{"version":"1.0.0","segments":[{"speaker":"Brandee Gaar","startTime":66.281,"endTime":68.59100000000001,"body":"So if you don't do"},{"speaker":"Brandee Gaar","startTime":66.281,"endTime":68.59100000000001,"body":"weddings anymore, what exactly"},{"speaker":"Brandee Gaar","startTime":68.59100000000001,"endTime":70.801,"body":"do you do on a day to day basis?"},{"speaker":"Brandee Gaar","startTime":71.141,"endTime":73.791,"body":"This was one of the questions"},{"speaker":"Brandee Gaar","startTime":71.141,"endTime":73.791,"body":"that an inner circle student"},{"speaker":"Brandee Gaar","startTime":73.791,"endTime":76.221,"body":"came to me with a couple"},{"speaker":"Brandee Gaar","startTime":73.791,"endTime":76.221,"body":"of weeks ago, and she said,"},{"speaker":"Brandee Gaar","startTime":76.571,"endTime":80.12100000000001,"body":"I'm really ready to start"},{"speaker":"Brandee Gaar","startTime":76.571,"endTime":80.12100000000001,"body":"moving myself out of the day"},{"speaker":"Brandee Gaar","startTime":80.12100000000001,"endTime":83.34100000000001,"body":"to day more next year, but"},{"speaker":"Brandee Gaar","startTime":80.12100000000001,"endTime":83.34100000000001,"body":"I don't really understand"},{"speaker":"Brandee Gaar","startTime":83.351,"endTime":84.73100000000001,"body":"then what would I do?"},{"speaker":"Brandee Gaar","startTime":85.101,"endTime":88.031,"body":"And so I, So I thought about it"},{"speaker":"Brandee Gaar","startTime":85.101,"endTime":88.031,"body":"for a while because I was like,"},{"speaker":"Brandee Gaar","startTime":88.041,"endTime":89.881,"body":"I want to make sure that I'm"},{"speaker":"Brandee Gaar","startTime":88.041,"endTime":89.881,"body":"answering this question, not"},{"speaker":"Brandee Gaar","startTime":89.881,"endTime":92.161,"body":"just kind of like a flippant"},{"speaker":"Brandee Gaar","startTime":89.881,"endTime":92.161,"body":"answer, but I wanted her to"},{"speaker":"Brandee Gaar","startTime":92.161,"endTime":96.281,"body":"really understand all of the"},{"speaker":"Brandee Gaar","startTime":92.161,"endTime":96.281,"body":"things that go into really"},{"speaker":"Brandee Gaar","startTime":96.281,"endTime":98.96100000000001,"body":"becoming that CEO of your"},{"speaker":"Brandee Gaar","startTime":96.281,"endTime":98.96100000000001,"body":"business and what that looks"},{"speaker":"Brandee Gaar","startTime":98.96100000000001,"endTime":100.45100000000001,"body":"like on a day to day basis."},{"speaker":"Brandee Gaar","startTime":100.721,"endTime":104.61600000000001,"body":"And so, I thought the best"},{"speaker":"Brandee Gaar","startTime":100.721,"endTime":104.61600000000001,"body":"way to do that would be Her to"},{"speaker":"Brandee Gaar","startTime":104.61600000000001,"endTime":108.636,"body":"just get to sit and ask those"},{"speaker":"Brandee Gaar","startTime":104.61600000000001,"endTime":108.636,"body":"questions to me  on the podcast"},{"speaker":"Brandee Gaar","startTime":108.636,"endTime":112.596,"body":"because I know that many of"},{"speaker":"Brandee Gaar","startTime":108.636,"endTime":112.596,"body":"you have dropped into my dms"},{"speaker":"Brandee Gaar","startTime":112.596,"endTime":115.686,"body":"and asked a similar question,"},{"speaker":"Brandee Gaar","startTime":112.596,"endTime":115.686,"body":"and I always wanna give a"},{"speaker":"Brandee Gaar","startTime":115.686,"endTime":117.946,"body":"much more in depth answer."},{"speaker":"Brandee Gaar","startTime":118.281,"endTime":121.561,"body":"But it's so much bigger"},{"speaker":"Brandee Gaar","startTime":118.281,"endTime":121.561,"body":"than just a single question."},{"speaker":"Brandee Gaar","startTime":121.571,"endTime":124.381,"body":"And so on today's show,"},{"speaker":"Brandee Gaar","startTime":121.571,"endTime":124.381,"body":"we're turning the tables"},{"speaker":"Brandee Gaar","startTime":124.421,"endTime":126.421,"body":"and Amanda with day of diva."},{"speaker":"Brandee Gaar","startTime":126.421,"endTime":129.301,"body":"She's a planner out of"},{"speaker":"Brandee Gaar","startTime":126.421,"endTime":129.301,"body":"Canada, inside of my"},{"speaker":"Brandee Gaar","startTime":129.301,"endTime":130.221,"body":"inner circle program."},{"speaker":"Brandee Gaar","startTime":130.49099999999999,"endTime":132.971,"body":"She's coming and she's"},{"speaker":"Brandee Gaar","startTime":130.49099999999999,"endTime":132.971,"body":"interviewing me, asking all"},{"speaker":"Brandee Gaar","startTime":132.971,"endTime":137.08100000000002,"body":"about how I transitioned from"},{"speaker":"Brandee Gaar","startTime":132.971,"endTime":137.08100000000002,"body":"being a planner to actually"},{"speaker":"Brandee Gaar","startTime":137.091,"endTime":138.381,"body":"being the CEO of my business."},{"speaker":"Brandee Gaar","startTime":138.39100000000002,"endTime":139.431,"body":"And now where we are."},{"speaker":"Brandee Gaar","startTime":139.64600000000002,"endTime":142.416,"body":"Where I'm actually not involved"},{"speaker":"Brandee Gaar","startTime":139.64600000000002,"endTime":142.416,"body":"with blush at all because"},{"speaker":"Brandee Gaar","startTime":142.416,"endTime":143.746,"body":"we hired a CEO this year."},{"speaker":"Brandee Gaar","startTime":143.936,"endTime":146.876,"body":"So this is going to be a really"},{"speaker":"Brandee Gaar","startTime":143.936,"endTime":146.876,"body":"transparent, fun conversation"},{"speaker":"Brandee Gaar","startTime":146.876,"endTime":149.526,"body":"for you to get to listen to"},{"speaker":"Brandee Gaar","startTime":146.876,"endTime":149.526,"body":"and really to understand how"},{"speaker":"Brandee Gaar","startTime":149.536,"endTime":152.226,"body":"that path looked like for me"},{"speaker":"Brandee Gaar","startTime":149.536,"endTime":152.226,"body":"and the way that I take my"},{"speaker":"Brandee Gaar","startTime":152.226,"endTime":154.63600000000002,"body":"students through doing the"},{"speaker":"Brandee Gaar","startTime":152.226,"endTime":154.63600000000002,"body":"same thing in their business."},{"speaker":"Brandee Gaar","startTime":154.676,"endTime":157.946,"body":"So I hope that you love this"},{"speaker":"Brandee Gaar","startTime":154.676,"endTime":157.946,"body":"episode and I cannot wait"},{"speaker":"Brandee Gaar","startTime":157.946,"endTime":158.856,"body":"for you to get to listen."},{"speaker":"Brandee Gaar","startTime":160.264,"endTime":162.454,"body":"Amanda, I am so excited"},{"speaker":"Brandee Gaar","startTime":160.264,"endTime":162.454,"body":"to have you today."},{"speaker":"Brandee Gaar","startTime":162.484,"endTime":165.38400000000001,"body":"Amanda is one of our inner"},{"speaker":"Brandee Gaar","startTime":162.484,"endTime":165.38400000000001,"body":"circle students and we have"},{"speaker":"Brandee Gaar","startTime":165.38400000000001,"endTime":168.924,"body":"been working together for, I"},{"speaker":"Brandee Gaar","startTime":165.38400000000001,"endTime":168.924,"body":"think, three years, Amanda?"},{"speaker":"Amanda Figueredo","startTime":169.019,"endTime":169.399,"body":"years."},{"speaker":"Amanda Figueredo","startTime":169.43900000000002,"endTime":169.849,"body":"Yeah."},{"speaker":"Brandee Gaar","startTime":170.13400000000001,"endTime":172.094,"body":"And it's"},{"speaker":"Brandee Gaar","startTime":170.13400000000001,"endTime":172.094,"body":"been so fun to watch"},{"speaker":"Brandee Gaar","startTime":172.10399999999998,"endTime":174.06400000000002,"body":"her grow her company."},{"speaker":"Brandee Gaar","startTime":174.074,"endTime":177.244,"body":"And now she is in a stage of"},{"speaker":"Brandee Gaar","startTime":174.074,"endTime":177.244,"body":"business where she's like, okay,"},{"speaker":"Brandee Gaar","startTime":177.244,"endTime":182.13400000000001,"body":"Brandee, like I am ready to"},{"speaker":"Brandee Gaar","startTime":177.244,"endTime":182.13400000000001,"body":"really step into that CEO role."},{"speaker":"Brandee Gaar","startTime":182.13400000000001,"endTime":184.394,"body":"Like I, you know, she's built"},{"speaker":"Brandee Gaar","startTime":182.13400000000001,"endTime":184.394,"body":"the business, she's building"},{"speaker":"Brandee Gaar","startTime":184.394,"endTime":185.37400000000002,"body":"out her strategic team."},{"speaker":"Brandee Gaar","startTime":185.37400000000002,"endTime":187.734,"body":"And now she's like, okay,"},{"speaker":"Brandee Gaar","startTime":185.37400000000002,"endTime":187.734,"body":"what is the next stage look"},{"speaker":"Brandee Gaar","startTime":187.734,"endTime":190.364,"body":"like where I'm really not"},{"speaker":"Brandee Gaar","startTime":187.734,"endTime":190.364,"body":"involved in the day to day?"},{"speaker":"Brandee Gaar","startTime":190.684,"endTime":194.149,"body":"And she asked me this"},{"speaker":"Brandee Gaar","startTime":190.684,"endTime":194.149,"body":"question of, What do you do?"},{"speaker":"Brandee Gaar","startTime":194.159,"endTime":197.309,"body":"Like, what does your life"},{"speaker":"Brandee Gaar","startTime":194.159,"endTime":197.309,"body":"look like now that you"},{"speaker":"Brandee Gaar","startTime":198.149,"endTime":199.429,"body":"aren't doing weddings?"},{"speaker":"Brandee Gaar","startTime":199.429,"endTime":201.359,"body":"And I was like, gosh,"},{"speaker":"Brandee Gaar","startTime":199.429,"endTime":201.359,"body":"Amanda, I don't even know."},{"speaker":"Brandee Gaar","startTime":202.09900000000002,"endTime":203.159,"body":"That's such a big question."},{"speaker":"Brandee Gaar","startTime":203.159,"endTime":203.939,"body":"I don't even know"},{"speaker":"Brandee Gaar","startTime":203.159,"endTime":203.939,"body":"how to answer it."},{"speaker":"Brandee Gaar","startTime":203.949,"endTime":205.679,"body":"And then I was like, why"},{"speaker":"Brandee Gaar","startTime":203.949,"endTime":205.679,"body":"don't you come ask me all"},{"speaker":"Brandee Gaar","startTime":205.679,"endTime":207.56900000000002,"body":"your questions on the podcast?"},{"speaker":"Brandee Gaar","startTime":207.56900000000002,"endTime":209.189,"body":"So I'm excited to do that today."},{"speaker":"Brandee Gaar","startTime":209.359,"endTime":210.479,"body":"Amanda's going to interview me."},{"speaker":"Brandee Gaar","startTime":210.709,"endTime":212.779,"body":"But before we do that,"},{"speaker":"Brandee Gaar","startTime":210.709,"endTime":212.779,"body":"Amanda, can you kind of tell"},{"speaker":"Brandee Gaar","startTime":212.779,"endTime":215.689,"body":"everybody a little bit about"},{"speaker":"Brandee Gaar","startTime":212.779,"endTime":215.689,"body":"like who you are and a little"},{"speaker":"Brandee Gaar","startTime":215.689,"endTime":216.609,"body":"bit about your company?"},{"speaker":"Amanda Figueredo","startTime":217.00900000000001,"endTime":218.09900000000002,"body":"Yeah, totally."},{"speaker":"Amanda Figueredo","startTime":218.09900000000002,"endTime":219.53900000000002,"body":"I'm excited to be here."},{"speaker":"Amanda Figueredo","startTime":219.632,"endTime":222.892,"body":"this is my fifth"},{"speaker":"Amanda Figueredo","startTime":219.632,"endTime":222.892,"body":"year in business now."},{"speaker":"Amanda Figueredo","startTime":222.90200000000002,"endTime":226.90200000000002,"body":"We just actually as of last"},{"speaker":"Amanda Figueredo","startTime":222.90200000000002,"endTime":226.90200000000002,"body":"month, I think we just hit"},{"speaker":"Amanda Figueredo","startTime":226.90200000000002,"endTime":230.002,"body":"over 200, 000, uh, in revenue."},{"speaker":"Amanda Figueredo","startTime":230.012,"endTime":233.472,"body":"So yeah, we're going into two"},{"speaker":"Amanda Figueredo","startTime":230.012,"endTime":233.472,"body":"busy booking months for us."},{"speaker":"Amanda Figueredo","startTime":233.472,"endTime":236.012,"body":"So I think we will"},{"speaker":"Amanda Figueredo","startTime":233.472,"endTime":236.012,"body":"definitely exceed our"},{"speaker":"Amanda Figueredo","startTime":236.042,"endTime":237.392,"body":"goal this year actually."},{"speaker":"Amanda Figueredo","startTime":237.71200000000002,"endTime":240.362,"body":"Um, so right now I am full"},{"speaker":"Amanda Figueredo","startTime":237.71200000000002,"endTime":240.362,"body":"time with the business."},{"speaker":"Amanda Figueredo","startTime":240.392,"endTime":241.912,"body":"I'm looking to hire my next."},{"speaker":"Amanda Figueredo","startTime":242.122,"endTime":244.90200000000002,"body":"Full time, um, at the"},{"speaker":"Amanda Figueredo","startTime":242.122,"endTime":244.90200000000002,"body":"beginning of 2025."},{"speaker":"Amanda Figueredo","startTime":245.162,"endTime":248.65200000000002,"body":"And then I currently have two"},{"speaker":"Amanda Figueredo","startTime":245.162,"endTime":248.65200000000002,"body":"kind of part time, um, that take"},{"speaker":"Amanda Figueredo","startTime":248.662,"endTime":252.142,"body":"on solely weddings, plus one"},{"speaker":"Amanda Figueredo","startTime":248.662,"endTime":252.142,"body":"of our planners does a bit of"},{"speaker":"Amanda Figueredo","startTime":252.142,"endTime":253.982,"body":"our social media and marketing."},{"speaker":"Amanda Figueredo","startTime":254.262,"endTime":255.96200000000002,"body":"Um, and then we have"},{"speaker":"Amanda Figueredo","startTime":254.262,"endTime":255.96200000000002,"body":"our assistants and"},{"speaker":"Amanda Figueredo","startTime":255.96200000000002,"endTime":257.352,"body":"our, our day of staff."},{"speaker":"Amanda Figueredo","startTime":257.36199999999997,"endTime":260.28200000000004,"body":"So there's about,"},{"speaker":"Amanda Figueredo","startTime":257.36199999999997,"endTime":260.28200000000004,"body":"um, 16 of us total."},{"speaker":"Amanda Figueredo","startTime":260.682,"endTime":263.202,"body":"Um, but yeah, three"},{"speaker":"Amanda Figueredo","startTime":260.682,"endTime":263.202,"body":"years ago I joined with"},{"speaker":"Amanda Figueredo","startTime":263.23199999999997,"endTime":265.622,"body":"Brandee and I had just, I."},{"speaker":"Amanda Figueredo","startTime":265.762,"endTime":270.832,"body":"I was doing like 30"},{"speaker":"Amanda Figueredo","startTime":265.762,"endTime":270.832,"body":"weddings, 35 weddings a year."},{"speaker":"Amanda Figueredo","startTime":270.832,"endTime":272.522,"body":"I had a planner"},{"speaker":"Amanda Figueredo","startTime":270.832,"endTime":272.522,"body":"that worked with me."},{"speaker":"Amanda Figueredo","startTime":272.522,"endTime":274.582,"body":"She was still kind of part time."},{"speaker":"Amanda Figueredo","startTime":274.582,"endTime":276.572,"body":"She was starting to take"},{"speaker":"Amanda Figueredo","startTime":274.582,"endTime":276.572,"body":"on stuff for me, but it"},{"speaker":"Amanda Figueredo","startTime":276.572,"endTime":279.502,"body":"was very like, whatever"},{"speaker":"Amanda Figueredo","startTime":276.572,"endTime":279.502,"body":"kind of came in, we would"},{"speaker":"Amanda Figueredo","startTime":279.502,"endTime":281.522,"body":"just like figure it out."},{"speaker":"Amanda Figueredo","startTime":281.752,"endTime":285.992,"body":"And I was on site and I also"},{"speaker":"Amanda Figueredo","startTime":281.752,"endTime":285.992,"body":"assisted her at every wedding."},{"speaker":"Amanda Figueredo","startTime":285.992,"endTime":289.53200000000004,"body":"So I was still on site for"},{"speaker":"Amanda Figueredo","startTime":285.992,"endTime":289.53200000000004,"body":"our 40 weddings that we did."},{"speaker":"Amanda Figueredo","startTime":289.892,"endTime":292.202,"body":"Um, so I was working"},{"speaker":"Amanda Figueredo","startTime":289.892,"endTime":292.202,"body":"every weekend."},{"speaker":"Amanda Figueredo","startTime":292.432,"endTime":293.36199999999997,"body":"Um, it was."},{"speaker":"Amanda Figueredo","startTime":293.637,"endTime":294.447,"body":"Crazy."},{"speaker":"Amanda Figueredo","startTime":294.447,"endTime":295.247,"body":"It was exhausting."},{"speaker":"Amanda Figueredo","startTime":295.257,"endTime":298.627,"body":"And I think we were just"},{"speaker":"Amanda Figueredo","startTime":295.257,"endTime":298.627,"body":"making over a hundred thousand."},{"speaker":"Amanda Figueredo","startTime":298.90700000000004,"endTime":303.187,"body":"Um, and yeah, it just like the"},{"speaker":"Amanda Figueredo","startTime":298.90700000000004,"endTime":303.187,"body":"months just felt so up and down."},{"speaker":"Amanda Figueredo","startTime":303.227,"endTime":304.687,"body":"We'd have good"},{"speaker":"Amanda Figueredo","startTime":303.227,"endTime":304.687,"body":"months, down months."},{"speaker":"Amanda Figueredo","startTime":304.687,"endTime":309.227,"body":"I just didn't have a lot of time"},{"speaker":"Amanda Figueredo","startTime":304.687,"endTime":309.227,"body":"to be working on my business."},{"speaker":"Amanda Figueredo","startTime":309.257,"endTime":312.78999999999996,"body":"And yeah, obviously I,"},{"speaker":"Amanda Figueredo","startTime":309.257,"endTime":312.78999999999996,"body":"enrolled in the accelerator"},{"speaker":"Amanda Figueredo","startTime":312.8,"endTime":317.0,"body":"program and it just got me"},{"speaker":"Amanda Figueredo","startTime":312.8,"endTime":317.0,"body":"so focused on the numbers."},{"speaker":"Amanda Figueredo","startTime":317.64,"endTime":320.07,"body":"And now I, I just, Just feel"},{"speaker":"Amanda Figueredo","startTime":317.64,"endTime":320.07,"body":"really confident, you know,"},{"speaker":"Amanda Figueredo","startTime":320.08000000000004,"endTime":323.32,"body":"when we are hiring, I'm like,"},{"speaker":"Amanda Figueredo","startTime":320.08000000000004,"endTime":323.32,"body":"yep, we can afford a full time."},{"speaker":"Amanda Figueredo","startTime":323.32,"endTime":326.59000000000003,"body":"We have enough weddings"},{"speaker":"Amanda Figueredo","startTime":323.32,"endTime":326.59000000000003,"body":"to do, um, to give her and"},{"speaker":"Amanda Figueredo","startTime":326.59000000000003,"endTime":328.79,"body":"we're, you know, giving"},{"speaker":"Amanda Figueredo","startTime":326.59000000000003,"endTime":328.79,"body":"her more tasks as well."},{"speaker":"Amanda Figueredo","startTime":328.81,"endTime":332.41,"body":"So yeah, it's been a wild ride,"},{"speaker":"Amanda Figueredo","startTime":328.81,"endTime":332.41,"body":"but honestly, I don't think I"},{"speaker":"Amanda Figueredo","startTime":332.42,"endTime":334.28000000000003,"body":"would be here without your help."},{"speaker":"Brandee Gaar","startTime":334.697,"endTime":335.257,"body":"you're sweet."},{"speaker":"Brandee Gaar","startTime":335.267,"endTime":338.757,"body":"It's so fun to, to get"},{"speaker":"Brandee Gaar","startTime":335.267,"endTime":338.757,"body":"to see you grow and now"},{"speaker":"Brandee Gaar","startTime":338.777,"endTime":341.597,"body":"really to move into this"},{"speaker":"Brandee Gaar","startTime":338.777,"endTime":341.597,"body":"next stage of business."},{"speaker":"Brandee Gaar","startTime":341.597,"endTime":345.017,"body":"I'm excited to see what we can"},{"speaker":"Brandee Gaar","startTime":341.597,"endTime":345.017,"body":"do in 2025 and how the revenue"},{"speaker":"Brandee Gaar","startTime":345.017,"endTime":348.297,"body":"can grow and your team as well,"},{"speaker":"Brandee Gaar","startTime":345.017,"endTime":348.297,"body":"but really seeing you step"},{"speaker":"Brandee Gaar","startTime":348.307,"endTime":352.017,"body":"away from so much of the day"},{"speaker":"Brandee Gaar","startTime":348.307,"endTime":352.017,"body":"to day has been amazing because"},{"speaker":"Brandee Gaar","startTime":352.017,"endTime":353.337,"body":"you've into this role well."},{"speaker":"Brandee Gaar","startTime":353.607,"endTime":354.447,"body":"It's great."},{"speaker":"Brandee Gaar","startTime":354.447,"endTime":355.047,"body":"I love it."},{"speaker":"Brandee Gaar","startTime":355.247,"endTime":357.397,"body":"All right, Amanda,"},{"speaker":"Brandee Gaar","startTime":355.247,"endTime":357.397,"body":"the floor is yours."},{"speaker":"Brandee Gaar","startTime":357.447,"endTime":360.237,"body":"you are officially the"},{"speaker":"Brandee Gaar","startTime":357.447,"endTime":360.237,"body":"interviewer of this episode."},{"speaker":"Brandee Gaar","startTime":360.237,"endTime":361.307,"body":"So what do you got?"},{"speaker":"Amanda Figueredo","startTime":361.72700000000003,"endTime":362.327,"body":"I love it."},{"speaker":"Amanda Figueredo","startTime":362.66700000000003,"endTime":363.187,"body":"Thank you."},{"speaker":"Amanda Figueredo","startTime":363.187,"endTime":363.877,"body":"This is great."},{"speaker":"Amanda Figueredo","startTime":363.887,"endTime":366.697,"body":"This is kind of turn, turning"},{"speaker":"Amanda Figueredo","startTime":363.887,"endTime":366.697,"body":"the tables, which is fun."},{"speaker":"Amanda Figueredo","startTime":366.747,"endTime":367.177,"body":"okay."},{"speaker":"Amanda Figueredo","startTime":367.177,"endTime":367.517,"body":"Yeah."},{"speaker":"Amanda Figueredo","startTime":367.527,"endTime":371.647,"body":"First question is when"},{"speaker":"Amanda Figueredo","startTime":367.527,"endTime":371.647,"body":"did you feel ready to make"},{"speaker":"Amanda Figueredo","startTime":371.647,"endTime":375.057,"body":"the shift from kind of"},{"speaker":"Amanda Figueredo","startTime":371.647,"endTime":375.057,"body":"like wedding pro to CEO?"},{"speaker":"Amanda Figueredo","startTime":375.077,"endTime":377.677,"body":"Like, was there a pivotal"},{"speaker":"Amanda Figueredo","startTime":375.077,"endTime":377.677,"body":"point where you're like, Hey,"},{"speaker":"Amanda Figueredo","startTime":377.677,"endTime":382.587,"body":"I'm kind of ready to finish"},{"speaker":"Amanda Figueredo","startTime":377.677,"endTime":382.587,"body":"working in my business and now"},{"speaker":"Amanda Figueredo","startTime":382.587,"endTime":383.807,"body":"I want to work on my business."},{"speaker":"Brandee Gaar","startTime":384.717,"endTime":385.117,"body":"Hmm."},{"speaker":"Brandee Gaar","startTime":385.147,"endTime":385.967,"body":"That's a good question."},{"speaker":"Brandee Gaar","startTime":386.537,"endTime":391.067,"body":"I think there was kind of phases"},{"speaker":"Brandee Gaar","startTime":386.537,"endTime":391.067,"body":"in that to some degree, right?"},{"speaker":"Brandee Gaar","startTime":391.077,"endTime":395.777,"body":"So it kind of went from"},{"speaker":"Brandee Gaar","startTime":391.077,"endTime":395.777,"body":"like, I work 24 seven."},{"speaker":"Brandee Gaar","startTime":395.807,"endTime":398.007,"body":"If I'm not physically working,"},{"speaker":"Brandee Gaar","startTime":395.807,"endTime":398.007,"body":"I'm thinking about work."},{"speaker":"Brandee Gaar","startTime":398.007,"endTime":399.767,"body":"Like it was complete chaos."},{"speaker":"Brandee Gaar","startTime":400.057,"endTime":402.047,"body":"So I think I hit"},{"speaker":"Brandee Gaar","startTime":400.057,"endTime":402.047,"body":"that breaking point."},{"speaker":"Brandee Gaar","startTime":402.492,"endTime":405.282,"body":"Obviously first started"},{"speaker":"Brandee Gaar","startTime":402.492,"endTime":405.282,"body":"building out a team,"},{"speaker":"Brandee Gaar","startTime":405.842,"endTime":407.732,"body":"um, a strategic team."},{"speaker":"Brandee Gaar","startTime":407.812,"endTime":411.422,"body":"And I started removing myself"},{"speaker":"Brandee Gaar","startTime":407.812,"endTime":411.422,"body":"from the day to day slowly."},{"speaker":"Brandee Gaar","startTime":411.432,"endTime":415.062,"body":"So I don't think that I really"},{"speaker":"Brandee Gaar","startTime":411.432,"endTime":415.062,"body":"even started thinking about"},{"speaker":"Brandee Gaar","startTime":415.062,"endTime":417.532,"body":"the term CEO for a while."},{"speaker":"Brandee Gaar","startTime":417.54200000000003,"endTime":419.952,"body":"You know, at first it was"},{"speaker":"Brandee Gaar","startTime":417.54200000000003,"endTime":419.952,"body":"more just like, what I"},{"speaker":"Brandee Gaar","startTime":419.952,"endTime":423.422,"body":"started noticing was the"},{"speaker":"Brandee Gaar","startTime":419.952,"endTime":423.422,"body":"busier I was, the worse"},{"speaker":"Brandee Gaar","startTime":423.442,"endTime":424.922,"body":"the business was doing."},{"speaker":"Brandee Gaar","startTime":425.462,"endTime":427.592,"body":"And that was a really"},{"speaker":"Brandee Gaar","startTime":425.462,"endTime":427.592,"body":"big wake up call for me."},{"speaker":"Brandee Gaar","startTime":427.592,"endTime":430.697,"body":"So it was like, in addition to"},{"speaker":"Brandee Gaar","startTime":427.592,"endTime":430.697,"body":"the fact that I just was Fried"},{"speaker":"Brandee Gaar","startTime":430.767,"endTime":434.047,"body":"and genuinely wanted to like"},{"speaker":"Brandee Gaar","startTime":430.767,"endTime":434.047,"body":"take a match to my business."},{"speaker":"Brandee Gaar","startTime":434.47700000000003,"endTime":436.347,"body":"it was like the busier I was."},{"speaker":"Brandee Gaar","startTime":436.732,"endTime":439.865,"body":"The slower we would be, what"},{"speaker":"Brandee Gaar","startTime":436.732,"endTime":439.865,"body":"I started to realize was that"},{"speaker":"Brandee Gaar","startTime":439.865,"endTime":442.725,"body":"was what was causing that"},{"speaker":"Brandee Gaar","startTime":439.865,"endTime":442.725,"body":"rollercoaster effect of like,"},{"speaker":"Brandee Gaar","startTime":443.185,"endTime":445.635,"body":"you know, we're slammed,"},{"speaker":"Brandee Gaar","startTime":443.185,"endTime":445.635,"body":"everybody's just trying to"},{"speaker":"Brandee Gaar","startTime":445.635,"endTime":448.415,"body":"tread water, and then six"},{"speaker":"Brandee Gaar","startTime":445.635,"endTime":448.415,"body":"months later, we were like,"},{"speaker":"Brandee Gaar","startTime":448.475,"endTime":449.605,"body":"why don't we have any leads?"},{"speaker":"Brandee Gaar","startTime":449.65500000000003,"endTime":450.985,"body":"Where are the bookings?"},{"speaker":"Brandee Gaar","startTime":451.274,"endTime":454.024,"body":"What I started to realize was"},{"speaker":"Brandee Gaar","startTime":451.274,"endTime":454.024,"body":"that always came after fall"},{"speaker":"Brandee Gaar","startTime":454.024,"endTime":457.827,"body":"season because in the fall, we"},{"speaker":"Brandee Gaar","startTime":454.024,"endTime":457.827,"body":"were slammed myself included."},{"speaker":"Brandee Gaar","startTime":457.837,"endTime":459.707,"body":"And so I wasn't"},{"speaker":"Brandee Gaar","startTime":457.837,"endTime":459.707,"body":"following up with leads."},{"speaker":"Brandee Gaar","startTime":459.707,"endTime":461.757,"body":"I wasn't actively trying"},{"speaker":"Brandee Gaar","startTime":459.707,"endTime":461.757,"body":"to get people in consults."},{"speaker":"Brandee Gaar","startTime":461.757,"endTime":463.487,"body":"We weren't doing a"},{"speaker":"Brandee Gaar","startTime":461.757,"endTime":463.487,"body":"great job at marketing."},{"speaker":"Brandee Gaar","startTime":463.877,"endTime":466.057,"body":"And so all the wheels"},{"speaker":"Brandee Gaar","startTime":463.877,"endTime":466.057,"body":"kind of fell off the bus."},{"speaker":"Brandee Gaar","startTime":466.332,"endTime":468.152,"body":"I, when I started to"},{"speaker":"Brandee Gaar","startTime":466.332,"endTime":468.152,"body":"realize that, I was like,"},{"speaker":"Brandee Gaar","startTime":468.202,"endTime":469.912,"body":"I have to get out of this."},{"speaker":"Brandee Gaar","startTime":470.105,"endTime":474.115,"body":"we started moving me out of"},{"speaker":"Brandee Gaar","startTime":470.105,"endTime":474.115,"body":"wedding slowly where I was only"},{"speaker":"Brandee Gaar","startTime":474.115,"endTime":477.745,"body":"taking full service weddings"},{"speaker":"Brandee Gaar","startTime":474.115,"endTime":477.745,"body":"and I was still doing sales."},{"speaker":"Brandee Gaar","startTime":478.035,"endTime":481.935,"body":"So it felt really natural to be"},{"speaker":"Brandee Gaar","startTime":478.035,"endTime":481.935,"body":"honest, because I was able to"},{"speaker":"Brandee Gaar","startTime":481.935,"endTime":484.625,"body":"say to clients, you know, we've"},{"speaker":"Brandee Gaar","startTime":481.935,"endTime":484.625,"body":"got this incredible team and"},{"speaker":"Brandee Gaar","startTime":484.625,"endTime":486.775,"body":"they would say, well, how can"},{"speaker":"Brandee Gaar","startTime":484.625,"endTime":486.775,"body":"I guarantee to work with you?"},{"speaker":"Brandee Gaar","startTime":487.305,"endTime":487.995,"body":"And."},{"speaker":"Brandee Gaar","startTime":488.225,"endTime":490.635,"body":"I would say, you know, I only"},{"speaker":"Brandee Gaar","startTime":488.225,"endTime":490.635,"body":"handle our full service weddings"},{"speaker":"Brandee Gaar","startTime":490.65500000000003,"endTime":493.325,"body":"and that's not because they're"},{"speaker":"Brandee Gaar","startTime":490.65500000000003,"endTime":493.325,"body":"better or that they, you know,"},{"speaker":"Brandee Gaar","startTime":493.325,"endTime":494.365,"body":"they take a higher priority."},{"speaker":"Brandee Gaar","startTime":494.385,"endTime":497.475,"body":"It's just that there's simply"},{"speaker":"Brandee Gaar","startTime":494.385,"endTime":497.475,"body":"only so many hours in the day"},{"speaker":"Brandee Gaar","startTime":497.955,"endTime":501.765,"body":"and I need to be able to put"},{"speaker":"Brandee Gaar","startTime":497.955,"endTime":501.765,"body":"my full focus into, you know,"},{"speaker":"Brandee Gaar","startTime":501.795,"endTime":503.095,"body":"our full service clients."},{"speaker":"Brandee Gaar","startTime":503.545,"endTime":506.095,"body":"Um, and so we started kind"},{"speaker":"Brandee Gaar","startTime":503.545,"endTime":506.095,"body":"of doing that where I was"},{"speaker":"Brandee Gaar","startTime":506.095,"endTime":508.075,"body":"like, okay, I'm only going to"},{"speaker":"Brandee Gaar","startTime":506.095,"endTime":508.075,"body":"take 10 weddings this year."},{"speaker":"Brandee Gaar","startTime":508.105,"endTime":510.195,"body":"I'm only going to take"},{"speaker":"Brandee Gaar","startTime":508.105,"endTime":510.195,"body":"six weddings this year."