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Speaker 1: Hello Habit Mechanics
.

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It's Dr John Finn here.

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I hope you are having a
fantastic week so far.

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I want to begin by saying thank
you so much for supporting the

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launch of Train your Brain for
the AI revolution, the proven

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four-step system to become
irreplaceable.

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No tech skills required,
because we just hit number one

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in the UK and the US Amazon
charts this weekend, which is a

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big achievement, for we are a
boutique company highly

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specialised, and when you're on
Amazon, you are fighting against

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some absolute publishing giants
.

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So the traction for the book has
been beyond belief.

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Actually, the traction for the
book has been, um, beyond belief

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.

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Actually, people are clearly
looking for this type of, these

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types of insights and this type
of help.

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So I know there'll be many of
you listening that um got the

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book, uh, left reviews, and we
really appreciate that.

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And if you haven't done that
already, please, uh, please do.

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Especially if you've got the
book, do leave a review.

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That's really, really helpful.

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So this is the second in a
six-part series about train your

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brain for the ai revolution and
right in front of me now I'm

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pleased to say I've got my hands
on the hardback copy of the

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book and it is beautiful.

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It's a beautiful product and in
the book.

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In fact, on the back of the
hardback cover, but also just at

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the start of the introduction
in this book and the paperback,

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there is a map.

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There's a really nice map of
the book to show you the journey

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and, in a way, this is the
journey that we're going on in

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this podcast series.

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So in the first episode of the
series, we introduced the big

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ideas behind train your brain
for the ai revolution.

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We talked about brain states,
the lighthouse brain, the

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different assistants that we've
introduced to to help out,

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willpower, um and we.

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We unpacked the success cycle
and actually talked about how

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this all fits into you being
happy.

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For me, happiness is massively
misunderstood in the world that

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we live in, and Chapter 7 is the
happiness equation, something

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I've talked about a lot, but
I've never put it into a

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distinct chapter like that
before.

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So I hope that was instructive
and insightful and it's given

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you more confidence about what
you need to do to feel good more

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often and also to perform at
your best more often, because

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those two things are intertwined
.

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So as we look ahead to this
episode and the following four,

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we're going to talk about in
this episode how to measure your

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brain states, so brain state
measurement.

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That's step one of the success
cycle.

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Step two will be the next
episode, where we're going to

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talk about planning with the
task director, just showing you

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how to use the task director
system, and then the episode

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after that will be step three
optimization, with the day

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designer.

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The episode after that will be
step four automation with the

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routine engineer, and then the
final episode will be sort of a

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it's like a bonus step, step
five, which is about how you can

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use the success cycle to change
other people's lives, whether

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as a certified ai edge coach or
a certified ai leader, or just

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using it in your life generally
to help other people.

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I think that is the success
cycle is the most powerful

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system we've created because of
its simplicity and it pulls

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together so many of the other
tools that we've created over a

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long period of time.

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So and we know that this can
not only help you, but it can

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help the people that you want to
help as well whether you want

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to do that formally and set up a
business doing that, whether

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you want to use this to
supercharge the business that

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you work in or the teams that
you're helping, and whether or

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whether you just want to use it
in a more informal basis.

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So let's zoom into step one,
brain state management.

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So what we're going to cover in
this and you can hear, yeah,

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I'm looking at the book here,
you can hear, hear the page

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there we're going to cover.

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So there are.

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We're going to go from chapter
8 through to chapter 13.

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That's what's going to follow
me and at a high level, you're

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going to learn how to measure
your brain state, or brain

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states, so you can actually get
a tangible score.

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Some of you may have done that
before, but then, following that

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, in chapter nine, we really go
deep into.

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What do those scores actually
mean?

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No-transcript.

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Optimising them is beneficial
for our health, our happiness,

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our performance, and I believe
genuinely that getting good at

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doing that is going to be, if it
isn't already, humanity's

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number one skill.

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There's so much noise out there
in the coaching space, in the

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self-help space, and it's all
very well intended, but it's

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often so wide of the mark.

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It's just a set of dispersed
tactics and it's never, ever

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talking about the root cause of
all the problems that we've got,

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which is our brains.

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And if our brains are not
working well, life is difficult.

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So if we want to do better.

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We've got to recognize that our
brain is a physiologically

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adaptive system and that there's
a big difference between

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knowing what we need to do to be
at our best and actually

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habitualizing it, and there is a
behavioral bridge, essentially,

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which has nine core pieces,
which is the nine action factor

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model, and then, also in this
section, we talk about why in

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more, in more detail, why these
traditional things that we're

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doing don't work, and I share
some data, actually in chapter

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11 from a study that included
over 52,000 people.

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It's about cognitive behavioral
therapy, and it's frightening

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how limited it is in terms of
actually helping people.

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Yet we have rammed down our
throat almost every day that

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that is the number one thing we
need.

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Well, it isn't the data is very
clear on that.

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Yet we have rammed down our
throat almost every day that

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that is the number one thing we
need.

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Well, it isn't.

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The data is very clear on that.

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Cbt is maybe one part of a
nine-part solution, or talking,

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which essentially gets our
brains working a little bit

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better.

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So, yeah, and then what I really
like is chapter 12 is called

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like sports science for your
brain, and this is what is so

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exciting for me having you know
I've come from an elite sports

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background and in fact I can't
go into any details, but we have

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been speaking recently to some
of the biggest sports teams in

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the world.

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They are really interested in
what we're doing.

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So we're almost we still work
in sport, even though we don't

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really publicise that too much,
because they recognise that of

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all the development they've had
and of all the physiological

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development that's been brought
in by sports science into their

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organisations.

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And if we just take one of the
highest profile sports football

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or soccer we've seen the
physical development of players.

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It's night and day today
compared to what it used to be

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20 years ago.

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But they also recognize the
psychological development hasn't

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caught up and they know psych's
important but they don't feel

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like they've ever been able to
unlock it properly and they see

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this as a as the solution for
that.

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So for me, what AI tools can
actually do, just coming outside

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of the sports context to for
our physical development?

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So I get into the details of
that in chapter 12 and there's

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chapter 13 as well, bringing us
back into the success cycle.

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So that's what you're going to
hear.

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So that's what you're going to
hear.

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I know many people are real
champions of this work.

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They have a mechanic approach
and they're really enjoying.

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And you know Tougher Minds more
generally.

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I've been doing this for over
25 years now.

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Tougher Minds has existed for I
think, 14 years as a brand.

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We've worked with tens of
thousands of people and that's

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increasing every single day.

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So just in the last few weeks,
we've got about another thousand

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people using our approach.

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But it's often not that obvious
because the world is so crowded.

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But you should be really proud
of yourself for using these

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approaches and actually you
should be trumpeting what you

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know, because this is like the
Dyson for coaching.

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We've completely reinvented how
to help ourselves and others

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change their behaviour, and that
should be at the heart of all

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coaching and change programmes.

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It's about changing behaviours,
which means changing brains

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right, and just by reading these
books, you know more about this

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stuff than 99.9% of people on
the planet.

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Honestly you do, because I
consume this things in this

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space all the time and they're
just not on the mark.

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So you know, don't
underestimate, if you're using

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these approaches, what you
actually know, because it is

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different to everything else
that's out there.

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But again, the key is is to put
it into practice so you can

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actually get the benefits.

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So I really like that idea is
this is this is.

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It's different.

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No one taught us how to do this
.

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We've created it ourselves um,
on the shoulders of giants, for

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sure but we've had to put it
together piece by piece,

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including with people that are
listening to this podcast.

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So we really appreciate
everyone's support in doing that

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.

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But I just want to give you a
bit of a shot in the arm that

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you know a lot more, lot more
than the most people do, um, so

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talk about it, put it into
practice, use it to help other

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people, because people need this
.

