 2:0:20Every business needs a website. I know when I started my business, I couldn't afford to hire a web designer and so I used a template based website and it worked in the beginning, but eventually I just couldn't get my website to do the things I needed it to do, and so I hired Garrett at track star webdesign. Garrett and his team have been producing websites for all of the businesses I have been involved in, including this podcast since 2012. If you need a professional website that is going to produce results, then I highly recommend that you use track star web design. Check it out at Jamie urban.ca/track star today.

Speaker 1:0:59Okay, greatness seekers. Let's get started. Here's your host, Jamie Irvin.

Speaker 2:1:04In countless interviews of the most successful people in the world, several patterns emerge. One of these qualities of ultra successful people is a tenacity that drives them forward. No matter what occurs as an entrepreneur executive of a company, when you have that quality and you combine it with a big dream, something truly special can happen. In today's episode, we're going to talk about never giving up on those dreams.

Speaker 1:1:29It's time for our interesting interview and greatness seekers. You're going to love this week's guest.

Speaker 2:1:37Sean is the CEO of reminded, an award winning creative agency located in downtown Brampton, Ontario, Canada. He's an influential entrepreneur and is dedicated to helping business owners fulfill their dreams through his experiences. Here is my interview with Sean. Sean, are you ready for greatness?

Speaker 3:1:56Of course I am. I'm built for it.

Speaker 2:1:58Ah, thank you so much for being on the show. Shawn. You were experiencing a fair amount of success in business. We need to know what's your blueprint for success. What are you consistently doing that is contributing to your success today?

Speaker 3:2:12One of the big things, Jamie, is consistency in your business. You have to put in the daily effort. You have to understand and what your vision is, where you're planning to take the business, how you plan to help your customers. So you got to put in a consistent effort every single day. There's no days off and this is not a nine to five. You got to work, work, work until you're tired.

Speaker 2:2:35Now we were talking before and you mentioned that it's really important not to get sidetracked by other offers and to be pulled away from your core, your core strategy or your vision is. Can you talk just a little bit about your experience with that and how you've stayed on point with your vision?

Speaker 3:2:56Of course. Well, being in business for awhile, a lot of want to approach you to start their own business activities to fulfill their dreams. So you get a lot of pitches on a weekly basis, you know, trying to join forces, partner up with local entrepreneurs. It's, it's difficult, you know, I'm always open minded to hearing potential opportunities, which is a good thing because I could learn from it, but I have to stay true to my vision at deepmind minded, why I started this business and what my bottom line is, which is to help others fulfill their dreams. So I kind of take it in, but if it doesn't fit my vision and what I'm trying to accomplish, I kindly say, you know, this is not for me. I do appreciate your time because because you never want to burn bridges

Speaker 2:3:42with my clients when I'm coaching them. We always try to get to the bottom of what their service actually does for their client. Right. Well, the impact it has not, not the technical work that they do, but the impact it has and that's really critical to understanding what strategies you should employ and when you should accept something because it should, it should contribute to that. Not Take away from that. So I'm really glad that you brought that up. Thank you. No, thank you as well. Now you haven't always had the level of success that you currently have. A just from our conversation prior to this, you talk a little bit about some of the failures that you've had, some of the barriers you've had to overcome. Tell us about what barriers you've experienced and how did you overcome them?

Speaker 3:4:28Well, I'm going to take you back to when I was 17. I'm 34 and a half now. I started out my career just in general, you know, I, I had a lot of jobs and working for a lot of different industries just to pay the bills. I've been fired from over 16 jobs up to 28 years old. I was married for two months. I came in the morning to my job and they fired me. Can you imagine how that feels? How that brings you down? It was a terrible experience. I had all these people dealt me that, that I couldn't do it. I couldn't be successful. So part of the barrier here was dealing with failure and rejection over and over and over again to the point where I have to realize that, you know, working for somebody else or having a boss control me. That's not for Sean. So I started my own business. I overcame it. I'm consistent, I'm positive, and I'm here to help my customers.

