In this episode of Phenomenal Grit, host and marketing executive, Alia Kemet, shares early lessons learned which help her crush big goals and achieve success.
Her 5 Ways To Increase Winning Moments at Work are inspirational and actionable!
For over 20 years, Alia has worked as a marketer in corporate America transforming how brands go to market, connect with consumers, and ultimately grow business results.
Alia Kemet is the Vice President, Creative & Digital Marketing for McCormick & Company. In her role, she oversees several functions including: digital strategy, content, creative campaigns, owned platforms, social media, public relations and branded engagement across McCormick’s portfolio of brands. She has designed creative experiences to modernize brands, developed McCormick’s first in-house creative agency, and introduced transformational creativity, an impactful innovative approach to digital and consumer intimacy across the firm’s flavor brands.
Prior to joining McCormick, she spent 14 years with IKEA US in creative and digital leadership roles launching social media and leading an overhaul of the company’s digital operations to increase omnichannel traffic and sales. Always a transformative leader, she is responsible for IKEA’s first foray into branded content producing several branded programs including IKEA’s Easy to Assemble, Fix This Kitchen and the IKEA Home Tour. Her work has won multiple industry marketing awards.
All views and opinions belong to Alia Kemet and not an employer.