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They need to get away from
those tips, tricks and hacks,

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because that all that stuff's
just stuck in the stuck in the

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knowing phase.

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We've got to help people to use
the success cycle.

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So if you're getting through
the book and you're starting to

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get your head around the four
steps and share it with other

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people, so yeah, that's enough
from me.

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Again, thank you so much for
listening.

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If you're listening to this over
the Easter break, hope you're

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having a relaxing time and then
we will be back with all the

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other episodes in due course,
but right now I'm going to show

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you, or talk you through, how
you can measure your own brain

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steps.

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Success cycle, step one
measurement.

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A journey of a thousand miles
begins with a single step.

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Loud zoo, chapter eight
measuring your starting point.

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Sarah focused on her phone's
battery indicator 15% and

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dropping fast.

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It's amazing, she told me.

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When I started working with the
success cycle, I realised

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something ironic as an AI era
professional, I had

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sophisticated tools monitoring
everything from my step count to

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my sleep quality.

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Monitoring everything from my
step count to my sleep quality.

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I tracked my project deadlines,
my team's performance, even my

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stock portfolio, but I had no
way to measure the one thing

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that mattered most my brain's
capacity to work effectively

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with all these tools.

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Think about your own typical
workday.

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Do you start with good
intentions but get derailed by

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constant interruptions?

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Find yourself handling endless
small tasks instead of doing

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your most important work, end
each day feeling you've been

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busy but unsure if you've
accomplished anything meaningful

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.

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These aren't just productivity
challenges.

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They are signs that your brain
states need attention.

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Your brain operates in three
different states throughout the

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day.

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Sometimes it needs to shine at
full power for premium thinking

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work.

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Other times it needs to operate
at medium power for routine

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tasks.

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And, crucially, it needs proper
recharge states to maintain its

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capacity.

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Without understanding these
brain states.

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You might be trying to do
strategic work when your brain

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is in a recharge state or
wasting your peak thinking hours

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on routine tasks that AI could
handle.

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Even worse, you might be
unknowingly doing things that

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deplete your brain's power just
when you need it most.

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That's why the first step in
the success cycle is measuring

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your brain states using a proven
habit mechanic tool called the

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00:15:45,381 --> 00:15:49,375
Human AI Readiness Brain State
Assessment.

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00:15:49,375 --> 00:15:54,057
Through our work with thousands
of professionals, we've refined

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00:15:54,057 --> 00:15:58,875
this assessment to reveal
exactly how well your brain is

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00:15:58,935 --> 00:16:02,001
operating in our AI augmented
world.

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00:16:02,001 --> 00:16:06,739
The Human AI Readiness Brain
State Assessment.

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00:16:08,049 --> 00:16:11,954
Take a moment to rate yourself
honestly on each statement below

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00:16:11,954 --> 00:16:11,954
.

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00:16:11,954 --> 00:16:17,736
You'll score from one to 10,
where one means never and 10

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00:16:17,997 --> 00:16:18,579
means always.

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00:16:18,579 --> 00:16:23,179
Think of this like checking
your lighthouses various systems

246
00:16:23,179 --> 00:16:23,179
.

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00:16:23,179 --> 00:16:27,897
Each statement reveals
something important about your

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00:16:27,957 --> 00:16:29,600
brain's current functioning.

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00:16:29,600 --> 00:16:31,243
Statement 1.

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00:16:31,243 --> 00:16:36,218
I find myself responding to
urgent issues instead of having

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00:16:36,258 --> 00:16:38,202
a plan or sticking to my plan.

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00:16:38,202 --> 00:16:42,500
Remember 1 means never and 10
means always.

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00:16:42,500 --> 00:16:44,794
You're probably somewhere in
between.

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00:16:44,794 --> 00:16:46,460
Write down your score.

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00:16:46,460 --> 00:16:47,771
Statement 2.

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00:16:47,771 --> 00:16:52,961
I get interrupted by others
emails, phone and my own

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00:16:53,021 --> 00:16:57,238
self-doubt or negative self-talk
and it takes me longer to

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00:16:57,298 --> 00:16:58,121
complete my work.

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00:16:58,121 --> 00:17:03,541
Again, remember One means never
and ten means always.

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00:17:03,541 --> 00:17:05,913
You're probably somewhere in
between.

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00:17:05,913 --> 00:17:07,577
Write down your score.

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00:17:08,641 --> 00:17:09,363
Statement 3.

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00:17:09,363 --> 00:17:14,400
I sleep poorly and it takes
longer to complete my work to a

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00:17:14,460 --> 00:17:15,122
high standard.

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00:17:15,122 --> 00:17:17,134
Statement 4.

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00:17:17,134 --> 00:17:21,739
I waste time doubting my
decisions, second-guessing

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00:17:21,778 --> 00:17:23,762
myself and beating myself up.

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00:17:23,762 --> 00:17:25,593
Statement 5.

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00:17:25,593 --> 00:17:29,192
My mind feels foggy and it
slows down my work.

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00:17:29,192 --> 00:17:36,104
Statement six I put off
important tasks even though I

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00:17:36,183 --> 00:17:37,110
know they need doing.

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00:17:37,110 --> 00:17:41,695
Statement seven I feel
overwhelmed and I make mistakes

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00:17:41,736 --> 00:17:42,856
that take time to fix.

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00:17:42,856 --> 00:17:44,519
Statement 8.

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00:17:44,519 --> 00:18:01,026
Statement 9.

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00:18:01,026 --> 00:18:01,351
Statement 10.

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00:18:01,351 --> 00:18:01,632
Statement 10.

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00:18:01,632 --> 00:18:05,282
My mind jumps between tasks
instead of focusing on one thing

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00:18:05,282 --> 00:18:05,282
.

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00:18:05,282 --> 00:18:07,132
Statement 11.

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00:18:07,132 --> 00:18:11,362
I get distracted, including by
my own self-doubt and negative

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00:18:11,402 --> 00:18:11,942
self-talk.

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00:18:11,942 --> 00:18:14,072
Statement 12.

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00:18:14,072 --> 00:18:18,302
I feel like I could achieve
more if I felt more confident

285
00:18:18,442 --> 00:18:19,163
and focused.

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00:18:19,163 --> 00:18:21,313
Statement 13.

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00:18:21,313 --> 00:18:25,001
I waste time because I'm not
thinking clearly.

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00:18:25,001 --> 00:18:26,586
Statement 14.

289
00:18:26,586 --> 00:18:31,037
My diet choices leave me
feeling sluggish and it takes me

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00:18:31,037 --> 00:18:32,460
longer to complete my work.

291
00:18:32,460 --> 00:18:34,605
Statement 15.

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00:18:34,605 --> 00:18:40,516
Lack of regular exercise, for
example, 10,000 plus steps, and

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00:18:40,576 --> 00:18:44,480
elevated heart rate reduces my
mental energy and focus.

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00:18:44,480 --> 00:18:47,164
Now write down your total score
.

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00:18:47,164 --> 00:18:53,619
Please note you can access a
digital version of this

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00:18:53,680 --> 00:18:55,169
self-assessment, which
auto-calculates your score at.

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00:18:55,870 --> 00:18:57,531
Your score isn't just another
metric.

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00:18:57,531 --> 00:19:00,912
It's the foundation for your
entire transformation through

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00:19:00,932 --> 00:19:02,332
the success cycle.

300
00:19:02,332 --> 00:19:04,653
Your score isn't just another
metric.

301
00:19:04,653 --> 00:19:08,835
It's the foundation for your
entire transformation through

302
00:19:08,855 --> 00:19:09,875
the success cycle.

303
00:19:09,875 --> 00:19:14,297
Think of it like running a
diagnostic scan on your most

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00:19:14,397 --> 00:19:15,997
valuable professional asset.

