The Property Unleashed Podcast

Unlocking Hidden Property Deals, Strategies for Smart Investing

• Mark Fitzgerald • Episode 293

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Unlock the secrets to finding remarkable property deals with Mark Fitzgerald and boost your investment game like never before. Imagine mastering strategies that not only include the usual suspects like Rightmove and Zoopla but also delve into negotiation tactics that transform overpriced listings into golden opportunities. This episode reveals how auction sites can become your treasure trove, complete with tips on pre-auction offers and those hidden gems waiting for a second chance. We share insights into unconventional tactics, from sending personalized letters and postcards to landlords to networking magic at property events, ensuring no stone is left unturned in your quest to discover potential sellers.

As the property landscape shifts, with landlords contemplating their next move due to evolving regulations, the time is ripe for investors ready to seize the moment. Staying informed and adaptable is no longer optional but essential in today's dynamic market. Whether you're stepping into the world of property investment for the first time or polishing your current strategy, the episode arms you with the knowledge to navigate these changes confidently. Don't miss out on the free tools and resources available in the show notes, designed to support your journey and amplify your success. Join us as we pave the way for ethical, profitable investments and create win-win situations for all involved.

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Speaker 1:

Some of the best ways to find property deals. So some of the best ways to find those property deals right here right now aren't always as obvious as you think. Now, some of those that I'm going to list here are quite obvious and, of course, people have been doing it for years. Other methods are quite new to people as well, and they're probably a little bit more advanced in the strategy range of things. So let's start with some of the common basic ones, like your online portals, of course, your right moves, your Zooplas, your on the markets, your property filters, things you have to actually subscribe to property data all of those sorts of things as well can help you find good deals in good areas for the right prices. But please, please, please, make sure that you don't get hung up with those property prices as well. I see a lot of people procrastinating and not doing deals because they can't get the deals to stack in their area, because the price that people are selling the properties for just doesn't work for them. In most cases, when you look at a property price, that is not actually the price that you're going to pay for that property. It's all about negotiations. It's all about getting out there and making it a win-win for everybody. The next place that you could look, of course, is auction sites. Have you got any local auction property auction sites in your area? Commercial sites as well can be quite good for portfolios and things, but auction sites are a great source to find some really good properties and, of course, you can always try and put your offers in before they actually go to the live auction themselves, or keep a little tabs on them and see if the properties are still available if they didn't sell at the auction themselves. You can, of course, use direct marketing approaches we speak about this all the time, of course, sending letters to landlords that are looking to sell their properties or to rent their properties to different people. You can send letters, postcards, brochures, whatever it is that you want to be doing. You can put postcards through individual letterboxes in areas that you want. You can send leaflets out via Royal Mail, which can be quite cost effective and get you about five or 10,000 leaflets out around a blanket in a market blanket in an area for a good, substantial amount of time. Networking events, of course. Get yourself out there, get networking with people you know. Go out there, shake some hands. There'll be some investors out there. There'll be some landlords out there that are looking at selling their properties or potentially looking to sell their properties in the future. Some people actually buy properties, do a few deals and then they go off and do other things. Maybe they're going to go from the residential market into the commercial market and start going down that route. So they start to look to sell their residential side of their property business to help them fund their new ventures. Now, if this is something you're interested in, it might be some awesome deals in there for you as well.

Speaker 1:

Another thing that you can use is public records. So there will be probate properties on public records that you can have a little look at to see if obviously, the owners have passed away and are deceased. Obviously, kid gloves, when you were dealing with anything like this, it could be a very, very difficult time for any family members or anybody who is obviously controlling that property. But again, if we can come in there and make it seamless for them if they're looking to sell the property or anything like that, to be fair, we can go in there and really, really help people. Obviously, there are repossession notices as well that normally end up on land registry. Obviously, it might not get there in the time that you need it to. Obviously, the repossession is imminent, but they do have to state that on the land registry that the property is going to be in a state of repossession. Now, in some councils, in some areas as well, you can actually find out what properties are going to be repossessed or are due to be repossessed.

Speaker 1:

In that case, then, wouldn't it be a great opportunity to be able to reach out to people to be able to see if you could help them out of a sticky situation? But again, you can market out to people. You could put adverts out there. If you are having problems paying your mortgages, if you are in a state of repossession, then please do reach out to us, because we can, more than often, help you and sort you out in this difficult time. And, of course, we never want to take advantage of anybody. Ok, so if somebody does reach out to you in that state, see if you can help them. Make it a win-win for all parties. Don't just be like some of these other companies that you get out there that are always just going to try and knock it 25% below market value. Try and take advantage of a situation. We want to be able to sleep at night and we want to be able to do a good turn for other people as well. It's got to work for us, but it's got to be able to help them out of their circumstances as well. But that can be a great one Sometimes.

