TSC 6: Tom Putnam, Co-Founder of Beeline talks about building a Hardware startup & raising a successful Kickstarter campaign Artwork

The Tech Startup Collective

The Tech Startup Collective is the podcast from The Accountancy Cloud, Europe’s leading accounting partner.Tune into hear the insider tips and conversations from startup founders and investors. This is for you, the founder who might be at an early-stage, have scaled globally, has failed and learnt along the way. It's our vision to create value through immediate access to expertise, and lifelong community support for tech startups across the globe.

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The Tech Startup Collective

TSC 6: Tom Putnam, Co-Founder of Beeline talks about building a Hardware startup & raising a successful Kickstarter campaign

August 30, 2018 • The Tech Startup Collective • Season 1 • Episode 6

Fresh from a Kickstarter campaign where Beeline raised c$700k (£500k) taking total fundraising to over $1.3m (£1m), Tom, who founded Beeline with good friend and co-founder Mark Jenner in 2015 talks to us about his journey and the trajectory this firm is on. Having had enough of getting lost on their bikes in London, the two former McKinsey employees decided to set up Beeline. Simply put, Beeline offers smart navigation devices for cyclists and bikers. The company helps people have great journeys, by bike and motorbike, through their incredible intuitive navigation hardware, interface and journey planning software. Since founding this startup, Beeline has sold thousands of units around the world, been featured on the BBC and Amazon Originals and has beaten Apple to design awards. Could you guess how much Beeline initially targeted for their Kickstarter? Enjoy the podcast, and listen in to find out.