The Effective Marketing Podcast
Lee Allen has over 20 years’ experience working with some of the world’s most recognized brands in executing their marketing strategies and driving business transformation. He will be inviting industry leaders to share their experience, thoughts, and insights across a range of topics including consumer engagement, effectiveness measurement, digital transformation, and brand sustainability objectives.
The Effective Marketing Podcast
Jeremy Cage
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Lee Allen
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Episode 3
In this episode Lee is joined by Jeremy Cage.
Jeremy is the Co-Founder of The BrandCHARGE and has an impressive 35-year track record of delivering profitable business growth in Marketing, Innovation, Strategy, and General Management, with organizations including Procter & Gamble PepsiCo.
Mid-career he had the courage to take his children out of school for 18 months to sail around the world and authored a book “All Dreams On Deck – Charting the Course for your Life and Work”.
Lee talks to Jeremy about:
- His career journey and experiences working with some of the world’s most recognized brands
- The importance of life experiences
- The work-life balance myth
- His approach to measuring brand value and marketing effectiveness