Speaker 1:

Just drive around your area, ok, get in your car, have a little drive around, and what you will start to see, when you're looking for it, are properties that are distressed properties, we like to call them. So they might be boarded up. They might have those metal cages on the fronts, on the windows, on the doors and stuff and be derelict. But start looking at properties like that. You can go on a land registry. You can pay three pounds and you can find out the owner of that property's details. Now, potentially, if they live there or maybe it's a deceased property, you're just going to get the address that's there. But if it was a rental property, then you would be able to have the owner's details and see whether they are interested in selling it. It can be great as well, obviously, if it's not all boarded up and everything, to put one of your flyers, one of your postcards or something through there, through the letterbox just so that they understand those sorts of things.

Speaker 1:

But really start having a look around your area and you'll be surprised that when you switch on to this, the amount of properties that you will see in your area that aren't being lived in, okay, that are starting to go to rack and ruin, and they can be great opportunities for you, with not many people looking at this. Why? Because they're not on the market and everything for you to be able to do some great deals. Another obvious one, of course, is estate agents. Get in there, meet all your estate agents. Don't go in there, tell them you're going to buy hundreds and hundreds of properties. Just go in there, tell them the criteria of the sorts of properties that you're looking for and let them start sending the deals to you because it's their job. But another one on top of that I would say is go into letting agencies as well and ask them if they have any landlords that they think or they know are going to start to sell their portfolio. Why? Because potentially you could go in there and cut a deal before they actually start going on the market.

Speaker 1:

A lot of estate agents do not like to sell portfolios in one job lot. They would rather sell individual properties because that's what they're used to. It's a lot easier. A lot of us do think, oh, it'll be an estate agent's dream to sell a portfolio, 10 properties in one. Think of the commission. But you've got to think of it. That's 10 viewings, that's 10 sets of photographs, 10 descriptions, advertising and everything. It's a lot of work for them and, of course, there isn't a million people out there looking to buy portfolios right here, right now in that area. There might be a very, very small handful if that looking to buy portfolios, so it's very, very difficult to offload those, to sell those, to get the commission for all of the work and effort that they're putting in. But if we can come in there and say that we are looking for portfolios, we are looking to start buying properties like that over the next few years and start acquiring this portfolio portfolio and we can pay you a commission on that as well, then people will be willing to work with you.

Speaker 1:

Check out your classified ads classified ad sections in any of your local newspapers and online portals as well, because people do still advertise their own properties on these. A caveat to that is, of course, social media In social media groups Facebook Marketplace I've seen people advertising portfolios on Facebook marketplace, so make sure that you're looking for those classified ads in the newspapers you know the old school way of doing things and, of course, on the social media sites as well, making sure that they are great deals. Make sure that you know your numbers, you know what you're looking for, but you can keep tapping in to all of these different resources as well. Deal sources, people that are out there will actually find you a bespoken property. Use them, tap into them Now. Make sure that they are finding deals that you want, not just deals that land on their laps. And make sure, obviously, that you do your own due diligence on the deals as well, because not all deal sources know exactly what they're doing. A lot of deal sources do a deal sourcing course, but they never actually do a course on the property strategy that they're trying to sell, so they don't really know whether it's a good deal or not.

Speaker 1:

Now, having said that, there are a handful of deal sourcing companies out there that do a very good job, but always do your own due diligence. Make sure it's a deal that you would be doing yourself as well. Don't just rely on what other people are saying. And the other thing is you can sign up to sites like SiteFinder as an investor. So SiteFinder is a platform where deal sources or people who find a deal but don't want to do it themselves will then advertise it on SiteFinder through the SiteFinder feed. And, of course, you can be an investor at the back end and have any criteria that you want sent your way to see whether it's a deal that you want to be doing. In which case, then, people are doing all the legworks locking in a good deal, and you just go and pay a fee for that privilege of not having to do all that running around all those negotiations and things yourself. Crowdfunding sites can be very, very good for this as well. There are different sites out there where, again, you can log on as an investor, and they potentially have opportunities and properties that are for sale as well, so this will help you to find more property deals.

Speaker 1:

These are just some of the best ways, I think, right here, right now, to be getting out there, to be building up your property business and to be property investing.

Speaker 1:

And, of course, now is an amazing time to be getting started, or revamping, and really getting out there with your property investing, because so many landlords are looking at selling up right now. They've had enough with the new government that's coming in, with the new regulations that are going to be coming in rules and restrictions and things and, of course, for us savvy investors at the moment to keep our ears to the ground and make sure that we're obviously educated, we know what we're doing. We can go out there and do a good job and, of course, we can adapt and pivot with the times. So make sure that you know what you're doing then to keep pushing yourself out there. If you need any help and support with that, then please do check out the links in the show notes where we have free tools and resources to help you every step of the way. So all that leaves me to say is thank you for joining me here today. I look forward to you joining me very soon. Take care and bye for now.