305
00:19:15,997 --> 00:19:20,679
Your score reveals exactly what
your task director, day

306
00:19:20,699 --> 00:19:24,700
designer and routine engineer
need to know to help you

307
00:19:24,799 --> 00:19:26,121
optimise your performance.

308
00:19:26,121 --> 00:19:29,701
Getting that initial score was
eye-opening.

309
00:19:29,701 --> 00:19:33,103
Sarah remembered it wasn't
about judgement.

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00:19:33,103 --> 00:19:36,864
It was about finally
understanding what I was dealing

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00:19:36,864 --> 00:19:37,064
with.

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00:19:37,064 --> 00:19:41,946
Once I had that measurement, my
specialist team could help me

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00:19:41,986 --> 00:19:43,647
create real change.

314
00:19:43,647 --> 00:19:48,448
Even better, when colleagues
saw my transformation, they

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00:19:48,488 --> 00:19:49,028
asked for help.

316
00:19:49,028 --> 00:19:53,842
Walking them through the brain
state assessment helped me

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00:19:53,862 --> 00:19:58,180
realise how clearly I could now
explain these concepts to others

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00:19:58,180 --> 00:19:58,180
.

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00:19:58,180 --> 00:20:02,837
In the next chapter, you'll
discover exactly what your score

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00:20:02,837 --> 00:20:06,941
means and how it maps to
specific opportunities for

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00:20:07,009 --> 00:20:07,731
transformation.

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00:20:07,731 --> 00:20:12,322
You'll learn how to create the
kind of results you've seen in

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00:20:12,402 --> 00:20:16,480
Sarah's story consistently
finishing important work by

324
00:20:16,519 --> 00:20:20,553
early afternoon, having energy
for family and personal growth

325
00:20:21,034 --> 00:20:23,940
and thriving in our AI augmented
world.

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00:20:23,940 --> 00:20:28,119
Your Brain State Score isn't
just a number.

327
00:20:28,119 --> 00:20:32,634
It reveals specific patterns
that will show you exactly where

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00:20:32,634 --> 00:20:34,640
to focus your transformation
effort.

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00:20:35,310 --> 00:20:37,817
Chapter 9 Understanding your
Score.

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00:20:37,817 --> 00:20:43,638
Success Cycle Location Step 1
Progress 40% complete.

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00:20:43,638 --> 00:20:48,384
Sarah sat in front of her
laptop staring at her score of

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00:20:48,445 --> 00:20:48,986
95.

333
00:20:48,986 --> 00:20:53,200
I felt two things
simultaneously, she told me

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00:20:53,259 --> 00:20:53,561
later.

335
00:20:53,561 --> 00:20:57,554
First relief, finally
understanding why I was

336
00:20:57,614 --> 00:21:01,022
struggling wasn't just about
willpower or better time

337
00:21:01,062 --> 00:21:01,543
management.

338
00:21:01,543 --> 00:21:06,412
But then came the crucial
question what could I actually

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00:21:06,471 --> 00:21:07,153
do about it?

340
00:21:07,153 --> 00:21:13,705
Your brain state profile score
reveals something fundamental

341
00:21:14,085 --> 00:21:16,610
about how your brain is
currently performing.

342
00:21:16,610 --> 00:21:20,980
Through our work with thousands
of professionals, we've

343
00:21:21,000 --> 00:21:25,629
discovered that scores typically
cluster into three distinct

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00:21:25,788 --> 00:21:26,390
profiles.

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00:21:26,390 --> 00:21:29,182
Let me walk you through each
profile.

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00:21:29,182 --> 00:21:37,836
Through each profile.

347
00:21:37,855 --> 00:21:39,558
First, if your score is between
91 and 150, you have what we

348
00:21:39,578 --> 00:21:40,120
call a cross-to-bear profile.

349
00:21:40,120 --> 00:21:43,747
Like Sarah, you're probably
losing four to five hours of

350
00:21:43,887 --> 00:21:45,736
premium thinking time each day.

351
00:21:45,736 --> 00:21:49,220
This isn't just about feeling
tired or unfocused.

352
00:21:49,220 --> 00:21:55,008
It's about your brain operating
far below its natural capacity

353
00:21:55,389 --> 00:21:56,631
for extended periods.

354
00:21:56,631 --> 00:22:01,163
If you have this profile,
you're likely experiencing

355
00:22:01,545 --> 00:22:05,980
significant mental fatigue that
makes complex thinking difficult

356
00:22:05,980 --> 00:22:05,980
.

357
00:22:05,980 --> 00:22:11,477
You may feel a constant sense
of being overwhelmed, even by

358
00:22:11,538 --> 00:22:12,440
routine tasks.

359
00:22:12,440 --> 00:22:16,639
You might have difficulty
prioritising and making clear

360
00:22:16,679 --> 00:22:17,180
decisions.

361
00:22:17,180 --> 00:22:22,135
Poor quality sleep leaves you
starting each day already

362
00:22:22,196 --> 00:22:26,245
depleted and you may be
struggling to create more value

363
00:22:26,645 --> 00:22:30,517
in your work than AI could
because your brain is operating

364
00:22:30,937 --> 00:22:32,398
far below its capacity.

365
00:22:32,398 --> 00:22:38,863
Second, if your score is
between 61 and 90, you have what

366
00:22:38,863 --> 00:22:41,424
we call a jagged jewel profile.

367
00:22:41,424 --> 00:22:45,148
Think of this as operating at
partial capacity.

368
00:22:45,148 --> 00:22:49,730
You're likely losing two to
four hours of premium thinking

369
00:22:49,772 --> 00:22:50,632
time each day.

370
00:22:55,134 --> 00:22:56,278
Your brain shows moments of
brilliance, but maintaining

371
00:22:56,298 --> 00:22:58,484
consistent high performance
remains challenging.

372
00:22:58,484 --> 00:23:03,337
With this profile, you
typically experience periods of

373
00:23:03,418 --> 00:23:07,229
clear thinking mixed with
unexpected mental fatigue.

374
00:23:07,229 --> 00:23:11,480
You might have good performance
on some days, but difficulty

375
00:23:11,520 --> 00:23:13,045
maintaining it consistently.

376
00:23:13,045 --> 00:23:18,805
Your sleep patterns likely vary
in quality, affecting your next

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00:23:18,805 --> 00:23:19,567
day capacity.

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00:23:19,567 --> 00:23:23,421
While you're successfully
handling routine work, you may

379
00:23:23,500 --> 00:23:25,947
struggle with more complex
challenges.

380
00:23:25,947 --> 00:23:31,284
You're creating solid value in
your work, but not yet reaching

381
00:23:31,484 --> 00:23:32,626
your full potential.

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00:23:34,015 --> 00:23:39,805
Third, if your score is between
15 and 60, you have what we call

383
00:23:39,805 --> 00:23:41,748
an arrowhead profile.

384
00:23:41,748 --> 00:23:46,843
This profile indicates you've
established good foundations but

385
00:23:46,843 --> 00:23:48,667
still have untapped potential.

386
00:23:48,667 --> 00:23:53,443
You're probably losing 1-3
hours of premium thinking time

387
00:23:53,504 --> 00:23:53,805
daily.

388
00:23:53,805 --> 00:23:57,804
More importantly, you have
opportunities to enhance your

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00:23:57,844 --> 00:23:58,807
performance further.

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00:23:58,807 --> 00:24:04,103
This profile typically shows
generally good mental clarity,

391
00:24:04,443 --> 00:24:05,708
with room for improvement.

392
00:24:05,708 --> 00:24:10,762
You have the ability to handle
complex work, but not always at

393
00:24:10,823 --> 00:24:11,765
peak efficiency.

394
00:24:11,765 --> 00:24:15,756
Your sleep patterns are mostly
reliable, with occasional

395
00:24:15,796 --> 00:24:16,437
disruptions.

