Improve Your Conversion Rate With Conversion Research Part 1
No Hacks
No Hacks
Improve Your Conversion Rate With Conversion Research Part 1
Mar 30, 2021 Episode 9
Catherine Quiambao and Slobodan Manic

Growing your online presence is never free. With growth, it’s mostly about reaching the right audience at the right time. But what happens when all those people come to your website? Do they continue to do what you need them to do? That’s where the real conversions need to happen.

In the first of a 2-part series, we’ll talk about conversion rate optimization, specifically conversion research and the three things you need to do. We will start with heuristic evaluation and the Lift Model as an effective conversion optimization framework.

Link/s in this episode:

  • https://www.widerfunnel.com/conversion-optimization-framework/

If you learned something new today, it’d be great if you left us a review. Thanks for listening!

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