79: Your Podcast Isn't Failing, Your Expectations Are

Podcast SEO and Strategy for Entrepreneurs Ready to Book Clients: Podcasting Problem Solver®

Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.

More Info Close More Info
Podcast SEO and Strategy for Entrepreneurs Ready to Book Clients: Podcasting Problem Solver®
79: Your Podcast Isn't Failing, Your Expectations Are
May 08, 2026
Leah Bryant, Podcast Coach and Growth Strategist

Your downloads aren't where you thought they'd be, and you're quietly wondering if your podcast is working. This episode is for business owners who are done measuring the wrong things and are ready to find out what podcast success looks like for a show built to grow a business. 

Spoiler: it's not your download numbers.

In this episode, we're getting into why the benchmarks you've been measuring yourself against were never built for you, what three metrics matter for a business podcast, and how coaches and consultants are landing clients from shows with audiences smaller than you'd expect. 

If you've ever felt embarrassed by your numbers or come close to quitting, this one's going to reframe all of it.

01:02 – The Wrong Benchmark Podcasters Are Using 

02:20 – The Real Math Behind a Business Podcast 

03:32 – The Three Podcast Metrics That Matter 

05:19 – Sarah's Story: 80 Downloads and Two New Clients 

06:56 – What to Focus on Instead of Downloads 

Check out the full show notes and resources at

https://leahbryantco.com/podcast/podcast-success-metrics

Join the waitlist for Positioned and Found - https://leahbryantco.com/positioned-and-found


📲 Have a question or win to share? Text me! You could hear it on the podcast.

Ready to grow your podcast strategically? 

JOIN Positioned and Found - https://leahbryantco.com/podcast-growth-program/

Book a Get Found Audit https://leahbryantco.com/getfound

Looking for coaching, production, or launch support?
Let's chat: https://leahbryantco.com/contact

Connect with me

Threads: https://www.threads.com/@leahbryant_co

Instagram: https://www.instagram.com/leahbryant_co/

This podcast is produced by Leah Bryant Co, where stories meet strategy. - https://leahbryantco.com