Speaker 2:5:24So Sean, what I kind of here there is, is two things. One, your self awareness helped you to make a decision about which direction you should go that better suited you. And then you've been successful, so that kind of right away just remove the barrier, but go a little bit deeper into the impact this had on you on a personal level. Because I know it wasn't easy for you.

Speaker 3:5:48No, because in mentally it's draining. Like we're all human. We all do the same things, but mentally it's, that's where, that's where the challenges. It's mind over matter. So you gotta be. I learned how to be mentally tough right now. Things don't bother me as much. So if I get rejected, it's part of the process. If someone shuts the door on me, which that happened to me, going door to door sales, they threw me out of their office. You know, I, I find with that it's all part of the journey. All part of the process. You can reject me, reject me, reject me over and over and over again. But I'm going to keep going.

Speaker 2:6:23And I think that the experiences that we have combined with that self awareness about what we can and can't do is a powerful combination because it empowers us to go down a path where what we're doing matches who we are. And that gives us real strength. I think when I see people struggling, often they're trying to go down a road that they're just not built for. So it really sounds like you've got that figured out and you're benefiting from that. That's fantastic. Looking back, looking back on your journey, when did you have a moment of greatness now? I define a moment of greatness as when you've overcome those barriers and you're starting to now see success for the first time. Tell us that story and tell us how you celebrate it.

Speaker 3:7:08Well, you know, started my business. I was full based for about five to six years. You know, something that you want to keep costs low, you're comfortable in your house. And there was a point at time back in June 2017 where I felt like I was getting comfortable working from home. I wasn't seeing the growth that I expected, so I took that plunge. I opened up my first office, June 2017 in Mississauga, Ontario. It was one of the greatest feelings ever and I actually closed that office in two days, so I had to move and everything by all my equipment for June first. How amazing is that?

Speaker 2:7:46So when you say close, you mean that you close the deal in two days and we're moved in. That's pretty quick.

Speaker 3:7:52Yes. I mean it was a great opportunity in even though I wanted to move to my intensity in Brampton, but I found a great opportunity and Mr. Sagar closing in two days. I signed a contract. I got the keys room first and I moved everything on that day.

Speaker 2:8:06So tell us how you were feeling. I see the picture in my head. You know, you're in your blue jeans and tee shirt. You've been working all day, moving equipment and furniture and your, your sweat it, it's all done. It's all set up. You take a step back, you're there alone. What were you feeling? How did that go?

Speaker 3:8:23Well, that was an amazing feeling and actually had help from my wife, my father in law, and, you know, there was a moment that I wanted a personal moment, you know, just to myself to take it all in. I felt I felt amazing. It was like I dreamed about this and from a little child and growing up being a business owner and just having my own space, cool in my life, my destiny. It just, it felt amazing. I just, I can't put it into words. It's hard.

Speaker 2:8:49I, I understand that feeling. I remember the first time that we bought a truck and trailer for our contracting business and we got it all lettered up. It was a big investment, like you said, $2,000 a month for your office. So it's like 24,000 a year. Uh, I dropped that on the, on the truck and trailer as well. And it was like, yeah, it was a big stepping out on a limb. Right. It's taking on that financial. You're like, yeah, but at the same time you look at it and you go, I made it like it's it, it makes me professional, it makes me a real entrepreneur and I, yeah, that's a fantastic feeling of. I really hope that all of our listeners are able to experience that at some point on their journey. So thank you for sharing that story. If you were starting over again, what it, what advice Sean would you have for your younger self? Well, I was

Speaker 3:9:37take a risk at an early age and to me, I look back on my story and I'm like, you know, I went over the same thing. I went through the same thing over and over and over again. It took me 16 jobs being fired from to realize that and I should have made a pledge in, into potentially starting a business. So. And so some providers that I would have took a I want to, I should have took a risk earlier in my younger days and just in this wind with it to, to take an it Howard King,

Speaker 2:10:05you know, that's such good advice because as we get older, we increase our responsibilities for our family, for financial responsibilities. It gets harder and harder as time goes on because you think to yourself, if this doesn't work, how much time do I have to recover? I think young people in their, let's say early twenties, they don't realize how much time they actually have. I think when you get up, like you said, you're 34, I'm 38. You start to approach the middle part of your life and you realize, okay, like I've still got 40, 50 years, but you know, the last 20 went pretty quick. But when you're 20, I mean you can totally blow the whole thing up, move back home and start over. And it's not a really a big deal compared to when you're married and you've got children and a mortgage.

