Business Unusual
The stories of successful entrepreneurs and leaders who don’t follow conventional business wisdom. From showing financial restraint to valuing people above profit, we tell the stories of mavericks who grew their empires the right way, leaving you inspired to do the same.
Business Unusual
S2 E4: How Alamo Drafthouse Changed the Movie Theater Experience Forever
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Zoho Enterprise
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Season 2
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Episode 4
Before Alamo Drafthouse came along, the movie theater experience wasn't an experience at all. That all changed in 1997 when Tim and Karrie League opened the first Drafthouse in Austin, Texas. Now with dozens of locations across the country, the duo has managed to do what other theater chains couldn't in the streaming era—get people to see a movie outside their homes. In this week's episode, how Alamo Drafthouse changed what it meant to go to the movies and why it's a special place for directors, actors, and movie buffs alike.