Ep 213 How to Sell More Ocean Cruises with Korrine Johnson (4/4)

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Welcome to the fourth and final episode of this year's Summer Selling Series!

I'm sitting down with cruise expert Korrine Johnson of Travel Biz Boss to break down exactly how travel advisors can build a profitable cruise-focused business without burning out. 

We're talking real numbers - like how selling just one cruise per week can net you $30K+ annually, and why specializing in cruises is actually the secret to scaling faster than trying to be a generalist. 

Korrine shares her journey from fighting the "I don't just book cruises" mentality to embracing cruises as the easiest, most profitable segment of her business, plus her best sales tips for upselling clients from balconies to suites. 

You'll discover why that three-night Bahamas cruise booking could be the start of an 18-year client relationship, and get the inside scoop on automating onboard bookings for passive income. 

Plus, stick around for a major announcement at the end of the episode that you won't want to miss! 

Visit Korrine's Website: https://www.travelbizboss.com/

Connect with Korrine on Social: https://www.instagram.com/travelbizboss/, https://www.facebook.com/travelbizboss/, https://www.linkedin.com/in/korrinejohnson/

Questions this episode answers:

• What commission rates can travel advisors earn on cruise bookings?
• What's included in a custom cruise experience that clients pay fees for?
• Which cruise lines are best for families vs adults-only travelers?
• What's the difference between mass market, premium, and luxury cruise lines?
• How do you match clients to the right cruise line for their needs?
• How do you build authority as a cruise specialist travel advisor?
• What t

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Rita M. Perez (Host) first began in the travel industry as a travel advisor in 2010. She only fully realized her role as a travel entrepreneur in 2018, and embarked on a mission to support her fellow travel advisors in 2021 when she began the Strategic Travel Entrepreneur Podcast. She now strategizes with travel entrepreneurs, so they too can build sustainable travel agencies and market effectively.

She's a maven when it comes to content photography and videography, and as such founded the Cruise Content Library and leads retreats and partners on FAMs where advisors get top notch content and education for their marketing efforts.

Website:  https://strategictravelentrepreneurpodcast.com/everything/

Socials:
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Email:
rita@steeryourmarketing.com