Marketing 101

In this podcast titled,  “Marketing 101” we have the great pleasure speaking again with Samantha Lewakowski, Director of Marketing for Alliance Physical Therapy Partners.
 
In this episode I discuss with Sam all things marketing, including:

• What is Marketing and how it differs to sales
• What  the goal / goals of marketing for OP PT clinics are
• What has been the traditional marketing done by outpatient PT clinics
• What E-marketing is
• What types of activities would fall under the e-marketing umbrella
• What e-marketing activities do you believe are most important for a single practice or small group of clinics
• What e-marketing activities are low cost to clinic owners
• What practice owners can start doing right now to help market their business

To learn more about us, visit our website at https://www.allianceptp.com/