Speaker 3:10:51It's tricky because when you're at a young age, 18 to 20, you have the pressure to find a job like that's what our parents were. Tom, go to school, get an education, find a nine to five. They don't understand the entrepreneur life.

Speaker 2:11:04Yes, and that is a real challenge for people. Although I think that's changing now that entrepreneurship has become so popular, but I think when even even 10 years ago, I think that it was less popular than it is today and parents didn't understand, so we are approaching our teaching moment. We're going to take a break to hear from our sponsors, but before we do, Sean just said a couple words. What are you going to teach us? Never give up on your dreams. All right, let's hear from our sponsors. Hey, if you've been listening to the show for any length of time, you know that I absolutely am a evangelist for business systems. If you want to create great systems in your business, you need a tool to help you do it. I recommend process street. I use it in my own business. I recommend it to all my coaching clients and I think you should check it out.

Speaker 2:11:50Check out process street today. You can go to [inaudible] dot ca slash process street. That's Jamie urban.ca/process street. This episode is also sponsored by our affiliate. Free Up. You just heard a commercial from screen to fit and that's a software application that's gonna. Help you scientifically identify the right kind of people to hire on a fulltime basis, but what if you're not in a position to hire someone full time, and that's why I partnered with Nathan and free up. Free up allows you to request meat and higher prevented freelancers. I'm talking about getting access to the top one percent of applicants. These are the best of the best. The great thing is is that you can decide how much time you're going to hire them for each week, so if you're not ready to hire someone full time, why not outsource some of the work to a freelancer? Give it a try today. Go to Jamie, urban.ca/free up. That's Jamie urban.ca/free up. It's spelled F, r e e e, U P, I did, and within a couple hours I had four freelancers ready to start work for me immediately. It was so easy to do and I really highly recommend it because I'm using it myself. Okay, Sean, we're back. You're going to teach us how to never give up on our dreams and although we were just talking about advice for younger people, this teaching moment is for everyone. Sean, the mic is yours.

Speaker 3:13:11Thank you very much. The biggest thing and as citizens to never give up on your dreams, you're going to have obstacles. You're going to have challenges. You're going to have barriers. People are going to try to bring you down, no matter what moment in Norman, no matter what step sets we have achieved in your career, you just got to always stay positive and focus on the bottom line and always remember that feeling of why you started because the reason you started to feel you on a daily basis give you that fuel and power to never give up and just keep pushing towards your success. There's multiple times where even at my current stage of business that I felt like this was a time to give up because things got difficult. I remain positive. I kept moving forward. I believed in myself and I believed that I could do it, and up to this date here, daintily my business is doing pretty well. I helped a lot of individuals overcome their challenges, fulfill their dreams, and that gives me my personal satisfaction. So don't give up. Believe in yourself and understand that you are going to fail. You might fail over and over and over again, but it's normal. We all go through and just remain positive. Keep pushing forward and I guarantee you, you will see success.

Speaker 2:14:32Okay, Sean, so I appreciate your motivating message because I think where you took that from a macro is very, very applicable to all of us, but I think we need to go deeper to really call this a teaching moment and I know you've got it within you, so I'm going to ask you a few questions and you just give me your honest feeling about how we can take that from that macro level, that kind of 30,000 foot view and bring it down to something more practical and something that people could take away right now and apply today. Okay, so you talked about how I got my notes here. You talked about staying positive. Now when you are not feeling positive, when you were feeling down, you're overtired, whatever's bringing you down, you're, you're facing something that's challenging, things aren't going well. What do you specifically do to try to flip the switch and get back to positivity?