396
00:24:16,437 --> 00:24:21,507
You're creating good value in
your work, with potential to

397
00:24:21,567 --> 00:24:25,822
achieve even more, and while
you're having success with some

398
00:24:25,922 --> 00:24:30,416
premium thinking tasks, you're
probably not yet maximising your

399
00:24:30,416 --> 00:24:31,159
capabilities.

400
00:24:32,103 --> 00:24:35,716
Understanding your profile is
crucial because it reveals

401
00:24:35,817 --> 00:24:38,102
exactly where to focus your
efforts.

402
00:24:38,102 --> 00:24:44,277
Sarah discovered this firsthand
Once I understood what my score

403
00:24:44,277 --> 00:24:44,678
meant.

404
00:24:44,678 --> 00:24:49,006
I could start making specific
changes that actually worked,

405
00:24:50,008 --> 00:24:52,544
instead of just trying random
productivity tricks.

406
00:24:52,544 --> 00:24:56,739
I could focus on a systematic
approach to improving my

407
00:24:56,778 --> 00:24:57,341
performance.

408
00:24:57,341 --> 00:25:02,695
But what really fascinated me,
sarah added, was discovering

409
00:25:03,237 --> 00:25:05,442
that these patterns weren't
random at all.

410
00:25:05,442 --> 00:25:09,315
They were signs of how my brain
was actually functioning

411
00:25:09,516 --> 00:25:12,945
throughout the day, sometimes
operating at full power,

412
00:25:13,595 --> 00:25:17,419
sometimes running on reserve
energy and sometimes desperately

413
00:25:17,419 --> 00:25:18,784
needing recharge time.

414
00:25:18,784 --> 00:25:21,702
This was the key that unlocked
everything else.

415
00:25:21,702 --> 00:25:27,442
Understanding these profiles
transforms your own performance

416
00:25:28,235 --> 00:25:32,296
and, if you choose, offers a
powerful framework for helping

417
00:25:32,376 --> 00:25:35,205
others thrive in the AI era.

418
00:25:35,205 --> 00:25:41,164
Whether you're interested in
formal coaching, already seen as

419
00:25:41,164 --> 00:25:45,842
a mentor in your organisation,
or simply want to help your team

420
00:25:45,842 --> 00:25:50,537
adapt to AI, these insights
give you the foundations for

421
00:25:50,597 --> 00:25:52,419
guiding others towards success.

422
00:25:52,419 --> 00:25:53,580
Insights give you the
foundations for guiding others

423
00:25:53,600 --> 00:25:53,901
towards success.

424
00:25:53,901 --> 00:25:56,783
To help you improve your own
score, let's explore the

425
00:25:56,843 --> 00:25:59,865
brainpower modes that underpin
it in more detail.

426
00:26:00,406 --> 00:26:01,067
Chapter 10.

427
00:26:01,067 --> 00:26:05,931
Optimising your brain states
for the AI era.

428
00:26:05,931 --> 00:26:13,677
Success cycle location Step 1.

429
00:26:13,677 --> 00:26:14,558
Progress 75% complete.

430
00:26:14,580 --> 00:26:16,966
Sarah reflected on what she'd
learned about her lighthouse

431
00:26:17,026 --> 00:26:17,307
brain.

432
00:26:17,307 --> 00:26:22,644
She understood how hue and
willpower work together and how

433
00:26:22,685 --> 00:26:26,641
her brain's battery system
needed proper charging, but

434
00:26:26,721 --> 00:26:29,807
something still wasn't clicking
in her daily performance.

435
00:26:29,807 --> 00:26:34,103
I understand that my battery
needs charging.

436
00:26:34,103 --> 00:26:36,656
She told me during one of our
sessions.

437
00:26:36,656 --> 00:26:41,546
But how do I know what kind of
work to do at what time of day

438
00:26:42,326 --> 00:26:45,681
and how do I make the most of my
energy once I have it?

439
00:26:45,681 --> 00:26:50,914
Earlier, we explored how your
brain, like a solar-powered

440
00:26:51,015 --> 00:26:54,506
lighthouse, operates on three
distinct power modes.

441
00:26:54,506 --> 00:26:58,924
Now let's dive deeper into how
understanding and optimising

442
00:26:58,985 --> 00:27:03,424
these modes transforms your
ability to create value in the

443
00:27:03,546 --> 00:27:04,067
AI era.

444
00:27:05,236 --> 00:27:09,007
Remember, your brain cycles
through three states.

445
00:27:09,007 --> 00:27:11,843
First, your recharge brain
state.

446
00:27:11,843 --> 00:27:15,956
This is when your brain needs
essential recovery and

447
00:27:15,996 --> 00:27:16,538
maintenance.

448
00:27:16,538 --> 00:27:20,287
Second, your medium charge
brain state.

449
00:27:20,287 --> 00:27:24,797
This is when your brain handles
routine tasks efficiently.

450
00:27:24,797 --> 00:27:28,461
Third, your high charge brain
state.

451
00:27:28,461 --> 00:27:32,326
This is when your brain
performs its most sophisticated

452
00:27:32,366 --> 00:27:32,788
thinking.

453
00:27:32,788 --> 00:27:37,682
Understanding how these states
work and how to optimise them

454
00:27:37,903 --> 00:27:41,453
using the success cycle
transforms your ability to

455
00:27:41,494 --> 00:27:43,638
create value in the AI era.

456
00:27:43,638 --> 00:27:46,403
Let's explore each state in
detail.

457
00:27:46,403 --> 00:27:50,710
Recharge brain state the
recovery mode.

458
00:27:50,710 --> 00:27:55,006
This is your brain's essential
maintenance mode, like powering

459
00:27:55,055 --> 00:27:58,726
down the lighthouse in the
daytime, just as the lighthouse

460
00:27:58,967 --> 00:28:02,076
uses this time to recharge its
solar batteries.

461
00:28:02,557 --> 00:28:06,946
Your brain needs dedicated
recovery periods and these work

462
00:28:07,086 --> 00:28:08,169
in two distinct ways.

463
00:28:08,169 --> 00:28:12,722
First, there's deep recharge
through quality sleep, your

464
00:28:12,763 --> 00:28:16,358
brain's fundamental restoration
period, like a lighthouse

465
00:28:16,458 --> 00:28:18,946
running on minimal power during
daylight hours.

466
00:28:18,946 --> 00:28:22,785
Your brain needs high quality
sleep to fully restore its

467
00:28:22,805 --> 00:28:23,286
systems.

468
00:28:23,286 --> 00:28:27,322
When Sarah first started
tracking her sleep, she

469
00:28:27,362 --> 00:28:31,308
discovered she was only getting
six fragmented hours.

470
00:28:31,308 --> 00:28:34,203
No wonder her battery kept
running low.

471
00:28:34,203 --> 00:28:39,064
Second, there's light recharge
through strategic recovery

472
00:28:39,124 --> 00:28:40,408
periods throughout the day.

473
00:28:40,408 --> 00:28:45,846
These moments allow your brain
to reset and prepare for peak

474
00:28:45,946 --> 00:28:46,528
performance.

475
00:28:46,528 --> 00:28:51,542
Sarah learned to take short
walks between intensive tasks

476
00:28:51,702 --> 00:28:56,320
and practice focused reflection
in the evening to process the

477
00:28:56,380 --> 00:28:58,005
day's stress before bed.

478
00:28:58,674 --> 00:29:02,144
Medium Charge Brain State the
Routine Task Mode.

479
00:29:02,144 --> 00:29:07,122
This is your steady state
operating mode, perfect for

480
00:29:07,162 --> 00:29:11,337
routine tasks that need
consistent but not maximum power

481
00:29:11,337 --> 00:29:11,337
.

