A recent report entitled “Video Shouldn’t Cost the Earth” reports on the huge impact TV and video production has on climate change with some staggering stats and this timely and insightful study looks at the sustainability challenges facing TV and video production globally, why the industry is shaping up to meet them and how cloud native technologies can dramatically reduce the carbon impact from video editing and post-production activity.
The report was produced by Blackbird in collaboration with environmental management consultancy Green Elements and today we're talking with Ian McDonough from Blackbird and Will Richardson from Green Elements.
31st March 2021