Arun and Rishi from Earth Fokus- Saving Water, One Tap at a Time

Taps were first used in the Roman Empire. Designed to gush water, they reflected a time when rivers and ponds were endless. Today, taps have evolved with sleek designs, motion sensors, and temperature controls. But they still share one thing with their Roman ancestors: they gush water as if it’s unlimited.

With 10 billion taps worldwide, the potential for saving water is immense. Adding a water saver to each tap could conserve billions of liters daily and pay for itself within weeks through lower water bills. Yet, the market is flooded with unreliable imports, with no clear leader in this space.

Enter Earth Fokus, a company striving to be the go-to brand for durable, and sleek looking water savers. Their innovative designs create the sensation of gushing water while drastically reducing the water flow.

I enjoyed speaking with Arun and Rishi, co-founders of Earth Fokus. We discussed:

  The Zero Water Day in Chennai and how it became a turning point for Earth Fokus.

  Surviving the challenges of COVID-19.

  The power of engineering and design in tackling sustainability issues.