482
00:29:11,337 --> 00:29:16,438
Think regular meetings, basic
communications and standard

483
00:29:16,597 --> 00:29:17,562
administrative work.

484
00:29:17,562 --> 00:29:20,864
Sarah discovered something
crucial about this mode.

485
00:29:20,864 --> 00:29:25,620
The success cycle helped me
identify exactly which tasks

486
00:29:25,700 --> 00:29:26,241
belong here.

487
00:29:26,241 --> 00:29:31,206
More importantly, it showed me
how to use AI tools

488
00:29:31,654 --> 00:29:35,887
strategically during medium
charge periods, freeing up my

489
00:29:36,015 --> 00:29:39,662
limited high charge time for
truly valuable work.

490
00:29:39,662 --> 00:29:43,028
High charge state the
performance mode.

491
00:29:43,028 --> 00:29:47,461
This is your brain's premium
power setting and it's what

492
00:29:47,542 --> 00:29:51,169
makes humans irreplaceable in
the AI era.

493
00:29:57,115 --> 00:29:58,659
Irreplaceable in the AI era Like
the lighthouse beam at its

494
00:29:58,679 --> 00:29:59,039
brightest.

495
00:29:59,039 --> 00:30:00,363
This state enables the kind of
sophisticated thinking that AI

496
00:30:00,403 --> 00:30:04,913
tools struggle to replicate
Solving novel problems, making

497
00:30:05,014 --> 00:30:09,744
nuanced strategic decisions and
creating innovative solutions

498
00:30:10,085 --> 00:30:13,036
that go beyond existing patterns
innovative solutions that go

499
00:30:13,056 --> 00:30:13,615
beyond existing patterns.

500
00:30:13,615 --> 00:30:17,279
But just as a solar-powered
lighthouse can't maintain its

501
00:30:17,360 --> 00:30:22,045
brightest beam continuously, you
can only sustain this state for

502
00:30:22,045 --> 00:30:27,330
limited periods, typically 4-5
hours per day when you are

503
00:30:27,450 --> 00:30:29,051
optimising your recharge time.

504
00:30:29,051 --> 00:30:38,278
Here's what makes this capacity
even more powerful in the AI

505
00:30:38,298 --> 00:30:38,359
era.

506
00:30:38,379 --> 00:30:39,923
While AI tools can't replace
your premium cognitive abilities

507
00:30:39,923 --> 00:30:42,388
, they can significantly enhance
them in two ways.

508
00:30:42,388 --> 00:30:48,105
First, ai tools can handle
supporting tasks that would

509
00:30:48,225 --> 00:30:52,439
normally drain your mental
energy, allowing you to focus

510
00:30:52,499 --> 00:30:56,897
your high-charge state purely on
the kind of thinking that

511
00:30:56,937 --> 00:30:58,420
creates unique value.

512
00:30:58,420 --> 00:31:03,149
Consider how Sarah used this in
her strategic planning work.

513
00:31:03,149 --> 00:31:07,699
Instead of spending her
precious high-charge hours

514
00:31:08,140 --> 00:31:12,105
gathering data, formatting
reports and organising meeting

515
00:31:12,185 --> 00:31:16,750
notes, she let AI tools handle
these medium-charge tasks.

516
00:31:16,750 --> 00:31:21,053
This meant she could dedicate
her full premium thinking

517
00:31:21,093 --> 00:31:26,162
capacity to what truly mattered
identifying emerging patterns in

518
00:31:26,162 --> 00:31:30,315
customer behaviour, developing
innovative service approaches

519
00:31:31,096 --> 00:31:35,196
and making nuanced strategic
decisions that AI couldn't

520
00:31:35,236 --> 00:31:35,758
replicate.

521
00:31:35,758 --> 00:31:41,344
Second, ai tools can help you
achieve aspects of premium

522
00:31:41,403 --> 00:31:45,861
cognitive work even when you're
not quite at peak charge levels.

523
00:31:45,861 --> 00:31:50,283
When Sarah needed to develop a
complex proposal for a new

524
00:31:50,343 --> 00:31:55,515
project but wasn't quite in high
charge mode, she used AI to

525
00:31:55,555 --> 00:31:59,768
help structure her thinking,
generating initial outlines,

526
00:32:00,549 --> 00:32:04,820
finding relevant research and
handling basic writing tasks.

527
00:32:04,820 --> 00:32:09,969
This allowed her to focus her
remaining mental energy on the

528
00:32:10,035 --> 00:32:14,111
sophisticated aspects of the
work developing unique insights,

529
00:32:14,111 --> 00:32:19,143
crafting innovative solutions
and making strategic decisions.

530
00:32:19,143 --> 00:32:24,218
Through this partnership with
AI, she could effectively extend

531
00:32:24,218 --> 00:32:29,009
her capacity for sophisticated
thinking from four to five hours

532
00:32:29,009 --> 00:32:31,759
to five to six plus hours per
day.

533
00:32:32,961 --> 00:32:35,967
This insight transformed my
entire approach to work.

534
00:32:35,967 --> 00:32:41,383
Sarah explained Instead of
trying to do deep strategic work

535
00:32:41,383 --> 00:32:45,538
when my brain was in medium
charge mode or wasting high

536
00:32:45,577 --> 00:32:50,341
charge time on routine tasks, I
started matching my activities

537
00:32:50,883 --> 00:32:51,826
to my energy levels.

538
00:32:51,826 --> 00:32:58,375
I began using AI to handle more
medium-charge tasks, which

539
00:32:58,516 --> 00:33:02,907
freed up my premium thinking
time for truly high-value work.

540
00:33:02,907 --> 00:33:08,125
This awareness becomes crucial
because most people make a

541
00:33:08,205 --> 00:33:09,347
fundamental mistake.

542
00:33:09,347 --> 00:33:13,629
They attempt to perform
high-charge work while their

543
00:33:13,670 --> 00:33:18,602
brain is in medium charge mode
or, worse, desperately needing

544
00:33:18,981 --> 00:33:19,543
recharge.

545
00:33:19,543 --> 00:33:23,497
It's like trying to run a
lighthouse's brightest beam

546
00:33:23,557 --> 00:33:25,842
setting when the power supply is
low.

547
00:33:25,842 --> 00:33:29,738
You'll either fail or damage
the system by trying.

548
00:33:30,439 --> 00:33:33,326
The difference between
struggling and thriving in the

549
00:33:33,567 --> 00:33:37,522
AI era comes down to how well
you manage these power modes.

550
00:33:37,522 --> 00:33:42,416
Those who ignore their brain
states, force themselves to work

551
00:33:42,416 --> 00:33:46,163
against natural energy patterns
and try to do everything at

552
00:33:46,364 --> 00:33:48,368
once will eventually burn out.

553
00:33:48,368 --> 00:33:53,567
Meanwhile, those who understand
and respect their brain states,

554
00:33:53,567 --> 00:33:58,138
match their tasks to
appropriate energy levels and

555
00:33:58,259 --> 00:34:00,623
use AI tools strategically, will
thrive.

556
00:34:00,623 --> 00:34:05,156
But here's what makes this
truly exciting Once you

557
00:34:05,216 --> 00:34:09,141
understand these states, you can
create extraordinary value

558
00:34:09,601 --> 00:34:11,625
while actually working fewer
hours.

559
00:34:11,625 --> 00:34:17,219
The key is learning three
things First, how to protect and

560
00:34:17,219 --> 00:34:22,567
maximise your high-charge hours
, which can include using AI to

561
00:34:22,728 --> 00:34:24,380
augment your high-charge
thinking.

562
00:34:24,380 --> 00:34:29,685
Second, use AI efficiently
during medium-charge periods.

563
00:34:29,685 --> 00:34:34,063
And third, ensure proper
recharge time.

