The Insatiable Appetite
The Insatiable Appetite is a podcast for people who are in the serious business of food — making it, marketing it, selling it, serving it. With each episode, The Hartman Group’s social scientists, business analysts and culinary experts give listeners more than a heaping helping of facts and insights into what’s going on with some of the hottest topics in our vibrant contemporary culture of food and beverage.
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The Insatiable Appetite
What’s driving demand: Inside “Futurecast 2024”
Plus, what the Kroger-Albertson’s merger says about pricing, accessibility, variety, labor and more
Businesses face significant pressure to predict market trends accurately — almost like having a crystal ball. Although seeing into the future is impossible, you can come very close with the right insights and cultural understanding.
Hartman Group’s Futurecast 2024 helps guide you through discussions on major changes affecting consumer behavior so you can pinpoint trends and pockets of demand for sustained growth.
This week’s podcast offers an inside look at this strategic exercise, using the ongoing Kroger-Albertson's merger as a case study of the intricate challenges that Futurecast can help your business navigate.
Ways to engage in Futurecast 2024
This customizable exercise can be done either in-person or virtually:
- Ideal for strategy setting with small groups and executive teams: Our team can facilitate an engaging interactive session focused on specific topics noted in Futurecast that are most relevant to your business. Ability to customize for larger groups (10+ participants) with breakout groups or a series of sessions.
- Ideal as inspiration for large teams or divisions: Our team can give a dedicated Futurecast presentation (with or without Q&A) to inform and inspire further internal discussions and initiatives.
To learn more about Futurecast and to schedule your session, reach out to Shelley Balanko: shelley@hartman-group.com
If you like these insights, subscribe to our free weekly email newsletter where we share data-packed infographics, insightful articles, food & beverage industry trends and more.