},{"speaker":"Brandee Gaar","startTime":510.495,"endTime":512.9449999999999,"body":"And so it really just"},{"speaker":"Brandee Gaar","startTime":510.495,"endTime":512.9449999999999,"body":"kind of, you know, Slowly"},{"speaker":"Brandee Gaar","startTime":512.9449999999999,"endTime":516.495,"body":"phased out, um, 2019."},{"speaker":"Brandee Gaar","startTime":516.565,"endTime":519.495,"body":"So about what, five years"},{"speaker":"Brandee Gaar","startTime":516.565,"endTime":519.495,"body":"ago, six years ago is when"},{"speaker":"Brandee Gaar","startTime":519.525,"endTime":521.335,"body":"I started giving up sales."},{"speaker":"Brandee Gaar","startTime":521.645,"endTime":523.895,"body":"And so that was really"},{"speaker":"Brandee Gaar","startTime":521.645,"endTime":523.895,"body":"interesting when I gave up"},{"speaker":"Brandee Gaar","startTime":523.895,"endTime":527.375,"body":"sales because I was positive."},{"speaker":"Brandee Gaar","startTime":527.425,"endTime":529.215,"body":"No one could do it"},{"speaker":"Brandee Gaar","startTime":527.425,"endTime":529.215,"body":"as good as I could."},{"speaker":"Brandee Gaar","startTime":529.575,"endTime":531.135,"body":"I think we all feel that right."},{"speaker":"Brandee Gaar","startTime":531.665,"endTime":534.355,"body":"And what was interesting"},{"speaker":"Brandee Gaar","startTime":531.665,"endTime":534.355,"body":"about it was."},{"speaker":"Brandee Gaar","startTime":534.7,"endTime":536.19,"body":"Again, it was kind"},{"speaker":"Brandee Gaar","startTime":534.7,"endTime":536.19,"body":"of this reckoning."},{"speaker":"Brandee Gaar","startTime":536.24,"endTime":538.37,"body":"at that time, we were"},{"speaker":"Brandee Gaar","startTime":536.24,"endTime":538.37,"body":"really presented with"},{"speaker":"Brandee Gaar","startTime":538.38,"endTime":539.89,"body":"a lot of opportunities."},{"speaker":"Brandee Gaar","startTime":539.9,"endTime":543.47,"body":"we were doing, intimate weddings"},{"speaker":"Brandee Gaar","startTime":539.9,"endTime":543.47,"body":"for a lot of properties in our"},{"speaker":"Brandee Gaar","startTime":543.47,"endTime":545.13,"body":"area, which was really exciting."},{"speaker":"Brandee Gaar","startTime":545.14,"endTime":547.98,"body":"We're a very much"},{"speaker":"Brandee Gaar","startTime":545.14,"endTime":547.98,"body":"destination, um, city."},{"speaker":"Brandee Gaar","startTime":547.98,"endTime":550.1800000000001,"body":"So we do a lot of weekday"},{"speaker":"Brandee Gaar","startTime":547.98,"endTime":550.1800000000001,"body":"intimate weddings."},{"speaker":"Brandee Gaar","startTime":550.53,"endTime":553.87,"body":"Um, we were also managing"},{"speaker":"Brandee Gaar","startTime":550.53,"endTime":553.87,"body":"a, a very high revenue"},{"speaker":"Brandee Gaar","startTime":553.87,"endTime":555.35,"body":"generating venue."},{"speaker":"Brandee Gaar","startTime":555.75,"endTime":558.38,"body":"And so here I am with my"},{"speaker":"Brandee Gaar","startTime":555.75,"endTime":558.38,"body":"hands in a million pots."},{"speaker":"Brandee Gaar","startTime":558.64,"endTime":562.0699999999999,"body":"And trying to do sales and"},{"speaker":"Brandee Gaar","startTime":558.64,"endTime":562.0699999999999,"body":"it, it just wasn't working."},{"speaker":"Brandee Gaar","startTime":562.0799999999999,"endTime":564.3299999999999,"body":"And so I, I was like, you"},{"speaker":"Brandee Gaar","startTime":562.0799999999999,"endTime":564.3299999999999,"body":"know, if I could get my"},{"speaker":"Brandee Gaar","startTime":564.3299999999999,"endTime":566.3,"body":"team to do sales, it would"},{"speaker":"Brandee Gaar","startTime":564.3299999999999,"endTime":566.3,"body":"make a lot more sense."},{"speaker":"Brandee Gaar","startTime":566.3,"endTime":568.03,"body":"So it, it kind of just evolved."},{"speaker":"Brandee Gaar","startTime":568.03,"endTime":569.85,"body":"It wasn't like there was"},{"speaker":"Brandee Gaar","startTime":568.03,"endTime":569.85,"body":"this one day I woke up and"},{"speaker":"Brandee Gaar","startTime":569.85,"endTime":573.5799999999999,"body":"I was like, time to be the"},{"speaker":"Brandee Gaar","startTime":569.85,"endTime":573.5799999999999,"body":"CEO, you know, it was, how"},{"speaker":"Brandee Gaar","startTime":573.5799999999999,"endTime":574.87,"body":"do I remove myself from this?"},{"speaker":"Brandee Gaar","startTime":574.9100000000001,"endTime":576.25,"body":"How do I remove"},{"speaker":"Brandee Gaar","startTime":574.9100000000001,"endTime":576.25,"body":"myself from this?"},{"speaker":"Brandee Gaar","startTime":576.26,"endTime":579.86,"body":"And then really once, once"},{"speaker":"Brandee Gaar","startTime":576.26,"endTime":579.86,"body":"the pandemic hit and I."},{"speaker":"Brandee Gaar","startTime":581.49,"endTime":582.86,"body":"I felt this need."},{"speaker":"Brandee Gaar","startTime":582.86,"endTime":584.29,"body":"I had a really large team."},{"speaker":"Brandee Gaar","startTime":584.29,"endTime":587.93,"body":"I also had a lot of connections"},{"speaker":"Brandee Gaar","startTime":584.29,"endTime":587.93,"body":"just through, you know,"},{"speaker":"Brandee Gaar","startTime":587.93,"endTime":589.99,"body":"I had, I had been in the"},{"speaker":"Brandee Gaar","startTime":587.93,"endTime":589.99,"body":"industry for a long time."},{"speaker":"Brandee Gaar","startTime":591.05,"endTime":595.15,"body":"I felt like there were so many"},{"speaker":"Brandee Gaar","startTime":591.05,"endTime":595.15,"body":"solo businesses that just were"},{"speaker":"Brandee Gaar","startTime":595.15,"endTime":596.74,"body":"like, we don't know what to do."},{"speaker":"Brandee Gaar","startTime":596.77,"endTime":598.58,"body":"Like, we don't know how"},{"speaker":"Brandee Gaar","startTime":596.77,"endTime":598.58,"body":"to handle the pandemic."},{"speaker":"Brandee Gaar","startTime":598.58,"endTime":600.37,"body":"We don't know how to handle the"},{"speaker":"Brandee Gaar","startTime":598.58,"endTime":600.37,"body":"cancellations, the reschedules."},{"speaker":"Brandee Gaar","startTime":601.62,"endTime":603.77,"body":"And I just started going"},{"speaker":"Brandee Gaar","startTime":601.62,"endTime":603.77,"body":"live on Facebook every day."},{"speaker":"Brandee Gaar","startTime":603.8,"endTime":606.17,"body":"Like it was just like every"},{"speaker":"Brandee Gaar","startTime":603.8,"endTime":606.17,"body":"day I would go live and just"},{"speaker":"Brandee Gaar","startTime":606.17,"endTime":607.33,"body":"say, here's what we're doing."},{"speaker":"Brandee Gaar","startTime":607.35,"endTime":609.12,"body":"Like, here's what my"},{"speaker":"Brandee Gaar","startTime":607.35,"endTime":609.12,"body":"team is working on."},{"speaker":"Brandee Gaar","startTime":609.13,"endTime":610.46,"body":"Here's how we're"},{"speaker":"Brandee Gaar","startTime":609.13,"endTime":610.46,"body":"handling a reschedule."},{"speaker":"Brandee Gaar","startTime":610.46,"endTime":611.85,"body":"Here's how we're"},{"speaker":"Brandee Gaar","startTime":610.46,"endTime":611.85,"body":"handling a cancellation."},{"speaker":"Brandee Gaar","startTime":612.13,"endTime":613.34,"body":"It was super organic."},{"speaker":"Brandee Gaar","startTime":614.07,"endTime":616.04,"body":"And then that kind of"},{"speaker":"Brandee Gaar","startTime":614.07,"endTime":616.04,"body":"led into the coaching."},{"speaker":"Brandee Gaar","startTime":616.3100000000001,"endTime":620.46,"body":"So yeah, it kind of, it just was"},{"speaker":"Brandee Gaar","startTime":616.3100000000001,"endTime":620.46,"body":"like this phased back approach."},{"speaker":"Brandee Gaar","startTime":620.46,"endTime":623.08,"body":"And once the coaching started"},{"speaker":"Brandee Gaar","startTime":620.46,"endTime":623.08,"body":"taking off, I was like, I"},{"speaker":"Brandee Gaar","startTime":623.08,"endTime":628.34,"body":"can't, I physically cannot"},{"speaker":"Brandee Gaar","startTime":623.08,"endTime":628.34,"body":"manage blush and the coaching."},{"speaker":"Brandee Gaar","startTime":628.35,"endTime":630.78,"body":"So that's when we"},{"speaker":"Brandee Gaar","startTime":628.35,"endTime":630.78,"body":"brought in somebody to."},{"speaker":"Brandee Gaar","startTime":631.325,"endTime":633.225,"body":"Kind of take over blush as well."},{"speaker":"Brandee Gaar","startTime":633.235,"endTime":635.705,"body":"So yeah, it's been"},{"speaker":"Brandee Gaar","startTime":633.235,"endTime":635.705,"body":"a phased approach."},{"speaker":"Amanda Figueredo","startTime":636.495,"endTime":638.215,"body":"feel like it"},{"speaker":"Amanda Figueredo","startTime":636.495,"endTime":638.215,"body":"happens too where it's like one"},{"speaker":"Amanda Figueredo","startTime":638.225,"endTime":642.815,"body":"door has to close for another"},{"speaker":"Amanda Figueredo","startTime":638.225,"endTime":642.815,"body":"one to open in a way, very"},{"speaker":"Amanda Figueredo","startTime":642.815,"endTime":644.695,"body":"much so in business as well."},{"speaker":"Brandee Gaar","startTime":645.079,"endTime":648.219,"body":"Yeah, and I think"},{"speaker":"Brandee Gaar","startTime":645.079,"endTime":648.219,"body":"it's it's a lot of Realizing"},{"speaker":"Brandee Gaar","startTime":648.229,"endTime":651.469,"body":"that you know, this is gonna"},{"speaker":"Brandee Gaar","startTime":648.229,"endTime":651.469,"body":"sound so cliche because it's"},{"speaker":"Brandee Gaar","startTime":651.469,"endTime":654.589,"body":"quote so overused But like"},{"speaker":"Brandee Gaar","startTime":651.469,"endTime":654.589,"body":"what got you here won't get"},{"speaker":"Brandee Gaar","startTime":654.589,"endTime":658.259,"body":"you there and it's like, you"},{"speaker":"Brandee Gaar","startTime":654.589,"endTime":658.259,"body":"know You have to hustle to"},{"speaker":"Brandee Gaar","startTime":658.259,"endTime":660.964,"body":"get to that point First really"},{"speaker":"Brandee Gaar","startTime":658.259,"endTime":660.964,"body":"big revenue mark, right?"},{"speaker":"Brandee Gaar","startTime":660.964,"endTime":662.154,"body":"Like it, it is all on you."},{"speaker":"Brandee Gaar","startTime":662.174,"endTime":665.034,"body":"Cause you can't hire people"},{"speaker":"Brandee Gaar","startTime":662.174,"endTime":665.034,"body":"before you have money."},{"speaker":"Brandee Gaar","startTime":665.054,"endTime":665.344,"body":"Right."},{"speaker":"Brandee Gaar","startTime":665.884,"endTime":668.314,"body":"But then it's like, if you"},{"speaker":"Brandee Gaar","startTime":665.884,"endTime":668.314,"body":"just continue that hustle where"},{"speaker":"Brandee Gaar","startTime":668.314,"endTime":672.424,"body":"you're like, I can do it all,"},{"speaker":"Brandee Gaar","startTime":668.314,"endTime":672.424,"body":"you will break at some point."},{"speaker":"Brandee Gaar","startTime":672.684,"endTime":674.964,"body":"And so then it, you"},{"speaker":"Brandee Gaar","startTime":672.684,"endTime":674.964,"body":"can't keep scaling."},{"speaker":"Brandee Gaar","startTime":674.964,"endTime":677.034,"body":"So it's like, you have to"},{"speaker":"Brandee Gaar","startTime":674.964,"endTime":677.034,"body":"figure out the next stage."},{"speaker":"Brandee Gaar","startTime":677.034,"endTime":677.264,"body":"Okay."},{"speaker":"Brandee Gaar","startTime":677.264,"endTime":679.114,"body":"How do I get from that first?"},{"speaker":"Brandee Gaar","startTime":679.154,"endTime":680.984,"body":"I break it up into like,"},{"speaker":"Brandee Gaar","startTime":679.154,"endTime":680.984,"body":"okay, you hit the first"},{"speaker":"Brandee Gaar","startTime":680.984,"endTime":683.194,"body":"hundred thousand really"},{"speaker":"Brandee Gaar","startTime":680.984,"endTime":683.194,"body":"on your own, right?"},{"speaker":"Brandee Gaar","startTime":683.194,"endTime":684.884,"body":"Like, that's kind"},{"speaker":"Brandee Gaar","startTime":683.194,"endTime":684.884,"body":"of like your hustle."},{"speaker":"Brandee Gaar","startTime":685.519,"endTime":689.839,"body":"And then that next stage is"},{"speaker":"Brandee Gaar","startTime":685.519,"endTime":689.839,"body":"like 100 to like 3 to 400,"},{"speaker":"Brandee Gaar","startTime":738.889,"endTime":743.159,"body":"000 ish is where you're really"},{"speaker":"Brandee Gaar","startTime":738.889,"endTime":743.159,"body":"learning to build a team and"},{"speaker":"Brandee Gaar","startTime":743.159,"endTime":746.019,"body":"start to have to take things off"},{"speaker":"Brandee Gaar","startTime":743.159,"endTime":746.019,"body":"of your plate so that someone"},{"speaker":"Brandee Gaar","startTime":746.019,"endTime":747.239,"body":"else can be better at it."},{"speaker":"Brandee Gaar","startTime":747.689,"endTime":750.889,"body":"And that's really that middle"},{"speaker":"Brandee Gaar","startTime":747.689,"endTime":750.889,"body":"where you're really learning"},{"speaker":"Brandee Gaar","startTime":750.889,"endTime":752.339,"body":"how to become that CEO."},{"speaker":"Brandee Gaar","startTime":752.754,"endTime":756.424,"body":"And then that last stage is like"},{"speaker":"Brandee Gaar","startTime":752.754,"endTime":756.424,"body":"half a million plus where you"},{"speaker":"Brandee Gaar","startTime":756.474,"endTime":760.374,"body":"literally are starting to now"},{"speaker":"Brandee Gaar","startTime":756.474,"endTime":760.374,"body":"just completely remove yourself"},{"speaker":"Brandee Gaar","startTime":760.384,"endTime":763.5740000000001,"body":"from the business so that you"},{"speaker":"Brandee Gaar","startTime":760.384,"endTime":763.5740000000001,"body":"can now focus on additional"},{"speaker":"Brandee Gaar","startTime":763.5740000000001,"endTime":764.5840000000001,"body":"revenue streams, right?"},{"speaker":"Brandee Gaar","startTime":764.5840000000001,"endTime":767.134,"body":"Like I try to explain this"},{"speaker":"Brandee Gaar","startTime":764.5840000000001,"endTime":767.134,"body":"to our students all the"},{"speaker":"Brandee Gaar","startTime":767.134,"endTime":771.039,"body":"time, like if you So if you"},{"speaker":"Brandee Gaar","startTime":767.134,"endTime":771.039,"body":"aren't able to have your main"},{"speaker":"Brandee Gaar","startTime":771.039,"endTime":774.139,"body":"company run nearly on its"},{"speaker":"Brandee Gaar","startTime":771.039,"endTime":774.139,"body":"own, it's very difficult for"},{"speaker":"Brandee Gaar","startTime":774.139,"endTime":776.809,"body":"you to divert your attention"},{"speaker":"Brandee Gaar","startTime":774.139,"endTime":776.809,"body":"to another revenue stream."},{"speaker":"Brandee Gaar","startTime":777.3290000000001,"endTime":780.149,"body":"So you really have to build up"},{"speaker":"Brandee Gaar","startTime":777.3290000000001,"endTime":780.149,"body":"that strategic team where they"},{"speaker":"Brandee Gaar","startTime":780.189,"endTime":782.7090000000001,"body":"all, like you could disappear"},{"speaker":"Brandee Gaar","startTime":780.189,"endTime":782.7090000000001,"body":"tomorrow and no one would ever"},{"speaker":"Brandee Gaar","startTime":782.7090000000001,"endTime":784.979,"body":"know the difference because they"},{"speaker":"Brandee Gaar","startTime":782.7090000000001,"endTime":784.979,"body":"all know what they're supposed"},{"speaker":"Brandee Gaar","startTime":784.979,"endTime":786.349,"body":"to do on a day to day, you know?"},{"speaker":"Amanda Figueredo","startTime":786.864,"endTime":787.414,"body":"Totally."},{"speaker":"Amanda Figueredo","startTime":787.794,"endTime":792.684,"body":"So when you were passing off"},{"speaker":"Amanda Figueredo","startTime":787.794,"endTime":792.684,"body":"the sales, what then did you,"},{"speaker":"Amanda Figueredo","startTime":792.7040000000001,"endTime":796.564,"body":"because you at that time didn't"},{"speaker":"Amanda Figueredo","startTime":792.7040000000001,"endTime":796.564,"body":"have the coaching program yet."},{"speaker":"Amanda Figueredo","startTime":796.884,"endTime":799.664,"body":"So what was your, you were"},{"speaker":"Amanda Figueredo","startTime":796.884,"endTime":799.664,"body":"doing like how many weddings"},{"speaker":"Amanda Figueredo","startTime":799.664,"endTime":802.164,"body":"a year and like, I guess"},{"speaker":"Amanda Figueredo","startTime":799.664,"endTime":802.164,"body":"what was your main focus"},{"speaker":"Amanda Figueredo","startTime":802.174,"endTime":803.904,"body":"once you dropped sales?"},{"speaker":"Brandee Gaar","startTime":804.939,"endTime":807.489,"body":"I feel like it's"},{"speaker":"Brandee Gaar","startTime":804.939,"endTime":807.489,"body":"so funny that you asked this,"},{"speaker":"Brandee Gaar","startTime":807.489,"endTime":808.659,"body":"Amanda, because I feel like."},{"speaker":"Brandee Gaar","startTime":809.104,"endTime":811.604,"body":"This is what a lot of our"},{"speaker":"Brandee Gaar","startTime":809.104,"endTime":811.604,"body":"students ask is like, okay, so"},{"speaker":"Brandee Gaar","startTime":811.604,"endTime":812.784,"body":"now that you're like basically"},{"speaker":"Amanda Figueredo","startTime":812.9540000000001,"endTime":814.256,"body":"What do"},{"speaker":"Brandee Gaar","startTime":814.374,"endTime":814.614,"body":"day?"},{"speaker":"Amanda Figueredo","startTime":815.289,"endTime":816.321,"body":"do?"},{"speaker":"Brandee Gaar","startTime":816.434,"endTime":819.044,"body":"well, you"},{"speaker":"Brandee Gaar","startTime":816.434,"endTime":819.044,"body":"know, it's, it's interesting."},{"speaker":"Brandee Gaar","startTime":819.044,"endTime":821.754,"body":"So once I passed off sales,"},{"speaker":"Brandee Gaar","startTime":819.044,"endTime":821.754,"body":"which was that last piece,"},{"speaker":"Brandee Gaar","startTime":821.774,"endTime":824.034,"body":"cause I had passed off"},{"speaker":"Brandee Gaar","startTime":821.774,"endTime":824.034,"body":"operations at that point and"},{"speaker":"Brandee Gaar","startTime":824.034,"endTime":829.854,"body":"marketing and now sales, my"},{"speaker":"Brandee Gaar","startTime":824.034,"endTime":829.854,"body":"job became being able to see"},{"speaker":"Brandee Gaar","startTime":829.854,"endTime":831.674,"body":"the company from the top down."},{"speaker":"Brandee Gaar","startTime":831.7040000000001,"endTime":834.319,"body":"I always, Like in it to"},{"speaker":"Brandee Gaar","startTime":831.7040000000001,"endTime":834.319,"body":"like a baseball coach."},{"speaker":"Brandee Gaar","startTime":834.3290000000001,"endTime":836.639,"body":"It's like, you don't look"},{"speaker":"Brandee Gaar","startTime":834.3290000000001,"endTime":836.639,"body":"at a baseball coach and go,"},{"speaker":"Brandee Gaar","startTime":836.639,"endTime":837.379,"body":"what do they do all day?"},{"speaker":"Brandee Gaar","startTime":837.379,"endTime":837.619,"body":"Right?"},{"speaker":"Brandee Gaar","startTime":837.619,"endTime":842.2090000000001,"body":"Like their whole job is strategy"},{"speaker":"Brandee Gaar","startTime":837.619,"endTime":842.2090000000001,"body":"and looking at each player"},{"speaker":"Brandee Gaar","startTime":842.2090000000001,"endTime":845.619,"body":"on their team and saying, you"},{"speaker":"Brandee Gaar","startTime":842.2090000000001,"endTime":845.619,"body":"know, is that person really best"},{"speaker":"Brandee Gaar","startTime":845.619,"endTime":848.899,"body":"at second base or would they"},{"speaker":"Brandee Gaar","startTime":845.619,"endTime":848.899,"body":"be better as pitcher, right?"},{"speaker":"Brandee Gaar","startTime":848.929,"endTime":852.249,"body":"Or should I put them in the"},{"speaker":"Brandee Gaar","startTime":848.929,"endTime":852.249,"body":"outfield or, you know, um, do I"},{"speaker":"Brandee Gaar","startTime":852.249,"endTime":853.479,"body":"need somebody else completely?"},{"speaker":"Brandee Gaar","startTime":853.479,"endTime":856.239,"body":"Like, do we have a weak"},{"speaker":"Brandee Gaar","startTime":853.479,"endTime":856.239,"body":"link on our team and their"},{"speaker":"Brandee Gaar","startTime":856.249,"endTime":857.589,"body":"whole job is strategy."},{"speaker":"Brandee Gaar","startTime":857.609,"endTime":860.439,"body":"And that's really what"},{"speaker":"Brandee Gaar","startTime":857.609,"endTime":860.439,"body":"you're focused on as that"},{"speaker":"Brandee Gaar","startTime":860.439,"endTime":861.979,"body":"C in that CEO role is."},{"speaker":"Brandee Gaar","startTime":862.809,"endTime":864.979,"body":"Do I have the aces"},{"speaker":"Brandee Gaar","startTime":862.809,"endTime":864.979,"body":"in their places?"},{"speaker":"Brandee Gaar","startTime":864.979,"endTime":868.189,"body":"Do I have every person in the"},{"speaker":"Brandee Gaar","startTime":864.979,"endTime":868.189,"body":"role that best suits them?"},{"speaker":"Brandee Gaar","startTime":868.479,"endTime":870.879,"body":"Is there anything that we've"},{"speaker":"Brandee Gaar","startTime":868.479,"endTime":870.879,"body":"put on their plate that doesn't"},{"speaker":"Brandee Gaar","startTime":870.879,"endTime":871.8290000000001,"body":"make sense on their plate?"},{"speaker":"Brandee Gaar","startTime":871.8290000000001,"endTime":874.6990000000001,"body":"I see this a lot where it's"},{"speaker":"Brandee Gaar","startTime":871.8290000000001,"endTime":874.6990000000001,"body":"like, as you're growing and"},{"speaker":"Brandee Gaar","startTime":874.6990000000001,"endTime":877.189,"body":"you're growing this team,"},{"speaker":"Brandee Gaar","startTime":874.6990000000001,"endTime":877.189,"body":"sometimes what happens is it'll"},{"speaker":"Brandee Gaar","startTime":877.189,"endTime":879.559,"body":"just be like, well, you have"},{"speaker":"Brandee Gaar","startTime":877.189,"endTime":879.559,"body":"an extra hour this week, so why"},{"speaker":"Brandee Gaar","startTime":879.559,"endTime":880.889,"body":"don't you write the blog, right?"},{"speaker":"Brandee Gaar","startTime":880.889,"endTime":882.249,"body":"Or why don't you"},{"speaker":"Brandee Gaar","startTime":880.889,"endTime":882.249,"body":"post to the story?"},{"speaker":"Brandee Gaar","startTime":882.249,"endTime":884.614,"body":"Then it, then it's like, Sort"},{"speaker":"Brandee Gaar","startTime":882.249,"endTime":884.614,"body":"of becomes their job, but"},{"speaker":"Brandee Gaar","startTime":884.614,"endTime":885.844,"body":"it's not really their job."},{"speaker":"Brandee Gaar","startTime":885.844,"endTime":887.944,"body":"And you've got, you know,"},{"speaker":"Brandee Gaar","startTime":885.844,"endTime":887.944,"body":"somebody writing a blog"},{"speaker":"Brandee Gaar","startTime":887.944,"endTime":889.464,"body":"and somebody posting a"},{"speaker":"Brandee Gaar","startTime":887.944,"endTime":889.464,"body":"story and somebody making"},{"speaker":"Brandee Gaar","startTime":889.464,"endTime":892.254,"body":"an Instagram post feed and"},{"speaker":"Brandee Gaar","startTime":889.464,"endTime":892.254,"body":"somebody making the schedule"},{"speaker":"Brandee Gaar","startTime":892.264,"endTime":893.764,"body":"and none of it makes sense."},{"speaker":"Brandee Gaar","startTime":894.174,"endTime":896.8240000000001,"body":"So it's just a bunch of"},{"speaker":"Brandee Gaar","startTime":894.174,"endTime":896.8240000000001,"body":"task managers, right?"},{"speaker":"Brandee Gaar","startTime":896.8240000000001,"endTime":900.114,"body":"So once I stepped out of all"},{"speaker":"Brandee Gaar","startTime":896.8240000000001,"endTime":900.114,"body":"of those roles, I was really"},{"speaker":"Brandee Gaar","startTime":900.134,"endTime":903.774,"body":"able to look and see what's"},{"speaker":"Brandee Gaar","startTime":900.134,"endTime":903.774,"body":"working, what's not working."},{"speaker":"Brandee Gaar","startTime":904.054,"endTime":905.924,"body":"And one of the things"},{"speaker":"Brandee Gaar","startTime":904.054,"endTime":905.924,"body":"that didn't work."},{"speaker":"Brandee Gaar","startTime":906.314,"endTime":907.694,"body":"Right when I passed off sales."},{"speaker":"Brandee Gaar","startTime":907.7040000000001,"endTime":911.094,"body":"So when I very first passed"},{"speaker":"Brandee Gaar","startTime":907.7040000000001,"endTime":911.094,"body":"off sales, we had a studio"},{"speaker":"Brandee Gaar","startTime":911.244,"endTime":913.7040000000001,"body":"and we'd had a studio"},{"speaker":"Brandee Gaar","startTime":911.244,"endTime":913.7040000000001,"body":"for years and everybody"},{"speaker":"Brandee Gaar","startTime":913.744,"endTime":915.474,"body":"worked in studio every day."},{"speaker":"Brandee Gaar","startTime":915.784,"endTime":917.854,"body":"Um, and so our whole"},{"speaker":"Brandee Gaar","startTime":915.784,"endTime":917.854,"body":"team was there, right?"},{"speaker":"Brandee Gaar","startTime":918.144,"endTime":919.814,"body":"And so this was pre COVID."},{"speaker":"Brandee Gaar","startTime":919.8340000000001,"endTime":921.684,"body":"So it made sense a lot"},{"speaker":"Brandee Gaar","startTime":919.8340000000001,"endTime":921.684,"body":"more than it does now."},{"speaker":"Brandee Gaar","startTime":921.9540000000001,"endTime":926.234,"body":"Um, but we, so we had the"},{"speaker":"Brandee Gaar","startTime":921.9540000000001,"endTime":926.234,"body":"studio and my thought was."},{"speaker":"Brandee Gaar","startTime":926.439,"endTime":928.939,"body":"Okay, well why don't I have,"},{"speaker":"Brandee Gaar","startTime":926.439,"endTime":928.939,"body":"I had four full time team"},{"speaker":"Brandee Gaar","startTime":928.9490000000001,"endTime":931.6990000000001,"body":"members, so I said why don't"},{"speaker":"Brandee Gaar","startTime":928.9490000000001,"endTime":931.6990000000001,"body":"I have them each take a"},{"speaker":"Brandee Gaar","startTime":931.6990000000001,"endTime":934.149,"body":"week of the month and that"},{"speaker":"Brandee Gaar","startTime":931.6990000000001,"endTime":934.149,"body":"would be their lead week."},{"speaker":"Brandee Gaar","startTime":934.339,"endTime":936.139,"body":"And then, you know, if a"},{"speaker":"Brandee Gaar","startTime":934.339,"endTime":936.139,"body":"lead comes in that week,"},{"speaker":"Brandee Gaar","startTime":936.139,"endTime":938.299,"body":"but it doesn't close during"},{"speaker":"Brandee Gaar","startTime":936.139,"endTime":938.299,"body":"their week, they stay with"},{"speaker":"Brandee Gaar","startTime":938.299,"endTime":942.169,"body":"that lead still till close,"},{"speaker":"Brandee Gaar","startTime":938.299,"endTime":942.169,"body":"but every week somebody else"},{"speaker":"Brandee Gaar","startTime":942.169,"endTime":943.219,"body":"would take the leads, right?"},{"speaker":"Amanda Figueredo","startTime":943.499,"endTime":944.109,"body":"Whoa,"},{"speaker":"Brandee Gaar","startTime":944.4590000000001,"endTime":944.569,"body":"Heh."},{"speaker":"Brandee Gaar","startTime":944.869,"endTime":945.139,"body":"Yeah."},{"speaker":"Brandee Gaar","startTime":945.1990000000001,"endTime":947.439,"body":"So I thought, Brandee,"},{"speaker":"Brandee Gaar","startTime":945.1990000000001,"endTime":947.439,"body":"you're so smart."},{"speaker":"Brandee Gaar","startTime":947.539,"endTime":949.019,"body":"Like that, that's"},{"speaker":"Brandee Gaar","startTime":947.539,"endTime":949.019,"body":"so smart, right?"},{"speaker":"Brandee Gaar","startTime":949.019,"endTime":949.549,"body":"Like this is going to be"},{"speaker":"Amanda Figueredo","startTime":949.559,"endTime":950.3290000000001,"body":"Divide and conquer."},{"speaker":"Brandee Gaar","startTime":951.249,"endTime":955.369,"body":"yeah, except what"},{"speaker":"Brandee Gaar","startTime":951.249,"endTime":955.369,"body":"was happening is I would be"},{"speaker":"Brandee Gaar","startTime":955.369,"endTime":959.969,"body":"in the studio and I would hear"},{"speaker":"Brandee Gaar","startTime":955.369,"endTime":959.969,"body":"the lead phone ring and some"},{"speaker":"Brandee Gaar","startTime":959.969,"endTime":962.872,"body":"weeks I would hear, yay, a lead"},{"speaker":"Brandee Gaar","startTime":959.969,"endTime":962.872,"body":", you know, like so excited."},{"speaker":"Brandee Gaar","startTime":963.222,"endTime":965.492,"body":"And some weeks I would"},{"speaker":"Brandee Gaar","startTime":963.222,"endTime":965.492,"body":"hear, oh, if this phone"},{"speaker":"Brandee Gaar","startTime":965.492,"endTime":966.412,"body":"rings one more time."},{"speaker":"Amanda Figueredo","startTime":967.342,"endTime":968.222,"body":"Yeah."},{"speaker":"Brandee Gaar","startTime":969.332,"endTime":970.782,"body":"Yeah,"},{"speaker":"Brandee Gaar","startTime":969.332,"endTime":970.782,"body":"that's not great."},{"speaker":"Brandee Gaar","startTime":970.832,"endTime":974.162,"body":"Like if, if the lead phone"},{"speaker":"Brandee Gaar","startTime":970.832,"endTime":974.162,"body":"rings and your reaction"},{"speaker":"Brandee Gaar","startTime":974.162,"endTime":977.1320000000001,"body":"is, Oh my gosh, this is"},{"speaker":"Brandee Gaar","startTime":974.162,"endTime":977.1320000000001,"body":"an interruption to my day."},{"speaker":"Brandee Gaar","startTime":977.492,"endTime":978.832,"body":"You're not going to"},{"speaker":"Brandee Gaar","startTime":977.492,"endTime":978.832,"body":"sell that client."},{"speaker":"Brandee Gaar","startTime":979.372,"endTime":982.772,"body":"And it showed, it"},{"speaker":"Brandee Gaar","startTime":979.372,"endTime":982.772,"body":"showed big time in each"},{"speaker":"Brandee Gaar","startTime":982.782,"endTime":984.422,"body":"person's conversion rate."},{"speaker":"Brandee Gaar","startTime":984.952,"endTime":986.742,"body":"And so as I started looking"},{"speaker":"Brandee Gaar","startTime":984.952,"endTime":986.742,"body":"at it, I was like, this"},{"speaker":"Brandee Gaar","startTime":986.7620000000001,"endTime":989.5120000000001,"body":"actually makes no sense at"},{"speaker":"Brandee Gaar","startTime":986.7620000000001,"endTime":989.5120000000001,"body":"all, because I've got people"},{"speaker":"Brandee Gaar","startTime":989.662,"endTime":993.682,"body":"who are doing sales that don't"},{"speaker":"Brandee Gaar","startTime":989.662,"endTime":993.682,"body":"want to do sales and find it"},{"speaker":"Brandee Gaar","startTime":993.682,"endTime":996.792,"body":"to be really annoying to them,"},{"speaker":"Brandee Gaar","startTime":993.682,"endTime":996.792,"body":"and then I have people who."