564
00:34:34,063 --> 00:34:37,636
If you're curious about the
deeper science behind these

565
00:34:37,677 --> 00:34:42,015
brain states, you'll find more
details in Appendix B, where I

566
00:34:42,076 --> 00:34:46,056
unpack the central role of
activation levels and how they

567
00:34:46,196 --> 00:34:49,619
underpin your physical and
mental energy levels.

568
00:34:49,619 --> 00:34:54,922
Congratulations You've now
completed step one of the

569
00:34:54,961 --> 00:34:55,804
success cycle.

570
00:34:55,804 --> 00:35:00,605
Whether you're working to
improve a cross to bear, refine

571
00:35:00,724 --> 00:35:05,640
a jagged jewel or enhance an
arrowhead profile, you now have

572
00:35:05,681 --> 00:35:08,088
a clear understanding of your
starting point.

573
00:35:08,650 --> 00:35:12,061
But before we move forward, we
need to understand something

574
00:35:12,101 --> 00:35:27,004
crucial why traditional
approaches to helping people to

575
00:35:27,024 --> 00:35:28,290
be their best, or what we call
improving brain state

576
00:35:28,310 --> 00:35:29,194
performance, are failing in the
AI era.

577
00:35:29,194 --> 00:35:35,976
The traditional methods simply
aren't equipped to help people

578
00:35:35,996 --> 00:35:37,737
optimise their brain state,
regardless of their current

579
00:35:37,777 --> 00:35:37,937
profile.

580
00:35:37,937 --> 00:35:39,778
More importantly, you'll
discover how the success cycle

581
00:35:39,798 --> 00:35:43,061
offers a fundamentally different
solution Chapter 11.

582
00:35:43,061 --> 00:35:45,983
Why traditional solutions fail.

583
00:35:45,983 --> 00:35:47,123
In the AI era.

584
00:35:48,404 --> 00:35:51,366
Brain state optimisation isn't a
new challenge.

585
00:35:51,366 --> 00:35:56,431
Even before AI entered our
workplaces, professionals

586
00:35:56,510 --> 00:35:58,271
struggled to perform at their
best.

587
00:35:58,271 --> 00:36:03,919
Traditional approaches to
improving human performance,

588
00:36:03,940 --> 00:36:06,165
from cognitive behavioural
therapy to wellness programmes,

589
00:36:06,855 --> 00:36:11,027
have consistently fallen short
of delivering lasting results.

590
00:36:11,027 --> 00:36:16,215
These traditional approaches
are even less suitable for our

591
00:36:16,777 --> 00:36:20,924
AI augmented world, where
optimising brain states becomes

592
00:36:21,004 --> 00:36:22,928
more crucial, yet more complex.

593
00:36:22,928 --> 00:36:26,778
Sarah's experience illustrates
this perfectly.

594
00:36:26,778 --> 00:36:31,385
Not only was she dealing with
the usual challenges of

595
00:36:31,445 --> 00:36:36,298
maintaining peak performance,
but three new AI systems were

596
00:36:36,358 --> 00:36:39,587
placing extra demands on her
lighthouse brain.

597
00:36:39,587 --> 00:36:43,596
Her brain states were
constantly disrupted by

598
00:36:43,697 --> 00:36:45,039
switching between tools.

599
00:36:45,039 --> 00:36:49,728
Despite working longer hours,
she felt less productive.

600
00:36:49,728 --> 00:36:54,385
Despite having AI assistance,
she felt more overwhelmed.

601
00:36:54,385 --> 00:36:59,286
This reveals an impending
crisis that most organisations

602
00:36:59,627 --> 00:37:00,731
haven't recognised yet.

603
00:37:01,673 --> 00:37:05,241
While billions are now being
invested in AI tools and

604
00:37:05,281 --> 00:37:08,815
training, three crucial
challenges are being overlooked.

605
00:37:08,815 --> 00:37:14,772
One how to optimise our basic
basic brain states something we

606
00:37:14,832 --> 00:37:21,965
struggled with even before AI to
how to prevent AI tools from

607
00:37:22,045 --> 00:37:25,355
making this optimization even
more difficult.

608
00:37:25,355 --> 00:37:31,898
Three how to help people use
these tools to make optimization

609
00:37:31,898 --> 00:37:32,616
easier.

610
00:37:32,616 --> 00:37:35,867
The traditional approach
problem.

611
00:37:35,867 --> 00:37:40,208
Those who do recognise this
challenge often assume we must

612
00:37:40,248 --> 00:37:41,411
have proven solutions.

613
00:37:41,411 --> 00:37:46,748
After all, modern medicine can
fix most ailments with reliable

614
00:37:46,788 --> 00:37:48,791
treatments and predictable
outcomes.

615
00:37:48,791 --> 00:37:53,867
Break your arm, medical experts
can repair it with proven

616
00:37:53,947 --> 00:37:57,826
protocols, but when it comes to
getting your lighthouse brain

617
00:37:58,007 --> 00:38:02,426
operating at full power,
improving focus, managing stress

618
00:38:02,426 --> 00:38:06,298
, enhancing overall mental
performance, the standard

619
00:38:06,338 --> 00:38:09,306
approaches are falling
significantly short.

620
00:38:10,448 --> 00:38:14,619
Let's examine why by looking at
what's considered the gold

621
00:38:14,739 --> 00:38:19,672
standard evidence-based approach
Cognitive Behavioural Therapy,

622
00:38:20,154 --> 00:38:20,735
cbt.

623
00:38:20,735 --> 00:38:26,270
Most modern coaching, training
and therapy approaches mirror

624
00:38:26,310 --> 00:38:30,580
CBT's principles and CBT has
been extensively researched.

625
00:38:30,580 --> 00:38:33,984
What these studies reveal is
concerning.

626
00:38:33,984 --> 00:38:38,471
The largest and most
comprehensive peer-reviewed

627
00:38:38,570 --> 00:38:43,636
analysis ever conducted on CBT
was published by Professor Pim

628
00:38:43,696 --> 00:38:45,819
Quijpers and colleagues in 2023.

629
00:38:45,819 --> 00:38:52,650
It looked at over 50,000 people
across 409 studies, who were

630
00:38:52,731 --> 00:38:54,794
struggling with their mental
wellbeing.

631
00:38:54,794 --> 00:39:01,761
The results are stark 58% of
people who received CBT showed

632
00:39:01,841 --> 00:39:03,326
no meaningful improvement.

633
00:39:03,326 --> 00:39:10,001
Of the 42% who did improve, the
research revealed that 19%

634
00:39:10,442 --> 00:39:13,286
would likely have gotten better
without any treatment.

635
00:39:13,286 --> 00:39:14,186
In simple terms.

636
00:39:14,186 --> 00:39:21,054
In simple terms, only about one
in five people benefit from CBT

637
00:39:21,054 --> 00:39:21,054
.

638
00:39:21,054 --> 00:39:21,735
Specifically.

639
00:39:21,735 --> 00:39:29,436
Remember, this is considered
the gold standard treatment.

640
00:39:29,436 --> 00:39:32,482
Even more concerning, when
researchers followed up a year

641
00:39:32,502 --> 00:39:34,907
or two later, they found no real
difference between people who

642
00:39:34,927 --> 00:39:37,452
had received CBT and those who
hadn't.

643
00:39:37,452 --> 00:39:41,903
This reveals something
fundamental about how our brains

644
00:39:41,903 --> 00:39:46,011
work, even when people
understand exactly what they

645
00:39:46,071 --> 00:39:49,645
need to change and are given
specific techniques to make

646
00:39:49,665 --> 00:39:50,366
those changes.

647
00:39:51,028 --> 00:39:53,513
Lasting transformation remains
elusive.

