My guest today is Roshan Miranda from Bintix (https://bintix.com/), a data analytics platform that helps brands get insights on consumption pattern of their products through analysis of household waste.
Roshan is a biotechnologist, with a PhD in biology and genetics from Baylor college of medicine in Texas. He returned to India in 2015 to start waste ventures, a waste mgmt. company. While at waste ventures, Roshan saw the challenges in selling the waste, as majority of waste was FMCG waste such as chips wrappers/chocolate boxes, which do not fetch good value. He also saw that waste had a lot of information on what people were buying and consuming. So, he thought of extracting consumption related insights from waste to create additional revenue stream.
Bintix is present in 7 cities, it sources waste from 20,000 households and works with a number of FMCG companies in helping them understand their consumers.
By monetizing FMCG waste, Roshan is creating profitable/viable business model for waste management industry, thus enabling livelihood for thousands of waste collectors. We talk about the following
1. Roshans journey into waste management
2. Why do we have very few startups in waste management?
3. What can brands learn about consumers though household waste?
4. Challenges of scaling Bintix