},{"speaker":"Brandee Gaar","startTime":997.022,"endTime":999.032,"body":"Like, please give"},{"speaker":"Brandee Gaar","startTime":997.022,"endTime":999.032,"body":"me your lead week."},{"speaker":"Brandee Gaar","startTime":999.052,"endTime":1001.552,"body":"I'll take it, you know,"},{"speaker":"Brandee Gaar","startTime":999.052,"endTime":1001.552,"body":"are so excited about it."},{"speaker":"Brandee Gaar","startTime":1002.022,"endTime":1004.172,"body":"And what's interesting"},{"speaker":"Brandee Gaar","startTime":1002.022,"endTime":1004.172,"body":"about that is everybody"},{"speaker":"Brandee Gaar","startTime":1004.172,"endTime":1006.862,"body":"got the same amount of"},{"speaker":"Brandee Gaar","startTime":1004.172,"endTime":1006.862,"body":"commission for closing leads."},{"speaker":"Brandee Gaar","startTime":1006.862,"endTime":1009.102,"body":"Like they got extra money"},{"speaker":"Brandee Gaar","startTime":1006.862,"endTime":1009.102,"body":"for closing leads, but"},{"speaker":"Brandee Gaar","startTime":1009.102,"endTime":1011.802,"body":"when you are able to"},{"speaker":"Brandee Gaar","startTime":1009.102,"endTime":1011.802,"body":"see, when you're able to."},{"speaker":"Brandee Gaar","startTime":1012.117,"endTime":1014.267,"body":"Really look at your staff"},{"speaker":"Brandee Gaar","startTime":1012.117,"endTime":1014.267,"body":"and what they're doing"},{"speaker":"Brandee Gaar","startTime":1014.267,"endTime":1016.927,"body":"and start to see money"},{"speaker":"Brandee Gaar","startTime":1014.267,"endTime":1016.927,"body":"doesn't drive everybody."},{"speaker":"Brandee Gaar","startTime":1016.937,"endTime":1020.837,"body":"Some people genuinely"},{"speaker":"Brandee Gaar","startTime":1016.937,"endTime":1020.837,"body":"hate certain tasks."},{"speaker":"Brandee Gaar","startTime":1020.837,"endTime":1021.8870000000001,"body":"Like they're not good at them."},{"speaker":"Brandee Gaar","startTime":1021.907,"endTime":1023.017,"body":"They don't want to do them."},{"speaker":"Brandee Gaar","startTime":1023.487,"endTime":1026.667,"body":"So that's where I say the ace is"},{"speaker":"Brandee Gaar","startTime":1023.487,"endTime":1026.667,"body":"in the place is because for me"},{"speaker":"Brandee Gaar","startTime":1026.667,"endTime":1029.7169999999999,"body":"I had to really look at it and"},{"speaker":"Brandee Gaar","startTime":1026.667,"endTime":1029.7169999999999,"body":"go, Okay, who's great at sales?"},{"speaker":"Brandee Gaar","startTime":1029.7269999999999,"endTime":1030.557,"body":"Like who wants it?"},{"speaker":"Brandee Gaar","startTime":1030.567,"endTime":1031.327,"body":"Who's good at it?"},{"speaker":"Brandee Gaar","startTime":1031.337,"endTime":1032.857,"body":"Who closes the highest amount?"},{"speaker":"Brandee Gaar","startTime":1033.167,"endTime":1034.4869999999999,"body":"And then I took that person."},{"speaker":"Brandee Gaar","startTime":1034.4869999999999,"endTime":1036.007,"body":"I was like, you're"},{"speaker":"Brandee Gaar","startTime":1034.4869999999999,"endTime":1036.007,"body":"now our sales manager."},{"speaker":"Brandee Gaar","startTime":1036.047,"endTime":1039.167,"body":"Like you're, that's a hundred"},{"speaker":"Brandee Gaar","startTime":1036.047,"endTime":1039.167,"body":"percent of your role is selling,"},{"speaker":"Brandee Gaar","startTime":1039.167,"endTime":1041.807,"body":"but For us, and I took it off"},{"speaker":"Brandee Gaar","startTime":1039.167,"endTime":1041.807,"body":"of the other people's plates"},{"speaker":"Brandee Gaar","startTime":1041.807,"endTime":1043.2069999999999,"body":"and it made so much sense."},{"speaker":"Amanda Figueredo","startTime":1043.973,"endTime":1045.863,"body":"So you"},{"speaker":"Amanda Figueredo","startTime":1043.973,"endTime":1045.863,"body":"were kind of like overseeing"},{"speaker":"Amanda Figueredo","startTime":1045.863,"endTime":1048.713,"body":"everything at that point and"},{"speaker":"Amanda Figueredo","startTime":1045.863,"endTime":1048.713,"body":"making the strategic moves of"},{"speaker":"Amanda Figueredo","startTime":1048.763,"endTime":1051.603,"body":"looking at your organization"},{"speaker":"Amanda Figueredo","startTime":1048.763,"endTime":1051.603,"body":"as a whole and  putting the"},{"speaker":"Amanda Figueredo","startTime":1051.603,"endTime":1053.373,"body":"puzzle pieces into place,"},{"speaker":"Brandee Gaar","startTime":1053.463,"endTime":1055.223,"body":"Yeah, and a lot"},{"speaker":"Brandee Gaar","startTime":1053.463,"endTime":1055.223,"body":"of it too is like, you know,"},{"speaker":"Brandee Gaar","startTime":1055.223,"endTime":1057.153,"body":"when you're in the day to"},{"speaker":"Brandee Gaar","startTime":1055.223,"endTime":1057.153,"body":"day, I mean, think about it."},{"speaker":"Brandee Gaar","startTime":1057.153,"endTime":1059.203,"body":"I'm sure that we have so many"},{"speaker":"Brandee Gaar","startTime":1057.153,"endTime":1059.203,"body":"listeners and Amanda, you,"},{"speaker":"Brandee Gaar","startTime":1059.243,"endTime":1062.173,"body":"I know you've felt this too,"},{"speaker":"Brandee Gaar","startTime":1059.243,"endTime":1062.173,"body":"where it's like, you know,"},{"speaker":"Brandee Gaar","startTime":1062.173,"endTime":1065.623,"body":"you need an SOP for something,"},{"speaker":"Brandee Gaar","startTime":1062.173,"endTime":1065.623,"body":"you know, you need a training"},{"speaker":"Brandee Gaar","startTime":1065.623,"endTime":1067.933,"body":"manual for something, or you"},{"speaker":"Brandee Gaar","startTime":1065.623,"endTime":1067.933,"body":"need just like a training on it."},{"speaker":"Brandee Gaar","startTime":1068.143,"endTime":1071.05,"body":"You know, you would love to be"},{"speaker":"Brandee Gaar","startTime":1068.143,"endTime":1071.05,"body":"able to go out and shadow your"},{"speaker":"Brandee Gaar","startTime":1071.05,"endTime":1074.02,"body":"assistants sometimes, or you'd"},{"speaker":"Brandee Gaar","startTime":1071.05,"endTime":1074.02,"body":"love to be able to get some"},{"speaker":"Brandee Gaar","startTime":1074.1000000000001,"endTime":1075.27,"body":"additional training to them."},{"speaker":"Brandee Gaar","startTime":1075.5420000000001,"endTime":1077.962,"body":"And it just, you just"},{"speaker":"Brandee Gaar","startTime":1075.5420000000001,"endTime":1077.962,"body":"don't get to it, right?"},{"speaker":"Brandee Gaar","startTime":1077.962,"endTime":1079.0919999999999,"body":"Because you're so busy."},{"speaker":"Brandee Gaar","startTime":1079.322,"endTime":1082.702,"body":"So when you are able to then"},{"speaker":"Brandee Gaar","startTime":1079.322,"endTime":1082.702,"body":"have, a director of marketing,"},{"speaker":"Brandee Gaar","startTime":1082.712,"endTime":1084.822,"body":"a director of operations,"},{"speaker":"Brandee Gaar","startTime":1082.712,"endTime":1084.822,"body":"a director of sales, like"},{"speaker":"Brandee Gaar","startTime":1084.822,"endTime":1088.378,"body":"these people that, that run"},{"speaker":"Brandee Gaar","startTime":1084.822,"endTime":1088.378,"body":"the day to day, you're able"},{"speaker":"Brandee Gaar","startTime":1088.378,"endTime":1091.258,"body":"to then look and go, okay,"},{"speaker":"Brandee Gaar","startTime":1088.378,"endTime":1091.258,"body":"where's our team lacking?"},{"speaker":"Brandee Gaar","startTime":1091.268,"endTime":1092.798,"body":"What do they need from me?"},{"speaker":"Brandee Gaar","startTime":1093.178,"endTime":1096.4579999999999,"body":"Um, you're able to really see"},{"speaker":"Brandee Gaar","startTime":1093.178,"endTime":1096.4579999999999,"body":"your business and say, where"},{"speaker":"Brandee Gaar","startTime":1096.4579999999999,"endTime":1097.788,"body":"do we make the most money?"},{"speaker":"Brandee Gaar","startTime":1097.808,"endTime":1100.738,"body":"And where are we actually, Not"},{"speaker":"Brandee Gaar","startTime":1097.808,"endTime":1100.738,"body":"making money and we're spending"},{"speaker":"Brandee Gaar","startTime":1100.748,"endTime":1102.4379999999999,"body":"way too much time, right?"},{"speaker":"Brandee Gaar","startTime":1102.4379999999999,"endTime":1103.558,"body":"Like what's sucking up our time?"},{"speaker":"Brandee Gaar","startTime":1103.808,"endTime":1106.1879999999999,"body":"But you can't do any of"},{"speaker":"Brandee Gaar","startTime":1103.808,"endTime":1106.1879999999999,"body":"that when you're in it, you"},{"speaker":"Brandee Gaar","startTime":1106.1879999999999,"endTime":1107.498,"body":"know, you just can't see it."},{"speaker":"Brandee Gaar","startTime":1107.498,"endTime":1110.7079999999999,"body":"It's like seeing the path when"},{"speaker":"Brandee Gaar","startTime":1107.498,"endTime":1110.7079999999999,"body":"you're in the forest or when"},{"speaker":"Brandee Gaar","startTime":1110.7079999999999,"endTime":1113.818,"body":"you're like over the forest, if"},{"speaker":"Brandee Gaar","startTime":1110.7079999999999,"endTime":1113.818,"body":"you could see it as a whole, you"},{"speaker":"Brandee Gaar","startTime":1113.818,"endTime":1115.278,"body":"can see the whole path, right?"},{"speaker":"Brandee Gaar","startTime":1115.278,"endTime":1116.278,"body":"You can see it so clearly."},{"speaker":"Brandee Gaar","startTime":1116.278,"endTime":1117.698,"body":"But when you're in the"},{"speaker":"Brandee Gaar","startTime":1116.278,"endTime":1117.698,"body":"middle of the trees, you're"},{"speaker":"Brandee Gaar","startTime":1117.698,"endTime":1119.328,"body":"like, where do I turn next?"},{"speaker":"Brandee Gaar","startTime":1119.328,"endTime":1120.288,"body":"Like, I don't even know."},{"speaker":"Brandee Gaar","startTime":1120.4750000000001,"endTime":1122.0220000000002,"body":"that's really a lot"},{"speaker":"Brandee Gaar","startTime":1120.4750000000001,"endTime":1122.0220000000002,"body":"of what you're doing."},{"speaker":"Brandee Gaar","startTime":1122.05,"endTime":1123.93,"body":"what does that look like"},{"speaker":"Brandee Gaar","startTime":1122.05,"endTime":1123.93,"body":"on a day to day basis?"},{"speaker":"Brandee Gaar","startTime":1123.93,"endTime":1127.54,"body":"for me, I was still doing"},{"speaker":"Brandee Gaar","startTime":1123.93,"endTime":1127.54,"body":"a handful of weddings, but"},{"speaker":"Brandee Gaar","startTime":1127.54,"endTime":1129.57,"body":"it also meant that I was"},{"speaker":"Brandee Gaar","startTime":1127.54,"endTime":1129.57,"body":"out in the market, right?"},{"speaker":"Brandee Gaar","startTime":1129.57,"endTime":1132.8999999999999,"body":"So like, for me, a typical"},{"speaker":"Brandee Gaar","startTime":1129.57,"endTime":1132.8999999999999,"body":"week back in those days"},{"speaker":"Brandee Gaar","startTime":1132.8999999999999,"endTime":1135.75,"body":"would be like, Monday"},{"speaker":"Brandee Gaar","startTime":1132.8999999999999,"endTime":1135.75,"body":"would be very strategic."},{"speaker":"Brandee Gaar","startTime":1135.75,"endTime":1138.1499999999999,"body":"I always, you guys know,"},{"speaker":"Brandee Gaar","startTime":1135.75,"endTime":1138.1499999999999,"body":"I talk about CEO Mondays."},{"speaker":"Brandee Gaar","startTime":1138.1499999999999,"endTime":1138.729,"body":"I think this is"},{"speaker":"Brandee Gaar","startTime":1138.1499999999999,"endTime":1138.729,"body":"really important."},{"speaker":"Brandee Gaar","startTime":1139.2900000000002,"endTime":1140.6499999999999,"body":"Massively important."},{"speaker":"Brandee Gaar","startTime":1140.8700000000001,"endTime":1143.41,"body":"So it'd be like reviewing"},{"speaker":"Brandee Gaar","startTime":1140.8700000000001,"endTime":1143.41,"body":"our marketing, reviewing"},{"speaker":"Brandee Gaar","startTime":1143.45,"endTime":1147.7700000000002,"body":"KPIs, reviewing your"},{"speaker":"Brandee Gaar","startTime":1143.45,"endTime":1147.7700000000002,"body":"financial numbers, um, you"},{"speaker":"Brandee Gaar","startTime":1147.7700000000002,"endTime":1150.7,"body":"know, reviewing your week"},{"speaker":"Brandee Gaar","startTime":1147.7700000000002,"endTime":1150.7,"body":"ahead or what's coming up."},{"speaker":"Brandee Gaar","startTime":1150.97,"endTime":1153.14,"body":"So that's really like"},{"speaker":"Brandee Gaar","startTime":1150.97,"endTime":1153.14,"body":"your data, just like get"},{"speaker":"Brandee Gaar","startTime":1153.14,"endTime":1155.39,"body":"your, your life together"},{"speaker":"Brandee Gaar","startTime":1153.14,"endTime":1155.39,"body":"and make sure everything"},{"speaker":"Brandee Gaar","startTime":1155.39,"endTime":1156.28,"body":"is, Wheels on the bus."},{"speaker":"Brandee Gaar","startTime":1156.6299999999999,"endTime":1159.4199999999998,"body":"Tuesdays I always spent"},{"speaker":"Brandee Gaar","startTime":1156.6299999999999,"endTime":1159.4199999999998,"body":"in studio with our team."},{"speaker":"Brandee Gaar","startTime":1159.43,"endTime":1161.6899999999998,"body":"So that was always a team"},{"speaker":"Brandee Gaar","startTime":1159.43,"endTime":1161.6899999999998,"body":"day and I didn't schedule"},{"speaker":"Brandee Gaar","startTime":1161.7099999999998,"endTime":1163.99,"body":"any meetings unless it"},{"speaker":"Brandee Gaar","startTime":1161.7099999999998,"endTime":1163.99,"body":"was an internal meeting."},{"speaker":"Brandee Gaar","startTime":1163.99,"endTime":1166.5800000000002,"body":"So it would be like if one of my"},{"speaker":"Brandee Gaar","startTime":1163.99,"endTime":1166.5800000000002,"body":"team members needed me to help"},{"speaker":"Brandee Gaar","startTime":1166.5800000000002,"endTime":1170.0000000000002,"body":"them with a wedding, if they"},{"speaker":"Brandee Gaar","startTime":1166.5800000000002,"endTime":1170.0000000000002,"body":"needed to talk about something"},{"speaker":"Brandee Gaar","startTime":1170.01,"endTime":1171.95,"body":"about their job or anything."},{"speaker":"Brandee Gaar","startTime":1172.2099999999998,"endTime":1173.91,"body":"I was there all day in studio."},{"speaker":"Brandee Gaar","startTime":1173.91,"endTime":1176.106,"body":"They could grab me for"},{"speaker":"Brandee Gaar","startTime":1173.91,"endTime":1176.106,"body":"anything they needed and we"},{"speaker":"Brandee Gaar","startTime":1176.106,"endTime":1177.736,"body":"would just, you know, work"},{"speaker":"Brandee Gaar","startTime":1176.106,"endTime":1177.736,"body":"through things with them."},{"speaker":"Brandee Gaar","startTime":1177.9660000000001,"endTime":1179.5359999999998,"body":"Wednesdays were a client day."},{"speaker":"Brandee Gaar","startTime":1179.5559999999998,"endTime":1181.416,"body":"Thursdays typically were"},{"speaker":"Brandee Gaar","startTime":1179.5559999999998,"endTime":1181.416,"body":"a client facing day."},{"speaker":"Brandee Gaar","startTime":1181.416,"endTime":1183.1960000000001,"body":"And then Fridays were"},{"speaker":"Brandee Gaar","startTime":1181.416,"endTime":1183.1960000000001,"body":"always kind of a flex day."},{"speaker":"Brandee Gaar","startTime":1183.1960000000001,"endTime":1184.9460000000001,"body":"It was like, if I had"},{"speaker":"Brandee Gaar","startTime":1183.1960000000001,"endTime":1184.9460000000001,"body":"a wedding, obviously I"},{"speaker":"Brandee Gaar","startTime":1184.9460000000001,"endTime":1185.8259999999998,"body":"was doing wedding stuff."},{"speaker":"Brandee Gaar","startTime":1186.3259999999998,"endTime":1187.756,"body":"If I didn't have a wedding,"},{"speaker":"Brandee Gaar","startTime":1186.3259999999998,"endTime":1187.756,"body":"it was kind of like"},{"speaker":"Brandee Gaar","startTime":1187.756,"endTime":1190.066,"body":"catching up on a project,"},{"speaker":"Brandee Gaar","startTime":1187.756,"endTime":1190.066,"body":"different things like that."},{"speaker":"Brandee Gaar","startTime":1190.0759999999998,"endTime":1194.356,"body":"But I break my week up"},{"speaker":"Brandee Gaar","startTime":1190.0759999999998,"endTime":1194.356,"body":"even still on like, what"},{"speaker":"Brandee Gaar","startTime":1194.356,"endTime":1195.7459999999999,"body":"is that day's focus?"},{"speaker":"Brandee Gaar","startTime":1195.7459999999999,"endTime":1198.416,"body":"So that I can really go into it"},{"speaker":"Brandee Gaar","startTime":1195.7459999999999,"endTime":1198.416,"body":"with like one mindset all day."},{"speaker":"Brandee Gaar","startTime":1198.416,"endTime":1200.8860000000002,"body":"I'm not, you know, trying to"},{"speaker":"Brandee Gaar","startTime":1198.416,"endTime":1200.8860000000002,"body":"go to a networking event over"},{"speaker":"Brandee Gaar","startTime":1200.8860000000002,"endTime":1203.2160000000001,"body":"here, then do a one on one"},{"speaker":"Brandee Gaar","startTime":1200.8860000000002,"endTime":1203.2160000000001,"body":"with a client and then do a"},{"speaker":"Brandee Gaar","startTime":1203.2160000000001,"endTime":1204.4759999999999,"body":"one on one with a staff member."},{"speaker":"Brandee Gaar","startTime":1204.4759999999999,"endTime":1204.6760000000002,"body":"Like."},{"speaker":"Brandee Gaar","startTime":1205.066,"endTime":1208.146,"body":"I want my brain to"},{"speaker":"Brandee Gaar","startTime":1205.066,"endTime":1208.146,"body":"work in one lane all"},{"speaker":"Amanda Figueredo","startTime":1208.296,"endTime":1208.5960000000002,"body":"Yes."},{"speaker":"Amanda Figueredo","startTime":1209.1760000000002,"endTime":1209.586,"body":"Yeah."},{"speaker":"Amanda Figueredo","startTime":1209.816,"endTime":1213.7659999999998,"body":"And yeah, I think as a business"},{"speaker":"Amanda Figueredo","startTime":1209.816,"endTime":1213.7659999999998,"body":"owner, it's so important to"},{"speaker":"Amanda Figueredo","startTime":1213.776,"endTime":1216.4759999999999,"body":"find a structure that works"},{"speaker":"Amanda Figueredo","startTime":1213.776,"endTime":1216.4759999999999,"body":"for you because it's, we just"},{"speaker":"Amanda Figueredo","startTime":1216.4759999999999,"endTime":1218.7459999999999,"body":"have, like you said, we have"},{"speaker":"Amanda Figueredo","startTime":1216.4759999999999,"endTime":1218.7459999999999,"body":"our hands in so many things"},{"speaker":"Amanda Figueredo","startTime":1218.776,"endTime":1222.3460000000002,"body":"and you can't like focus"},{"speaker":"Amanda Figueredo","startTime":1218.776,"endTime":1222.3460000000002,"body":"on all of it all at once."},{"speaker":"Brandee Gaar","startTime":1222.8660000000002,"endTime":1224.7160000000001,"body":"Yeah,"},{"speaker":"Brandee Gaar","startTime":1222.8660000000002,"endTime":1224.7160000000001,"body":"yes, a hundred percent."},{"speaker":"Brandee Gaar","startTime":1224.7160000000001,"endTime":1226.686,"body":"And that can be really"},{"speaker":"Brandee Gaar","startTime":1224.7160000000001,"endTime":1226.686,"body":"frustrating because you"},{"speaker":"Brandee Gaar","startTime":1226.686,"endTime":1227.9660000000001,"body":"feel like you're just"},{"speaker":"Brandee Gaar","startTime":1226.686,"endTime":1227.9660000000001,"body":"being bounced around."},{"speaker":"Brandee Gaar","startTime":1227.9660000000001,"endTime":1229.8259999999998,"body":"But I think one of the"},{"speaker":"Brandee Gaar","startTime":1227.9660000000001,"endTime":1229.8259999999998,"body":"disciplines, and we talk"},{"speaker":"Brandee Gaar","startTime":1229.8259999999998,"endTime":1233.0159999999998,"body":"about this a lot in the inner"},{"speaker":"Brandee Gaar","startTime":1229.8259999999998,"endTime":1233.0159999999998,"body":"circle, um, Amanda, with"},{"speaker":"Brandee Gaar","startTime":1233.0159999999998,"endTime":1237.405,"body":"our group is No one controls"},{"speaker":"Brandee Gaar","startTime":1233.0159999999998,"endTime":1237.405,"body":"your calendar but you."},{"speaker":"Brandee Gaar","startTime":1237.4150000000002,"endTime":1241.075,"body":"Like if you allow people"},{"speaker":"Brandee Gaar","startTime":1237.4150000000002,"endTime":1241.075,"body":"to, you know, book in"},{"speaker":"Brandee Gaar","startTime":1241.075,"endTime":1242.3549999999998,"body":"on Thursday at 2 p."},{"speaker":"Brandee Gaar","startTime":1242.3549999999998,"endTime":1242.5449999999998,"body":"m."},{"speaker":"Brandee Gaar","startTime":1242.5449999999998,"endTime":1245.1049999999998,"body":"and now you've got to drive for"},{"speaker":"Brandee Gaar","startTime":1242.5449999999998,"endTime":1245.1049999999998,"body":"an hour and then drive back,"},{"speaker":"Brandee Gaar","startTime":1245.115,"endTime":1246.3549999999998,"body":"like your whole day's shot."},{"speaker":"Brandee Gaar","startTime":1246.7549999999999,"endTime":1249.4950000000001,"body":"So now you just went from having"},{"speaker":"Brandee Gaar","startTime":1246.7549999999999,"endTime":1249.4950000000001,"body":"a day where you're supposed"},{"speaker":"Brandee Gaar","startTime":1249.4950000000001,"endTime":1252.4950000000001,"body":"to be in office working on"},{"speaker":"Brandee Gaar","startTime":1249.4950000000001,"endTime":1252.4950000000001,"body":"timelines or working, whatever,"},{"speaker":"Brandee Gaar","startTime":1252.535,"endTime":1254.195,"body":"working on whatever it is"},{"speaker":"Brandee Gaar","startTime":1252.535,"endTime":1254.195,"body":"that you had on your agenda."},{"speaker":"Brandee Gaar","startTime":1254.8950000000002,"endTime":1255.9750000000001,"body":"You allowed that."},{"speaker":"Brandee Gaar","startTime":1255.9750000000001,"endTime":1258.6450000000002,"body":"Like that wasn't the client's"},{"speaker":"Brandee Gaar","startTime":1255.9750000000001,"endTime":1258.6450000000002,"body":"fault for taking your time."},{"speaker":"Brandee Gaar","startTime":1258.6650000000002,"endTime":1261.6049999999998,"body":"You know, you have to really"},{"speaker":"Brandee Gaar","startTime":1258.6650000000002,"endTime":1261.6049999999998,"body":"guide your clients, your,"},{"speaker":"Brandee Gaar","startTime":1261.8549999999998,"endTime":1264.4750000000001,"body":"your vendors that want"},{"speaker":"Brandee Gaar","startTime":1261.8549999999998,"endTime":1264.4750000000001,"body":"your time and say, Is this"},{"speaker":"Brandee Gaar","startTime":1264.485,"endTime":1265.885,"body":"the best use of my time?"},{"speaker":"Brandee Gaar","startTime":1265.885,"endTime":1267.945,"body":"Or do I need to guide this"},{"speaker":"Brandee Gaar","startTime":1265.885,"endTime":1267.945,"body":"client towards a zoom call?"},{"speaker":"Brandee Gaar","startTime":1267.945,"endTime":1271.2450000000001,"body":"Or do I need to say, that's"},{"speaker":"Brandee Gaar","startTime":1267.945,"endTime":1271.2450000000001,"body":"not part of the service"},{"speaker":"Brandee Gaar","startTime":1271.2549999999999,"endTime":1271.925,"body":"that you booked with us?"},{"speaker":"Brandee Gaar","startTime":1271.985,"endTime":1275.485,"body":"but we just say yes so"},{"speaker":"Brandee Gaar","startTime":1271.985,"endTime":1275.485,"body":"often because we see white"},{"speaker":"Brandee Gaar","startTime":1275.485,"endTime":1276.5649999999998,"body":"space on our calendar."},{"speaker":"Brandee Gaar","startTime":1276.8149999999998,"endTime":1279.66,"body":"But as the CEO, you"},{"speaker":"Brandee Gaar","startTime":1276.8149999999998,"endTime":1279.66,"body":"have to to have white"},{"speaker":"Brandee Gaar","startTime":1279.66,"endTime":1280.4399999999998,"body":"space on your calendar."},{"speaker":"Brandee Gaar","startTime":1280.47,"endTime":1283.9199999999998,"body":"'cause your whole job is"},{"speaker":"Brandee Gaar","startTime":1280.47,"endTime":1283.9199999999998,"body":"strategy and business growth."},{"speaker":"Brandee Gaar","startTime":1284.1299999999999,"endTime":1286.05,"body":"Like that's your"},{"speaker":"Brandee Gaar","startTime":1284.1299999999999,"endTime":1286.05,"body":"literal entire job."},{"speaker":"Brandee Gaar","startTime":1286.26,"endTime":1289.0800000000002,"body":"So if you don't have the"},{"speaker":"Brandee Gaar","startTime":1286.26,"endTime":1289.0800000000002,"body":"white space on your calendar"},{"speaker":"Brandee Gaar","startTime":1289.0800000000002,"endTime":1291.6000000000001,"body":"to think about those things"},{"speaker":"Brandee Gaar","startTime":1289.0800000000002,"endTime":1291.6000000000001,"body":"and to strategize those"},{"speaker":"Brandee Gaar","startTime":1291.6000000000001,"endTime":1293.6699999999998,"body":"things, then you end up just"},{"speaker":"Brandee Gaar","startTime":1291.6000000000001,"endTime":1293.6699999999998,"body":"spinning your wheels again."},{"speaker":"Amanda Figueredo","startTime":1294.4599999999998,"endTime":1294.8799999999999,"body":"Yeah."},{"speaker":"Amanda Figueredo","startTime":1295.0600000000002,"endTime":1295.4199999999998,"body":"Yeah."},{"speaker":"Amanda Figueredo","startTime":1295.7500000000002,"endTime":1300.61,"body":"So what would you say is like"},{"speaker":"Amanda Figueredo","startTime":1295.7500000000002,"endTime":1300.61,"body":"the sort of milestone in terms"},{"speaker":"Amanda Figueredo","startTime":1300.61,"endTime":1304.1200000000001,"body":"of revenue that you would"},{"speaker":"Amanda Figueredo","startTime":1300.61,"endTime":1304.1200000000001,"body":"wanna hit in order to kind"},{"speaker":"Amanda Figueredo","startTime":1304.1200000000001,"endTime":1306.28,"body":"of be in that CEO position?"},{"speaker":"Amanda Figueredo","startTime":1306.28,"endTime":1309.6699999999998,"body":"Maybe taking a few"},{"speaker":"Amanda Figueredo","startTime":1306.28,"endTime":1309.6699999999998,"body":"weddings and having a team."},{"speaker":"Amanda Figueredo","startTime":1309.6699999999998,"endTime":1313.57,"body":"Like is that something you"},{"speaker":"Amanda Figueredo","startTime":1309.6699999999998,"endTime":1313.57,"body":"can kind of into numbers?"},{"speaker":"Brandee Gaar","startTime":1314.615,"endTime":1316.765,"body":"Yeah, I do think"},{"speaker":"Brandee Gaar","startTime":1314.615,"endTime":1316.765,"body":"it's different for everybody."},{"speaker":"Brandee Gaar","startTime":1316.765,"endTime":1318.425,"body":"And I'm sure that's definitely"},{"speaker":"Brandee Gaar","startTime":1316.765,"endTime":1318.425,"body":"not the answer that you were"},{"speaker":"Brandee Gaar","startTime":1318.425,"endTime":1321.485,"body":"looking for, but, um, you"},{"speaker":"Brandee Gaar","startTime":1318.425,"endTime":1321.485,"body":"guys know I'm, I'm super"},{"speaker":"Brandee Gaar","startTime":1321.485,"endTime":1322.4750000000001,"body":"transparent with financials."},{"speaker":"Brandee Gaar","startTime":1322.4750000000001,"endTime":1325.655,"body":"So it's like, I really think"},{"speaker":"Brandee Gaar","startTime":1322.4750000000001,"endTime":1325.655,"body":"that can start to happen in"},{"speaker":"Brandee Gaar","startTime":1325.655,"endTime":1328.2050000000002,"body":"that multi six figure area."},{"speaker":"Brandee Gaar","startTime":1328.675,"endTime":1331.195,"body":"And it really comes down"},{"speaker":"Brandee Gaar","startTime":1328.675,"endTime":1331.195,"body":"to working backwards"},{"speaker":"Brandee Gaar","startTime":1331.195,"endTime":1331.805,"body":"on your budget."},{"speaker":"Brandee Gaar","startTime":1331.8149999999998,"endTime":1334.4350000000002,"body":"So when we work on budgets"},{"speaker":"Brandee Gaar","startTime":1331.8149999999998,"endTime":1334.4350000000002,"body":"inside of wedding pro CEO,"},{"speaker":"Brandee Gaar","startTime":1334.4950000000001,"endTime":1337.905,"body":"I always want you to do your"},{"speaker":"Brandee Gaar","startTime":1334.4950000000001,"endTime":1337.905,"body":"first budget as like, what's"},{"speaker":"Brandee Gaar","startTime":1337.905,"endTime":1339.1450000000002,"body":"the wishlist for next year?"},{"speaker":"Brandee Gaar","startTime":1339.175,"endTime":1342.535,"body":"You know, what's the"},{"speaker":"Brandee Gaar","startTime":1339.175,"endTime":1342.535,"body":"wishlist of you want to make."},{"speaker":"Brandee Gaar","startTime":1342.7099999999998,"endTime":1343.64,"body":"X dollars."},{"speaker":"Brandee Gaar","startTime":1343.7500000000002,"endTime":1344.4799999999998,"body":"Let's put that in."},{"speaker":"Brandee Gaar","startTime":1344.68,"endTime":1347.5400000000002,"body":"You want to only"},{"speaker":"Brandee Gaar","startTime":1344.68,"endTime":1347.5400000000002,"body":"work five weddings?"},{"speaker":"Brandee Gaar","startTime":1347.5400000000002,"endTime":1350.61,"body":"Okay, so how many team members"},{"speaker":"Brandee Gaar","startTime":1347.5400000000002,"endTime":1350.61,"body":"would you need then to cover all"},{"speaker":"Brandee Gaar","startTime":1350.61,"endTime":1353.1899999999998,"body":"the rest of the weddings that"},{"speaker":"Brandee Gaar","startTime":1350.61,"endTime":1353.1899999999998,"body":"you're gonna have for next year?"},{"speaker":"Brandee Gaar","startTime":1353.57,"endTime":1355.8799999999999,"body":"We need to put salaries in for"},{"speaker":"Brandee Gaar","startTime":1353.57,"endTime":1355.8799999999999,"body":"each of those people or some"},{"speaker":"Brandee Gaar","startTime":1355.8799999999999,"endTime":1358.03,"body":"sort of compensation in for"},{"speaker":"Brandee Gaar","startTime":1355.8799999999999,"endTime":1358.03,"body":"each of those people, right?"},{"speaker":"Brandee Gaar","startTime":1358.3,"endTime":1360.4599999999998,"body":"Then we need to put in all"},{"speaker":"Brandee Gaar","startTime":1358.3,"endTime":1360.4599999999998,"body":"the rest of our expenses."},{"speaker":"Brandee Gaar","startTime":1360.4599999999998,"endTime":1363.6699999999998,"body":"So you're kind of backfilling"},{"speaker":"Brandee Gaar","startTime":1360.4599999999998,"endTime":1363.6699999999998,"body":"it based on what's the dream."},{"speaker":"Brandee Gaar","startTime":1364.09,"endTime":1367.0400000000002,"body":"And then now when we move"},{"speaker":"Brandee Gaar","startTime":1364.09,"endTime":1367.0400000000002,"body":"to the revenue side, it's"},{"speaker":"Brandee Gaar","startTime":1367.0400000000002,"endTime":1370.8,"body":"like, okay, if I only did"},{"speaker":"Brandee Gaar","startTime":1367.0400000000002,"endTime":1370.8,"body":"five weddings next year."},{"speaker":"Brandee Gaar","startTime":1371.265,"endTime":1372.845,"body":"And the team did the rest."},{"speaker":"Brandee Gaar","startTime":1373.0649999999998,"endTime":1376.7050000000002,"body":"Would we have enough revenue"},{"speaker":"Brandee Gaar","startTime":1373.0649999999998,"endTime":1376.7050000000002,"body":"to cover those expenses?"},{"speaker":"Brandee Gaar","startTime":1376.7250000000001,"endTime":1377.055,"body":"Right?"