Speaker 3:15:28You know what I do? I actually have a, a family photo on my desk with my son, prince and my wife Janet. So this actually I look at it daily, like every 10 seconds that it gives me that positive energy and the knows what I'm working for, so that's a part of and what I do to keep me going and motivated and on top of that actually have a vision board on my computer, on my wallpapers. So I look at that daily, I look at my family, which is the most important thing to me and that just keeps me going during the negative times and, and yeah, I just helped me,

Speaker 2:16:07Shawn. That's gold. Okay. So that's something somebody could do right now. They could get a picture of their family, they can put their vision board together, put that image on their computer or their or their iphone or android. That's awesome. Now you mentioned that you need to use basically your reason why you're doing it to fuel you. Now. Let me say, I want to give you a scenario for you and then you just tell me how you would respond using your why. So let's say you lose a big client that you were really counting on for the financial stability. It was going to provide for some growth projects that you've got in mind. So now that all of a sudden that money's gone, how do you go back to your why so that it fuels you to keep going? Like how would you do that?

Speaker 3:16:52See that there is a part of failure. You know, you're going to feel disappointed, you're going to feel upset, but that's normal, right? That's a part of growing. And you know, that happened to me multiple times. I lost big projects, contracts that could have taken me a step further in my business. I wouldn't say it doesn't affect me, I understand it. I try to get better. I want to know why I didn't get that project. Even if they don't let me know, I always, you know, focus on and how do I get the next client, how do I not let this feeling happen again? Because you know that it doesn't feel good. So I just remain positive. I, I take in why I didn't get that project and I try to get better.

Speaker 2:17:34So Sean, there's the gold right there. It's about looking at, okay, what did we do, what happened, why did it go that way, and can we learn something from that to be better next time? That's fantastic. That's right, that's right, and if you, if you learn from what you lose, then you don't actually lose because it's a gift. Sean, you mentioned that you need to believe in yourself, so when, when you're having moments of self doubt again, how do you foster that, that belief when it's not really there, it's easy to believe in yourself when everything's going great, but how do you find that? That belief when things aren't going well? Well, you got to think about your

Speaker 3:18:12past success. Think about those positive moments from clients, praise in new individuals, thanking you for your great deeds, like things are going to be challenging, but when I have that doubt in myself that I don't believe in what I do, I always look back at a positive review, a project I did, that memory I had with this client that praise me for what I do, and just think about the positive stuff because that's going to bring you back up and that's gonna. Increase your confidence level. Once again,

Speaker 2:18:44I think that's a great piece of advice for us as well because it it's very easy to lose, listen to the critics or to listen to your own critical internal voice, but to get outside of that, you need to look at that external positivity where people have said, look at what you did for me. I actually myself, I need to do that more. So thank you. That's a. that's a gift right there, my man. My last question you talk about, keep pushing no matter what. Now again, when you're winning, there's lots of energy, right? It's positive. Europe, it's great, but when everything is going wrong, everything just feels like no matter what you do, it's just like you're pushing water uphill. It's possible. How do you, how do you keep going under that circumstance? Like what do you do to push yourself? Is there something specific you can share

Speaker 3:19:40and. Well, there's a few things and when things are not going your way, there's sometimes I just either take an early day. I just spent time with my family, cleared my mind, step away from my desk, go for a walk and just regroup. You know that it's not always going to be positive like pushing water up a hill, which is impossible, but it's just to sometimes step away, assess the situation, you know, even do some positive self. Talk to yourself. Say, no, you know what? I can get through this. You know, it's nothing. It's just an obstacle that I have to deal with. What was pushed forward. It doesn't matter what it is. There's a door in front of you and you can't get that door open. Good. A sledge hammer. If that doesn't work and find something else to break through that barrier and get through that door, but just always remained positive because things will get better.

