How Much Do You Charge?

What's the going rate for a thought in your mind. That's the question this mini podcast asks and answers.

Grasshopper Notes are the writings from America's Best Known Hypnotherapist John Morgan. His podcasts contain his most responded to essays and blog posts from the past two decades. 

Find the written versions of these podcasts on John's podcasting site: https://www.buzzsprout.com/1628038

"The Grasshopper" is the part of you that whispers pearls of wisdom that  seem to pop into your mind from out of the blue. John's essays and blog posts are his interpretations of these "Nips of Nectar." Others have labeled his writings as timeless wisdom. 

Most of the John's writings revolve around self improvement and self help. They address topics like:

• Mindfulness
• Peace of mind
• Creativity
• How to stay in the present moment
• Spirituality
• Behavior improvement

And stories that transform you to a wider sense of awareness that presents more options. And isn't that what we all want, more options? 

John uploads these podcasts on a regular basis. So check back often to hear these podcasts heard around the world. Who wants to be the next person to change? 

Make sure to order a copy of John's new book: WISDOM OF THE GRASSHOPPER – 21 Days to Creativity. These mini-meditations take you inside where all your creative resources live. And you'll come out not only refreshed but recommitted to creating your future. 

It's only $16.95 and available at BLURB.COM at the link below. https://www.blurb.com/b/10239673-wisd...

Also, download John's FREE book INTER RUPTION: The Magic Key To Lasting Change. It's available at John's website  https://GrasshopperNotes.com

Transcript

How Much Do You Charge?

Years ago, I worked for a guy in radio who once managed a station in Texas that had great ratings but terrible revenue. They were selling almost all of their commercial inventory — yet somehow still missing their budget.

So, he did something that made his entire sales staff think he’d lost his mind: He doubled the advertising rates.

His team told him, “Nobody’s going to pay that!” But he had a different take. He said, “Look, if only half of our current advertisers stay, we’ll still make the same money . . . and we’ll have more commercial space available to sell at the higher rate.”

And you know what? He pulled the trigger. Over half of the advertisers stayed on. They paid the new rate. And with one bold decision, he fixed the station’s budget problem.

So here’s my real question: How much do you charge to rent space in your mind?

Because if you’re anything like the rest of us, you’ve got a whole bunch of freeloaders in there — thoughts that take up space, contribute nothing, and show up day after day with the same tired story.

And as long as they’re camping out in there, there’s no room for anything better . . . anything higher-yielding.

It might be time to raise your rates.

Here’s the reality: you can’t control which thoughts show up. They just appear — one after another — knocking on the door, looking for attention. But you can control how long they stay.

The key is to simply notice them.

Take a minute — even right now — and watch your mind at work. Thoughts rise up out of nowhere. You didn’t order them. They’re just waiting in a line outside your awareness, and the moment you engage them, you’ve essentially handed them a lease.

But if you just notice them — without engaging — they fade.

You get to decide which thoughts earn a spot . . . and which ones get shown the door. That’s how you increase the value of your mental inventory.

Every time you practice noticing, you clear space for something new, something useful, something more rewarding.

So take a page from my old general manager:

Raise your rates.

All the best,

John