},{"speaker":"Brandee Gaar","startTime":1377.285,"endTime":1379.9950000000001,"body":"And, and really a lot of it,"},{"speaker":"Brandee Gaar","startTime":1377.285,"endTime":1379.9950000000001,"body":"and Amanda, you've seen this"},{"speaker":"Brandee Gaar","startTime":1379.9950000000001,"endTime":1381.9750000000001,"body":"as you've come up through"},{"speaker":"Brandee Gaar","startTime":1379.9950000000001,"endTime":1381.9750000000001,"body":"the different programs"},{"speaker":"Brandee Gaar","startTime":1381.9750000000001,"endTime":1383.325,"body":"inside of Wedding Pro CEO."},{"speaker":"Brandee Gaar","startTime":1383.905,"endTime":1386.425,"body":"A lot of it comes in"},{"speaker":"Brandee Gaar","startTime":1383.905,"endTime":1386.425,"body":"because initially you're"},{"speaker":"Brandee Gaar","startTime":1386.425,"endTime":1387.265,"body":"not charging enough."},{"speaker":"Brandee Gaar","startTime":1387.7749999999999,"endTime":1388.1850000000002,"body":"Right?"},{"speaker":"Brandee Gaar","startTime":1388.195,"endTime":1392.881,"body":"So, as the business owner,"},{"speaker":"Brandee Gaar","startTime":1388.195,"endTime":1392.881,"body":"when you outsource a wedding"},{"speaker":"Brandee Gaar","startTime":1392.881,"endTime":1396.4710000000002,"body":"to a team member, you're"},{"speaker":"Brandee Gaar","startTime":1392.881,"endTime":1396.4710000000002,"body":"paying them so much to do"},{"speaker":"Brandee Gaar","startTime":1396.4710000000002,"endTime":1399.0310000000002,"body":"that wedding that there's no"},{"speaker":"Brandee Gaar","startTime":1396.4710000000002,"endTime":1399.0310000000002,"body":"flow through to the business."},{"speaker":"Brandee Gaar","startTime":1399.5710000000001,"endTime":1403.9509999999998,"body":"And you haven't accounted"},{"speaker":"Brandee Gaar","startTime":1399.5710000000001,"endTime":1403.9509999999998,"body":"for you to make money simply"},{"speaker":"Brandee Gaar","startTime":1403.961,"endTime":1405.171,"body":"for running the business."},{"speaker":"Brandee Gaar","startTime":1405.481,"endTime":1407.421,"body":"A lot of times what we"},{"speaker":"Brandee Gaar","startTime":1405.481,"endTime":1407.421,"body":"do is when we create our"},{"speaker":"Brandee Gaar","startTime":1407.461,"endTime":1410.2210000000002,"body":"own compensation from our"},{"speaker":"Brandee Gaar","startTime":1407.461,"endTime":1410.2210000000002,"body":"business, it's created from"},{"speaker":"Brandee Gaar","startTime":1410.2210000000002,"endTime":1411.861,"body":"how many events we're doing."},{"speaker":"Brandee Gaar","startTime":1412.251,"endTime":1415.8210000000001,"body":"And at the end of the day,"},{"speaker":"Brandee Gaar","startTime":1412.251,"endTime":1415.8210000000001,"body":"So you also, so yes, you're"},{"speaker":"Brandee Gaar","startTime":1415.8210000000001,"endTime":1419.2810000000002,"body":"doing events, but you're also"},{"speaker":"Brandee Gaar","startTime":1415.8210000000001,"endTime":1419.2810000000002,"body":"running your entire business."},{"speaker":"Brandee Gaar","startTime":1419.291,"endTime":1422.2410000000002,"body":"And if something were to"},{"speaker":"Brandee Gaar","startTime":1419.291,"endTime":1422.2410000000002,"body":"happen to you and your spouse"},{"speaker":"Brandee Gaar","startTime":1422.2610000000002,"endTime":1425.6009999999999,"body":"or someone else had to take"},{"speaker":"Brandee Gaar","startTime":1422.2610000000002,"endTime":1425.6009999999999,"body":"over the business, they'd"},{"speaker":"Brandee Gaar","startTime":1425.6009999999999,"endTime":1427.2610000000002,"body":"have to get paid, right?"},{"speaker":"Brandee Gaar","startTime":1427.2610000000002,"endTime":1429.671,"body":"Like they'd have to make"},{"speaker":"Brandee Gaar","startTime":1427.2610000000002,"endTime":1429.671,"body":"a salary just for being"},{"speaker":"Brandee Gaar","startTime":1429.671,"endTime":1431.7210000000002,"body":"the business owner, being"},{"speaker":"Brandee Gaar","startTime":1429.671,"endTime":1431.7210000000002,"body":"the CEO, running it."},{"speaker":"Brandee Gaar","startTime":1432.191,"endTime":1437.9309999999998,"body":"So I always want us to put an"},{"speaker":"Brandee Gaar","startTime":1432.191,"endTime":1437.9309999999998,"body":"amount of salary into your."},{"speaker":"Brandee Gaar","startTime":1438.356,"endTime":1442.1360000000002,"body":"your budget just for you"},{"speaker":"Brandee Gaar","startTime":1438.356,"endTime":1442.1360000000002,"body":"being the CEO, just for you"},{"speaker":"Brandee Gaar","startTime":1442.1360000000002,"endTime":1442.8860000000002,"body":"being the business owner."},{"speaker":"Brandee Gaar","startTime":1443.1160000000002,"endTime":1445.486,"body":"And that amount can"},{"speaker":"Brandee Gaar","startTime":1443.1160000000002,"endTime":1445.486,"body":"scale as you grow, right?"},{"speaker":"Brandee Gaar","startTime":1445.6360000000002,"endTime":1447.296,"body":"But we don't want it to be"},{"speaker":"Brandee Gaar","startTime":1445.6360000000002,"endTime":1447.296,"body":"attached to the number of"},{"speaker":"Brandee Gaar","startTime":1447.296,"endTime":1447.936,"body":"weddings that you're doing."},{"speaker":"Brandee Gaar","startTime":1447.936,"endTime":1450.1560000000002,"body":"And I feel like this is"},{"speaker":"Brandee Gaar","startTime":1447.936,"endTime":1450.1560000000002,"body":"probably, it's probably one"},{"speaker":"Brandee Gaar","startTime":1450.1560000000002,"endTime":1453.5559999999998,"body":"of the top things that I"},{"speaker":"Brandee Gaar","startTime":1450.1560000000002,"endTime":1453.5559999999998,"body":"undo with our inner circle"},{"speaker":"Brandee Gaar","startTime":1453.5559999999998,"endTime":1455.5559999999998,"body":"students because the, you"},{"speaker":"Brandee Gaar","startTime":1453.5559999999998,"endTime":1455.5559999999998,"body":"know, they'll come in and"},{"speaker":"Brandee Gaar","startTime":1455.5559999999998,"endTime":1459.2259999999999,"body":"be like, Oh, I'm making, you"},{"speaker":"Brandee Gaar","startTime":1455.5559999999998,"endTime":1459.2259999999999,"body":"know, two, 300, 000 a year."},{"speaker":"Brandee Gaar","startTime":1459.403,"endTime":1460.9530000000002,"body":"But they're like, I don't"},{"speaker":"Brandee Gaar","startTime":1459.403,"endTime":1460.9530000000002,"body":"know how I could possibly"},{"speaker":"Brandee Gaar","startTime":1460.9530000000002,"endTime":1463.4330000000002,"body":"pay any more people on my"},{"speaker":"Brandee Gaar","startTime":1460.9530000000002,"endTime":1463.4330000000002,"body":"team because they're paying"},{"speaker":"Brandee Gaar","startTime":1463.463,"endTime":1465.383,"body":"out people at like 70%."},{"speaker":"Brandee Gaar","startTime":1465.383,"endTime":1466.2030000000002,"body":"And I'm like, well, no kidding."},{"speaker":"Brandee Gaar","startTime":1466.2030000000002,"endTime":1467.8929999999998,"body":"There's no flow through"},{"speaker":"Brandee Gaar","startTime":1466.2030000000002,"endTime":1467.8929999999998,"body":"to your business."},{"speaker":"Brandee Gaar","startTime":1468.363,"endTime":1470.963,"body":"The only way you make money"},{"speaker":"Brandee Gaar","startTime":1468.363,"endTime":1470.963,"body":"is if you keep doing weddings."},{"speaker":"Brandee Gaar","startTime":1471.073,"endTime":1474.0629999999999,"body":"And that's not, that's"},{"speaker":"Brandee Gaar","startTime":1471.073,"endTime":1474.0629999999999,"body":"not helpful at all,"},{"speaker":"Brandee Gaar","startTime":1474.24,"endTime":1476.2099999999998,"body":"it's not necessarily a"},{"speaker":"Brandee Gaar","startTime":1474.24,"endTime":1476.2099999999998,"body":"specific dollar amount."},{"speaker":"Brandee Gaar","startTime":1476.24,"endTime":1479.2500000000002,"body":"It's more making sure we're"},{"speaker":"Brandee Gaar","startTime":1476.24,"endTime":1479.2500000000002,"body":"first profitable, that you've"},{"speaker":"Brandee Gaar","startTime":1479.2500000000002,"endTime":1481.3700000000001,"body":"got flow through to the business"},{"speaker":"Brandee Gaar","startTime":1479.2500000000002,"endTime":1481.3700000000001,"body":"from every single wedding that"},{"speaker":"Brandee Gaar","startTime":1481.3700000000001,"endTime":1485.0200000000002,"body":"you're doing and that your"},{"speaker":"Brandee Gaar","startTime":1481.3700000000001,"endTime":1485.0200000000002,"body":"salary is put into the business,"},{"speaker":"Brandee Gaar","startTime":1485.0200000000002,"endTime":1486.3100000000002,"body":"whether you do weddings or not."},{"speaker":"Brandee Gaar","startTime":1487.05,"endTime":1489.6899999999998,"body":"And then, okay, how many of"},{"speaker":"Brandee Gaar","startTime":1487.05,"endTime":1489.6899999999998,"body":"those weddings will I do?"},{"speaker":"Brandee Gaar","startTime":1489.7099999999998,"endTime":1492.57,"body":"Because, I think we've,"},{"speaker":"Brandee Gaar","startTime":1489.7099999999998,"endTime":1492.57,"body":"we've definitely had CEOs"},{"speaker":"Brandee Gaar","startTime":1492.57,"endTime":1494.9399999999998,"body":"that have removed themselves"},{"speaker":"Brandee Gaar","startTime":1492.57,"endTime":1494.9399999999998,"body":"from the business too fast."},{"speaker":"Brandee Gaar","startTime":1495.3500000000001,"endTime":1496.5600000000002,"body":"And it is difficult."},{"speaker":"Brandee Gaar","startTime":1496.57,"endTime":1499.3100000000002,"body":"Like you can't go from doing"},{"speaker":"Brandee Gaar","startTime":1496.57,"endTime":1499.3100000000002,"body":"weddings all the time to"},{"speaker":"Brandee Gaar","startTime":1499.3100000000002,"endTime":1500.8500000000001,"body":"then, Doing none, right?"},{"speaker":"Brandee Gaar","startTime":1500.86,"endTime":1503.5400000000002,"body":"Cause then that's a jolt to"},{"speaker":"Brandee Gaar","startTime":1500.86,"endTime":1503.5400000000002,"body":"your revenue big time there too."},{"speaker":"Brandee Gaar","startTime":1503.5400000000002,"endTime":1507.1299999999999,"body":"So I think it's a slow removal"},{"speaker":"Brandee Gaar","startTime":1503.5400000000002,"endTime":1507.1299999999999,"body":"of yourself from the day to day."},{"speaker":"Brandee Gaar","startTime":1507.1299999999999,"endTime":1510.1899999999998,"body":"And some people may say like,"},{"speaker":"Brandee Gaar","startTime":1507.1299999999999,"endTime":1510.1899999999998,"body":"no, I always want to do like at"},{"speaker":"Brandee Gaar","startTime":1510.2,"endTime":1512.5600000000002,"body":"least five weddings a year and"},{"speaker":"Brandee Gaar","startTime":1510.2,"endTime":1512.5600000000002,"body":"I'm like, great, that's great."},{"speaker":"Brandee Gaar","startTime":1512.5800000000002,"endTime":1513.28,"body":"You should then."},{"speaker":"Brandee Gaar","startTime":1513.6499999999999,"endTime":1515.51,"body":"Um, but that's not"},{"speaker":"Brandee Gaar","startTime":1513.6499999999999,"endTime":1515.51,"body":"always the case."},{"speaker":"Amanda Figueredo","startTime":1515.84,"endTime":1516.89,"body":"Yeah, okay."},{"speaker":"Amanda Figueredo","startTime":1516.91,"endTime":1517.5400000000002,"body":"Yeah, that's good."},{"speaker":"Amanda Figueredo","startTime":1517.5400000000002,"endTime":1519.8300000000002,"body":"So how many like for you guys?"},{"speaker":"Amanda Figueredo","startTime":1520.0600000000002,"endTime":1522.53,"body":"You have how many full"},{"speaker":"Amanda Figueredo","startTime":1520.0600000000002,"endTime":1522.53,"body":"time do you guys have and"},{"speaker":"Amanda Figueredo","startTime":1522.53,"endTime":1525.01,"body":"I guess how many weddings"},{"speaker":"Amanda Figueredo","startTime":1522.53,"endTime":1525.01,"body":"do you guys do a year?"},{"speaker":"Brandee Gaar","startTime":1525.57,"endTime":1525.9399999999998,"body":"Yeah."},{"speaker":"Brandee Gaar","startTime":1525.95,"endTime":1528.82,"body":"So we have three full time"},{"speaker":"Brandee Gaar","startTime":1525.95,"endTime":1528.82,"body":"planners, one full time kind"},{"speaker":"Brandee Gaar","startTime":1528.82,"endTime":1531.86,"body":"of like operations person that"},{"speaker":"Brandee Gaar","startTime":1528.82,"endTime":1531.86,"body":"doesn't really do weddings."},{"speaker":"Brandee Gaar","startTime":1532.2900000000002,"endTime":1535.1699999999998,"body":"And then myself and my"},{"speaker":"Brandee Gaar","startTime":1532.2900000000002,"endTime":1535.1699999999998,"body":"husband are still on"},{"speaker":"Brandee Gaar","startTime":1535.1899999999998,"endTime":1536.0800000000002,"body":"payroll at the business."},{"speaker":"Brandee Gaar","startTime":1536.1299999999999,"endTime":1538.41,"body":"then we obviously have a"},{"speaker":"Brandee Gaar","startTime":1536.1299999999999,"endTime":1538.41,"body":"smattering of contractors"},{"speaker":"Brandee Gaar","startTime":1538.41,"endTime":1540.45,"body":"and part timers and"},{"speaker":"Brandee Gaar","startTime":1538.41,"endTime":1540.45,"body":"things like that as well."},{"speaker":"Amanda Figueredo","startTime":1540.736,"endTime":1543.6560000000002,"body":"And then how"},{"speaker":"Amanda Figueredo","startTime":1540.736,"endTime":1543.6560000000002,"body":"many weddings do you guys do"},{"speaker":"Amanda Figueredo","startTime":1543.686,"endTime":1546.4260000000002,"body":"like on average a year with"},{"speaker":"Amanda Figueredo","startTime":1543.686,"endTime":1546.4260000000002,"body":"your three full time planners?"},{"speaker":"Brandee Gaar","startTime":1546.7859999999998,"endTime":1548.037,"body":"it"},{"speaker":"Brandee Gaar","startTime":1546.7859999999998,"endTime":1548.037,"body":"has shifted a lot."},{"speaker":"Brandee Gaar","startTime":1548.0469999999998,"endTime":1552.3970000000002,"body":"So we used to do, gosh, a"},{"speaker":"Brandee Gaar","startTime":1548.0469999999998,"endTime":1552.3970000000002,"body":"ton, like 180 weddings a year."},{"speaker":"Brandee Gaar","startTime":1552.407,"endTime":1556.347,"body":"We do closer to about"},{"speaker":"Brandee Gaar","startTime":1552.407,"endTime":1556.347,"body":"120 now, and we've driven"},{"speaker":"Brandee Gaar","startTime":1556.3570000000002,"endTime":1557.5269999999998,"body":"up the ticket price."},{"speaker":"Brandee Gaar","startTime":1558.0670000000002,"endTime":1559.577,"body":"Um, I will say."},{"speaker":"Brandee Gaar","startTime":1560.3170000000002,"endTime":1564.0469999999998,"body":"Our full timers, I don't"},{"speaker":"Brandee Gaar","startTime":1560.3170000000002,"endTime":1564.0469999999998,"body":"want to say they do a limited"},{"speaker":"Brandee Gaar","startTime":1564.0469999999998,"endTime":1566.367,"body":"number of weddings, but because"},{"speaker":"Brandee Gaar","startTime":1564.0469999999998,"endTime":1566.367,"body":"they are really focused on"},{"speaker":"Brandee Gaar","startTime":1566.367,"endTime":1567.457,"body":"our higher end weddings."},{"speaker":"Brandee Gaar","startTime":1567.457,"endTime":1569.997,"body":"So at least partial"},{"speaker":"Brandee Gaar","startTime":1567.457,"endTime":1569.997,"body":"planning or full service."},{"speaker":"Brandee Gaar","startTime":1570.407,"endTime":1572.617,"body":"And if you're, you know, if"},{"speaker":"Brandee Gaar","startTime":1570.407,"endTime":1572.617,"body":"we have listeners that are"},{"speaker":"Brandee Gaar","startTime":1572.617,"endTime":1575.6670000000001,"body":"listening that are DJ, florist,"},{"speaker":"Brandee Gaar","startTime":1572.617,"endTime":1575.6670000000001,"body":"you know, photographer, we're"},{"speaker":"Brandee Gaar","startTime":1575.6670000000001,"endTime":1578.3170000000002,"body":"really focused on keeping our"},{"speaker":"Brandee Gaar","startTime":1575.6670000000001,"endTime":1578.3170000000002,"body":"full timers on those higher"},{"speaker":"Brandee Gaar","startTime":1578.3570000000002,"endTime":1580.1470000000002,"body":"ticket weddings in general."},{"speaker":"Brandee Gaar","startTime":1580.4370000000001,"endTime":1583.6870000000001,"body":"And then our part timers"},{"speaker":"Brandee Gaar","startTime":1580.4370000000001,"endTime":1583.6870000000001,"body":"are taking our lowest Ticket"},{"speaker":"Brandee Gaar","startTime":1583.6870000000001,"endTime":1588.017,"body":"packages and so that helps us to"},{"speaker":"Brandee Gaar","startTime":1583.6870000000001,"endTime":1588.017,"body":"spread that out without having"},{"speaker":"Brandee Gaar","startTime":1588.017,"endTime":1590.9170000000001,"body":"a massive payroll That was"},{"speaker":"Brandee Gaar","startTime":1588.017,"endTime":1590.9170000000001,"body":"something I had to learn early"},{"speaker":"Brandee Gaar","startTime":1590.9170000000001,"endTime":1595.1470000000002,"body":"on too that I definitely messed"},{"speaker":"Brandee Gaar","startTime":1590.9170000000001,"endTime":1595.1470000000002,"body":"up was I just wanted everybody"},{"speaker":"Brandee Gaar","startTime":1595.1470000000002,"endTime":1598.117,"body":"to be full time because I wanted"},{"speaker":"Brandee Gaar","startTime":1595.1470000000002,"endTime":1598.117,"body":"it to be like I know how much"},{"speaker":"Brandee Gaar","startTime":1598.117,"endTime":1599.477,"body":"is going out every single month"},{"speaker":"Brandee Gaar","startTime":1599.593,"endTime":1602.233,"body":"Slow month or high month I"},{"speaker":"Brandee Gaar","startTime":1599.593,"endTime":1602.233,"body":"want everybody to be full time"},{"speaker":"Brandee Gaar","startTime":1602.233,"endTime":1605.7630000000001,"body":"and the challenge with that is"},{"speaker":"Brandee Gaar","startTime":1602.233,"endTime":1605.7630000000001,"body":"that in slow season carrying"},{"speaker":"Brandee Gaar","startTime":1605.863,"endTime":1611.323,"body":"a large payroll is very very"},{"speaker":"Brandee Gaar","startTime":1605.863,"endTime":1611.323,"body":"difficult and And You know,"},{"speaker":"Brandee Gaar","startTime":1611.383,"endTime":1615.0130000000001,"body":"three planners can't do all of"},{"speaker":"Brandee Gaar","startTime":1611.383,"endTime":1615.0130000000001,"body":"our weddings because everyone"},{"speaker":"Brandee Gaar","startTime":1615.0130000000001,"endTime":1616.343,"body":"has a slow season, right?"},{"speaker":"Brandee Gaar","startTime":1616.3529999999998,"endTime":1618.133,"body":"So then you've got high"},{"speaker":"Brandee Gaar","startTime":1616.3529999999998,"endTime":1618.133,"body":"season where you're booking"},{"speaker":"Brandee Gaar","startTime":1618.5629999999999,"endTime":1621.843,"body":"five and six weddings deep"},{"speaker":"Brandee Gaar","startTime":1618.5629999999999,"endTime":1621.843,"body":"on a weekend and then no"},{"speaker":"Brandee Gaar","startTime":1621.843,"endTime":1623.3329999999999,"body":"weddings and low season."},{"speaker":"Brandee Gaar","startTime":1623.523,"endTime":1627.803,"body":"You have to really be careful"},{"speaker":"Brandee Gaar","startTime":1623.523,"endTime":1627.803,"body":"about how much payroll overhead"},{"speaker":"Brandee Gaar","startTime":1628.3080000000002,"endTime":1630.798,"body":"You just add on during, you"},{"speaker":"Brandee Gaar","startTime":1628.3080000000002,"endTime":1630.798,"body":"know, cause you've got to"},{"speaker":"Brandee Gaar","startTime":1630.798,"endTime":1632.2279999999998,"body":"cover it during slow season."},{"speaker":"Brandee Gaar","startTime":1632.528,"endTime":1637.3880000000001,"body":"So I learned that the hard"},{"speaker":"Brandee Gaar","startTime":1632.528,"endTime":1637.3880000000001,"body":"way and now we keep a limited"},{"speaker":"Brandee Gaar","startTime":1637.3880000000001,"endTime":1641.7079999999999,"body":"full time staff whose roles"},{"speaker":"Brandee Gaar","startTime":1637.3880000000001,"endTime":1641.7079999999999,"body":"are high ticket weddings,"},{"speaker":"Brandee Gaar","startTime":1641.718,"endTime":1644.488,"body":"but then also they each"},{"speaker":"Brandee Gaar","startTime":1641.718,"endTime":1644.488,"body":"have a role in our business."},{"speaker":"Brandee Gaar","startTime":1644.4979999999998,"endTime":1647.552,"body":"So we've got now our"},{"speaker":"Brandee Gaar","startTime":1644.4979999999998,"endTime":1647.552,"body":"CEO, Sophia, right?"},{"speaker":"Brandee Gaar","startTime":1647.5620000000001,"endTime":1650.3819999999998,"body":"So she, her, she really"},{"speaker":"Brandee Gaar","startTime":1647.5620000000001,"endTime":1650.3819999999998,"body":"only takes about eight"},{"speaker":"Brandee Gaar","startTime":1650.392,"endTime":1653.452,"body":"weddings a year and we're"},{"speaker":"Brandee Gaar","startTime":1650.392,"endTime":1653.452,"body":"very, very cautious with"},{"speaker":"Brandee Gaar","startTime":1653.452,"endTime":1654.552,"body":"her schedule because."},{"speaker":"Brandee Gaar","startTime":1654.852,"endTime":1658.1119999999999,"body":"her job is to replace me and"},{"speaker":"Brandee Gaar","startTime":1654.852,"endTime":1658.1119999999999,"body":"she really runs everything"},{"speaker":"Brandee Gaar","startTime":1658.1119999999999,"endTime":1660.7969999999998,"body":"over there and then we have"},{"speaker":"Brandee Gaar","startTime":1658.1119999999999,"endTime":1660.7969999999998,"body":"Norma, who is one of our"},{"speaker":"Brandee Gaar","startTime":1660.7969999999998,"endTime":1663.427,"body":"full timers, and her focus is"},{"speaker":"Brandee Gaar","startTime":1660.7969999999998,"endTime":1663.427,"body":"really the partial plans and"},{"speaker":"Brandee Gaar","startTime":1663.427,"endTime":1664.807,"body":"then the small full plans."},{"speaker":"Brandee Gaar","startTime":1665.137,"endTime":1668.3170000000002,"body":"And then also manages all"},{"speaker":"Brandee Gaar","startTime":1665.137,"endTime":1668.3170000000002,"body":"of our other team members."},{"speaker":"Brandee Gaar","startTime":1668.3170000000002,"endTime":1670.957,"body":"our assistants, she does"},{"speaker":"Brandee Gaar","startTime":1668.3170000000002,"endTime":1670.957,"body":"all their scheduling, our"},{"speaker":"Brandee Gaar","startTime":1670.957,"endTime":1672.267,"body":"part timers, and training."},{"speaker":"Brandee Gaar","startTime":1672.267,"endTime":1672.8509999999999,"body":"So she does"},{"speaker":"Brandee Gaar","startTime":1672.267,"endTime":1672.8509999999999,"body":"basically everything."},{"speaker":"Brandee Gaar","startTime":1673.0020000000002,"endTime":1675.332,"body":"Training and scheduling for our"},{"speaker":"Brandee Gaar","startTime":1673.0020000000002,"endTime":1675.332,"body":"part timers and our assistants."},{"speaker":"Brandee Gaar","startTime":1675.662,"endTime":1676.782,"body":"So that's really her focus."},{"speaker":"Brandee Gaar","startTime":1676.782,"endTime":1680.7549999999999,"body":"And then Ashley really focuses"},{"speaker":"Brandee Gaar","startTime":1676.782,"endTime":1680.7549999999999,"body":"on Our additional market so"},{"speaker":"Brandee Gaar","startTime":1680.7549999999999,"endTime":1683.0449999999998,"body":"she does really kind of all the"},{"speaker":"Brandee Gaar","startTime":1680.7549999999999,"endTime":1683.0449999999998,"body":"different kinds of weddings that"},{"speaker":"Brandee Gaar","startTime":1683.0449999999998,"endTime":1685.885,"body":"come in But that's a totally"},{"speaker":"Brandee Gaar","startTime":1683.0449999999998,"endTime":1685.885,"body":"separate market for us And then"},{"speaker":"Brandee Gaar","startTime":1685.885,"endTime":1689.1450000000002,"body":"she also handles all of our"},{"speaker":"Brandee Gaar","startTime":1685.885,"endTime":1689.1450000000002,"body":"like administrative behind the"},{"speaker":"Brandee Gaar","startTime":1689.1450000000002,"endTime":1691.6450000000002,"body":"scenes So those are our full"},{"speaker":"Brandee Gaar","startTime":1689.1450000000002,"endTime":1691.6450000000002,"body":"timers and then our part timers"},{"speaker":"Brandee Gaar","startTime":1691.6850000000002,"endTime":1692.9350000000002,"body":"are just planning weddings."},{"speaker":"Brandee Gaar","startTime":1693.035,"endTime":1695.0449999999998,"body":"Like we don't have them out"},{"speaker":"Brandee Gaar","startTime":1693.035,"endTime":1695.0449999999998,"body":"networking We don't have them"},{"speaker":"Brandee Gaar","startTime":1695.0449999999998,"endTime":1698.405,"body":"doing an additional job and"},{"speaker":"Brandee Gaar","startTime":1695.0449999999998,"endTime":1698.405,"body":"that helps us to not have their"},{"speaker":"Brandee Gaar","startTime":1698.425,"endTime":1699.865,"body":"overhead during slow season."},{"speaker":"Amanda Figueredo","startTime":1700.135,"endTime":1700.485,"body":"right."},{"speaker":"Amanda Figueredo","startTime":1700.4950000000001,"endTime":1702.9950000000001,"body":"So they're like contractors,"},{"speaker":"Amanda Figueredo","startTime":1700.4950000000001,"endTime":1702.9950000000001,"body":"like whatever comes in,"},{"speaker":"Amanda Figueredo","startTime":1702.9950000000001,"endTime":1705.485,"body":"it's like, okay, our"},{"speaker":"Amanda Figueredo","startTime":1702.9950000000001,"endTime":1705.485,"body":"three full times, this"},{"speaker":"Amanda Figueredo","startTime":1705.5249999999999,"endTime":1706.595,"body":"doesn't work for them."},{"speaker":"Amanda Figueredo","startTime":1706.615,"endTime":1709.5649999999998,"body":"So we're going to contract you"},{"speaker":"Amanda Figueredo","startTime":1706.615,"endTime":1709.5649999999998,"body":"for X amount of weddings this"},{"speaker":"Amanda Figueredo","startTime":1709.6049999999998,"endTime":1711.2949999999998,"body":"year as they like come in,"},{"speaker":"Brandee Gaar","startTime":1711.7720000000002,"endTime":1714.0620000000001,"body":"So we have"},{"speaker":"Brandee Gaar","startTime":1711.7720000000002,"endTime":1714.0620000000001,"body":"part timers where we know,"},{"speaker":"Brandee Gaar","startTime":1714.072,"endTime":1716.2720000000002,"body":"okay, this person, we're"},{"speaker":"Brandee Gaar","startTime":1714.072,"endTime":1716.2720000000002,"body":"probably going to be able to"},{"speaker":"Brandee Gaar","startTime":1716.2720000000002,"endTime":1718.0620000000001,"body":"give 20 weddings next year."},{"speaker":"Brandee Gaar","startTime":1718.372,"endTime":1720.552,"body":"They're mostly going to"},{"speaker":"Brandee Gaar","startTime":1718.372,"endTime":1720.552,"body":"be our base level package,"},{"speaker":"Brandee Gaar","startTime":1720.8419999999999,"endTime":1723.122,"body":"but they're going to be"},{"speaker":"Brandee Gaar","startTime":1720.8419999999999,"endTime":1723.122,"body":"part time employee of ours."},{"speaker":"Brandee Gaar","startTime":1723.1519999999998,"endTime":1724.822,"body":"Like we want them"},{"speaker":"Brandee Gaar","startTime":1723.1519999999998,"endTime":1724.822,"body":"to be part time."},{"speaker":"Brandee Gaar","startTime":1725.082,"endTime":1726.322,"body":"They get paid hourly."},{"speaker":"Brandee Gaar","startTime":1726.352,"endTime":1727.151,"body":"We know what"},{"speaker":"Brandee Gaar","startTime":1726.352,"endTime":1727.151,"body":"they're going to do."},{"speaker":"Brandee Gaar","startTime":1727.2120000000002,"endTime":1729.122,"body":"We're going to be able to"},{"speaker":"Brandee Gaar","startTime":1727.2120000000002,"endTime":1729.122,"body":"fill 20 weddings for them."},{"speaker":"Brandee Gaar","startTime":1729.122,"endTime":1729.2520000000002,"body":"And"},{"speaker":"Brandee Gaar","startTime":1729.2520000000002,"endTime":1731.742,"body":"They're literally just"},{"speaker":"Brandee Gaar","startTime":1729.2520000000002,"endTime":1731.742,"body":"planning weddings, but we"},{"speaker":"Brandee Gaar","startTime":1731.742,"endTime":1734.2920000000001,"body":"know that we can, we can have"},{"speaker":"Brandee Gaar","startTime":1731.742,"endTime":1734.2920000000001,"body":"them come to staff meeting."},{"speaker":"Brandee Gaar","startTime":1734.2920000000001,"endTime":1736.282,"body":"We can have them come to"},{"speaker":"Brandee Gaar","startTime":1734.2920000000001,"endTime":1736.282,"body":"team retreats so that they"},{"speaker":"Brandee Gaar","startTime":1736.282,"endTime":1737.352,"body":"feel part of the team."},{"speaker":"Brandee Gaar","startTime":1737.572,"endTime":1739.7920000000001,"body":"They're learning, they're"},{"speaker":"Brandee Gaar","startTime":1737.572,"endTime":1739.7920000000001,"body":"becoming like a bench in case"},{"speaker":"Brandee Gaar","startTime":1739.7920000000001,"endTime":1741.972,"body":"we would ever lose somebody"},{"speaker":"Brandee Gaar","startTime":1739.7920000000001,"endTime":1741.972,"body":"else, or if we start needing"},{"speaker":"Brandee Gaar","startTime":1742.012,"endTime":1744.0220000000002,"body":"somebody else to be able to"},{"speaker":"Brandee Gaar","startTime":1742.012,"endTime":1744.0220000000002,"body":"plan higher ticket weddings,"},{"speaker":"Brandee Gaar","startTime":1744.3619999999999,"endTime":1746.3819999999998,"body":"so they're really always"},{"speaker":"Brandee Gaar","startTime":1744.3619999999999,"endTime":1746.3819999999998,"body":"that person in training."},{"speaker":"Brandee Gaar","startTime":1746.512,"endTime":1747.972,"body":"And then we do have contractors."},{"speaker":"Brandee Gaar","startTime":1747.9820000000002,"endTime":1750.5020000000002,"body":"So we definitely have"},{"speaker":"Brandee Gaar","startTime":1747.9820000000002,"endTime":1750.5020000000002,"body":"people where we'll say, you"},{"speaker":"Brandee Gaar","startTime":1750.5020000000002,"endTime":1752.932,"body":"know, gosh, we've already"},{"speaker":"Brandee Gaar","startTime":1750.5020000000002,"endTime":1752.932,"body":"booked out our entire team."},{"speaker":"Brandee Gaar","startTime":1753.097,"endTime":1755.827,"body":"Full and part time for We"},{"speaker":"Brandee Gaar","startTime":1753.097,"endTime":1755.827,"body":"don't want to turn away"},{"speaker":"Brandee Gaar","startTime":1755.827,"endTime":1756.727,"body":"this piece of business."},{"speaker":"Brandee Gaar","startTime":1757.017,"endTime":1758.407,"body":"We'll take it and"},{"speaker":"Brandee Gaar","startTime":1757.017,"endTime":1758.407,"body":"we'll contract it out."},{"speaker":"Brandee Gaar","startTime":1758.4170000000001,"endTime":1760.957,"body":"And we have contractors that are"},{"speaker":"Brandee Gaar","startTime":1758.4170000000001,"endTime":1760.957,"body":"white label under our business."