What is ethical marketing? What does it mean? What doesn't it mean? And are you afraid of the wrong thing?

Lately, there's been a new flavor to the ethical marketing and selling conversation happening amongst small business owners and marketers around what is ethical, what you're allowed to do and not allowed to do.  

Today I am talking about being afraid of saying the wrong thing and whether or not that's a bad thing, how to stay connected to your customers, and how you can aspire to not hurt others while still saying what you want to say.

Stop being afraid of the wrong thing.

Good Business is hosted by Illana Burk, CEO of Your Life's Workshop llc and strategic coach to entrepreneurs, creative leaders, and industry disruptors the world over.

For more details, visit YourLifesWorkshop.com.