648
00:39:53,513 --> 00:39:57,871
If traditional approaches
struggle to create lasting

649
00:39:57,932 --> 00:40:01,562
change in relatively
straightforward behaviours, how

650
00:40:01,602 --> 00:40:05,509
can they possibly help us master
the complex demands of our

651
00:40:05,789 --> 00:40:08,114
AI-augmented workplaces?

652
00:40:08,114 --> 00:40:12,384
We're not just trying to change
a few specific thoughts or

653
00:40:12,404 --> 00:40:13,005
behaviours.

654
00:40:13,005 --> 00:40:20,254
We're aiming to fundamentally
transform how our brain operates

655
00:40:20,254 --> 00:40:21,155
throughout the day.

656
00:40:21,155 --> 00:40:26,427
Let's look at three common
approaches organisations are

657
00:40:26,487 --> 00:40:31,174
currently using to help
employees adapt to AI tools.

658
00:40:31,174 --> 00:40:33,541
Each of these approaches
illustrates why we need

659
00:40:33,562 --> 00:40:34,403
something fundamentally
different.

660
00:40:34,403 --> 00:40:36,706
Illustrates why we need
something fundamentally

661
00:40:36,766 --> 00:40:40,452
different, an approach that
aligns with how our brain

662
00:40:40,632 --> 00:40:45,081
actually works, not just what we
think should work.

663
00:40:45,081 --> 00:40:49,088
Technical training Companies
invest heavily in teaching

664
00:40:49,148 --> 00:40:59,981
employees how to use AI tools,
but knowing how to operate a

665
00:41:00,001 --> 00:41:01,464
tool doesn't mean your
lighthouse brain is optimised to

666
00:41:01,464 --> 00:41:01,786
work with it.

667
00:41:01,786 --> 00:41:03,909
It's like having a
sophisticated new lens for your

668
00:41:03,969 --> 00:41:08,024
lighthouse but never learning
how to keep your beam steady.

669
00:41:09,199 --> 00:41:12,047
Traditional Performance Coaching
and Training Programmes.

670
00:41:12,047 --> 00:41:16,585
These programmes focus on time
management, goal setting,

671
00:41:17,167 --> 00:41:20,681
productivity techniques,
leadership development and team

672
00:41:20,721 --> 00:41:21,263
performance.

673
00:41:21,263 --> 00:41:25,487
They provide valuable knowledge
about what to do differently,

674
00:41:26,049 --> 00:41:29,683
but here's the crucial gap
Knowing what to do isn't the

675
00:41:29,743 --> 00:41:31,448
same as doing it consistently.

676
00:41:31,448 --> 00:41:35,144
Just like most people know they
should plan their day,

677
00:41:35,705 --> 00:41:39,873
prioritise important work,
delegate effectively or build

678
00:41:39,933 --> 00:41:43,786
trust with their team, they
still fall into old patterns.

679
00:41:43,786 --> 00:41:48,340
It's like knowing exactly how a
lighthouse should work, but

680
00:41:48,480 --> 00:41:53,029
never mastering the day-to-day
practices to maintain peak

681
00:41:53,089 --> 00:41:53,610
performance.

682
00:41:54,873 --> 00:41:58,464
Wellness programs While
well-intentioned, these

683
00:41:58,525 --> 00:42:02,703
typically focus on stress
management, better sleep or

684
00:42:02,763 --> 00:42:03,665
positive thinking.

685
00:42:03,665 --> 00:42:08,519
Again, they provide knowledge,
but not the system for turning

686
00:42:08,639 --> 00:42:10,625
that knowledge into lasting
habits.

687
00:42:10,625 --> 00:42:15,081
Most people already know they
should manage stress better or

688
00:42:15,141 --> 00:42:19,130
get more sleep, but they don't
consistently do what they know

689
00:42:19,172 --> 00:42:19,612
they should.

690
00:42:19,612 --> 00:42:23,210
It's like knowing your
lighthouse needs a steady power

691
00:42:23,250 --> 00:42:26,661
supply, but never establishing
the routines to keep the

692
00:42:26,721 --> 00:42:29,606
batteries charged the root of
the problem.

693
00:42:29,606 --> 00:42:35,545
All these approaches share the
same fundamental limitation they

694
00:42:35,545 --> 00:42:39,634
focus on providing knowledge
rather than building habits.

695
00:42:39,634 --> 00:42:46,007
This misses a crucial insight
from neuroscience 98 to 100

696
00:42:46,047 --> 00:42:50,559
percent of human behavior, what
we think and do, comes from our

697
00:42:50,619 --> 00:42:53,382
habits, not from knowing what we
should do.

698
00:42:54,803 --> 00:42:59,447
Your brain contains over 1
trillion microscopic biological

699
00:42:59,527 --> 00:43:04,652
moving parts, including neurons,
synapses and neural pathways,

700
00:43:05,493 --> 00:43:08,936
all working together to drive
your automatic behaviours

701
00:43:21,460 --> 00:43:21,640
willpower.

702
00:43:21,640 --> 00:43:23,045
Instead, it operates through
deeply embedded patterns, which

703
00:43:23,067 --> 00:43:24,351
is why simply knowing what you
should do differently rarely

704
00:43:24,371 --> 00:43:25,395
leads to lasting change.

705
00:43:25,395 --> 00:43:30,608
To transform how you work and
think, you need an approach that

706
00:43:30,608 --> 00:43:34,042
can rewire these neural
pathways, not just fill your

707
00:43:34,103 --> 00:43:35,568
head with more information.

708
00:43:35,568 --> 00:43:39,919
Think about something simple
like maintaining a healthy

709
00:43:40,059 --> 00:43:44,628
lifestyle, that is, sleep well,
eat well, exercise regularly.

710
00:43:44,628 --> 00:43:48,522
Most people know what they
should do and have the skills to

711
00:43:48,522 --> 00:43:52,994
do it, yet knowledge alone
rarely creates lasting change.

712
00:43:52,994 --> 00:43:56,163
We don't do what we know we
should do.

713
00:43:56,163 --> 00:44:00,272
Instead, we do what we're in
the habit of doing.

714
00:44:01,559 --> 00:44:05,521
Current approaches are like
trying to learn to drive by

715
00:44:05,621 --> 00:44:09,192
reading the driver's manual,
without ever getting behind the

716
00:44:09,231 --> 00:44:09,431
wheel.

717
00:44:09,431 --> 00:44:14,310
Sure, you get detailed
explanations of proper steering

718
00:44:14,350 --> 00:44:19,027
technique, understand which
pedal is the brake versus the

719
00:44:19,067 --> 00:44:23,426
gas, and know exactly when you
should check your mirrors, but

720
00:44:23,466 --> 00:44:27,198
without actually developing the
muscle memory and creating

721
00:44:27,298 --> 00:44:30,866
lasting habits through practice,
that knowledge is fairly

722
00:44:31,007 --> 00:44:31,387
useless.

723
00:44:31,387 --> 00:44:35,261
The same applies to changing
how your brain works.

724
00:44:35,261 --> 00:44:39,491
Understanding what you should
do differently isn't enough.

725
00:44:39,491 --> 00:44:43,528
You need to rewire your brain's
automated patterns.

726
00:44:43,528 --> 00:44:48,940
What we need is an approach
that goes beyond just providing

727
00:44:48,981 --> 00:44:54,027
information, one that helps us
actually build new habits and

728
00:44:54,107 --> 00:44:57,511
optimise our brain states for
the AI era.

729
00:44:58,512 --> 00:45:01,096
Only then will real
breakthroughs happen.

730
00:45:01,096 --> 00:45:04,168
These breakthroughs aren't
theoretical.

731
00:45:04,168 --> 00:45:07,739
We're already seeing them
emerge among professionals

732
00:45:08,402 --> 00:45:11,509
who've discovered how to work
with their brain's natural

733
00:45:11,569 --> 00:45:13,866
patterns rather than against
them.

