Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven Entrepreneurs

Making Your Podcast Accessible for the Deaf Community with Michael Leung

Alesia Galati Episode 227

Did you know you could be missing out on a huge portion of your potential audience? As podcasters, we tend to focus on audio, but by doing so, we might be unintentionally excluding the deaf and hard of hearing community. Creating an accessible show isn’t just good practice; it's a powerful way to expand your reach and the impact of your content. In this episode of Podcasting Unlocked, we're diving into simple, impactful strategies to make your show more inclusive and loyal to all listeners. This week, episode 227 of Podcasting Unlocked is about making your podcast accessible for the deaf community! 

Michael Leung is the CEO and Founder of The Flo Group, who offers affordable, health-focused, open-ear bone conduction hearing devices. Their mission is to empower seniors and individuals with disabilities, especially those with hearing or vision loss, by making transformative technology accessible. They aim to support low-income families and those seeking simpler alternatives to traditional hearing aids. Their vision is global hearing accessibility, allowing anyone to purchase and use their devices without a hearing test.

In this episode of Podcasting Unlocked, Michael Leung is sharing the importance of developing affordable, accessible adaptive technology and I share actionable steps you can take right now to make your podcast more accessible to the deaf and hard of hearing communities. 

Michael and I also chat about the following: 

  • How advancements in technology can improve media access for those that are deaf or heard of hearing.
  • Why transcripts and captions are your secret weapon for improving accessibility and SEO.
  • Using plain language and avoiding technical jargon to be more easily understood.
  • Why high-quality, clear audio should always be your top consideration for your podcast.

Your message is too important to leave anyone out. Pick one of the accessibility strategies from this episode and implement it this week. Once you have, share this episode with another podcaster who cares about inclusivity and making a difference in the world. 

Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. 

Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways!

Learn more about Podcasting Unlocked at https://galatimedia.com/podcasting-unlocked/ 


CONNECT WITH MICHAEL LEUNG:

Website

Instagram

LinkedIn

YouTube


CONNECT WITH ALESIA GALATI:

Instagram

LinkedIn

Work with Galati Media! 

Work with Alesia 1:1


LINKS MENTIONED:

Listeners To Leads Ep 141: How to Improve Your Podcast’s Accessibility with Maxwell Ivey



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