Interview mit Ed Clark, CEO von P2P Group Ltd (Inturai)

Die P2P Group nimmt eine Vorreiterrolle bei der Transformation von Gesundheit und Sicherheit mithilfe von fortschrittlichen Technologielösungen zur Schaffung von intelligenteren und sichereren Räumen ein. Die P2P Group ist als Dienstleister für die Bereiche Gesundheitsversorgung, Smart Homes und Industrieanlagen bestrebt, immer und überall für Sicherheit zu sorgen. Nähere Informationen erhalten Sie unter www.P2P-Group.com.

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Ed Clarke
Chief Executive Officer
P2P Group Ltd.

E-Mail: investor@p2p-group.com

Transcript

AktienTalk: 0:02

So welcome, Ed from interRAI. I'm very pleased to have you on my show here. And first of all, would you mind please explain what the company really does?

Ed Clark: 0:16

Hi, Marcus, and thanks for having me so the company that we're talking about today, our company, Peter P Ltd, and our product in turai, is something that's probably come out of my last 15 years of work in technology and all of the frustrations I had working in supply chain and logistics and in aged care technology about the need for so many specialist hardware devices to do simple

AktienTalk: 1:52

So, as you said, your technology uses the existing Wi Fi infrastructure in a building, right? So what other devices do you need on top of it?

Ed Clark: 2:03

That's the most exciting thing, absolutely nothing. So every Wi Fi router in the world has something called channel state information. We just pull that information and then we use our processing and AI to turn that into information about the area that the Wi Fi signal is traveling around. So zero installation costs in almost all cases.

AktienTalk: 2:24

But this also means that the acquisition and maintenance costs would be drastically reduced compared to videos cameras with sensors.

Ed Clark: 2:34

Exactly. So when you look at, you know, healthcare, the number one thing that I when I did my research, that people were looking for is non intrusive care, which means I don't want to wear something, I don't want to carry something, I don't want a camera pointing at me, and this sells all of that by just a discrete signal that's traveling around but picking up valuable information.

AktienTalk: 2:56

And what other advantages does this technology offer. So the main one, apart from we've spoken about the zero cost of deployment, is that if, for the first time, you don't need a specialist device for every single data point or event type you're trying to monitor. So usually, everyone's heard of Internet of Things or IoT. Usually these devices do one or maybe two things. The interesting thing about Wi Fi signal is you can train it to do almost I watched a video about about the company, and you're currently concentrating on monitoring bodily functions such as breathing and pulse, right? What else could you be monitored with your technology?

Ed Clark: 3:51

So this is a good question, and this is something that we actually have people coming to us to give us essentially solutions to problems they have. So we've have people from aged care who are interested in things like falls and movement and checking that someone at home alone hasn't fallen over in the shower or in the living room and been forgotten about. We've had people from the

AktienTalk: 4:37

So there's lots of people tracking situations you can do out of these retail settings as well, and your solution also has an elementary share of AI technology. So how should we imagine this?

Ed Clark: 4:50

So essentially, what we're doing is training Wi Fi signal and neural networks to act as if it were. As a video camera or a sensor. And so we use machine learning to smooth out the signal and to create very clear, essentially, spikes and peaks, and then we train the neural network to understand what those spikes peaks mean in the real world via comparing it to what a camera sees or a

AktienTalk: 5:36

That raises a question, how can technology with AI components actually be legally protected against competitors, so that they cannot simply copy it.

Ed Clark: 5:46

Yeah, so one part is the AI, but the really complex parts that we're solving here is what in technically is called signal processing, or signal imaging. So how do you actually turn just noise, signal, noise into something that AI can digest. And so whilst, yes, you can use neural networks, the really complex part is turning these signals into something that a neural network can

AktienTalk: 6:41

Are there any concrete projects running right now, despite these, these fields of taking care for for these elderly and sick people?

Ed Clark: 6:50

Yes, so areas that we are very forward on or advanced on, is home security is one. So essentially being able to turn this on your Wi Fi system and have home security that's not triggered by when your dog walks through a room. The cameras and sensors they have now obviously lots of false alarms, because they're not very intelligent in terms of understanding objects, whereas Wi Fi is much developed countries. So you know your India's and your Cambodia is where low cost intelligence is really important to get the unit economics and the return on investment right, but also people just looking, looking for the best care possible in places like Switzerland, Canada, North America, it also does that as well. So it it suits all markets because of the low cost barriers.

