Pint-Sized Marketing Podcast

Gavin Duff - Know Your Audience: Spend Less, Earn More, Be Smarter

September 04, 2018 Gavin Duff Season 1 Episode 12
Pint-Sized Marketing Podcast
Gavin Duff - Know Your Audience: Spend Less, Earn More, Be Smarter
Chapters
Pint-Sized Marketing Podcast
Gavin Duff - Know Your Audience: Spend Less, Earn More, Be Smarter
Sep 04, 2018 Season 1 Episode 12
Gavin Duff

Don’t make assumptions. Don’t waste money on the wrong audiences. Ask publishers the right questions. Get to know YOUR OWN audiences. Find them. Segment them. Target them. Learn from them. It’s the only way that they’ll listen to you - because then you’re speaking TO them, and not just hoping that they’ll hear you.

Show Notes

Don’t make assumptions. Don’t waste money on the wrong audiences. Ask publishers the right questions. Get to know YOUR OWN audiences. Find them. Segment them. Target them. Learn from them. It’s the only way that they’ll listen to you - because then you’re speaking TO them, and not just hoping that they’ll hear you.