Strategic Travel Entrepreneur: Business Tips for Travel Agents/Advisors, Travel Agency Owners, and Travel Business Owners

Ep 61 The Lurkers are Watching

Rita M. Perez Episode 61

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0:00 | 11:13

Send Rita a text with your thoughts!

It is not Saturday, but I did pull this audio from a very impromptu live I did in the Strategic Travel Entrepreneur FB Group (which I did on Saturday).

And why?  Well because something big happened on Saturday--I got confirmation that the lurkers are indeed watching.  Who are the lurkers--potential clients and referral partners.  Where are they watching--from social channels.  Listen in to this episode to why I find this particularly fascinating!

I focus on:

  • The importance of connecting on LinkedIn
  • Why just posting on social channels is not enough
  • What the playing the long game in social media means and can result in
  • and more!

Enjoy (and take action)!


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Rita M. Perez (Host) first began in the travel industry as a travel advisor in 2010. She only fully realized her role as a travel entrepreneur in 2018, and embarked on a mission to support her fellow travel advisors in 2021 when she began the Strategic Travel Entrepreneur Podcast. She now strategizes with travel entrepreneurs, so they too can build sustainable travel agencies and market effectively.

She's a maven when it comes to content photography and videography, and as such founded the Cruise Content Library and leads retreats and partners on FAMs where advisors get top notch content and education for their marketing efforts.


Check out EVERYTHING I offer to support your travel business journey: https://strategictravelentrepreneurpodcast.com/everything/

Say HI on Social:
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FB Group: https://www.facebook.com/groups/529490048073622

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