Landing a major retail account can feel like the finish line. But for fast-growing CPG and consumer brands, the real challenge often starts after the product ships.

In this episode of E-Suite Interviews, Jordan Ghaffari of Withum sits down with Matt Holden, Head of Partnerships at Glimpse, to talk about what founders and finance leaders need to understand before scaling into retail.

Matt breaks down how cash flow, capital strategy, trade spend, retail media, retailer deductions and brand positioning can make or break growth. From knowing the true cost of a national launch to understanding why consumers choose one product over another, this conversation gets into the operational and financial details that often separate sustainable growth from expensive momentum.