},{"speaker":"Brandee Gaar","startTime":1761.447,"endTime":1763.707,"body":"I really think that"},{"speaker":"Brandee Gaar","startTime":1761.447,"endTime":1763.707,"body":"that has been a game"},{"speaker":"Brandee Gaar","startTime":1763.707,"endTime":1764.557,"body":"changer for our business."},{"speaker":"Brandee Gaar","startTime":1764.557,"endTime":1767.303,"body":"We love being able to do that,"},{"speaker":"Brandee Gaar","startTime":1764.557,"endTime":1767.303,"body":"but we don't want that to"},{"speaker":"Brandee Gaar","startTime":1767.3129999999999,"endTime":1768.8129999999999,"body":"be the bulk of our business."},{"speaker":"Brandee Gaar","startTime":1768.863,"endTime":1771.4130000000002,"body":"So that's those high weekends."},{"speaker":"Brandee Gaar","startTime":1771.4130000000002,"endTime":1775.2430000000002,"body":"You know, we, we might outsource"},{"speaker":"Brandee Gaar","startTime":1771.4130000000002,"endTime":1775.2430000000002,"body":"15 weddings a year, um, our"},{"speaker":"Brandee Gaar","startTime":1775.2430000000002,"endTime":1777.193,"body":"contractors, but for the"},{"speaker":"Brandee Gaar","startTime":1775.2430000000002,"endTime":1777.193,"body":"most part, they're done in"},{"speaker":"Brandee Gaar","startTime":1777.193,"endTime":1778.343,"body":"house with our part timers."},{"speaker":"Amanda Figueredo","startTime":1778.7880000000002,"endTime":1779.668,"body":"Okay, yeah."},{"speaker":"Amanda Figueredo","startTime":1779.9579999999999,"endTime":1782.5980000000002,"body":"And do you feel like you were"},{"speaker":"Amanda Figueredo","startTime":1779.9579999999999,"endTime":1782.5980000000002,"body":"ever at a point where, there"},{"speaker":"Amanda Figueredo","startTime":1782.5980000000002,"endTime":1785.3280000000002,"body":"was some people that were"},{"speaker":"Amanda Figueredo","startTime":1782.5980000000002,"endTime":1785.3280000000002,"body":"kind of doing everything?"},{"speaker":"Amanda Figueredo","startTime":1785.338,"endTime":1787.8280000000002,"body":"Because I feel like there is"},{"speaker":"Amanda Figueredo","startTime":1785.338,"endTime":1787.8280000000002,"body":"that kind of growth stage where"},{"speaker":"Amanda Figueredo","startTime":1787.8280000000002,"endTime":1790.702,"body":"you're like, hey, I need, a"},{"speaker":"Amanda Figueredo","startTime":1787.8280000000002,"endTime":1790.702,"body":"full time person next year."},{"speaker":"Amanda Figueredo","startTime":1790.9219999999998,"endTime":1793.742,"body":"She's kind of doing, a"},{"speaker":"Amanda Figueredo","startTime":1790.9219999999998,"endTime":1793.742,"body":"mishmash of things because"},{"speaker":"Amanda Figueredo","startTime":1793.742,"endTime":1796.4579999999999,"body":"she is my first full time, but"},{"speaker":"Amanda Figueredo","startTime":1793.742,"endTime":1796.4579999999999,"body":"eventually I feel like it will"},{"speaker":"Amanda Figueredo","startTime":1796.468,"endTime":1798.8280000000002,"body":"fall into buckets as we grow."},{"speaker":"Amanda Figueredo","startTime":1799.3680000000002,"endTime":1799.648,"body":"Yes."},{"speaker":"Brandee Gaar","startTime":1799.7479999999998,"endTime":1801.1580000000001,"body":"Yeah, I, I do."},{"speaker":"Brandee Gaar","startTime":1801.178,"endTime":1803.418,"body":"No, I think that's a great,"},{"speaker":"Brandee Gaar","startTime":1801.178,"endTime":1803.418,"body":"it's a great question."},{"speaker":"Brandee Gaar","startTime":1803.418,"endTime":1805.5580000000002,"body":"I'm, I'm so excited we're"},{"speaker":"Brandee Gaar","startTime":1803.418,"endTime":1805.5580000000002,"body":"doing this because you have"},{"speaker":"Brandee Gaar","startTime":1805.568,"endTime":1806.858,"body":"great questions, which I love."},{"speaker":"Brandee Gaar","startTime":1806.858,"endTime":1808.6879999999999,"body":"I know there's listeners that"},{"speaker":"Brandee Gaar","startTime":1806.858,"endTime":1808.6879999999999,"body":"are thinking the same thing."},{"speaker":"Brandee Gaar","startTime":1809.108,"endTime":1812.1580000000001,"body":"I think one of the biggest"},{"speaker":"Brandee Gaar","startTime":1809.108,"endTime":1812.1580000000001,"body":"mistakes I do see, and I try"},{"speaker":"Brandee Gaar","startTime":1812.178,"endTime":1815.6380000000001,"body":"to help our students be really"},{"speaker":"Brandee Gaar","startTime":1812.178,"endTime":1815.6380000000001,"body":"cautious of this, um, and"},{"speaker":"Brandee Gaar","startTime":1815.6380000000001,"endTime":1819.718,"body":"we'll work through this as you"},{"speaker":"Brandee Gaar","startTime":1815.6380000000001,"endTime":1819.718,"body":"bring her on, Amanda, but I,"},{"speaker":"Brandee Gaar","startTime":1820.0380000000002,"endTime":1823.428,"body":"you, what you don't want to do"},{"speaker":"Brandee Gaar","startTime":1820.0380000000002,"endTime":1823.428,"body":"is say, well, I'm paying her."},{"speaker":"Brandee Gaar","startTime":1823.9379999999999,"endTime":1826.968,"body":"Full time so she's just"},{"speaker":"Brandee Gaar","startTime":1823.9379999999999,"endTime":1826.968,"body":"basically gonna do whatever"},{"speaker":"Brandee Gaar","startTime":1826.968,"endTime":1828.108,"body":"I need her to do, right?"},{"speaker":"Amanda Figueredo","startTime":1828.128,"endTime":1828.428,"body":"Yeah."},{"speaker":"Brandee Gaar","startTime":1829.338,"endTime":1831.6180000000002,"body":"I think that's"},{"speaker":"Brandee Gaar","startTime":1829.338,"endTime":1831.6180000000002,"body":"the the quick road to burnout"},{"speaker":"Brandee Gaar","startTime":1831.6580000000001,"endTime":1835.088,"body":"because they really don't"},{"speaker":"Brandee Gaar","startTime":1831.6580000000001,"endTime":1835.088,"body":"know what their role is"},{"speaker":"Brandee Gaar","startTime":1835.108,"endTime":1838.2700000000002,"body":"and it's like they have now"},{"speaker":"Brandee Gaar","startTime":1835.108,"endTime":1838.2700000000002,"body":"a ton of weddings, right?"},{"speaker":"Brandee Gaar","startTime":1838.2700000000002,"endTime":1840.49,"body":"Which makes sense because that's"},{"speaker":"Brandee Gaar","startTime":1838.2700000000002,"endTime":1840.49,"body":"really their biggest role."},{"speaker":"Brandee Gaar","startTime":1840.89,"endTime":1843.78,"body":"And then you're just kind of"},{"speaker":"Brandee Gaar","startTime":1840.89,"endTime":1843.78,"body":"like throwing things at them."},{"speaker":"Brandee Gaar","startTime":1843.78,"endTime":1847.01,"body":"And so they don't ever"},{"speaker":"Brandee Gaar","startTime":1843.78,"endTime":1847.01,"body":"really know from a week to"},{"speaker":"Brandee Gaar","startTime":1847.01,"endTime":1849.7500000000002,"body":"week basis, like what their"},{"speaker":"Brandee Gaar","startTime":1847.01,"endTime":1849.7500000000002,"body":"life is going to look like."},{"speaker":"Brandee Gaar","startTime":1850.24,"endTime":1852.76,"body":"And that's not fun"},{"speaker":"Brandee Gaar","startTime":1850.24,"endTime":1852.76,"body":"for anybody, right?"},{"speaker":"Brandee Gaar","startTime":1852.7700000000002,"endTime":1855.34,"body":"Plus they don't really"},{"speaker":"Brandee Gaar","startTime":1852.7700000000002,"endTime":1855.34,"body":"understand how their"},{"speaker":"Brandee Gaar","startTime":1855.34,"endTime":1857.53,"body":"role is impacting the"},{"speaker":"Brandee Gaar","startTime":1855.34,"endTime":1857.53,"body":"business as a whole."},{"speaker":"Brandee Gaar","startTime":1858.1000000000001,"endTime":1862.41,"body":"And so, Again, like"},{"speaker":"Brandee Gaar","startTime":1858.1000000000001,"endTime":1862.41,"body":"longevity, uh, career growth."},{"speaker":"Brandee Gaar","startTime":1862.43,"endTime":1864.66,"body":"Like, it just doesn't feel"},{"speaker":"Brandee Gaar","startTime":1862.43,"endTime":1864.66,"body":"good to anybody to just kind"},{"speaker":"Brandee Gaar","startTime":1864.66,"endTime":1866.43,"body":"of be like, I mean, I don't"},{"speaker":"Brandee Gaar","startTime":1864.66,"endTime":1866.43,"body":"even know what I do here."},{"speaker":"Brandee Gaar","startTime":1866.43,"endTime":1868.07,"body":"I just like plan weddings"},{"speaker":"Brandee Gaar","startTime":1866.43,"endTime":1868.07,"body":"and then whatever Amanda"},{"speaker":"Brandee Gaar","startTime":1868.07,"endTime":1868.9599999999998,"body":"needs me to do, right?"},{"speaker":"Brandee Gaar","startTime":1868.9599999999998,"endTime":1869.89,"body":"Like, that's not fun."},{"speaker":"Brandee Gaar","startTime":1870.2500000000002,"endTime":1873.2299999999998,"body":"So, yes, I do think when you"},{"speaker":"Brandee Gaar","startTime":1870.2500000000002,"endTime":1873.2299999999998,"body":"bring on that first person,"},{"speaker":"Brandee Gaar","startTime":1873.24,"endTime":1877.32,"body":"they definitely will do A few"},{"speaker":"Brandee Gaar","startTime":1873.24,"endTime":1877.32,"body":"more of like a little bit of"},{"speaker":"Brandee Gaar","startTime":1877.32,"endTime":1879.3700000000001,"body":"this, a little bit of that,"},{"speaker":"Brandee Gaar","startTime":1877.32,"endTime":1879.3700000000001,"body":"then you would want them to"},{"speaker":"Brandee Gaar","startTime":1879.3700000000001,"endTime":1882.2900000000002,"body":"eventually, but you really"},{"speaker":"Brandee Gaar","startTime":1879.3700000000001,"endTime":1882.2900000000002,"body":"want to bring that person on"},{"speaker":"Brandee Gaar","startTime":1882.2900000000002,"endTime":1886.16,"body":"and think, what is it that I,"},{"speaker":"Brandee Gaar","startTime":1882.2900000000002,"endTime":1886.16,"body":"what is the biggest thing I"},{"speaker":"Brandee Gaar","startTime":1886.16,"endTime":1887.4799999999998,"body":"need taken off of my plate?"},{"speaker":"Brandee Gaar","startTime":1887.84,"endTime":1890.8300000000002,"body":"A lot of times what I see"},{"speaker":"Brandee Gaar","startTime":1887.84,"endTime":1890.8300000000002,"body":"is that that becomes like"},{"speaker":"Brandee Gaar","startTime":1890.8300000000002,"endTime":1891.7099999999998,"body":"your right hand person."},{"speaker":"Brandee Gaar","startTime":1892.0000000000002,"endTime":1893.9799999999998,"body":"It really becomes your"},{"speaker":"Brandee Gaar","startTime":1892.0000000000002,"endTime":1893.9799999999998,"body":"operations person."},{"speaker":"Brandee Gaar","startTime":1894.5800000000002,"endTime":1897.7099999999998,"body":"And I would say operations"},{"speaker":"Brandee Gaar","startTime":1894.5800000000002,"endTime":1897.7099999999998,"body":"and team development, because."},{"speaker":"Brandee Gaar","startTime":1897.997,"endTime":1901.927,"body":"That's a really big, I don't"},{"speaker":"Brandee Gaar","startTime":1897.997,"endTime":1901.927,"body":"want to say a miss for you,"},{"speaker":"Brandee Gaar","startTime":1901.9370000000001,"endTime":1904.7169999999999,"body":"like, but it's hard when"},{"speaker":"Brandee Gaar","startTime":1901.9370000000001,"endTime":1904.7169999999999,"body":"you're the business owner"},{"speaker":"Brandee Gaar","startTime":1904.7169999999999,"endTime":1907.2769999999998,"body":"doing all the things to really"},{"speaker":"Brandee Gaar","startTime":1904.7169999999999,"endTime":1907.2769999999998,"body":"focus on those two things."},{"speaker":"Brandee Gaar","startTime":1907.597,"endTime":1909.347,"body":"So bringing that first"},{"speaker":"Brandee Gaar","startTime":1907.597,"endTime":1909.347,"body":"person, it's like, what"},{"speaker":"Brandee Gaar","startTime":1909.347,"endTime":1911.207,"body":"are the things that make"},{"speaker":"Brandee Gaar","startTime":1909.347,"endTime":1911.207,"body":"sense to get off your plate?"},{"speaker":"Brandee Gaar","startTime":1911.537,"endTime":1913.977,"body":"hiring assistants,"},{"speaker":"Brandee Gaar","startTime":1911.537,"endTime":1913.977,"body":"scheduling them."},{"speaker":"Brandee Gaar","startTime":1914.177,"endTime":1917.637,"body":"Training them, following"},{"speaker":"Brandee Gaar","startTime":1914.177,"endTime":1917.637,"body":"up with training for"},{"speaker":"Brandee Gaar","startTime":1917.6470000000002,"endTime":1918.907,"body":"all your team, right?"},{"speaker":"Brandee Gaar","startTime":1918.907,"endTime":1920.267,"body":"Like you've got now part timers."},{"speaker":"Brandee Gaar","startTime":1920.5069999999998,"endTime":1921.697,"body":"How are they being trained?"},{"speaker":"Brandee Gaar","startTime":1921.697,"endTime":1924.3770000000002,"body":"they can even bring different"},{"speaker":"Brandee Gaar","startTime":1921.697,"endTime":1924.3770000000002,"body":"trainings to staff meeting."},{"speaker":"Brandee Gaar","startTime":1924.6000000000001,"endTime":1926.16,"body":"they can help with networking."},{"speaker":"Brandee Gaar","startTime":1926.1699999999998,"endTime":1928.4550000000002,"body":"They can help with Outreach"},{"speaker":"Brandee Gaar","startTime":1926.1699999999998,"endTime":1928.4550000000002,"body":"to different venues"},{"speaker":"Brandee Gaar","startTime":1928.4550000000002,"endTime":1929.135,"body":"and things like that."},{"speaker":"Brandee Gaar","startTime":1929.1450000000002,"endTime":1930.8349999999998,"body":"Vendors want to work with more."},{"speaker":"Brandee Gaar","startTime":1931.555,"endTime":1932.655,"body":"That makes sense."},{"speaker":"Brandee Gaar","startTime":1932.675,"endTime":1935.3549999999998,"body":"Other than being like, Hey,"},{"speaker":"Brandee Gaar","startTime":1932.675,"endTime":1935.3549999999998,"body":"can you write a blog next week?"},{"speaker":"Brandee Gaar","startTime":1935.365,"endTime":1938.1250000000002,"body":"Or you're, you know, you're"},{"speaker":"Brandee Gaar","startTime":1935.365,"endTime":1938.1250000000002,"body":"going to write all the blogs or"},{"speaker":"Brandee Gaar","startTime":1938.135,"endTime":1940.075,"body":"you're going to, you're going"},{"speaker":"Brandee Gaar","startTime":1938.135,"endTime":1940.075,"body":"to post the stories, but you're"},{"speaker":"Brandee Gaar","startTime":1940.075,"endTime":1942.945,"body":"also going to schedule our"},{"speaker":"Brandee Gaar","startTime":1940.075,"endTime":1942.945,"body":"assistants, but you don't get"},{"speaker":"Brandee Gaar","startTime":1942.945,"endTime":1944.735,"body":"to hire any of our assistants,"},{"speaker":"Brandee Gaar","startTime":1942.945,"endTime":1944.735,"body":"so you don't actually know"},{"speaker":"Brandee Gaar","startTime":1944.735,"endTime":1945.3950000000002,"body":"what their strengths are."},{"speaker":"Brandee Gaar","startTime":1945.3950000000002,"endTime":1948.6250000000002,"body":"Like it, it, it"},{"speaker":"Brandee Gaar","startTime":1945.3950000000002,"endTime":1948.6250000000002,"body":"has to make sense."},{"speaker":"Brandee Gaar","startTime":1948.7250000000001,"endTime":1949.1250000000002,"body":"Right."},{"speaker":"Brandee Gaar","startTime":1949.1250000000002,"endTime":1951.615,"body":"And so you want"},{"speaker":"Brandee Gaar","startTime":1949.1250000000002,"endTime":1951.615,"body":"careful not to be like."},{"speaker":"Brandee Gaar","startTime":1951.945,"endTime":1953.2450000000001,"body":"We're going to do a little"},{"speaker":"Brandee Gaar","startTime":1951.945,"endTime":1953.2450000000001,"body":"bit of marketing and a"},{"speaker":"Brandee Gaar","startTime":1953.2450000000001,"endTime":1955.6450000000002,"body":"little bit of operations and"},{"speaker":"Brandee Gaar","startTime":1953.2450000000001,"endTime":1955.6450000000002,"body":"a little bit of, you know,"},{"speaker":"Brandee Gaar","startTime":1955.6850000000002,"endTime":1957.8349999999998,"body":"team development, a little"},{"speaker":"Brandee Gaar","startTime":1955.6850000000002,"endTime":1957.8349999999998,"body":"bit of finances, like that"},{"speaker":"Brandee Gaar","startTime":1957.8349999999998,"endTime":1959.2549999999999,"body":"feels overwhelming to people."},{"speaker":"Amanda Figueredo","startTime":1959.2549999999999,"endTime":1961.8950000000002,"body":"Yeah, and I"},{"speaker":"Amanda Figueredo","startTime":1959.2549999999999,"endTime":1961.8950000000002,"body":"think that was the, that was"},{"speaker":"Amanda Figueredo","startTime":1961.905,"endTime":1964.465,"body":"the direction I was going to go"},{"speaker":"Amanda Figueredo","startTime":1961.905,"endTime":1964.465,"body":"with, like, here's everything."},{"speaker":"Amanda Figueredo","startTime":1964.465,"endTime":1966.8349999999998,"body":"But I think, honestly,"},{"speaker":"Amanda Figueredo","startTime":1964.465,"endTime":1966.8349999999998,"body":"it creates more work for"},{"speaker":"Amanda Figueredo","startTime":1966.8349999999998,"endTime":1968.825,"body":"us because we're just"},{"speaker":"Amanda Figueredo","startTime":1966.8349999999998,"endTime":1968.825,"body":"like, oh, here's a task."},{"speaker":"Amanda Figueredo","startTime":1968.825,"endTime":1971.555,"body":"Now I have to tell them to do"},{"speaker":"Amanda Figueredo","startTime":1968.825,"endTime":1971.555,"body":"the task where it's like, you're"},{"speaker":"Amanda Figueredo","startTime":1971.555,"endTime":1973.6850000000002,"body":"saying, this is your role."},{"speaker":"Amanda Figueredo","startTime":1973.8349999999998,"endTime":1977.0649999999998,"body":"you're in charge of the team and"},{"speaker":"Amanda Figueredo","startTime":1973.8349999999998,"endTime":1977.0649999999998,"body":"the hiring and this and that."},{"speaker":"Amanda Figueredo","startTime":1977.3349999999998,"endTime":1980.365,"body":"Plus, you know, kind of odd"},{"speaker":"Amanda Figueredo","startTime":1977.3349999999998,"endTime":1980.365,"body":"jobs I think for me will be"},{"speaker":"Amanda Figueredo","startTime":1980.3750000000002,"endTime":1985.035,"body":"kind of a bit of next year, but"},{"speaker":"Amanda Figueredo","startTime":1980.3750000000002,"endTime":1985.035,"body":"then like funneling into, okay,"},{"speaker":"Amanda Figueredo","startTime":1985.0449999999998,"endTime":1988.1850000000002,"body":"who's going to be our marketing"},{"speaker":"Amanda Figueredo","startTime":1985.0449999999998,"endTime":1988.1850000000002,"body":"person and social media"},{"speaker":"Brandee Gaar","startTime":1988.5649999999998,"endTime":1988.865,"body":"Right."},{"speaker":"Brandee Gaar","startTime":1988.865,"endTime":1993.1250000000002,"body":"And what I notice when we bring"},{"speaker":"Brandee Gaar","startTime":1988.865,"endTime":1993.1250000000002,"body":"on this second person, right?"},{"speaker":"Brandee Gaar","startTime":1993.1250000000002,"endTime":1995.595,"body":"So when you bring on that first"},{"speaker":"Brandee Gaar","startTime":1993.1250000000002,"endTime":1995.595,"body":"full timer and they become,"},{"speaker":"Brandee Gaar","startTime":1995.6250000000002,"endTime":1997.885,"body":"I just, I always just call"},{"speaker":"Brandee Gaar","startTime":1995.6250000000002,"endTime":1997.885,"body":"them like your right hand."},{"speaker":"Brandee Gaar","startTime":1997.885,"endTime":2001.365,"body":"Like that's your person who's"},{"speaker":"Brandee Gaar","startTime":1997.885,"endTime":2001.365,"body":"like, you two are in sync."},{"speaker":"Brandee Gaar","startTime":2001.7549999999999,"endTime":2002.765,"body":"They know their role."},{"speaker":"Brandee Gaar","startTime":2002.7949999999998,"endTime":2005.3950000000002,"body":"They know what they're, they're"},{"speaker":"Brandee Gaar","startTime":2002.7949999999998,"endTime":2005.3950000000002,"body":"taking off of your plate."},{"speaker":"Brandee Gaar","startTime":2005.405,"endTime":2006.615,"body":"They, they get it right."},{"speaker":"Brandee Gaar","startTime":2006.615,"endTime":2006.805,"body":"Right."},{"speaker":"Brandee Gaar","startTime":2006.8549999999998,"endTime":2008.485,"body":"Almost immediately."},{"speaker":"Brandee Gaar","startTime":2008.535,"endTime":2010.985,"body":"Like I would say within"},{"speaker":"Brandee Gaar","startTime":2008.535,"endTime":2010.985,"body":"six months, you're going"},{"speaker":"Brandee Gaar","startTime":2010.985,"endTime":2011.945,"body":"to need another person."},{"speaker":"Brandee Gaar","startTime":2012.265,"endTime":2015.035,"body":"And that's because they've"},{"speaker":"Brandee Gaar","startTime":2012.265,"endTime":2015.035,"body":"taken so much off of your"},{"speaker":"Brandee Gaar","startTime":2015.035,"endTime":2017.805,"body":"plate that you're now able to"},{"speaker":"Brandee Gaar","startTime":2015.035,"endTime":2017.805,"body":"focus on sales and growth more."},{"speaker":"Brandee Gaar","startTime":2018.095,"endTime":2021.655,"body":"And so now you're selling way"},{"speaker":"Brandee Gaar","startTime":2018.095,"endTime":2021.655,"body":"more than you were before."},{"speaker":"Brandee Gaar","startTime":2021.7050000000002,"endTime":2023.215,"body":"That's typically what happens."},{"speaker":"Brandee Gaar","startTime":2023.5449999999998,"endTime":2025.9750000000001,"body":"And now this person is"},{"speaker":"Brandee Gaar","startTime":2023.5449999999998,"endTime":2025.9750000000001,"body":"starting to be like,"},{"speaker":"Brandee Gaar","startTime":2025.9750000000001,"endTime":2027.325,"body":"girlfriend, like I'm."},{"speaker":"Brandee Gaar","startTime":2027.6299999999999,"endTime":2030.4599999999998,"body":"Tapped like I'm starting to"},{"speaker":"Brandee Gaar","startTime":2027.6299999999999,"endTime":2030.4599999999998,"body":"hit my max because they've"},{"speaker":"Brandee Gaar","startTime":2030.4599999999998,"endTime":2032.39,"body":"taken a lot off your plate"},{"speaker":"Brandee Gaar","startTime":2030.4599999999998,"endTime":2032.39,"body":"But now they're also trying"},{"speaker":"Brandee Gaar","startTime":2032.39,"endTime":2033.6299999999999,"body":"to manage all these weddings."},{"speaker":"Brandee Gaar","startTime":2033.8500000000001,"endTime":2035.6899999999998,"body":"And so now you need"},{"speaker":"Brandee Gaar","startTime":2033.8500000000001,"endTime":2035.6899999999998,"body":"another person."},{"speaker":"Brandee Gaar","startTime":2035.7,"endTime":2038.4599999999998,"body":"Sometimes that's another"},{"speaker":"Brandee Gaar","startTime":2035.7,"endTime":2038.4599999999998,"body":"person like a planner or a"},{"speaker":"Brandee Gaar","startTime":2038.4599999999998,"endTime":2042.0000000000002,"body":"DJ or photographer sometimes"},{"speaker":"Brandee Gaar","startTime":2038.4599999999998,"endTime":2042.0000000000002,"body":"it's honestly just an admin"},{"speaker":"Brandee Gaar","startTime":2042.01,"endTime":2045.09,"body":"person because Now we, we"},{"speaker":"Brandee Gaar","startTime":2042.01,"endTime":2045.09,"body":"don't really want your right"},{"speaker":"Brandee Gaar","startTime":2045.09,"endTime":2049.0899999999997,"body":"hand doing so much admin work"},{"speaker":"Brandee Gaar","startTime":2045.09,"endTime":2049.0899999999997,"body":"because they would be way better"},{"speaker":"Brandee Gaar","startTime":2049.2599999999998,"endTime":2052.7,"body":"serving higher end clients"},{"speaker":"Brandee Gaar","startTime":2049.2599999999998,"endTime":2052.7,"body":"or, or training the team."},{"speaker":"Brandee Gaar","startTime":2052.93,"endTime":2054.7799999999997,"body":"So it's like, Oh wait,"},{"speaker":"Brandee Gaar","startTime":2052.93,"endTime":2054.7799999999997,"body":"we could just bring on"},{"speaker":"Brandee Gaar","startTime":2054.7799999999997,"endTime":2056.35,"body":"a VA to help us, right?"},{"speaker":"Brandee Gaar","startTime":2056.35,"endTime":2058.9599999999996,"body":"Like that's an easy outsource"},{"speaker":"Brandee Gaar","startTime":2056.35,"endTime":2058.9599999999996,"body":"without bringing on yet"},{"speaker":"Brandee Gaar","startTime":2058.9599999999996,"endTime":2060.2999999999997,"body":"another salary, right?"},{"speaker":"Brandee Gaar","startTime":2060.66,"endTime":2064.7349999999997,"body":"So it's not always that you're"},{"speaker":"Brandee Gaar","startTime":2060.66,"endTime":2064.7349999999997,"body":"going to need another person"},{"speaker":"Brandee Gaar","startTime":2064.7349999999997,"endTime":2066.895,"body":"like them, sometimes it's"},{"speaker":"Brandee Gaar","startTime":2064.7349999999997,"endTime":2066.895,"body":"just like, okay, I gave you"},{"speaker":"Brandee Gaar","startTime":2066.895,"endTime":2069.665,"body":"a bunch of admin work to do"},{"speaker":"Brandee Gaar","startTime":2066.895,"endTime":2069.665,"body":"for me because at the time you"},{"speaker":"Brandee Gaar","startTime":2069.665,"endTime":2073.205,"body":"had hours, but like now you"},{"speaker":"Brandee Gaar","startTime":2069.665,"endTime":2073.205,"body":"don't, and I want you better"},{"speaker":"Brandee Gaar","startTime":2073.205,"endTime":2074.615,"body":"focused on what I need you for."},{"speaker":"Brandee Gaar","startTime":2074.615,"endTime":2076.625,"body":"And so let's get the"},{"speaker":"Brandee Gaar","startTime":2074.615,"endTime":2076.625,"body":"admin work off of you."},{"speaker":"Brandee Gaar","startTime":2078.095,"endTime":2078.4649999999997,"body":"Yeah."},{"speaker":"Amanda Figueredo","startTime":2079.0249999999996,"endTime":2080.169,"body":"that"},{"speaker":"Amanda Figueredo","startTime":2079.0249999999996,"endTime":2080.169,"body":"has helped me a lot."},{"speaker":"Amanda Figueredo","startTime":2080.455,"endTime":2083.4849999999997,"body":"okay, what's your approach"},{"speaker":"Amanda Figueredo","startTime":2080.455,"endTime":2083.4849999999997,"body":"to building a team of"},{"speaker":"Amanda Figueredo","startTime":2083.495,"endTime":2086.825,"body":"planners that you can trust"},{"speaker":"Amanda Figueredo","startTime":2083.495,"endTime":2086.825,"body":"to handle weddings when"},{"speaker":"Amanda Figueredo","startTime":2086.825,"endTime":2088.125,"body":"you're not directly involved?"},{"speaker":"Amanda Figueredo","startTime":2088.125,"endTime":2090.9449999999997,"body":"I feel like that is such,"},{"speaker":"Amanda Figueredo","startTime":2088.125,"endTime":2090.9449999999997,"body":"a crucial piece  no one can"},{"speaker":"Amanda Figueredo","startTime":2090.9449999999997,"endTime":2093.9449999999997,"body":"do sales as good as me or no"},{"speaker":"Amanda Figueredo","startTime":2090.9449999999997,"endTime":2093.9449999999997,"body":"one can plan this wedding as"},{"speaker":"Amanda Figueredo","startTime":2093.9449999999997,"endTime":2097.515,"body":"good as me like now I'm in a"},{"speaker":"Amanda Figueredo","startTime":2093.9449999999997,"endTime":2097.515,"body":"position where I'm starting to"},{"speaker":"Amanda Figueredo","startTime":2097.5649999999996,"endTime":2100.4649999999997,"body":"pass the full plans and it's"},{"speaker":"Amanda Figueredo","startTime":2097.5649999999996,"endTime":2100.4649999999997,"body":"a little wracking because I'm"},{"speaker":"Amanda Figueredo","startTime":2100.4649999999997,"endTime":2103.625,"body":"like, I just know the level"},{"speaker":"Amanda Figueredo","startTime":2100.4649999999997,"endTime":2103.625,"body":"of service that I bring to"},{"speaker":"Amanda Figueredo","startTime":2103.625,"endTime":2107.2949999999996,"body":"our clients and it just can"},{"speaker":"Amanda Figueredo","startTime":2103.625,"endTime":2107.2949999999996,"body":"be, yeah, it's kind of scary"},{"speaker":"Amanda Figueredo","startTime":2107.375,"endTime":2111.415,"body":"passing that off with such a"},{"speaker":"Amanda Figueredo","startTime":2107.375,"endTime":2111.415,"body":"high ticket package as well."},{"speaker":"Amanda Figueredo","startTime":2111.4649999999997,"endTime":2112.5989999999997,"body":"You're like, this"},{"speaker":"Amanda Figueredo","startTime":2111.4649999999997,"endTime":2112.5989999999997,"body":"is a lot of money."},{"speaker":"Brandee Gaar","startTime":2112.881,"endTime":2113.3309999999997,"body":"it is."},{"speaker":"Brandee Gaar","startTime":2113.341,"endTime":2115.721,"body":"It's a lot of money and you"},{"speaker":"Brandee Gaar","startTime":2113.341,"endTime":2115.721,"body":"have to, obviously, you're not"},{"speaker":"Brandee Gaar","startTime":2115.721,"endTime":2118.531,"body":"going to just like hire somebody"},{"speaker":"Brandee Gaar","startTime":2115.721,"endTime":2118.531,"body":"tomorrow and be like, here's"},{"speaker":"Brandee Gaar","startTime":2118.531,"endTime":2119.941,"body":"a 20, 000, dollar wedding."},{"speaker":"Brandee Gaar","startTime":2120.064,"endTime":2124.544,"body":"the Biggest thing that I"},{"speaker":"Brandee Gaar","startTime":2120.064,"endTime":2124.544,"body":"look for is personality."},{"speaker":"Brandee Gaar","startTime":2124.5739999999996,"endTime":2127.644,"body":"And I feel like I can"},{"speaker":"Brandee Gaar","startTime":2124.5739999999996,"endTime":2127.644,"body":"train the hard skills."},{"speaker":"Brandee Gaar","startTime":2127.644,"endTime":2128.7039999999997,"body":"Like that's easy."},{"speaker":"Brandee Gaar","startTime":2128.7439999999997,"endTime":2131.7039999999997,"body":"Anybody can learn how to"},{"speaker":"Brandee Gaar","startTime":2128.7439999999997,"endTime":2131.7039999999997,"body":"actually plan a wedding,"},{"speaker":"Brandee Gaar","startTime":2132.0939999999996,"endTime":2134.861,"body":"but it's how do you"},{"speaker":"Brandee Gaar","startTime":2132.0939999999996,"endTime":2134.861,"body":"interact with clients?"},{"speaker":"Brandee Gaar","startTime":2134.9109999999996,"endTime":2137.531,"body":"How much do you care"},{"speaker":"Brandee Gaar","startTime":2134.9109999999996,"endTime":2137.531,"body":"about the end result?"},{"speaker":"Brandee Gaar","startTime":2137.584,"endTime":2138.714,"body":"what's your work ethic?"},{"speaker":"Brandee Gaar","startTime":2138.714,"endTime":2142.0739999999996,"body":"Like will you literally go"},{"speaker":"Brandee Gaar","startTime":2138.714,"endTime":2142.0739999999996,"body":"to the ends of the earth to"},{"speaker":"Brandee Gaar","startTime":2142.1339999999996,"endTime":2143.7039999999997,"body":"make something come to life?"},{"speaker":"Brandee Gaar","startTime":2143.7969999999996,"endTime":2146.4939999999997,"body":"Because It will be that"},{"speaker":"Brandee Gaar","startTime":2143.7969999999996,"endTime":2146.4939999999997,"body":"wow for your client."},{"speaker":"Brandee Gaar","startTime":2146.504,"endTime":2149.234,"body":"It'll be that, that one step"},{"speaker":"Brandee Gaar","startTime":2146.504,"endTime":2149.234,"body":"further for your client."