Guest
Louise Baldwin
Louise is passionate about the intersection of artificial intelligence and commerce, where she helps businesses understand and harness the transformative power of AI technologies. The Co-Founder of Archways AI, she focuses on how AI is reshaping everything from product discovery to customer experience optimisation.
Her journey combines technical expertise with strategic business thinking, grounded by her education at Harvard Business School. She is particularly fascinated by how AI is revolutionising the way we shop - from where we find products to how we evaluate them and make purchasing decisions.