Speaker 2:20:31I like that it's. It's actually a little counter intuitive. You know, you're talking about keep pushing and you say take a break, but you're right. It's sometimes it's really good to just give yourself that mental break and to step away, get some perspective and then go pick up that big sledge hammer and go knock down that barrier. I love it. Shot. I love it. Shawn, I really appreciate you taking the time to speak to us. Share your story, but also that you were willing to go a little deeper with these subjects. I think that right now there's a real problem where there's so much general information circulating in the, you know, online, but it's hard sometimes to bring it down to the level that an individual can take action on and you really helped us with that, so thank you. Yes. Thank you so much amy.

Speaker 2:21:20I appreciate it. My key takeaway from this interview is that although on the surface, the advice to never give up on your dreams may seem rather open ended, but I think when you really dig into this a bit, you find that successful people like Sean actually have developed several tactics that they employ regularly to help them continue to make progress in the good times and the bad times. You can read Sean at [inaudible] dot ca because he's from Canada. Links are in the show notes. Okay, greatness seekers. Let's learn how to make more money. Never giving up ensures that you continue working at pursuing your dreams, but doesn't ensure that you make more money. In fact, you could be working harder than you ever have before and be losing money every month. Having a dream is also no guarantee that you will make enough revenue to fund your life.

Speaker 2:22:10Some of the biggest ideas that help millions of people are based in charity. After all, to make more money with tenaciously pursuing a dream, you need to have a business model that is profitable and can scale over time. Let's break that down into its core components. The first thing that you need to consider is that you need a business model like building a home. You need a solid foundation and framework to build your business. Basically, you need a method of attracting prospects, converting them into customers and earning profit. The second thing is being profitable and this means that you earn enough net income after every loss expense has been paid, including taxes and other government fees that provides a return on investment greater than the average return on investing in index funds and other stable options. Otherwise, just read unshakable by Tony Robbins and save yourself all the hardship of building and operating a business.

Speaker 2:23:04Basically what I'm saying here is if you do not get a greater return on your investment of time, money, and energy in building your business, then you would get. If you just park that money in a stable investment like an index fund, what are you doing? You might as well just park that money. Get the seven, eight percent return. You're going to get over a 10 or 20 year period. Make money instead of lose it and save yourself a lot of hardship. And third, and finally, the business must scale over time, otherwise inflation will erode the initial return on investment and eventually you will be unprofitable. So your homework this week is to analyze your business model and make sure it has all three of these components. If it doesn't and you'd like to strategize on how to make your business model, meet all the criteria, connect with me and let's help you make more money.

Speaker 1:23:53Jamie, it's been another great podcast, but at the end of the day, our family comes first. How does this week's theme applied to family?

Speaker 2:24:03Families like businesses, in my opinion, do much better when they are pursuing a dream that is larger than the individual people who make up that family. Legacy can be a powerful influencer in a family when legacy is motivated by a deep desire to benefit others that can help each individual member of the family to have purpose in life and to find their own path while contributing to something far greater than just personal wealth or achievement. It makes me sad to see many families who in generations past had dreams and legacy now seem to be only driven by greed. The fact is most families in North America were poor immigrants at some point in their history. For example, my family came to North America in the 18 thirties as we close in on 190 years in Canada. My family has benefited tremendously and every one of us are wealthy in comparison to our ancestors who made ridiculous sacrifices to make a better life for their immediate families and the generations that preceded them.

Speaker 2:25:00I admire the families that I shared a street with what I lived in the Vancouver area. They came from places all over the world like India, China, and the South Pacific. They worked very hard together. They live together and what I saw was that they thrived together. My point is this, it is valuable to do a self examination of the things that motivate our family and maybe it's time to sit down together and discuss what we are doing today and let's make sure that our descendants will look back on what we're doing and be proud of and grateful for those efforts. Thank you for listening to today's episode. On Friday we will have the focus your greatness Friday replay, and on Monday we ere episode 50. Wow. 50 episodes. We're going to celebrate this with a special episode that I think you're gonna. Really love. Have a great day and I'll talk to you on Friday.

Speaker 1:25:58You've been listening to the Jamie Irvin podcast. Find us at Jamie urban dotsie a and thanks for listening.

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