},{"speaker":"Brandee Gaar","startTime":2149.234,"endTime":2149.524,"body":"Right."},{"speaker":"Brandee Gaar","startTime":2149.671,"endTime":2152.301,"body":"that's really what I'm looking"},{"speaker":"Brandee Gaar","startTime":2149.671,"endTime":2152.301,"body":"for is those soft skills that"},{"speaker":"Brandee Gaar","startTime":2152.301,"endTime":2155.6169999999997,"body":"you can't teach because in"},{"speaker":"Brandee Gaar","startTime":2152.301,"endTime":2155.6169999999997,"body":"17 years, I have definitely"},{"speaker":"Brandee Gaar","startTime":2155.6169999999997,"endTime":2159.147,"body":"learned if someone doesn't"},{"speaker":"Brandee Gaar","startTime":2155.6169999999997,"endTime":2159.147,"body":"get it customer service wise,"},{"speaker":"Brandee Gaar","startTime":2159.2169999999996,"endTime":2160.087,"body":"they're not going to get it."},{"speaker":"Brandee Gaar","startTime":2160.0969999999998,"endTime":2162.937,"body":"Like it's just not in"},{"speaker":"Brandee Gaar","startTime":2160.0969999999998,"endTime":2162.937,"body":"and they might be better"},{"speaker":"Brandee Gaar","startTime":2162.937,"endTime":2163.7769999999996,"body":"in a different position."},{"speaker":"Brandee Gaar","startTime":2164.0969999999998,"endTime":2165.7769999999996,"body":"And so I can teach them."},{"speaker":"Brandee Gaar","startTime":2166.1519999999996,"endTime":2168.7219999999998,"body":"How to write a timeline,"},{"speaker":"Brandee Gaar","startTime":2166.1519999999996,"endTime":2168.7219999999998,"body":"why I would put the toasts"},{"speaker":"Brandee Gaar","startTime":2168.7219999999998,"endTime":2169.8219999999997,"body":"here instead of there."},{"speaker":"Brandee Gaar","startTime":2169.8219999999997,"endTime":2172.562,"body":"I can teach them, you know,"},{"speaker":"Brandee Gaar","startTime":2169.8219999999997,"endTime":2172.562,"body":"on wedding day, here's the"},{"speaker":"Brandee Gaar","startTime":2172.5719999999997,"endTime":2173.8019999999997,"body":"things I'm looking for, right?"},{"speaker":"Brandee Gaar","startTime":2173.832,"endTime":2177.8789999999995,"body":"That's teachable, but it's not"},{"speaker":"Brandee Gaar","startTime":2173.832,"endTime":2177.8789999999995,"body":"teachable to say, do you care"},{"speaker":"Brandee Gaar","startTime":2177.8889999999997,"endTime":2182.3759999999997,"body":"enough to do what you need"},{"speaker":"Brandee Gaar","startTime":2177.8889999999997,"endTime":2182.3759999999997,"body":"to, to make this day flawless?"},{"speaker":"Brandee Gaar","startTime":2182.6959999999995,"endTime":2185.816,"body":"And do you care enough"},{"speaker":"Brandee Gaar","startTime":2182.6959999999995,"endTime":2185.816,"body":"about the business?"},{"speaker":"Brandee Gaar","startTime":2186.2309999999998,"endTime":2190.3309999999997,"body":"And seeing us grow because it"},{"speaker":"Brandee Gaar","startTime":2186.2309999999998,"endTime":2190.3309999999997,"body":"would then affect you growing."},{"speaker":"Brandee Gaar","startTime":2190.3309999999997,"endTime":2191.9109999999996,"body":"Like I want to make"},{"speaker":"Brandee Gaar","startTime":2190.3309999999997,"endTime":2191.9109999999996,"body":"a career for you."},{"speaker":"Brandee Gaar","startTime":2192.611,"endTime":2195.0309999999995,"body":"And so that's really what"},{"speaker":"Brandee Gaar","startTime":2192.611,"endTime":2195.0309999999995,"body":"I'm looking for when I'm"},{"speaker":"Brandee Gaar","startTime":2195.0309999999995,"endTime":2195.961,"body":"looking for staff members."},{"speaker":"Brandee Gaar","startTime":2195.961,"endTime":2197.8009999999995,"body":"And I'll just be"},{"speaker":"Brandee Gaar","startTime":2195.961,"endTime":2197.8009999999995,"body":"perfectly honest for"},{"speaker":"Brandee Gaar","startTime":2197.8009999999995,"endTime":2198.611,"body":"anybody that's listening."},{"speaker":"Brandee Gaar","startTime":2198.611,"endTime":2199.7809999999995,"body":"It's like, I'm so over it."},{"speaker":"Brandee Gaar","startTime":2199.7809999999995,"endTime":2201.341,"body":"I'm never going to hire"},{"speaker":"Brandee Gaar","startTime":2199.7809999999995,"endTime":2201.341,"body":"another employee again."},{"speaker":"Brandee Gaar","startTime":2201.3509999999997,"endTime":2202.3209999999995,"body":"I hear you."},{"speaker":"Brandee Gaar","startTime":2202.341,"endTime":2204.3509999999997,"body":"The number of times in my"},{"speaker":"Brandee Gaar","startTime":2202.341,"endTime":2204.3509999999997,"body":"business that I have been"},{"speaker":"Brandee Gaar","startTime":2204.3509999999997,"endTime":2205.6809999999996,"body":"like, I'm firing everybody."},{"speaker":"Brandee Gaar","startTime":2206.0509999999995,"endTime":2207.8009999999995,"body":"And I'm just going"},{"speaker":"Brandee Gaar","startTime":2206.0509999999995,"endTime":2207.8009999999995,"body":"back to being me."},{"speaker":"Brandee Gaar","startTime":2208.0519999999997,"endTime":2210.9519999999998,"body":"Y'all, it's too many to count"},{"speaker":"Brandee Gaar","startTime":2208.0519999999997,"endTime":2210.9519999999998,"body":"because sometimes, I mean,"},{"speaker":"Brandee Gaar","startTime":2210.9619999999995,"endTime":2212.2719999999995,"body":"the people are human, right?"},{"speaker":"Brandee Gaar","startTime":2212.2819999999997,"endTime":2214.2319999999995,"body":"Like sometimes humans fail us."},{"speaker":"Brandee Gaar","startTime":2214.2619999999997,"endTime":2216.412,"body":"Sometimes you hire somebody"},{"speaker":"Brandee Gaar","startTime":2214.2619999999997,"endTime":2216.412,"body":"that you think is just,"},{"speaker":"Brandee Gaar","startTime":2216.4219999999996,"endTime":2218.7319999999995,"body":"I mean, they just killed"},{"speaker":"Brandee Gaar","startTime":2216.4219999999996,"endTime":2218.7319999999995,"body":"it in the interviews."},{"speaker":"Brandee Gaar","startTime":2218.7319999999995,"endTime":2219.7219999999998,"body":"Like you loved them."},{"speaker":"Brandee Gaar","startTime":2219.7219999999998,"endTime":2220.8019999999997,"body":"You thought they were amazing."},{"speaker":"Brandee Gaar","startTime":2221.582,"endTime":2223.9819999999995,"body":"And then you get them in and"},{"speaker":"Brandee Gaar","startTime":2221.582,"endTime":2223.9819999999995,"body":"you're like, what happened?"},{"speaker":"Brandee Gaar","startTime":2223.9919999999997,"endTime":2225.7819999999997,"body":"Like, how I get snowed this bad?"},{"speaker":"Brandee Gaar","startTime":2225.872,"endTime":2226.3419999999996,"body":"Right?"},{"speaker":"Brandee Gaar","startTime":2226.3419999999996,"endTime":2228.1919999999996,"body":"Like it not good."},{"speaker":"Brandee Gaar","startTime":2228.4419999999996,"endTime":2230.602,"body":"Um, and so, and"},{"speaker":"Brandee Gaar","startTime":2228.4419999999996,"endTime":2230.602,"body":"that happens, right?"},{"speaker":"Brandee Gaar","startTime":2230.602,"endTime":2232.662,"body":"Sometimes you have to go"},{"speaker":"Brandee Gaar","startTime":2230.602,"endTime":2232.662,"body":"through a few people before"},{"speaker":"Brandee Gaar","startTime":2232.662,"endTime":2234.0919999999996,"body":"you get to that golden nugget."},{"speaker":"Brandee Gaar","startTime":2234.6169999999997,"endTime":2239.1469999999995,"body":"But growing a business and"},{"speaker":"Brandee Gaar","startTime":2234.6169999999997,"endTime":2239.1469999999995,"body":"you being able to take back"},{"speaker":"Brandee Gaar","startTime":2239.1469999999995,"endTime":2243.5969999999998,"body":"your weekends and, and not"},{"speaker":"Brandee Gaar","startTime":2239.1469999999995,"endTime":2243.5969999999998,"body":"be involved in every single"},{"speaker":"Brandee Gaar","startTime":2243.5969999999998,"endTime":2247.3269999999998,"body":"wedding takes really, really"},{"speaker":"Brandee Gaar","startTime":2243.5969999999998,"endTime":2247.3269999999998,"body":"being intentional about saying,"},{"speaker":"Brandee Gaar","startTime":2247.3669999999997,"endTime":2250.4269999999997,"body":"nope, I'm going to, I know what"},{"speaker":"Brandee Gaar","startTime":2247.3669999999997,"endTime":2250.4269999999997,"body":"I learned from this person."},{"speaker":"Brandee Gaar","startTime":2250.7969999999996,"endTime":2252.8969999999995,"body":"Now I know what I'm looking"},{"speaker":"Brandee Gaar","startTime":2250.7969999999996,"endTime":2252.8969999999995,"body":"for in the next person and"},{"speaker":"Brandee Gaar","startTime":2252.8969999999995,"endTime":2254.1169999999997,"body":"not getting burned by it."},{"speaker":"Brandee Gaar","startTime":2254.1169999999997,"endTime":2254.3869999999997,"body":"Right."},{"speaker":"Brandee Gaar","startTime":2254.3869999999997,"endTime":2256.287,"body":"Like being like, okay,"},{"speaker":"Brandee Gaar","startTime":2254.3869999999997,"endTime":2256.287,"body":"I learned from that."},{"speaker":"Brandee Gaar","startTime":2256.767,"endTime":2259.7139999999995,"body":"So I would say really"},{"speaker":"Brandee Gaar","startTime":2256.767,"endTime":2259.7139999999995,"body":"focus on, that."},{"speaker":"Brandee Gaar","startTime":2259.7139999999995,"endTime":2263.0539999999996,"body":"And then with turning over the"},{"speaker":"Brandee Gaar","startTime":2259.7139999999995,"endTime":2263.0539999999996,"body":"full plans, obviously that is."},{"speaker":"Brandee Gaar","startTime":2263.499,"endTime":2264.1989999999996,"body":"Not easy."},{"speaker":"Brandee Gaar","startTime":2264.4489999999996,"endTime":2266.2889999999998,"body":"And for anybody that's"},{"speaker":"Brandee Gaar","startTime":2264.4489999999996,"endTime":2266.2889999999998,"body":"listening, if you charge"},{"speaker":"Brandee Gaar","startTime":2266.2889999999998,"endTime":2268.4689999999996,"body":"high ticket, it's, it"},{"speaker":"Brandee Gaar","startTime":2266.2889999999998,"endTime":2268.4689999999996,"body":"is difficult, right?"},{"speaker":"Brandee Gaar","startTime":2268.9089999999997,"endTime":2272.399,"body":"I would say when I started"},{"speaker":"Brandee Gaar","startTime":2268.9089999999997,"endTime":2272.399,"body":"doing it, I worked a lot of the"},{"speaker":"Brandee Gaar","startTime":2272.399,"endTime":2273.8289999999997,"body":"weddings with our team members."},{"speaker":"Brandee Gaar","startTime":2273.8789999999995,"endTime":2278.9889999999996,"body":"So we would tell the client,"},{"speaker":"Brandee Gaar","startTime":2273.8789999999995,"endTime":2278.9889999999996,"body":"like I, and Sophia are going"},{"speaker":"Brandee Gaar","startTime":2278.9889999999996,"endTime":2280.3089999999997,"body":"to co plan your wedding."},{"speaker":"Brandee Gaar","startTime":2280.6989999999996,"endTime":2284.749,"body":"And the reason for that is"},{"speaker":"Brandee Gaar","startTime":2280.6989999999996,"endTime":2284.749,"body":"because I wanted them to see how"},{"speaker":"Brandee Gaar","startTime":2284.749,"endTime":2287.7389999999996,"body":"I interacted with the clients,"},{"speaker":"Brandee Gaar","startTime":2284.749,"endTime":2287.7389999999996,"body":"the things I said, the way I"},{"speaker":"Brandee Gaar","startTime":2287.7589999999996,"endTime":2290.269,"body":"said it, the way I answered"},{"speaker":"Brandee Gaar","startTime":2287.7589999999996,"endTime":2290.269,"body":"emails, if I knew they had their"},{"speaker":"Brandee Gaar","startTime":2290.269,"endTime":2293.3889999999997,"body":"hair and makeup trial, I, I"},{"speaker":"Brandee Gaar","startTime":2290.269,"endTime":2293.3889999999997,"body":"door dash coffee over, right?"},{"speaker":"Brandee Gaar","startTime":2293.3889999999997,"endTime":2296.8189999999995,"body":"Like little things that"},{"speaker":"Brandee Gaar","startTime":2293.3889999999997,"endTime":2296.8189999999995,"body":"can just be small things"},{"speaker":"Brandee Gaar","startTime":2296.8189999999995,"endTime":2299.7589999999996,"body":"that you wouldn't think"},{"speaker":"Brandee Gaar","startTime":2296.8189999999995,"endTime":2299.7589999999996,"body":"to put in an SOP, right?"},{"speaker":"Brandee Gaar","startTime":2299.7589999999996,"endTime":2302.999,"body":"To teach, but I want them to see"},{"speaker":"Brandee Gaar","startTime":2299.7589999999996,"endTime":2302.999,"body":"that we're doing those things"},{"speaker":"Brandee Gaar","startTime":2302.999,"endTime":2305.749,"body":"so that they can say, Oh, I"},{"speaker":"Brandee Gaar","startTime":2302.999,"endTime":2305.749,"body":"didn't know I could do that."},{"speaker":"Brandee Gaar","startTime":2305.749,"endTime":2308.4289999999996,"body":"Or, Oh my gosh, that was so,"},{"speaker":"Brandee Gaar","startTime":2305.749,"endTime":2308.4289999999996,"body":"that was so smart, right?"},{"speaker":"Brandee Gaar","startTime":2308.4289999999996,"endTime":2309.519,"body":"Like I want to be"},{"speaker":"Brandee Gaar","startTime":2308.4289999999996,"endTime":2309.519,"body":"able to do that."},{"speaker":"Brandee Gaar","startTime":2309.7389999999996,"endTime":2312.3789999999995,"body":"So it's really just teaching"},{"speaker":"Brandee Gaar","startTime":2309.7389999999996,"endTime":2312.3789999999995,"body":"them about how to have that"},{"speaker":"Brandee Gaar","startTime":2312.4089999999997,"endTime":2315.5489999999995,"body":"wow factor, how to have"},{"speaker":"Brandee Gaar","startTime":2312.4089999999997,"endTime":2315.5489999999995,"body":"that high level of service."},{"speaker":"Brandee Gaar","startTime":2315.6989999999996,"endTime":2318.2889999999998,"body":"I would co plan a lot of"},{"speaker":"Brandee Gaar","startTime":2315.6989999999996,"endTime":2318.2889999999998,"body":"our weddings and I still do"},{"speaker":"Brandee Gaar","startTime":2318.2889999999998,"endTime":2321.4689999999996,"body":"sometimes, like if I, if we"},{"speaker":"Brandee Gaar","startTime":2318.2889999999998,"endTime":2321.4689999999996,"body":"have a really high end wedding,"},{"speaker":"Brandee Gaar","startTime":2321.479,"endTime":2324.5589999999997,"body":"I'll jump in with one of our"},{"speaker":"Brandee Gaar","startTime":2321.479,"endTime":2324.5589999999997,"body":"planners and kind of just be"},{"speaker":"Brandee Gaar","startTime":2324.5589999999997,"endTime":2329.3089999999997,"body":"face and also help them to see"},{"speaker":"Brandee Gaar","startTime":2324.5589999999997,"endTime":2329.3089999999997,"body":"like our client doesn't want to"},{"speaker":"Brandee Gaar","startTime":2329.3089999999997,"endTime":2331.0089999999996,"body":"talk to you 13 times a month."},{"speaker":"Brandee Gaar","startTime":2331.0489999999995,"endTime":2333.4289999999996,"body":"So, you know, a high"},{"speaker":"Brandee Gaar","startTime":2331.0489999999995,"endTime":2333.4289999999996,"body":"end client just wants to"},{"speaker":"Brandee Gaar","startTime":2333.4289999999996,"endTime":2334.5289999999995,"body":"know you're handling it."},{"speaker":"Brandee Gaar","startTime":2334.5589999999997,"endTime":2335.0789999999997,"body":"That's it."},{"speaker":"Brandee Gaar","startTime":2335.6789999999996,"endTime":2336.8789999999995,"body":"So little things like that."},{"speaker":"Amanda Figueredo","startTime":2337.1409999999996,"endTime":2337.8909999999996,"body":"Okay, cool."},{"speaker":"Amanda Figueredo","startTime":2337.8909999999996,"endTime":2338.2809999999995,"body":"Yeah."},{"speaker":"Amanda Figueredo","startTime":2338.2809999999995,"endTime":2342.461,"body":"now that you're more removed"},{"speaker":"Amanda Figueredo","startTime":2338.2809999999995,"endTime":2342.461,"body":"and have a team, like are there"},{"speaker":"Amanda Figueredo","startTime":2342.4709999999995,"endTime":2347.2409999999995,"body":"specific numbers or metrics that"},{"speaker":"Amanda Figueredo","startTime":2342.4709999999995,"endTime":2347.2409999999995,"body":"you focus on and make sure that"},{"speaker":"Amanda Figueredo","startTime":2347.2409999999995,"endTime":2351.5609999999997,"body":"you guys are hitting in order to"},{"speaker":"Amanda Figueredo","startTime":2347.2409999999995,"endTime":2351.5609999999997,"body":"like keep you in that position"},{"speaker":"Amanda Figueredo","startTime":2351.5609999999997,"endTime":2354.3709999999996,"body":"and that role of like doing"},{"speaker":"Amanda Figueredo","startTime":2351.5609999999997,"endTime":2354.3709999999996,"body":"less weddings, you know, still"},{"speaker":"Amanda Figueredo","startTime":2354.3709999999996,"endTime":2355.5809999999997,"body":"being able to pull a salary."},{"speaker":"Amanda Figueredo","startTime":2355.5809999999997,"endTime":2357.631,"body":"Like, what do you"},{"speaker":"Amanda Figueredo","startTime":2355.5809999999997,"endTime":2357.631,"body":"focus on with numbers?"},{"speaker":"Brandee Gaar","startTime":2358.0809999999997,"endTime":2360.2509999999997,"body":"kind of going back"},{"speaker":"Brandee Gaar","startTime":2358.0809999999997,"endTime":2360.2509999999997,"body":"to that budget exercise, right?"},{"speaker":"Brandee Gaar","startTime":2360.2509999999997,"endTime":2364.4109999999996,"body":"Like I have a, an amount"},{"speaker":"Brandee Gaar","startTime":2360.2509999999997,"endTime":2364.4109999999996,"body":"that's built in for me and"},{"speaker":"Brandee Gaar","startTime":2364.4109999999996,"endTime":2365.461,"body":"to the business, right?"},{"speaker":"Brandee Gaar","startTime":2365.461,"endTime":2367.441,"body":"And I will be super honest."},{"speaker":"Brandee Gaar","startTime":2367.4509999999996,"endTime":2370.0409999999997,"body":"That is a much smaller amount"},{"speaker":"Brandee Gaar","startTime":2367.4509999999996,"endTime":2370.0409999999997,"body":"than it used to be, right?"},{"speaker":"Brandee Gaar","startTime":2370.0409999999997,"endTime":2372.7009999999996,"body":"Because I literally, I"},{"speaker":"Brandee Gaar","startTime":2370.0409999999997,"endTime":2372.7009999999996,"body":"don't even go to staff"},{"speaker":"Brandee Gaar","startTime":2372.7009999999996,"endTime":2373.841,"body":"meeting for blush anymore."},{"speaker":"Brandee Gaar","startTime":2373.841,"endTime":2376.7209999999995,"body":"So that was a really big"},{"speaker":"Brandee Gaar","startTime":2373.841,"endTime":2376.7209999999995,"body":"transition point this year"},{"speaker":"Brandee Gaar","startTime":2376.7209999999995,"endTime":2379.9509999999996,"body":"was that I, I really am"},{"speaker":"Brandee Gaar","startTime":2376.7209999999995,"endTime":2379.9509999999996,"body":"not involved with blush."},{"speaker":"Brandee Gaar","startTime":2380.5759999999996,"endTime":2384.8559999999998,"body":"Much at all besides interacting"},{"speaker":"Brandee Gaar","startTime":2380.5759999999996,"endTime":2384.8559999999998,"body":"with Sophia, our CEO, but I'm"},{"speaker":"Brandee Gaar","startTime":2384.8559999999998,"endTime":2387.8559999999998,"body":"not involved in the day to day"},{"speaker":"Brandee Gaar","startTime":2384.8559999999998,"endTime":2387.8559999999998,"body":"really at all for blush anymore."},{"speaker":"Brandee Gaar","startTime":2388.1459999999997,"endTime":2390.756,"body":"And so it goes back to that"},{"speaker":"Brandee Gaar","startTime":2388.1459999999997,"endTime":2390.756,"body":"budget exercise of saying,"},{"speaker":"Brandee Gaar","startTime":2390.7659999999996,"endTime":2394.2039999999997,"body":"okay, how much am I looking"},{"speaker":"Brandee Gaar","startTime":2390.7659999999996,"endTime":2394.2039999999997,"body":"to take from the business."},{"speaker":"Brandee Gaar","startTime":2394.2139999999995,"endTime":2395.564,"body":"And what does that"},{"speaker":"Brandee Gaar","startTime":2394.2139999999995,"endTime":2395.564,"body":"role look like?"},{"speaker":"Brandee Gaar","startTime":2395.8439999999996,"endTime":2396.9139999999998,"body":"And then what am I paying?"},{"speaker":"Brandee Gaar","startTime":2396.9139999999998,"endTime":2397.4639999999995,"body":"Sophia?"},{"speaker":"Brandee Gaar","startTime":2397.4739999999997,"endTime":2398.5539999999996,"body":"What are we paying the staff?"},{"speaker":"Brandee Gaar","startTime":2398.564,"endTime":2400.7339999999995,"body":"Like all the things that"},{"speaker":"Brandee Gaar","startTime":2398.564,"endTime":2400.7339999999995,"body":"are put in there, right?"},{"speaker":"Brandee Gaar","startTime":2401.0339999999997,"endTime":2404.0739999999996,"body":"And then from there we have to"},{"speaker":"Brandee Gaar","startTime":2401.0339999999997,"endTime":2404.0739999999996,"body":"then know, okay, what do our"},{"speaker":"Brandee Gaar","startTime":2404.0739999999996,"endTime":2407.6739999999995,"body":"sales numbers need to be to make"},{"speaker":"Brandee Gaar","startTime":2404.0739999999996,"endTime":2407.6739999999995,"body":"sure that this is happening?"},{"speaker":"Brandee Gaar","startTime":2407.9139999999998,"endTime":2411.6739999999995,"body":"This is why I'm so passionate"},{"speaker":"Brandee Gaar","startTime":2407.9139999999998,"endTime":2411.6739999999995,"body":"about driving home that data"},{"speaker":"Brandee Gaar","startTime":2411.6739999999995,"endTime":2414.1639999999998,"body":"matters because it all works"},{"speaker":"Brandee Gaar","startTime":2411.6739999999995,"endTime":2414.1639999999998,"body":"backwards from there, right?"},{"speaker":"Brandee Gaar","startTime":2414.1839999999997,"endTime":2414.394,"body":"Okay."},{"speaker":"Brandee Gaar","startTime":2414.394,"endTime":2418.894,"body":"So if I create this budget, And"},{"speaker":"Brandee Gaar","startTime":2414.394,"endTime":2418.894,"body":"I now know, going into 2025,"},{"speaker":"Brandee Gaar","startTime":2419.1839999999997,"endTime":2421.6839999999997,"body":"that I'm going to make this,"},{"speaker":"Brandee Gaar","startTime":2419.1839999999997,"endTime":2421.6839999999997,"body":"and this is what all of our"},{"speaker":"Brandee Gaar","startTime":2421.6839999999997,"endTime":2424.2139999999995,"body":"payroll is, and then here's what"},{"speaker":"Brandee Gaar","startTime":2421.6839999999997,"endTime":2424.2139999999995,"body":"all of our expenses are, right?"},{"speaker":"Brandee Gaar","startTime":2424.2139999999995,"endTime":2425.774,"body":"So now I've got a"},{"speaker":"Brandee Gaar","startTime":2424.2139999999995,"endTime":2425.774,"body":"number to work from."},{"speaker":"Brandee Gaar","startTime":2426.0139999999997,"endTime":2427.2439999999997,"body":"So I've got to work"},{"speaker":"Brandee Gaar","startTime":2426.0139999999997,"endTime":2427.2439999999997,"body":"backwards from there."},{"speaker":"Brandee Gaar","startTime":2427.5039999999995,"endTime":2430.5939999999996,"body":"So, if I, if I need to"},{"speaker":"Brandee Gaar","startTime":2427.5039999999995,"endTime":2430.5939999999996,"body":"make, let's just say, half"},{"speaker":"Brandee Gaar","startTime":2430.5939999999996,"endTime":2431.354,"body":"a million dollars, right?"},{"speaker":"Brandee Gaar","startTime":2431.354,"endTime":2433.5339999999997,"body":"Like, we need to make"},{"speaker":"Brandee Gaar","startTime":2431.354,"endTime":2433.5339999999997,"body":"500, 000 in next year."},{"speaker":"Brandee Gaar","startTime":2433.5339999999997,"endTime":2436.044,"body":"Okay, well, how much is"},{"speaker":"Brandee Gaar","startTime":2433.5339999999997,"endTime":2436.044,"body":"already on the books from"},{"speaker":"Brandee Gaar","startTime":2436.044,"endTime":2438.9219999999996,"body":"weddings we already have right"},{"speaker":"Brandee Gaar","startTime":2436.044,"endTime":2438.9219999999996,"body":"second third payments, right?"},{"speaker":"Brandee Gaar","startTime":2438.9219999999996,"endTime":2442.1519999999996,"body":"So now I can remove that"},{"speaker":"Brandee Gaar","startTime":2438.9219999999996,"endTime":2442.1519999999996,"body":"Okay, so that then how much"},{"speaker":"Brandee Gaar","startTime":2442.1519999999996,"endTime":2445.2919999999995,"body":"do I have to sell and make"},{"speaker":"Brandee Gaar","startTime":2442.1519999999996,"endTime":2445.2919999999995,"body":"in retainers or second and"},{"speaker":"Brandee Gaar","startTime":2445.2919999999995,"endTime":2447.1919999999996,"body":"third payments next year?"},{"speaker":"Brandee Gaar","startTime":2447.5019999999995,"endTime":2449.7019999999998,"body":"To be able to hit that"},{"speaker":"Brandee Gaar","startTime":2447.5019999999995,"endTime":2449.7019999999998,"body":"half a million dollar mark."},{"speaker":"Brandee Gaar","startTime":2449.7219999999998,"endTime":2453.2919999999995,"body":"Okay, so now I know that great"},{"speaker":"Brandee Gaar","startTime":2449.7219999999998,"endTime":2453.2919999999995,"body":"So now I can give a sales"},{"speaker":"Brandee Gaar","startTime":2453.2919999999995,"endTime":2454.372,"body":"number to our sales team."},{"speaker":"Brandee Gaar","startTime":2454.372,"endTime":2455.7319999999995,"body":"So we have a sales"},{"speaker":"Brandee Gaar","startTime":2454.372,"endTime":2455.7319999999995,"body":"manager, right?"},{"speaker":"Brandee Gaar","startTime":2455.9719999999998,"endTime":2459.2119999999995,"body":"So I'm able to say to her"},{"speaker":"Brandee Gaar","startTime":2455.9719999999998,"endTime":2459.2119999999995,"body":"Here's what you have to sell"},{"speaker":"Brandee Gaar","startTime":2459.2319999999995,"endTime":2462.7119999999995,"body":"every single month and we don't"},{"speaker":"Brandee Gaar","startTime":2459.2319999999995,"endTime":2462.7119999999995,"body":"just divide by 12 like we a"},{"speaker":"Brandee Gaar","startTime":2462.932,"endTime":2464.432,"body":"terrible, terrible way to do it."},{"speaker":"Brandee Gaar","startTime":2464.6919999999996,"endTime":2467.3419999999996,"body":"Um, but I know based on history,"},{"speaker":"Brandee Gaar","startTime":2464.6919999999996,"endTime":2467.3419999999996,"body":"like, okay, January, February,"},{"speaker":"Brandee Gaar","startTime":2467.3419999999996,"endTime":2468.6719999999996,"body":"March are huge months for us."},{"speaker":"Brandee Gaar","startTime":2468.6719999999996,"endTime":2470.7319999999995,"body":"So we're going to put"},{"speaker":"Brandee Gaar","startTime":2468.6719999999996,"endTime":2470.7319999999995,"body":"lots in those months."},{"speaker":"Brandee Gaar","startTime":2470.7319999999995,"endTime":2472.4619999999995,"body":"We're going to pull it down"},{"speaker":"Brandee Gaar","startTime":2470.7319999999995,"endTime":2472.4619999999995,"body":"in different summer months."},{"speaker":"Brandee Gaar","startTime":2472.8419999999996,"endTime":2475.7519999999995,"body":"So I'm now able to work"},{"speaker":"Brandee Gaar","startTime":2472.8419999999996,"endTime":2475.7519999999995,"body":"backwards and say, okay, here's"},{"speaker":"Brandee Gaar","startTime":2475.7519999999995,"endTime":2476.6919999999996,"body":"what your sales numbers are."},{"speaker":"Brandee Gaar","startTime":2476.8819999999996,"endTime":2479.0519999999997,"body":"But it doesn't stop there"},{"speaker":"Brandee Gaar","startTime":2476.8819999999996,"endTime":2479.0519999999997,"body":"just to say, okay, she"},{"speaker":"Brandee Gaar","startTime":2479.062,"endTime":2480.122,"body":"has to sell this much."},{"speaker":"Brandee Gaar","startTime":2480.4219999999996,"endTime":2482.6119999999996,"body":"Now we've got to look at"},{"speaker":"Brandee Gaar","startTime":2480.4219999999996,"endTime":2482.6119999999996,"body":"the marketing team and say,"},{"speaker":"Brandee Gaar","startTime":2482.6319999999996,"endTime":2486.5919999999996,"body":"okay, for her to be able to"},{"speaker":"Brandee Gaar","startTime":2482.6319999999996,"endTime":2486.5919999999996,"body":"hit that number, she has to"},{"speaker":"Brandee Gaar","startTime":2486.602,"endTime":2490.0219999999995,"body":"be able to sell 15 weddings,"},{"speaker":"Brandee Gaar","startTime":2486.602,"endTime":2490.0219999999995,"body":"a month, let's just say."},{"speaker":"Brandee Gaar","startTime":2490.0519999999997,"endTime":2492.9019999999996,"body":"And so for her to sell"},{"speaker":"Brandee Gaar","startTime":2490.0519999999997,"endTime":2492.9019999999996,"body":"15 weddings based on"},{"speaker":"Brandee Gaar","startTime":2492.9019999999996,"endTime":2497.1319999999996,"body":"her closing ratio, we"},{"speaker":"Brandee Gaar","startTime":2492.9019999999996,"endTime":2497.1319999999996,"body":"have to get 25 leads in."},{"speaker":"Brandee Gaar","startTime":2497.3419999999996,"endTime":2499.5319999999997,"body":"How are we getting 25 leads in?"},{"speaker":"Brandee Gaar","startTime":2499.7119999999995,"endTime":2502.1119999999996,"body":"So it all, it like works"},{"speaker":"Brandee Gaar","startTime":2499.7119999999995,"endTime":2502.1119999999996,"body":"all the way backwards."},{"speaker":"Brandee Gaar","startTime":2502.2299999999996,"endTime":2503.1899999999996,"body":"We're not guessing."},{"speaker":"Brandee Gaar","startTime":2503.2799999999997,"endTime":2505.8599999999997,"body":"We're not like, hope"},{"speaker":"Brandee Gaar","startTime":2503.2799999999997,"endTime":2505.8599999999997,"body":"we make half a million"},{"speaker":"Brandee Gaar","startTime":2505.8599999999997,"endTime":2506.7899999999995,"body":"dollars next year."},{"speaker":"Brandee Gaar","startTime":2506.8199999999997,"endTime":2508.2899999999995,"body":"We're literally"},{"speaker":"Brandee Gaar","startTime":2506.8199999999997,"endTime":2508.2899999999995,"body":"looking at it going."},{"speaker":"Brandee Gaar","startTime":2508.9849999999997,"endTime":2510.4849999999997,"body":"We have to make half a million"},{"speaker":"Brandee Gaar","startTime":2508.9849999999997,"endTime":2510.4849999999997,"body":"dollars, which means we have"},{"speaker":"Brandee Gaar","startTime":2510.5049999999997,"endTime":2512.6249999999995,"body":"to sell this much each month,"},{"speaker":"Brandee Gaar","startTime":2510.5049999999997,"endTime":2512.6249999999995,"body":"which means we have to get"},{"speaker":"Brandee Gaar","startTime":2512.6249999999995,"endTime":2513.7049999999995,"body":"this many leads each month."},{"speaker":"Brandee Gaar","startTime":2513.7249999999995,"endTime":2516.0249999999996,"body":"And if we can get this many"},{"speaker":"Brandee Gaar","startTime":2513.7249999999995,"endTime":2516.0249999999996,"body":"leads each month, she's"},{"speaker":"Brandee Gaar","startTime":2516.0249999999996,"endTime":2516.7249999999995,"body":"going to be able to convert."