El podcast de eventoplus
Actualidad, casos de eventos increíbles, entrevistas, tendencias, curiosidades… Ya seas un organizador o un proveedor que ofrece servicios para eventos este es el canal donde encontrarás toda la información que necesitas sobre eventos.
¿Qué ha pasado esta semana? Para que lo sepas tenemos resúmenes semanales.
El podcast de eventoplus
The Keys to human persuasion
•
Grupo eventoplus
•
Season 1
•
Episode 18
The keys to human persuasion, a conversation with Nathalie Nahai
Main topics/questions:
- We need to understand customers / employees, their context, situation, worries and motivations, for a good internal or external marketing. How do you see today’s context.
- As an expert in psychology, what role do you see in physical experiences (point of sale, events, brand experiences) in today’s mix of actions?
- Learnings from psychology for a better persuasion.
- Personalisation.