AktienTalk: 9:13

So you mentioned it already, but the protection of personal data is generally in, let's say, an explosive topic. To what extent can interest set new standards here too.

Ed Clark: 9:25

So there's been really two ways in the past, and this is what really excited me about this company, thinking, hey, it's time to start a bit start this company, get some people together and build towards this billion dollar opportunity. Because the personal data thing means that there's two ways to capture events, one is by cameras, and anything to do with filming people and using their

AktienTalk: 10:32

You mentioned the the military sector, right, especially in the area of military and police use, you can think of countless examples where the technology could be applied. So what is stopping the large defense companies from simply appropriating your technology? But you released in news where you give a little insight of what might come in the future. Can you tell us a little bit

Ed Clark: 11:00

Yes, so I think that the challenge that the big company, and this is the same in all tech companies I've worked in, is when you bring out these areas of of technology that are highly in leading edge, but also you need agility to execute these big companies don't tend to be good at these projects that are on the leading edge. They tend to be good at. You know, military usually the

AktienTalk: 11:57

Speaking of a strong team, when I scrolled through your website, I recognize one of the developers in your company that is really a little bit famous in the scene. Who exactly is he? And how did you manage to attract him to your team?

Ed Clark: 12:15

Yeah, yeah. So, I mean, this is always the test of a small business is how high quality people can you attract at the beginning? Because that's the first sense of validation you can have that you're on the right track. So our CTO sudokar, he built a platform called turbo, which was doing about 200 million US dollars revenue as a unicorn status company. And Reid Hoffman of Silicon

AktienTalk: 14:07

I had the chance to watch this webcast about an hour, and it was really impressive how this guy moved on. It was really fascinating, I have to say that. But at the end, we have to talk about sales, right? The the company has to, has to make sales. And so my question would be, how high is the sales potential in this area of nursing care alone, and if you can so easily replace

Ed Clark: 14:45

Yeah, so when you start, when you look at your addressable market, it's, it's funny, when you say, Well, how can, how can people access this? And essentially, anyone with a Wi Fi router becomes a potential customer. So anyone interested in home security, which would be a big portion of the population and Europe's not getting any safer, not America's not getting any safer, same with, to let where B to B to C. So we'll go to the providers, to the end consumer, and let people deploy this, and we'll let them test and build for free, and then we only charge them once they commercialize, meaning there's no barriers for anyone to get our technology, and they can roll it out quickly, as soon as they're finished with the testing and proof of concept phase.

AktienTalk: 17:10

What is your financial situation like? Are larger financing rounds planned to drive development forward. So one of the missions of this business was to make it very lean, and so right now, our costs are only about 40,000 euros per month, so the profitability is not far away. It's amazing what we're doing, and that's partly because we just spoke about the CTO I bought in there's no Absolutely, what is the current shareholder structure of P2P?

Ed Clark: 18:48

So there's about 92 94,000 million shares, sorry, that are on issue. And essentially it's very tightly held by insiders and family and friends and things like that. So it's quite tightly held listed in obviously Canada and Germany. So we've got a good mix of North American and European investors. And yeah, so it's in a really good position, which is part of the reason I went to I

AktienTalk: 19:22

At the end of the interview, I'm always asking my guests to tell me the three main reasons why to invest, or even to to to put the company on the screen. So I would like to ask you the same what are the three main reasons why I should take care for P2P?

Ed Clark: 19:41

Well, the first one, and this is more the way I view the world is it's nothing more exciting than getting into a technology company at ground level. And so when you can get into something that's pre commercialization in this stage, you're getting your four or 5 million euro market cap company, which is very. Very hard to get access to top executives and types of people we've spoken technology, and this fits that as well. So, and if I can add one more deep technology, so I get really frustrated seeing people that say they're AI businesses and they build a chat bot. And there's a million companies with chat bots. It's not deep technology, it's just getting chat, GPT and a few lines of code and trying to sell something. This is deep technology. It has IP ownership. It's unique.

AktienTalk: 22:28

Excellent Ed, thank you for your time, and I hope that we will speak again in a few weeks and see what progress P to P has done.

Ed Clark: 22:38

Great. Thanks so much for having me. Thank you. See you then you.