Beyond The Dawn of Business - Empowering Entrepreneurs
Join Dawn Baxter, an award winning digital business expert and digital marketing agency founder as she empowers and offers insight that allows all entrepreneurs to feel more empowered. Lifting the veil on what business is really like for SME business owners and offering practical tips, tools and mindset shifts that provide autonomy, income generation and exceptional understanding of the importance of genuine connection and relationship based marketing and sales. For business owners who are past the first heady initial novel and intoxicating excitement of business and look for more to sustain their motivation, audience building and deeper understanding of their purpose, drive and self. Extremely Valuable and easy to binge! Enjoy.
Beyond The Dawn of Business - Empowering Entrepreneurs
January Sales, The Scramble For Money
January sales often feel like a mad dash for cash, but let’s take a step back and look at the bigger picture. I’m breaking down the psychology behind these sales and why understanding consumer behaviour and the retail calendar is essential. Did you know that in the UK, items must be sold at full price for 28 days before going on sale? It’s all part of the strategy, and I’m sharing why following the rules and planning ahead matters.
Instead of scrambling to throw together discounts out of desperation, I’m talking about the value of focusing on long-term strategies, operational reviews, and staying authentic in your approach. With consumer fatigue at an all-time high, it’s about creating meaningful offers without overextending yourself. Let’s talk about how to navigate January sales with intention and purpose.
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