Have you ever felt pressure to do what everyone else is doing for marketing? Like reels, for example? So did Alex Sanfilippo; in fact, when his marketing team came to him and tried to convince him to post reels as a marketing strategy for his show, he turned it down. After a little digging into where his audience was coming from, he found that the majority came from a different platform altogether. He’s leaned into unique marketing ideas to grow his show instead and it’s paying off. This week, episode 35 of Listeners to Leads is about unique ways to market your show with Alex Sanfilippo!
In this episode of Listeners to Leads, Alex Sanfilippo is sharing the importance of leaning into what you love and actionable steps you can take right now to show up uniquely when marketing your podcast.
Alex and I also chat about the following:
Ultimately, the power of leaning into what you already love doing and finding interest in can help elevate your marketing strategy. So “get different”.
Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above.
Thank you for listening!
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CONNECT WITH Alex Sanfilippo:
CONNECT WITH ALESIA GALATI:
Ep 13: Finding Quality Guests for your podcast