},{"speaker":"Brandee Gaar","startTime":2516.7349999999997,"endTime":2518.6949999999997,"body":"If we're not getting that"},{"speaker":"Brandee Gaar","startTime":2516.7349999999997,"endTime":2518.6949999999997,"body":"many leads, where are"},{"speaker":"Brandee Gaar","startTime":2518.6949999999997,"endTime":2519.595,"body":"the leads coming from?"},{"speaker":"Brandee Gaar","startTime":2519.6349999999998,"endTime":2521.1449999999995,"body":"Where do we need to double down?"},{"speaker":"Brandee Gaar","startTime":2521.3149999999996,"endTime":2522.8619999999996,"body":"that's where the marketing"},{"speaker":"Brandee Gaar","startTime":2521.3149999999996,"endTime":2522.8619999999996,"body":"team they'll come to staff"},{"speaker":"Brandee Gaar","startTime":2522.8619999999996,"endTime":2524.832,"body":"meeting and say, we're not"},{"speaker":"Brandee Gaar","startTime":2522.8619999999996,"endTime":2524.832,"body":"getting enough leads in."},{"speaker":"Brandee Gaar","startTime":2524.932,"endTime":2526.4419999999996,"body":"So what do we need"},{"speaker":"Brandee Gaar","startTime":2524.932,"endTime":2526.4419999999996,"body":"to do about that?"},{"speaker":"Brandee Gaar","startTime":2526.4819999999995,"endTime":2527.0219999999995,"body":"Okay."},{"speaker":"Brandee Gaar","startTime":2527.5419999999995,"endTime":2529.5219999999995,"body":"We've got to get out"},{"speaker":"Brandee Gaar","startTime":2527.5419999999995,"endTime":2529.5219999999995,"body":"and get to the venues."},{"speaker":"Brandee Gaar","startTime":2529.5219999999995,"endTime":2532.2519999999995,"body":"We've got to get, you know,"},{"speaker":"Brandee Gaar","startTime":2529.5219999999995,"endTime":2532.2519999999995,"body":"network a little bit more like"},{"speaker":"Brandee Gaar","startTime":2532.412,"endTime":2533.432,"body":"different things like that."},{"speaker":"Brandee Gaar","startTime":2533.4419999999996,"endTime":2534.5419999999995,"body":"We all know."},{"speaker":"Brandee Gaar","startTime":2534.622,"endTime":2535.9819999999995,"body":"We have to get"},{"speaker":"Brandee Gaar","startTime":2534.622,"endTime":2535.9819999999995,"body":"this many leads in."},{"speaker":"Amanda Figueredo","startTime":2536.2019999999998,"endTime":2537.082,"body":"Yes, totally."},{"speaker":"Brandee Gaar","startTime":2537.122,"endTime":2538.2119999999995,"body":"so that's"},{"speaker":"Brandee Gaar","startTime":2537.122,"endTime":2538.2119999999995,"body":"what we're looking at."},{"speaker":"Brandee Gaar","startTime":2538.2119999999995,"endTime":2540.4619999999995,"body":"And it makes it so much"},{"speaker":"Brandee Gaar","startTime":2538.2119999999995,"endTime":2540.4619999999995,"body":"easier every month."},{"speaker":"Brandee Gaar","startTime":2540.892,"endTime":2543.7819999999997,"body":"Literally, Amanda, I get"},{"speaker":"Brandee Gaar","startTime":2540.892,"endTime":2543.7819999999997,"body":"reports on the first Monday"},{"speaker":"Brandee Gaar","startTime":2543.7819999999997,"endTime":2547.582,"body":"of every month, and we, I"},{"speaker":"Brandee Gaar","startTime":2543.7819999999997,"endTime":2547.582,"body":"can take less than an hour"},{"speaker":"Brandee Gaar","startTime":2547.582,"endTime":2550.8419999999996,"body":"to look at those reports and"},{"speaker":"Brandee Gaar","startTime":2547.582,"endTime":2550.8419999999996,"body":"say, okay, we've got, did we"},{"speaker":"Brandee Gaar","startTime":2550.8419999999996,"endTime":2551.9019999999996,"body":"hit our sales goal or not?"},{"speaker":"Brandee Gaar","startTime":2551.9419999999996,"endTime":2553.122,"body":"That's always the"},{"speaker":"Brandee Gaar","startTime":2551.9419999999996,"endTime":2553.122,"body":"first one, right?"},{"speaker":"Brandee Gaar","startTime":2553.122,"endTime":2554.3619999999996,"body":"Like, did we hit the"},{"speaker":"Brandee Gaar","startTime":2553.122,"endTime":2554.3619999999996,"body":"sales goal or not?"},{"speaker":"Brandee Gaar","startTime":2554.372,"endTime":2555.5019999999995,"body":"It's a pretty easy yes or no."},{"speaker":"Brandee Gaar","startTime":2555.8419999999996,"endTime":2557.582,"body":"If yes, great."},{"speaker":"Brandee Gaar","startTime":2557.622,"endTime":2558.9519999999998,"body":"That's exciting that we hit it."},{"speaker":"Brandee Gaar","startTime":2559.2219999999998,"endTime":2560.2719999999995,"body":"Did we exceed it?"},{"speaker":"Brandee Gaar","startTime":2560.5519999999997,"endTime":2561.812,"body":"Were there any outliers?"},{"speaker":"Brandee Gaar","startTime":2561.8219999999997,"endTime":2563.0119999999997,"body":"Was there anything strange?"},{"speaker":"Brandee Gaar","startTime":2563.182,"endTime":2563.4519999999998,"body":"Great."},{"speaker":"Brandee Gaar","startTime":2563.4919999999997,"endTime":2564.372,"body":"We hit that number."},{"speaker":"Brandee Gaar","startTime":2564.8869999999997,"endTime":2567.267,"body":"But I also still want"},{"speaker":"Brandee Gaar","startTime":2564.8869999999997,"endTime":2567.267,"body":"to see how, what our"},{"speaker":"Brandee Gaar","startTime":2567.267,"endTime":2568.1569999999997,"body":"lead conversion was."},{"speaker":"Brandee Gaar","startTime":2568.2169999999996,"endTime":2570.9469999999997,"body":"Even had the number, I'm"},{"speaker":"Brandee Gaar","startTime":2568.2169999999996,"endTime":2570.9469999999997,"body":"going to go look at the lead"},{"speaker":"Brandee Gaar","startTime":2570.9469999999997,"endTime":2573.8469999999998,"body":"conversion and say, great, we"},{"speaker":"Brandee Gaar","startTime":2570.9469999999997,"endTime":2573.8469999999998,"body":"had our sales goal, but why did"},{"speaker":"Brandee Gaar","startTime":2573.8469999999998,"endTime":2576.937,"body":"we only book 20 percent of our"},{"speaker":"Brandee Gaar","startTime":2573.8469999999998,"endTime":2576.937,"body":"leads last Like what happened?"},{"speaker":"Brandee Gaar","startTime":2576.9469999999997,"endTime":2577.207,"body":"Right."},{"speaker":"Brandee Gaar","startTime":2577.207,"endTime":2579.0669999999996,"body":"I just want to know,"},{"speaker":"Brandee Gaar","startTime":2577.207,"endTime":2579.0669999999996,"body":"I'm not mad about it."},{"speaker":"Brandee Gaar","startTime":2579.0669999999996,"endTime":2580.9169999999995,"body":"obviously we hit the sales"},{"speaker":"Brandee Gaar","startTime":2579.0669999999996,"endTime":2580.9169999999995,"body":"goal, but like what happened?"},{"speaker":"Brandee Gaar","startTime":2581.1299999999997,"endTime":2583.64,"body":"and then where are we in"},{"speaker":"Brandee Gaar","startTime":2581.1299999999997,"endTime":2583.64,"body":"the pipeline for the rest?"},{"speaker":"Brandee Gaar","startTime":2583.64,"endTime":2583.8599999999997,"body":"Right."},{"speaker":"Brandee Gaar","startTime":2583.8599999999997,"endTime":2585.8499999999995,"body":"And then I'm able to look"},{"speaker":"Brandee Gaar","startTime":2583.8599999999997,"endTime":2585.8499999999995,"body":"at that and then go, I can"},{"speaker":"Brandee Gaar","startTime":2585.8499999999995,"endTime":2589.91,"body":"quickly look at how many"},{"speaker":"Brandee Gaar","startTime":2585.8499999999995,"endTime":2589.91,"body":"invoices do we have outstanding"},{"speaker":"Brandee Gaar","startTime":2589.91,"endTime":2591.6349999999998,"body":"for the next, six months."},{"speaker":"Brandee Gaar","startTime":2591.6349999999998,"endTime":2593.0249999999996,"body":"Are we hitting our"},{"speaker":"Brandee Gaar","startTime":2591.6349999999998,"endTime":2593.0249999999996,"body":"breakeven number?"},{"speaker":"Brandee Gaar","startTime":2593.2749999999996,"endTime":2596.7019999999998,"body":"So it's a lot of just knowing"},{"speaker":"Brandee Gaar","startTime":2593.2749999999996,"endTime":2596.7019999999998,"body":"each of those numbers and I"},{"speaker":"Brandee Gaar","startTime":2596.7019999999998,"endTime":2600.142,"body":"can quickly then compare it to"},{"speaker":"Brandee Gaar","startTime":2596.7019999999998,"endTime":2600.142,"body":"what we're supposed to be at."},{"speaker":"Brandee Gaar","startTime":2600.7819999999997,"endTime":2603.1119999999996,"body":"And then if we're hitting"},{"speaker":"Brandee Gaar","startTime":2600.7819999999997,"endTime":2603.1119999999996,"body":"all those numbers and I'm"},{"speaker":"Brandee Gaar","startTime":2603.1119999999996,"endTime":2604.2219999999998,"body":"like, good, then we're good."},{"speaker":"Brandee Gaar","startTime":2604.312,"endTime":2604.6119999999996,"body":"Right."},{"speaker":"Brandee Gaar","startTime":2604.6119999999996,"endTime":2605.2919999999995,"body":"I don't have to worry about it."},{"speaker":"Brandee Gaar","startTime":2605.5419999999995,"endTime":2606.642,"body":"We're not hitting those numbers."},{"speaker":"Brandee Gaar","startTime":2606.6919999999996,"endTime":2608.562,"body":"And I'm like, team,"},{"speaker":"Brandee Gaar","startTime":2606.6919999999996,"endTime":2608.562,"body":"where are we on this?"},{"speaker":"Brandee Gaar","startTime":2608.7719999999995,"endTime":2611.7419999999997,"body":"You know, how many months can"},{"speaker":"Brandee Gaar","startTime":2608.7719999999995,"endTime":2611.7419999999997,"body":"we go not hitting our numbers"},{"speaker":"Brandee Gaar","startTime":2611.7419999999997,"endTime":2613.102,"body":"before there's a problem?"},{"speaker":"Brandee Gaar","startTime":2613.162,"endTime":2613.432,"body":"Right."},{"speaker":"Brandee Gaar","startTime":2613.432,"endTime":2614.8219999999997,"body":"So we're watching it monthly."},{"speaker":"Amanda Figueredo","startTime":2615.2049999999995,"endTime":2618.1249999999995,"body":"and would"},{"speaker":"Amanda Figueredo","startTime":2615.2049999999995,"endTime":2618.1249999999995,"body":"you say when the like booking"},{"speaker":"Amanda Figueredo","startTime":2618.2149999999997,"endTime":2623.2949999999996,"body":"rate really ranges from like"},{"speaker":"Amanda Figueredo","startTime":2618.2149999999997,"endTime":2623.2949999999996,"body":"you booked the consult consult"},{"speaker":"Amanda Figueredo","startTime":2623.305,"endTime":2627.3149999999996,"body":"to essentially conversion to"},{"speaker":"Amanda Figueredo","startTime":2623.305,"endTime":2627.3149999999996,"body":"a paying client when you sit"},{"speaker":"Amanda Figueredo","startTime":2627.3149999999996,"endTime":2631.015,"body":"when that is down like what are"},{"speaker":"Amanda Figueredo","startTime":2627.3149999999996,"endTime":2631.015,"body":"the Key things that you look"},{"speaker":"Amanda Figueredo","startTime":2631.0249999999996,"endTime":2633.595,"body":"for when that number is down."},{"speaker":"Amanda Figueredo","startTime":2633.615,"endTime":2635.8349999999996,"body":"Because I feel like for"},{"speaker":"Amanda Figueredo","startTime":2633.615,"endTime":2635.8349999999996,"body":"me, that varies so much."},{"speaker":"Amanda Figueredo","startTime":2635.8349999999996,"endTime":2639.7049999999995,"body":"We get the leads, we get the"},{"speaker":"Amanda Figueredo","startTime":2635.8349999999996,"endTime":2639.7049999999995,"body":"consults, but then sometimes"},{"speaker":"Amanda Figueredo","startTime":2639.7349999999997,"endTime":2641.0049999999997,"body":"it just varies so much."},{"speaker":"Amanda Figueredo","startTime":2641.0049999999997,"endTime":2642.845,"body":"Like it's 50%, it's"},{"speaker":"Amanda Figueredo","startTime":2641.0049999999997,"endTime":2642.845,"body":"20%, and it's 60%."},{"speaker":"Amanda Figueredo","startTime":2642.8549999999996,"endTime":2644.7249999999995,"body":"Like, what would"},{"speaker":"Amanda Figueredo","startTime":2642.8549999999996,"endTime":2644.7249999999995,"body":"you say for that?"},{"speaker":"Brandee Gaar","startTime":2645.2829999999994,"endTime":2647.0329999999994,"body":"that's where"},{"speaker":"Brandee Gaar","startTime":2645.2829999999994,"endTime":2647.0329999999994,"body":"you're going to dig into those"},{"speaker":"Brandee Gaar","startTime":2647.0429999999997,"endTime":2649.9829999999997,"body":"numbers and say, okay, well,"},{"speaker":"Brandee Gaar","startTime":2647.0429999999997,"endTime":2649.9829999999997,"body":"even if we had a 60 percent"},{"speaker":"Brandee Gaar","startTime":2649.9829999999997,"endTime":2653.553,"body":"conversion month, why, like"},{"speaker":"Brandee Gaar","startTime":2649.9829999999997,"endTime":2653.553,"body":"what, why did we have the"},{"speaker":"Brandee Gaar","startTime":2653.553,"endTime":2654.8129999999996,"body":"60 percent conversion month?"},{"speaker":"Brandee Gaar","startTime":2655.1429999999996,"endTime":2657.9829999999997,"body":"Was it because every lead"},{"speaker":"Brandee Gaar","startTime":2655.1429999999996,"endTime":2657.9829999999997,"body":"we got that month was a"},{"speaker":"Brandee Gaar","startTime":2657.9829999999997,"endTime":2659.1229999999996,"body":"referral from a venue?"},{"speaker":"Brandee Gaar","startTime":2659.3129999999996,"endTime":2659.7429999999995,"body":"Okay."},{"speaker":"Brandee Gaar","startTime":2659.7929999999997,"endTime":2660.923,"body":"Well, that makes sense, right?"},{"speaker":"Brandee Gaar","startTime":2660.923,"endTime":2662.8529999999996,"body":"So, hey, if that's the case."},{"speaker":"Brandee Gaar","startTime":2663.0679999999998,"endTime":2666.0379999999996,"body":"Why aren't we sending our team"},{"speaker":"Brandee Gaar","startTime":2663.0679999999998,"endTime":2666.0379999999996,"body":"out to more of these venues that"},{"speaker":"Brandee Gaar","startTime":2666.0379999999996,"endTime":2669.8379999999997,"body":"refer us all the time to get"},{"speaker":"Brandee Gaar","startTime":2666.0379999999996,"endTime":2669.8379999999997,"body":"more referrals from them, right?"},{"speaker":"Brandee Gaar","startTime":2669.8379999999997,"endTime":2671.508,"body":"Like to say, how can"},{"speaker":"Brandee Gaar","startTime":2669.8379999999997,"endTime":2671.508,"body":"we be a better partner?"},{"speaker":"Brandee Gaar","startTime":2671.508,"endTime":2672.3079999999995,"body":"What can we do for you?"},{"speaker":"Brandee Gaar","startTime":2672.6179999999995,"endTime":2674.238,"body":"understanding what"},{"speaker":"Brandee Gaar","startTime":2672.6179999999995,"endTime":2674.238,"body":"drove that number."},{"speaker":"Brandee Gaar","startTime":2674.258,"endTime":2676.6679999999997,"body":"When you have a 20 percent"},{"speaker":"Brandee Gaar","startTime":2674.258,"endTime":2676.6679999999997,"body":"booking month and you look"},{"speaker":"Brandee Gaar","startTime":2676.6679999999997,"endTime":2677.8079999999995,"body":"at it and you go, why?"},{"speaker":"Brandee Gaar","startTime":2677.8679999999995,"endTime":2680.238,"body":"Okay, well, is it just because,"},{"speaker":"Brandee Gaar","startTime":2677.8679999999995,"endTime":2680.238,"body":"because this happens a lot,"},{"speaker":"Brandee Gaar","startTime":2680.468,"endTime":2682.508,"body":"is it just because people"},{"speaker":"Brandee Gaar","startTime":2680.468,"endTime":2682.508,"body":"are dragging their feet and"},{"speaker":"Brandee Gaar","startTime":2682.508,"endTime":2684.488,"body":"they just haven't signed"},{"speaker":"Brandee Gaar","startTime":2682.508,"endTime":2684.488,"body":"yet, but they're still open?"},{"speaker":"Brandee Gaar","startTime":2685.1279999999997,"endTime":2688.854,"body":"Okay, that stinks, but"},{"speaker":"Brandee Gaar","startTime":2685.1279999999997,"endTime":2688.854,"body":"Okay, That's not that you"},{"speaker":"Brandee Gaar","startTime":2688.854,"endTime":2689.9239999999995,"body":"failed at closing them."},{"speaker":"Brandee Gaar","startTime":2689.9339999999997,"endTime":2691.774,"body":"It's just that they're"},{"speaker":"Brandee Gaar","startTime":2689.9339999999997,"endTime":2691.774,"body":"taking a long time."},{"speaker":"Brandee Gaar","startTime":2691.9639999999995,"endTime":2694.5139999999997,"body":"you have to kind of look"},{"speaker":"Brandee Gaar","startTime":2691.9639999999995,"endTime":2694.5139999999997,"body":"at the dynamics around it."},{"speaker":"Brandee Gaar","startTime":2694.9939999999997,"endTime":2698.144,"body":"But if you genuinely have only"},{"speaker":"Brandee Gaar","startTime":2694.9939999999997,"endTime":2698.144,"body":"20 percent booking and the"},{"speaker":"Brandee Gaar","startTime":2698.1539999999995,"endTime":2699.6539999999995,"body":"others have told you no, why?"},{"speaker":"Brandee Gaar","startTime":2699.6549999999997,"endTime":2700.4639999999995,"body":"Did you ask?"},{"speaker":"Brandee Gaar","startTime":2700.4739999999997,"endTime":2702.9239999999995,"body":"Is it because your"},{"speaker":"Brandee Gaar","startTime":2700.4739999999997,"endTime":2702.9239999999995,"body":"pricing was too high?"},{"speaker":"Brandee Gaar","startTime":2703.0579999999995,"endTime":2704.3879999999995,"body":"Are they all from"},{"speaker":"Brandee Gaar","startTime":2703.0579999999995,"endTime":2704.3879999999995,"body":"the same venue?"},{"speaker":"Brandee Gaar","startTime":2704.4079999999994,"endTime":2707.1279999999997,"body":"Are they all from from the"},{"speaker":"Brandee Gaar","startTime":2704.4079999999994,"endTime":2707.1279999999997,"body":"knot are they all from a"},{"speaker":"Brandee Gaar","startTime":2707.1279999999997,"endTime":2708.428,"body":"certain listing site, right?"},{"speaker":"Brandee Gaar","startTime":2708.428,"endTime":2711.274,"body":"Like I want to know why I"},{"speaker":"Brandee Gaar","startTime":2708.428,"endTime":2711.274,"body":"don't want to just look at"},{"speaker":"Brandee Gaar","startTime":2711.274,"endTime":2712.374,"body":"it and go, well, that sucks."},{"speaker":"Brandee Gaar","startTime":2712.374,"endTime":2713.4439999999995,"body":"Like we had a bad booking month."},{"speaker":"Brandee Gaar","startTime":2713.4939999999997,"endTime":2715.4439999999995,"body":"but was there anything"},{"speaker":"Brandee Gaar","startTime":2713.4939999999997,"endTime":2715.4439999999995,"body":"that caused it?"},{"speaker":"Brandee Gaar","startTime":2715.8639999999996,"endTime":2717.5939999999996,"body":"Was there anything that"},{"speaker":"Brandee Gaar","startTime":2715.8639999999996,"endTime":2717.5939999999996,"body":"we could look at that"},{"speaker":"Brandee Gaar","startTime":2717.5939999999996,"endTime":2718.9239999999995,"body":"would show us a trend?"},{"speaker":"Brandee Gaar","startTime":2719.178,"endTime":2720.698,"body":"and the same with the high"},{"speaker":"Brandee Gaar","startTime":2719.178,"endTime":2720.698,"body":"booking months, right?"},{"speaker":"Brandee Gaar","startTime":2720.7079999999996,"endTime":2723.7279999999996,"body":"So is there anything that we"},{"speaker":"Brandee Gaar","startTime":2720.7079999999996,"endTime":2723.7279999999996,"body":"can look at that would say, tell"},{"speaker":"Brandee Gaar","startTime":2723.7279999999996,"endTime":2725.1079999999997,"body":"us why that was a great month."},{"speaker":"Brandee Gaar","startTime":2725.5579999999995,"endTime":2730.2679999999996,"body":"And I think, again, this all"},{"speaker":"Brandee Gaar","startTime":2725.5579999999995,"endTime":2730.2679999999996,"body":"goes back Amanda to like, if I"},{"speaker":"Brandee Gaar","startTime":2730.2879999999996,"endTime":2733.883,"body":"have a wedding, every weekend,"},{"speaker":"Brandee Gaar","startTime":2730.2879999999996,"endTime":2733.883,"body":"or even, even if had two"},{"speaker":"Brandee Gaar","startTime":2733.883,"endTime":2737.923,"body":"weddings a month, I couldn't"},{"speaker":"Brandee Gaar","startTime":2733.883,"endTime":2737.923,"body":"spend the time doing that."},{"speaker":"Brandee Gaar","startTime":2738.3129999999996,"endTime":2742.8079999999995,"body":"And That's what causes you to"},{"speaker":"Brandee Gaar","startTime":2738.3129999999996,"endTime":2742.8079999999995,"body":"stop growing because there's"},{"speaker":"Brandee Gaar","startTime":2742.8479999999995,"endTime":2745.968,"body":"nobody watching the indicators."},{"speaker":"Brandee Gaar","startTime":2745.9979999999996,"endTime":2748.798,"body":"It's just kind of like,"},{"speaker":"Brandee Gaar","startTime":2745.9979999999996,"endTime":2748.798,"body":"man, that month sucked."},{"speaker":"Brandee Gaar","startTime":2748.8279999999995,"endTime":2750.0179999999996,"body":"Let's move on to the next one."},{"speaker":"Brandee Gaar","startTime":2750.048,"endTime":2750.3779999999997,"body":"Right?"},{"speaker":"Brandee Gaar","startTime":2750.3779999999997,"endTime":2753.6679999999997,"body":"Like, why did that happen?"},{"speaker":"Brandee Gaar","startTime":2753.988,"endTime":2756.3779999999997,"body":"And, and if you have that"},{"speaker":"Brandee Gaar","startTime":2753.988,"endTime":2756.3779999999997,"body":"time set aside and you can"},{"speaker":"Brandee Gaar","startTime":2756.3779999999997,"endTime":2759.5309999999995,"body":"really focus on it, it's not"},{"speaker":"Brandee Gaar","startTime":2756.3779999999997,"endTime":2759.5309999999995,"body":"hours and hours every month."},{"speaker":"Brandee Gaar","startTime":2759.5309999999995,"endTime":2763.3659999999995,"body":"It's literally, an hour"},{"speaker":"Brandee Gaar","startTime":2759.5309999999995,"endTime":2763.3659999999995,"body":"But it's taking the time"},{"speaker":"Brandee Gaar","startTime":2763.3659999999995,"endTime":2766.1459999999997,"body":"to do it and have the"},{"speaker":"Brandee Gaar","startTime":2763.3659999999995,"endTime":2766.1459999999997,"body":"brain capacity to do it."},{"speaker":"Brandee Gaar","startTime":2766.466,"endTime":2769.1859999999997,"body":"And what's interesting too is"},{"speaker":"Brandee Gaar","startTime":2766.466,"endTime":2769.1859999999997,"body":"that, you know, when you first"},{"speaker":"Brandee Gaar","startTime":2769.1859999999997,"endTime":2773.296,"body":"start phasing out of doing a lot"},{"speaker":"Brandee Gaar","startTime":2769.1859999999997,"endTime":2773.296,"body":"of weddings, I think there's a"},{"speaker":"Brandee Gaar","startTime":2773.316,"endTime":2774.7659999999996,"body":"little bit of a guilt factor."},{"speaker":"Brandee Gaar","startTime":2774.8559999999998,"endTime":2776.8659999999995,"body":"I don't know if you've felt"},{"speaker":"Brandee Gaar","startTime":2774.8559999999998,"endTime":2776.8659999999995,"body":"this yet, Amanda, but like,"},{"speaker":"Brandee Gaar","startTime":2777.216,"endTime":2780.0359999999996,"body":"you're home on a weekend and"},{"speaker":"Brandee Gaar","startTime":2777.216,"endTime":2780.0359999999996,"body":"you've got three team members"},{"speaker":"Brandee Gaar","startTime":2780.046,"endTime":2783.316,"body":"out doing weddings and you're"},{"speaker":"Brandee Gaar","startTime":2780.046,"endTime":2783.316,"body":"like, Oh, I feel bad because I"},{"speaker":"Brandee Gaar","startTime":2783.316,"endTime":2784.9459999999995,"body":"feel like I should be out too."},{"speaker":"Brandee Gaar","startTime":2785.2099999999996,"endTime":2787.9349999999995,"body":"And in reality, what you're"},{"speaker":"Brandee Gaar","startTime":2785.2099999999996,"endTime":2787.9349999999995,"body":"doing You need to understand,"},{"speaker":"Brandee Gaar","startTime":2787.9449999999997,"endTime":2790.8149999999996,"body":"which then you can help your"},{"speaker":"Brandee Gaar","startTime":2787.9449999999997,"endTime":2790.8149999999996,"body":"team understand, is that"},{"speaker":"Brandee Gaar","startTime":2791.035,"endTime":2794.5649999999996,"body":"if you are out on a weekend"},{"speaker":"Brandee Gaar","startTime":2791.035,"endTime":2794.5649999999996,"body":"and you're trash on Monday,"},{"speaker":"Brandee Gaar","startTime":2794.6349999999998,"endTime":2796.5049999999997,"body":"and like your brain, you"},{"speaker":"Brandee Gaar","startTime":2794.6349999999998,"endTime":2796.5049999999997,"body":"know, we're all in wedding"},{"speaker":"Brandee Gaar","startTime":2796.5049999999997,"endTime":2799.0179999999996,"body":"hangover, you go straight"},{"speaker":"Brandee Gaar","startTime":2796.5049999999997,"endTime":2799.0179999999996,"body":"into working the next wedding."},{"speaker":"Brandee Gaar","startTime":2799.0579999999995,"endTime":2801.238,"body":"No one's focused on the"},{"speaker":"Brandee Gaar","startTime":2799.0579999999995,"endTime":2801.238,"body":"growth of the business,"},{"speaker":"Brandee Gaar","startTime":2801.238,"endTime":2803.528,"body":"which no one's going to"},{"speaker":"Brandee Gaar","startTime":2801.238,"endTime":2803.528,"body":"have a job in three years."},{"speaker":"Brandee Gaar","startTime":2803.5579999999995,"endTime":2803.8579999999997,"body":"Right?"},{"speaker":"Brandee Gaar","startTime":2803.8579999999997,"endTime":2806.8979999999997,"body":"So my team protected me"},{"speaker":"Brandee Gaar","startTime":2803.8579999999997,"endTime":2806.8979999999997,"body":"so much because they like,"},{"speaker":"Brandee Gaar","startTime":2806.8979999999997,"endTime":2808.468,"body":"no, we totally understand."},{"speaker":"Brandee Gaar","startTime":2808.4979999999996,"endTime":2810.3279999999995,"body":"We don't want you at"},{"speaker":"Brandee Gaar","startTime":2808.4979999999996,"endTime":2810.3279999999995,"body":"weddings because we want"},{"speaker":"Brandee Gaar","startTime":2810.3279999999995,"endTime":2813.2279999999996,"body":"you focused on making sure"},{"speaker":"Brandee Gaar","startTime":2810.3279999999995,"endTime":2813.2279999999996,"body":"we all have jobs, right?"},{"speaker":"Brandee Gaar","startTime":2813.2279999999996,"endTime":2814.5779999999995,"body":"Like we we like working here."},{"speaker":"Brandee Gaar","startTime":2814.5779999999995,"endTime":2815.8279999999995,"body":"We like the flexibility of it."},{"speaker":"Brandee Gaar","startTime":2816.1879999999996,"endTime":2818.1379999999995,"body":"So I think that that's one"},{"speaker":"Brandee Gaar","startTime":2816.1879999999996,"endTime":2818.1379999999995,"body":"thing you just have to really"},{"speaker":"Brandee Gaar","startTime":2818.1379999999995,"endTime":2820.8979999999997,"body":"understand is that your"},{"speaker":"Brandee Gaar","startTime":2818.1379999999995,"endTime":2820.8979999999997,"body":"role is just different now."},{"speaker":"Brandee Gaar","startTime":2821.3179999999998,"endTime":2824.7079999999996,"body":"And it's just as,"},{"speaker":"Brandee Gaar","startTime":2821.3179999999998,"endTime":2824.7079999999996,"body":"it's just as busy."},{"speaker":"Brandee Gaar","startTime":2824.718,"endTime":2826.4749999999995,"body":"It's just not chaos busy."},{"speaker":"Brandee Gaar","startTime":2826.765,"endTime":2828.3349999999996,"body":"more like you have a"},{"speaker":"Brandee Gaar","startTime":2828.3349999999996,"endTime":2830.1949999999997,"body":"purpose for each"},{"speaker":"Brandee Gaar","startTime":2828.3349999999996,"endTime":2830.1949999999997,"body":"minute in your day."},{"speaker":"Brandee Gaar","startTime":2830.2249999999995,"endTime":2830.4849999999997,"body":"Yeah."},{"speaker":"Brandee Gaar","startTime":2830.4849999999997,"endTime":2830.5299999999997,"body":"Yeah."},{"speaker":"Brandee Gaar","startTime":2830.7549999999997,"endTime":2831.0249999999996,"body":"Yeah."},{"speaker":"Amanda Figueredo","startTime":2831.3079999999995,"endTime":2835.4579999999996,"body":"So, okay, any,"},{"speaker":"Amanda Figueredo","startTime":2831.3079999999995,"endTime":2835.4579999999996,"body":"advice for someone like me you"},{"speaker":"Amanda Figueredo","startTime":2835.4579999999996,"endTime":2839.6179999999995,"body":"know, you're just getting out of"},{"speaker":"Amanda Figueredo","startTime":2835.4579999999996,"endTime":2839.6179999999995,"body":"doing more weddings, still have"},{"speaker":"Amanda Figueredo","startTime":2839.6179999999995,"endTime":2842.6379999999995,"body":"weddings on your plate, building"},{"speaker":"Amanda Figueredo","startTime":2839.6179999999995,"endTime":2842.6379999999995,"body":"the team, what would you give"},{"speaker":"Amanda Figueredo","startTime":2842.6379999999995,"endTime":2847.0879999999997,"body":"your younger self advice in,"},{"speaker":"Amanda Figueredo","startTime":2842.6379999999995,"endTime":2847.0879999999997,"body":"this kind of phase of business?"},{"speaker":"Brandee Gaar","startTime":2847.5959999999995,"endTime":2849.7259999999997,"body":"I think the"},{"speaker":"Brandee Gaar","startTime":2847.5959999999995,"endTime":2849.7259999999997,"body":"biggest piece of advice I would"},{"speaker":"Brandee Gaar","startTime":2849.7259999999997,"endTime":2853.7709999999997,"body":"say is what is it that you are"},{"speaker":"Brandee Gaar","startTime":2849.7259999999997,"endTime":2853.7709999999997,"body":"wanting from your business?"},{"speaker":"Brandee Gaar","startTime":2853.8009999999995,"endTime":2854.0409999999997,"body":"Right?"},{"speaker":"Brandee Gaar","startTime":2854.0409999999997,"endTime":2855.361,"body":"Like what is it that you want?"},{"speaker":"Brandee Gaar","startTime":2855.361,"endTime":2858.2209999999995,"body":"And I think Amanda, you've made"},{"speaker":"Brandee Gaar","startTime":2855.361,"endTime":2858.2209999999995,"body":"it pretty clear, especially"},{"speaker":"Brandee Gaar","startTime":2858.2309999999998,"endTime":2860.0709999999995,"body":"recently, which is why we're"},{"speaker":"Brandee Gaar","startTime":2858.2309999999998,"endTime":2860.0709999999995,"body":"doing this podcast that"},{"speaker":"Brandee Gaar","startTime":2860.0709999999995,"endTime":2863.5309999999995,"body":"you're like, I, I want to be"},{"speaker":"Brandee Gaar","startTime":2860.0709999999995,"endTime":2863.5309999999995,"body":"able to start focusing on an"},{"speaker":"Brandee Gaar","startTime":2863.5309999999995,"endTime":2864.4909999999995,"body":"additional revenue stream."},{"speaker":"Brandee Gaar","startTime":2864.5009999999997,"endTime":2868.0009999999997,"body":"And what is it that Day of"},{"speaker":"Brandee Gaar","startTime":2864.5009999999997,"endTime":2868.0009999999997,"body":"Diva can start to do next?"},{"speaker":"Brandee Gaar","startTime":2868.0109999999995,"endTime":2869.5209999999997,"body":"Like, what is it that we can do?"},{"speaker":"Brandee Gaar","startTime":2869.7709999999997,"endTime":2872.0209999999997,"body":"And to be able to do that,"},{"speaker":"Brandee Gaar","startTime":2869.7709999999997,"endTime":2872.0209999999997,"body":"you're really ready to"},{"speaker":"Brandee Gaar","startTime":2872.0209999999997,"endTime":2874.5109999999995,"body":"start building out this"},{"speaker":"Brandee Gaar","startTime":2872.0209999999997,"endTime":2874.5109999999995,"body":"strategic team that can kind"},{"speaker":"Brandee Gaar","startTime":2874.5109999999995,"endTime":2876.7509999999997,"body":"of run without you, which"},{"speaker":"Brandee Gaar","startTime":2874.5109999999995,"endTime":2876.7509999999997,"body":"is really, really exciting."