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244: Developing a Video Marketing Strategy

The Christian Business Advantage

The Christian Business Advantage
244: Developing a Video Marketing Strategy
Jan 26, 2026
Alyssa Avant

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In this final episode of the January video marketing series on the Christian Business Advantage Podcast, Alyssa Avant walks you through how to develop a simple, effective video marketing strategy for your business. You’ll learn how to clarify your goals, understand your audience, choose the right platforms, plan and schedule your content, and evaluate what’s working. If you’re ready to move from “just posting videos” to using video with purpose and strategy, this episode will help you create a plan you can actually sustain.