Strategic Travel Entrepreneur: Business Tips for Travel Agents/Advisors, Travel Agency Owners, and Travel Business Owners
Each week I share, along with featured guests, tangible and practical business strategies for travel entrepreneurs.
We discuss foundations, marketing, sales, client experience, systems, supplier relations, and everything in between to empower you to run an effective and profitable travel business, and not just another travel hobby.
For travel agents, travel advisors, travel suppliers, tour operators, tourism professionals, travel coaches, travel creators, travel business owners, travel agency owners, host agency owners, and travel industry support partners.
Strategic Travel Entrepreneur: Business Tips for Travel Agents/Advisors, Travel Agency Owners, and Travel Business Owners
Ep 208 Stop Waiting for Travel Clients to Find You
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Are you struggling to find travel clients and feeling like your business has hit a slow patch?
I'm diving into the biggest mistake travel advisors make - waiting around for clients to be attracted to your business instead of actively going out and finding them.
We're talking about three proven methods to generate leads, from non-digital networking and community building to digital strategies like LinkedIn, plus the hybrid approach that gives you the best of both worlds.
If you're ready to stop being passive and start "sending out ships" to find your ideal clients, this episode will give you the clarity and actionable strategies you need to get your travel business back on track.
Questions this episode answers:
- What are the best lead generation strategies for travel agents?
- Should travel agents focus on digital or non-digital marketing?
- What's the difference between attract marketing and proactive marketing for travel businesses?
- How can I use LinkedIn to find travel clients?
- How do I narrow down my travel niche to attract better clients?
- Where do my ideal travel clients spend their time?
- What networking events should travel agents attend?
- How can I partner with other businesses to find travel clients?
- How do I build trust with potential travel clients faster?
- Am I doing enough marketing to grow my travel business?
- How do I leverage other people's audiences to find travel clients?
Enjoy (and take action)!
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Rita M. Perez (Host) first began in the travel industry as a travel advisor in 2010. She only fully realized her role as a travel entrepreneur in 2018, and embarked on a mission to support her fellow travel advisors in 2021 when she began the Strategic Travel Entrepreneur Podcast. She now strategizes with travel entrepreneurs, so they too can build sustainable travel agencies and market effectively.
She's a maven when it comes to content photography and videography, and as such founded the Cruise Content Library and leads retreats and partners on FAMs where advisors get top notch content and education for their marketing efforts.
Website: https://strategictravelentrepreneurpodcast.com/everything/
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rita@steeryourmarketing.com