},{"speaker":"Brandee Gaar","startTime":2877.1409999999996,"endTime":2881.278,"body":"And so I would say, Keep your"},{"speaker":"Brandee Gaar","startTime":2877.1409999999996,"endTime":2881.278,"body":"eye on that prize because you"},{"speaker":"Brandee Gaar","startTime":2881.278,"endTime":2886.6379999999995,"body":"kind of have to say, okay, if I"},{"speaker":"Brandee Gaar","startTime":2881.278,"endTime":2886.6379999999995,"body":"want to do No weddings, right?"},{"speaker":"Brandee Gaar","startTime":2886.6479999999997,"endTime":2890.5879999999997,"body":"By let's say 18 months from"},{"speaker":"Brandee Gaar","startTime":2886.6479999999997,"endTime":2890.5879999999997,"body":"now, what would that mean?"},{"speaker":"Brandee Gaar","startTime":2890.6579999999994,"endTime":2893.8079999999995,"body":"We booked so far out that"},{"speaker":"Brandee Gaar","startTime":2890.6579999999994,"endTime":2893.8079999999995,"body":"that means you've got to start"},{"speaker":"Brandee Gaar","startTime":2893.8079999999995,"endTime":2895.5779999999995,"body":"training your brain today."},{"speaker":"Brandee Gaar","startTime":2895.988,"endTime":2898.9379999999996,"body":"Like, if this doesn't meet the"},{"speaker":"Brandee Gaar","startTime":2895.988,"endTime":2898.9379999999996,"body":"minimum that we've set for me"},{"speaker":"Brandee Gaar","startTime":2898.968,"endTime":2903.6929999999998,"body":"to take a wedding, then I say"},{"speaker":"Brandee Gaar","startTime":2898.968,"endTime":2903.6929999999998,"body":"no, like it's okay to say no, or"},{"speaker":"Brandee Gaar","startTime":2903.6929999999998,"endTime":2906.8129999999996,"body":"it's okay to say my team member"},{"speaker":"Brandee Gaar","startTime":2903.6929999999998,"endTime":2906.8129999999996,"body":"will be the one handling that"},{"speaker":"Brandee Gaar","startTime":2906.8129999999996,"endTime":2909.5129999999995,"body":"because if you're wishy washy"},{"speaker":"Brandee Gaar","startTime":2906.8129999999996,"endTime":2909.5129999999995,"body":"on it, you're going to cave"},{"speaker":"Brandee Gaar","startTime":2909.8529999999996,"endTime":2912.1629999999996,"body":"and then you're, you're always"},{"speaker":"Brandee Gaar","startTime":2909.8529999999996,"endTime":2912.1629999999996,"body":"going to have too many weddings"},{"speaker":"Brandee Gaar","startTime":2912.1629999999996,"endTime":2914.5829999999996,"body":"to accomplish what you want to"},{"speaker":"Brandee Gaar","startTime":2912.1629999999996,"endTime":2914.5829999999996,"body":"accomplish in your business."},{"speaker":"Brandee Gaar","startTime":2914.6429999999996,"endTime":2916.5129999999995,"body":"be laser focused"},{"speaker":"Brandee Gaar","startTime":2914.6429999999996,"endTime":2916.5129999999995,"body":"on what that means."},{"speaker":"Brandee Gaar","startTime":2916.5829999999996,"endTime":2918.0829999999996,"body":"Let's set a date for it too."},{"speaker":"Brandee Gaar","startTime":2918.0829999999996,"endTime":2919.3199999999997,"body":"Like, is it 18 months from now?"},{"speaker":"Brandee Gaar","startTime":2919.3199999999997,"endTime":2920.3199999999997,"body":"Is it two years from now?"},{"speaker":"Brandee Gaar","startTime":2920.3399999999997,"endTime":2922.1499999999996,"body":"And let's start working"},{"speaker":"Brandee Gaar","startTime":2920.3399999999997,"endTime":2922.1499999999996,"body":"backwards from there."},{"speaker":"Brandee Gaar","startTime":2922.41,"endTime":2924.6299999999997,"body":"what do we need to have in"},{"speaker":"Brandee Gaar","startTime":2922.41,"endTime":2924.6299999999997,"body":"place by this time next year?"},{"speaker":"Brandee Gaar","startTime":2924.66,"endTime":2926.66,"body":"What do we need to have"},{"speaker":"Brandee Gaar","startTime":2924.66,"endTime":2926.66,"body":"in place by, you know,"},{"speaker":"Brandee Gaar","startTime":2926.66,"endTime":2928.2699999999995,"body":"quarter two, by tomorrow?"},{"speaker":"Brandee Gaar","startTime":2928.2799999999997,"endTime":2931.0399999999995,"body":"Like, what are the things that"},{"speaker":"Brandee Gaar","startTime":2928.2799999999997,"endTime":2931.0399999999995,"body":"have to get put in place so that"},{"speaker":"Brandee Gaar","startTime":2931.0499999999997,"endTime":2933.0899999999997,"body":"we're moving towards that goal?"},{"speaker":"Brandee Gaar","startTime":2933.5299999999997,"endTime":2935.4749999999995,"body":"And I think it's also"},{"speaker":"Brandee Gaar","startTime":2933.5299999999997,"endTime":2935.4749999999995,"body":"really important."},{"speaker":"Brandee Gaar","startTime":2935.4849999999997,"endTime":2937.7249999999995,"body":"I would say to somebody"},{"speaker":"Brandee Gaar","startTime":2935.4849999999997,"endTime":2937.7249999999995,"body":"that's in your place is to"},{"speaker":"Brandee Gaar","startTime":2937.7249999999995,"endTime":2941.5049999999997,"body":"make sure that your team"},{"speaker":"Brandee Gaar","startTime":2937.7249999999995,"endTime":2941.5049999999997,"body":"knows what that goal is."},{"speaker":"Brandee Gaar","startTime":2941.9649999999997,"endTime":2944.6749999999997,"body":"Because one of the things"},{"speaker":"Brandee Gaar","startTime":2941.9649999999997,"endTime":2944.6749999999997,"body":"that was really interesting"},{"speaker":"Brandee Gaar","startTime":2944.6749999999997,"endTime":2947.9649999999997,"body":"for me is when I started"},{"speaker":"Brandee Gaar","startTime":2944.6749999999997,"endTime":2947.9649999999997,"body":"coaching, I don't think I did"},{"speaker":"Brandee Gaar","startTime":2947.9849999999997,"endTime":2949.575,"body":"an amazing job right away."},{"speaker":"Brandee Gaar","startTime":2949.6049999999996,"endTime":2951.615,"body":"Now I started coaching"},{"speaker":"Brandee Gaar","startTime":2949.6049999999996,"endTime":2951.615,"body":"because of COVID."},{"speaker":"Brandee Gaar","startTime":2951.6249999999995,"endTime":2954.4549999999995,"body":"So it was kind of just like"},{"speaker":"Brandee Gaar","startTime":2951.6249999999995,"endTime":2954.4549999999995,"body":"mass chaos, to be honest."},{"speaker":"Brandee Gaar","startTime":2954.4649999999997,"endTime":2956.5979999999995,"body":"So I think my team was"},{"speaker":"Brandee Gaar","startTime":2954.4649999999997,"endTime":2956.5979999999995,"body":"just like keeping up with"},{"speaker":"Brandee Gaar","startTime":2956.5979999999995,"endTime":2957.718,"body":"whatever I needed them to do."},{"speaker":"Brandee Gaar","startTime":2957.9079999999994,"endTime":2961.2229999999995,"body":"I don't think I did an amazing"},{"speaker":"Brandee Gaar","startTime":2957.9079999999994,"endTime":2961.2229999999995,"body":"job At first of explaining"},{"speaker":"Brandee Gaar","startTime":2961.2229999999995,"endTime":2965.073,"body":"to them what it could mean"},{"speaker":"Brandee Gaar","startTime":2961.2229999999995,"endTime":2965.073,"body":"for our business and how I"},{"speaker":"Brandee Gaar","startTime":2965.073,"endTime":2967.403,"body":"was able to then create, you"},{"speaker":"Brandee Gaar","startTime":2965.073,"endTime":2967.403,"body":"know, we were able to start"},{"speaker":"Brandee Gaar","startTime":2967.423,"endTime":2968.4829999999997,"body":"offering health benefits."},{"speaker":"Brandee Gaar","startTime":2968.4829999999997,"endTime":2971.2929999999997,"body":"We were able to start"},{"speaker":"Brandee Gaar","startTime":2968.4829999999997,"endTime":2971.2929999999997,"body":"offering much larger salaries"},{"speaker":"Brandee Gaar","startTime":2971.2929999999997,"endTime":2974.1029999999996,"body":"because I was able to pull"},{"speaker":"Brandee Gaar","startTime":2971.2929999999997,"endTime":2974.1029999999996,"body":"some of my salary then"},{"speaker":"Brandee Gaar","startTime":2974.5129999999995,"endTime":2975.5429999999997,"body":"from the coaching business."},{"speaker":"Brandee Gaar","startTime":2975.553,"endTime":2979.6029999999996,"body":"So we were able to really create"},{"speaker":"Brandee Gaar","startTime":2975.553,"endTime":2979.6029999999996,"body":"some great careers for them"},{"speaker":"Brandee Gaar","startTime":2979.9129999999996,"endTime":2983.073,"body":"within the business and, and"},{"speaker":"Brandee Gaar","startTime":2979.9129999999996,"endTime":2983.073,"body":"offer them bigger opportunities."},{"speaker":"Brandee Gaar","startTime":2983.3329999999996,"endTime":2985.4329999999995,"body":"But for that to happen,"},{"speaker":"Brandee Gaar","startTime":2983.3329999999996,"endTime":2985.4329999999995,"body":"they had protect."},{"speaker":"Brandee Gaar","startTime":2985.6179999999995,"endTime":2988.9449999999997,"body":"me from taking weddings or"},{"speaker":"Brandee Gaar","startTime":2985.6179999999995,"endTime":2988.9449999999997,"body":"from,  getting sucked back into"},{"speaker":"Brandee Gaar","startTime":2988.9449999999997,"endTime":2992.3149999999996,"body":"like client issues, you know,"},{"speaker":"Brandee Gaar","startTime":2988.9449999999997,"endTime":2992.3149999999996,"body":"like can, can this be handled"},{"speaker":"Brandee Gaar","startTime":2992.3149999999996,"endTime":2995.1749999999997,"body":"without me or do you really"},{"speaker":"Brandee Gaar","startTime":2992.3149999999996,"endTime":2995.1749999999997,"body":"need me to get involved in this?"},{"speaker":"Brandee Gaar","startTime":2995.1749999999997,"endTime":2995.4349999999995,"body":"Right."},{"speaker":"Brandee Gaar","startTime":2995.8349999999996,"endTime":2999.4749999999995,"body":"And so sharing with them that"},{"speaker":"Brandee Gaar","startTime":2995.8349999999996,"endTime":2999.4749999999995,"body":"kind of, you know, not every"},{"speaker":"Brandee Gaar","startTime":2999.4749999999995,"endTime":3001.6749999999997,"body":"detail we're not going to"},{"speaker":"Brandee Gaar","startTime":2999.4749999999995,"endTime":3001.6749999999997,"body":"share with them the P and L"},{"speaker":"Brandee Gaar","startTime":3001.6849999999995,"endTime":3005.015,"body":"by any means, we are sharing"},{"speaker":"Brandee Gaar","startTime":3001.6849999999995,"endTime":3005.015,"body":"like your three year vision."},{"speaker":"Brandee Gaar","startTime":3005.055,"endTime":3006.055,"body":"Like what does that look like?"},{"speaker":"Brandee Gaar","startTime":3006.2949999999996,"endTime":3009.4749999999995,"body":"And I also, in the"},{"speaker":"Brandee Gaar","startTime":3006.2949999999996,"endTime":3009.4749999999995,"body":"beginning, I bonused my"},{"speaker":"Brandee Gaar","startTime":3009.5649999999996,"endTime":3013.9649999999997,"body":"blush team off of also our"},{"speaker":"Brandee Gaar","startTime":3009.5649999999996,"endTime":3013.9649999999997,"body":"coaching sales, because."},{"speaker":"Brandee Gaar","startTime":3014.1349999999998,"endTime":3017.4149999999995,"body":"The more they could keep me"},{"speaker":"Brandee Gaar","startTime":3014.1349999999998,"endTime":3017.4149999999995,"body":"out of blush, dealing with"},{"speaker":"Brandee Gaar","startTime":3017.4549999999995,"endTime":3020.8849999999998,"body":"things for blush, I could"},{"speaker":"Brandee Gaar","startTime":3017.4549999999995,"endTime":3020.8849999999998,"body":"then grow the coaching side."},{"speaker":"Brandee Gaar","startTime":3020.8949999999995,"endTime":3023.515,"body":"And so it fair that, you"},{"speaker":"Brandee Gaar","startTime":3020.8949999999995,"endTime":3023.515,"body":"know, the company as a whole"},{"speaker":"Brandee Gaar","startTime":3023.515,"endTime":3024.595,"body":"was making that revenue."},{"speaker":"Brandee Gaar","startTime":3024.7479999999996,"endTime":3026.3479999999995,"body":"that was something that"},{"speaker":"Brandee Gaar","startTime":3024.7479999999996,"endTime":3026.3479999999995,"body":"was really important to me"},{"speaker":"Brandee Gaar","startTime":3026.3479999999995,"endTime":3027.048,"body":"in the beginning as well."},{"speaker":"Brandee Gaar","startTime":3027.048,"endTime":3029.4079999999994,"body":"So I would say, make sure that"},{"speaker":"Brandee Gaar","startTime":3027.048,"endTime":3029.4079999999994,"body":"they kind of know what it is"},{"speaker":"Brandee Gaar","startTime":3029.4179999999997,"endTime":3031.968,"body":"that you're doing, and you're"},{"speaker":"Brandee Gaar","startTime":3029.4179999999997,"endTime":3031.968,"body":"not just like disappearing from"},{"speaker":"Brandee Gaar","startTime":3032.0579999999995,"endTime":3033.7279999999996,"body":"business and like checked out."},{"speaker":"Amanda Figueredo","startTime":3034.3579999999997,"endTime":3034.798,"body":"Yes."},{"speaker":"Amanda Figueredo","startTime":3034.8379999999997,"endTime":3035.2879999999996,"body":"Okay."},{"speaker":"Amanda Figueredo","startTime":3035.3279999999995,"endTime":3035.8779999999997,"body":"That's good."},{"speaker":"Amanda Figueredo","startTime":3036.0379999999996,"endTime":3036.6179999999995,"body":"Nice."},{"speaker":"Brandee Gaar","startTime":3036.6179999999995,"endTime":3038.4779999999996,"body":"So, what"},{"speaker":"Brandee Gaar","startTime":3036.6179999999995,"endTime":3038.4779999999996,"body":"do you feel like, Amanda,"},{"speaker":"Brandee Gaar","startTime":3038.5179999999996,"endTime":3040.4379999999996,"body":"is your next big step?"},{"speaker":"Brandee Gaar","startTime":3040.4379999999996,"endTime":3044.1379999999995,"body":"Like, how are you, what, I"},{"speaker":"Brandee Gaar","startTime":3040.4379999999996,"endTime":3044.1379999999995,"body":"guess, what caused this kind"},{"speaker":"Brandee Gaar","startTime":3044.1379999999995,"endTime":3045.2079999999996,"body":"of questions to come up?"},{"speaker":"Brandee Gaar","startTime":3045.2279999999996,"endTime":3047.738,"body":"What do you think is"},{"speaker":"Brandee Gaar","startTime":3045.2279999999996,"endTime":3047.738,"body":"your big next goal?"},{"speaker":"Amanda Figueredo","startTime":3048.4129999999996,"endTime":3050.613,"body":"Yeah, I"},{"speaker":"Amanda Figueredo","startTime":3048.4129999999996,"endTime":3050.613,"body":"think, I like to focus on"},{"speaker":"Amanda Figueredo","startTime":3050.613,"endTime":3052.3529999999996,"body":"like short term and long term."},{"speaker":"Amanda Figueredo","startTime":3052.363,"endTime":3054.4729999999995,"body":"That's why I kind of asked"},{"speaker":"Amanda Figueredo","startTime":3052.363,"endTime":3054.4729999999995,"body":"you these questions are like,"},{"speaker":"Amanda Figueredo","startTime":3054.7229999999995,"endTime":3056.4929999999995,"body":"What are the possibilities?"},{"speaker":"Amanda Figueredo","startTime":3056.4929999999995,"endTime":3061.363,"body":"Like where do I to be in"},{"speaker":"Amanda Figueredo","startTime":3056.4929999999995,"endTime":3061.363,"body":"revenue to remove myself"},{"speaker":"Amanda Figueredo","startTime":3061.363,"endTime":3064.1229999999996,"body":"and focus on something else?"},{"speaker":"Amanda Figueredo","startTime":3064.3929999999996,"endTime":3066.5229999999997,"body":"if it's wedding based, amazing."},{"speaker":"Amanda Figueredo","startTime":3066.5229999999997,"endTime":3069.1029999999996,"body":"Maybe it's, another"},{"speaker":"Amanda Figueredo","startTime":3066.5229999999997,"endTime":3069.1029999999996,"body":"business venture as well."},{"speaker":"Amanda Figueredo","startTime":3069.1029999999996,"endTime":3071.8299999999995,"body":"but I think for me it's"},{"speaker":"Amanda Figueredo","startTime":3069.1029999999996,"endTime":3071.8299999999995,"body":"just like building up the"},{"speaker":"Amanda Figueredo","startTime":3071.8299999999995,"endTime":3074.4599999999996,"body":"team I'd personally like"},{"speaker":"Amanda Figueredo","startTime":3071.8299999999995,"endTime":3074.4599999999996,"body":"to be doing more rentals."},{"speaker":"Amanda Figueredo","startTime":3074.72,"endTime":3077.5699999999997,"body":"I there's a market for it"},{"speaker":"Amanda Figueredo","startTime":3074.72,"endTime":3077.5699999999997,"body":"here and having it under"},{"speaker":"Amanda Figueredo","startTime":3077.5699999999997,"endTime":3080.5999999999995,"body":"our umbrella as a planner is"},{"speaker":"Amanda Figueredo","startTime":3077.5699999999997,"endTime":3080.5999999999995,"body":"really appealing to clients."},{"speaker":"Amanda Figueredo","startTime":3080.5999999999995,"endTime":3084.0899999999997,"body":"so I'd love to be able to focus"},{"speaker":"Amanda Figueredo","startTime":3080.5999999999995,"endTime":3084.0899999999997,"body":"on that as well and just kind"},{"speaker":"Amanda Figueredo","startTime":3084.0899999999997,"endTime":3087.055,"body":"of get the framework for it"},{"speaker":"Amanda Figueredo","startTime":3084.0899999999997,"endTime":3087.055,"body":"so I can see where it's going"},{"speaker":"Amanda Figueredo","startTime":3087.1949999999997,"endTime":3090.5649999999996,"body":"and have a member manage it"},{"speaker":"Amanda Figueredo","startTime":3087.1949999999997,"endTime":3090.5649999999996,"body":"and then I've always been a"},{"speaker":"Amanda Figueredo","startTime":3090.5649999999996,"endTime":3093.995,"body":"person that has had so many"},{"speaker":"Amanda Figueredo","startTime":3090.5649999999996,"endTime":3093.995,"body":"different like jobs And and"},{"speaker":"Amanda Figueredo","startTime":3093.995,"endTime":3096.5649999999996,"body":"things like that So whether you"},{"speaker":"Amanda Figueredo","startTime":3093.995,"endTime":3096.5649999999996,"body":"know my husband and I go into"},{"speaker":"Amanda Figueredo","startTime":3096.7249999999995,"endTime":3100.055,"body":"another business like you guys"},{"speaker":"Amanda Figueredo","startTime":3096.7249999999995,"endTime":3100.055,"body":"have in terms of like coaching"},{"speaker":"Amanda Figueredo","startTime":3100.0649999999996,"endTime":3101.4349999999995,"body":"or you know Something else."},{"speaker":"Amanda Figueredo","startTime":3101.4349999999995,"endTime":3104.345,"body":"I don't really know but"},{"speaker":"Amanda Figueredo","startTime":3101.4349999999995,"endTime":3104.345,"body":"that's kind of long term"},{"speaker":"Amanda Figueredo","startTime":3104.7949999999996,"endTime":3106.345,"body":"what I'm anticipating."},{"speaker":"Brandee Gaar","startTime":3106.593,"endTime":3107.1229999999996,"body":"Yeah."},{"speaker":"Brandee Gaar","startTime":3107.1229999999996,"endTime":3107.8329999999996,"body":"I love that."},{"speaker":"Brandee Gaar","startTime":3107.843,"endTime":3110.593,"body":"Just having that space to"},{"speaker":"Brandee Gaar","startTime":3107.843,"endTime":3110.593,"body":"be able to create that."},{"speaker":"Brandee Gaar","startTime":3110.593,"endTime":3113.153,"body":"we never want to think about"},{"speaker":"Brandee Gaar","startTime":3110.593,"endTime":3113.153,"body":"the exit plan from our business,"},{"speaker":"Brandee Gaar","startTime":3113.153,"endTime":3114.6029999999996,"body":"but that is a big piece of it."},{"speaker":"Brandee Gaar","startTime":3114.6029999999996,"endTime":3114.8529999999996,"body":"Right."},{"speaker":"Brandee Gaar","startTime":3114.8529999999996,"endTime":3118.133,"body":"Because, you know, one of the"},{"speaker":"Brandee Gaar","startTime":3114.8529999999996,"endTime":3118.133,"body":"things that I learned for sure"},{"speaker":"Brandee Gaar","startTime":3118.133,"endTime":3122.1229999999996,"body":"the hard way was that, you know,"},{"speaker":"Brandee Gaar","startTime":3118.133,"endTime":3122.1229999999996,"body":"selling a service based business"},{"speaker":"Brandee Gaar","startTime":3122.133,"endTime":3127.0429999999997,"body":"is not that easy and you really"},{"speaker":"Brandee Gaar","startTime":3122.133,"endTime":3127.0429999999997,"body":"got to remove yourself from"},{"speaker":"Brandee Gaar","startTime":3127.0429999999997,"endTime":3130.2729999999997,"body":"it completely for it to be"},{"speaker":"Brandee Gaar","startTime":3127.0429999999997,"endTime":3130.2729999999997,"body":"something that somebody else"},{"speaker":"Brandee Gaar","startTime":3130.2729999999997,"endTime":3131.6429999999996,"body":"can come in and say, Oh, yeah."},{"speaker":"Brandee Gaar","startTime":3132.3329999999996,"endTime":3135.133,"body":"I can buy this because"},{"speaker":"Brandee Gaar","startTime":3132.3329999999996,"endTime":3135.133,"body":"I don't need her, you"},{"speaker":"Brandee Gaar","startTime":3135.133,"endTime":3136.2329999999997,"body":"know, or I don't need him."},{"speaker":"Brandee Gaar","startTime":3136.593,"endTime":3139.343,"body":"It runs on its own"},{"speaker":"Brandee Gaar","startTime":3136.593,"endTime":3139.343,"body":"without the owner, right?"},{"speaker":"Brandee Gaar","startTime":3139.6029999999996,"endTime":3141.7529999999997,"body":"And so I think that that's a"},{"speaker":"Brandee Gaar","startTime":3139.6029999999996,"endTime":3141.7529999999997,"body":"really big piece of it too."},{"speaker":"Brandee Gaar","startTime":3141.7529999999997,"endTime":3144.093,"body":"If you ever want to get out"},{"speaker":"Brandee Gaar","startTime":3141.7529999999997,"endTime":3144.093,"body":"of the business or start a"},{"speaker":"Brandee Gaar","startTime":3144.093,"endTime":3146.7929999999997,"body":"completely different business,"},{"speaker":"Brandee Gaar","startTime":3144.093,"endTime":3146.7929999999997,"body":"um, you know, one of the things"},{"speaker":"Brandee Gaar","startTime":3146.7929999999997,"endTime":3151.153,"body":"that I've loved about bringing"},{"speaker":"Brandee Gaar","startTime":3146.7929999999997,"endTime":3151.153,"body":"Sophia on has been, you know, it"},{"speaker":"Brandee Gaar","startTime":3151.1929999999998,"endTime":3154.1029999999996,"body":"almost seems like the only exit"},{"speaker":"Brandee Gaar","startTime":3151.1929999999998,"endTime":3154.1029999999996,"body":"strategy is either closing or"},{"speaker":"Brandee Gaar","startTime":3154.113,"endTime":3156.1429999999996,"body":"selling in the wedding industry."},{"speaker":"Brandee Gaar","startTime":3156.5429999999997,"endTime":3161.8129999999996,"body":"And You know, I think it's been"},{"speaker":"Brandee Gaar","startTime":3156.5429999999997,"endTime":3161.8129999999996,"body":"really fun to be able to share"},{"speaker":"Brandee Gaar","startTime":3161.8329999999996,"endTime":3166.113,"body":"a lot more about my journey of"},{"speaker":"Brandee Gaar","startTime":3161.8329999999996,"endTime":3166.113,"body":"having brought Sophia on to say,"},{"speaker":"Brandee Gaar","startTime":3166.113,"endTime":3170.1029999999996,"body":"I still own the business, but"},{"speaker":"Brandee Gaar","startTime":3166.113,"endTime":3170.1029999999996,"body":"I'm not actively running it."},{"speaker":"Brandee Gaar","startTime":3170.1229999999996,"endTime":3172.173,"body":"And so it's been really"},{"speaker":"Brandee Gaar","startTime":3170.1229999999996,"endTime":3172.173,"body":"interesting to kind"},{"speaker":"Brandee Gaar","startTime":3172.173,"endTime":3173.113,"body":"of navigate that."},{"speaker":"Brandee Gaar","startTime":3173.1229999999996,"endTime":3175.4829999999997,"body":"A lot of people in the business"},{"speaker":"Brandee Gaar","startTime":3173.1229999999996,"endTime":3175.4829999999997,"body":"world do that where the"},{"speaker":"Brandee Gaar","startTime":3175.4929999999995,"endTime":3178.883,"body":"original owner kind of becomes"},{"speaker":"Brandee Gaar","startTime":3175.4929999999995,"endTime":3178.883,"body":"almost just, just the owner."},{"speaker":"Brandee Gaar","startTime":3178.9129999999996,"endTime":3180.5329999999994,"body":"Like they're the"},{"speaker":"Brandee Gaar","startTime":3178.9129999999996,"endTime":3180.5329999999994,"body":"operator anymore."},{"speaker":"Brandee Gaar","startTime":3180.863,"endTime":3182.9129999999996,"body":"And so I think that that's"},{"speaker":"Brandee Gaar","startTime":3180.863,"endTime":3182.9129999999996,"body":"certainly a possibility"},{"speaker":"Brandee Gaar","startTime":3182.9129999999996,"endTime":3185.903,"body":"as well, but um, yeah, I"},{"speaker":"Brandee Gaar","startTime":3182.9129999999996,"endTime":3185.903,"body":"love being able to kind of."},{"speaker":"Brandee Gaar","startTime":3186.2829999999994,"endTime":3187.9729999999995,"body":"Share how this is"},{"speaker":"Brandee Gaar","startTime":3186.2829999999994,"endTime":3187.9729999999995,"body":"all shaking out."},{"speaker":"Brandee Gaar","startTime":3187.9929999999995,"endTime":3191.173,"body":"And I'm excited to see you,"},{"speaker":"Brandee Gaar","startTime":3187.9929999999995,"endTime":3191.173,"body":"Amanda, kind of take this next"},{"speaker":"Brandee Gaar","startTime":3191.1829999999995,"endTime":3194.6929999999998,"body":"step because you have grown so"},{"speaker":"Brandee Gaar","startTime":3191.1829999999995,"endTime":3194.6929999999998,"body":"much over the last two years."},{"speaker":"Amanda Figueredo","startTime":3194.6929999999998,"endTime":3197.0579999999995,"body":"And when, when"},{"speaker":"Amanda Figueredo","startTime":3194.6929999999998,"endTime":3197.0579999999995,"body":"you're talking about the numbers"},{"speaker":"Amanda Figueredo","startTime":3197.0579999999995,"endTime":3200.3479999999995,"body":"it's just, it's so amazing."},{"speaker":"Amanda Figueredo","startTime":3200.3979999999997,"endTime":3202.278,"body":"Like what your"},{"speaker":"Amanda Figueredo","startTime":3200.3979999999997,"endTime":3202.278,"body":"numbers can tell you."},{"speaker":"Amanda Figueredo","startTime":3202.278,"endTime":3205.5979999999995,"body":"Like, I think even looking at,"},{"speaker":"Amanda Figueredo","startTime":3202.278,"endTime":3205.5979999999995,"body":"you know, the budget I did three"},{"speaker":"Amanda Figueredo","startTime":3205.5979999999995,"endTime":3208.3079999999995,"body":"years ago and looking at, okay,"},{"speaker":"Amanda Figueredo","startTime":3205.5979999999995,"endTime":3208.3079999999995,"body":"well, these are the trends,"},{"speaker":"Amanda Figueredo","startTime":3208.3479999999995,"endTime":3209.698,"body":"this is what's happening."},{"speaker":"Amanda Figueredo","startTime":3209.9979999999996,"endTime":3212.0879999999997,"body":"And then at the end of the"},{"speaker":"Amanda Figueredo","startTime":3209.9979999999996,"endTime":3212.0879999999997,"body":"year being like, wow, we"},{"speaker":"Amanda Figueredo","startTime":3212.0879999999997,"endTime":3215.1079999999997,"body":"exceeded that is like, it's"},{"speaker":"Amanda Figueredo","startTime":3212.0879999999997,"endTime":3215.1079999999997,"body":"crazy to look at that and"},{"speaker":"Amanda Figueredo","startTime":3215.1179999999995,"endTime":3218.0179999999996,"body":"be like, wow, this is how"},{"speaker":"Amanda Figueredo","startTime":3215.1179999999995,"endTime":3218.0179999999996,"body":"much we've done in revenue."},{"speaker":"Amanda Figueredo","startTime":3218.0379999999996,"endTime":3218.2879999999996,"body":"Like."},{"speaker":"Amanda Figueredo","startTime":3218.3579999999997,"endTime":3220.6579999999994,"body":"You just starting with"},{"speaker":"Amanda Figueredo","startTime":3218.3579999999997,"endTime":3220.6579999999994,"body":"you three years ago."},{"speaker":"Amanda Figueredo","startTime":3220.6579999999994,"endTime":3224.1579999999994,"body":"I feel like that just, it"},{"speaker":"Amanda Figueredo","startTime":3220.6579999999994,"endTime":3224.1579999999994,"body":"seems like it's so far away,"},{"speaker":"Amanda Figueredo","startTime":3224.3679999999995,"endTime":3226.0879999999997,"body":"but now like, I'm here."},{"speaker":"Brandee Gaar","startTime":3226.803,"endTime":3227.3529999999996,"body":"that's right."},{"speaker":"Brandee Gaar","startTime":3227.3529999999996,"endTime":3227.7729999999997,"body":"I know."},{"speaker":"Brandee Gaar","startTime":3227.7729999999997,"endTime":3229.2629999999995,"body":"And you're like,"},{"speaker":"Brandee Gaar","startTime":3227.7729999999997,"endTime":3229.2629999999995,"body":"wow, I can do this."},{"speaker":"Brandee Gaar","startTime":3229.2729999999997,"endTime":3230.4729999999995,"body":"Like this is going"},{"speaker":"Brandee Gaar","startTime":3229.2729999999997,"endTime":3230.4729999999995,"body":"to be so crazy."},{"speaker":"Brandee Gaar","startTime":3230.803,"endTime":3232.0029999999997,"body":"So yeah, I'm excited."},{"speaker":"Brandee Gaar","startTime":3232.0029999999997,"endTime":3234.7229999999995,"body":"I think you, it's always fun to"},{"speaker":"Brandee Gaar","startTime":3232.0029999999997,"endTime":3234.7229999999995,"body":"work with you because you take"},{"speaker":"Brandee Gaar","startTime":3234.7229999999995,"endTime":3238.0229999999997,"body":"the numbers so to heart and you"},{"speaker":"Brandee Gaar","startTime":3234.7229999999995,"endTime":3238.0229999999997,"body":"put them into action, which is"},{"speaker":"Brandee Gaar","startTime":3238.0229999999997,"endTime":3240.1229999999996,"body":"such a massive piece of growing."},{"speaker":"Brandee Gaar","startTime":3240.1429999999996,"endTime":3240.5229999999997,"body":"Right."},{"speaker":"Brandee Gaar","startTime":3240.5329999999994,"endTime":3244.0829999999996,"body":"So I loved that we did this"},{"speaker":"Brandee Gaar","startTime":3240.5329999999994,"endTime":3244.0829999999996,"body":"interview, Amanda, thank you"},{"speaker":"Brandee Gaar","startTime":3244.0829999999996,"endTime":3248.2729999999997,"body":"so much for coming on and"},{"speaker":"Brandee Gaar","startTime":3244.0829999999996,"endTime":3248.2729999999997,"body":"interviewing me and, um, getting"},{"speaker":"Brandee Gaar","startTime":3248.2729999999997,"endTime":3251.6029999999996,"body":"this out into everybody's ears"},{"speaker":"Brandee Gaar","startTime":3248.2729999999997,"endTime":3251.6029999999996,"body":"who are interested in kind"},{"speaker":"Brandee Gaar","startTime":3251.6029999999996,"endTime":3252.843,"body":"of knowing how to do it too."},{"speaker":"Brandee Gaar","startTime":3252.8729999999996,"endTime":3254.4829999999997,"body":"And I'm excited"},{"speaker":"Brandee Gaar","startTime":3252.8729999999996,"endTime":3254.4829999999997,"body":"to watch you grow."}]}