734
00:45:13,866 --> 00:45:18,149
But the path to these
breakthroughs often begins with

735
00:45:18,190 --> 00:45:18,530
struggle.

736
00:45:18,530 --> 00:45:23,143
Sarah's experience illustrates
this journey perfectly.

737
00:45:23,143 --> 00:45:27,375
Despite having access to the
latest AI tools.

738
00:45:27,375 --> 00:45:31,925
Despite understanding good
productivity principles and

739
00:45:31,965 --> 00:45:36,033
despite trying various wellness
techniques, she kept struggling.

740
00:45:36,033 --> 00:45:38,969
But her story doesn't end there
.

741
00:45:38,969 --> 00:45:43,543
Like many breakthrough moments
in human performance, her

742
00:45:43,603 --> 00:45:47,831
transformation began with
understanding how things

743
00:45:47,991 --> 00:45:50,302
actually work, not just what to
do.

744
00:45:50,302 --> 00:45:55,336
Think of how sports science
changed athletics forever by

745
00:45:55,396 --> 00:45:58,625
revealing the science behind
peak physical performance.

746
00:45:58,625 --> 00:46:02,806
Now we stand at a similar
turning point with artificial

747
00:46:02,846 --> 00:46:03,467
intelligence.

748
00:46:04,210 --> 00:46:08,623
The emergence of AI gives us
unprecedented opportunities to

749
00:46:08,683 --> 00:46:12,871
enhance our cognitive
capabilities, but to seize these

750
00:46:12,871 --> 00:46:17,746
opportunities, we need a
systematic approach that works

751
00:46:18,067 --> 00:46:21,933
with how our brain actually
functions, not against it.

752
00:46:21,933 --> 00:46:25,665
This is where the success cycle
comes in.

753
00:46:25,665 --> 00:46:31,182
The habit-building principles
that underpin it are based on

754
00:46:31,242 --> 00:46:36,130
our proprietary nine-factor
habit mechanic system, which is,

755
00:46:36,130 --> 00:46:41,079
as far as we know, the world's
only integrated brain-based

756
00:46:41,159 --> 00:46:45,288
behaviour change solution and
most advanced habit change

757
00:46:45,327 --> 00:46:45,707
system.

758
00:46:45,707 --> 00:46:48,933
It stands apart in several key
ways.

759
00:46:48,933 --> 00:46:54,085
For example, our trait habit
loop reveals what truly drives

760
00:46:54,165 --> 00:46:59,393
human behaviour by recognising
the deep evolutionary patterns

761
00:46:59,793 --> 00:47:03,726
that shape our actions, while
other habit models stay on the

762
00:47:03,766 --> 00:47:04,288
surface.

763
00:47:04,288 --> 00:47:08,960
Trait helps you work with your
brain's natural patterns rather

764
00:47:09,000 --> 00:47:09,681
than against them.

765
00:47:09,681 --> 00:47:15,127
Then our nine action factor
model provides a complete

766
00:47:15,268 --> 00:47:20,492
framework for creating lasting
change, rather than focusing on

767
00:47:20,532 --> 00:47:23,896
just one or two aspects of habit
formation.

768
00:47:23,896 --> 00:47:28,246
Like most approaches, it brings
together all nine of the

769
00:47:28,286 --> 00:47:32,942
essential elements that research
shows matter most but are

770
00:47:33,001 --> 00:47:37,752
actually never considered in one
systematic behaviour change

771
00:47:37,792 --> 00:47:38,233
blueprint.

772
00:47:38,233 --> 00:47:42,582
You'll find detailed
explanations of these scientific

773
00:47:42,582 --> 00:47:47,811
foundations in the appendices,
but right now let's focus on the

774
00:47:47,811 --> 00:47:51,444
positive impact the success
cycle can have on your life.

775
00:47:52,085 --> 00:47:52,826
Chapter 12.

776
00:47:52,826 --> 00:47:57,615
Like sports science for your
brain, like sports science for

777
00:47:57,635 --> 00:48:04,882
your brain, to understand what's
possible when we learn to

778
00:48:04,902 --> 00:48:06,505
optimise our lighthouse brain's
performance and get it working

779
00:48:06,525 --> 00:48:10,132
with AI, let's recall the
dramatic examples we explored

780
00:48:10,292 --> 00:48:10,594
earlier.

781
00:48:10,594 --> 00:48:15,514
First, there was the brain
state optimised and AI-enhanced

782
00:48:15,735 --> 00:48:21,230
audiobook production that got
the work finished 233% faster

783
00:48:21,730 --> 00:48:22,993
and 90% cheaper.

784
00:48:22,993 --> 00:48:28,948
Second, there was winning by
design's prediction that AI will

785
00:48:28,948 --> 00:48:32,361
enable companies to operate
core sales and marketing

786
00:48:32,422 --> 00:48:37,292
functions at just 2% of current
costs while achieving better

787
00:48:37,332 --> 00:48:37,692
results.

788
00:48:37,692 --> 00:48:42,884
2% of current costs while
achieving better results.

789
00:48:42,884 --> 00:48:43,446
These aren't isolated cases.

790
00:48:43,446 --> 00:48:44,990
Among our clients who are
learning to combine AI tools

791
00:48:45,010 --> 00:48:47,799
with optimized brain states,
we're seeing similarly

792
00:48:48,300 --> 00:48:51,446
remarkable transformations
across many fields.

793
00:48:52,469 --> 00:48:56,481
This combination mirrors the
revolution that happened in

794
00:48:56,542 --> 00:48:58,827
sports performance through
sports science.

795
00:48:58,827 --> 00:49:04,366
For example, sarah, who we met
earlier struggling with

796
00:49:04,426 --> 00:49:07,594
traditional approaches,
experienced this shift

797
00:49:08,040 --> 00:49:08,663
first-hand.

798
00:49:08,663 --> 00:49:14,015
Just as athletes move beyond
simple, try-harder advice, when

799
00:49:14,096 --> 00:49:17,463
sports science revealed how the
body actually works.

800
00:49:17,463 --> 00:49:21,570
Sarah discovered that
understanding her brain states

801
00:49:21,911 --> 00:49:23,094
made all the difference.

802
00:49:23,094 --> 00:49:29,090
Before sports science, athletes
relied solely on willpower and

803
00:49:29,130 --> 00:49:33,807
general training principles Work
harder, train longer, push

804
00:49:33,847 --> 00:49:34,469
through the pain.

805
00:49:34,469 --> 00:49:39,674
Similarly, before understanding
brain states, professionals

806
00:49:39,734 --> 00:49:43,926
like Sarah relied on working
longer hours, forcing focus

807
00:49:43,966 --> 00:49:46,692
through willpower and pushing
through mental fatigue.

808
00:49:46,692 --> 00:49:50,907
But once scientists began
understanding how the body works

809
00:49:50,907 --> 00:49:55,165
and the science behind peak
physical performance measuring

810
00:49:55,346 --> 00:49:59,920
oxygen consumption, tracking
muscle recovery, performance

811
00:49:59,940 --> 00:50:02,551
measuring oxygen consumption,
tracking muscle recovery,

812
00:50:02,571 --> 00:50:04,579
monitoring heart rates the
transformation was unprecedented

813
00:50:04,579 --> 00:50:04,579
.

814
00:50:04,579 --> 00:50:07,288
Athletes could now train
smarter, not just harder,

815
00:50:07,789 --> 00:50:11,159
achieving levels of performance
previously thought impossible.

816
00:50:11,159 --> 00:50:15,349
We are at a similar turning
point with cognitive performance

817
00:50:15,349 --> 00:50:15,349
.

818
00:50:15,349 --> 00:50:19,639
Just as sports scientists
transform physical achievement

819
00:50:20,361 --> 00:50:24,090
by understanding the body's
inner workings, we can now

820
00:50:24,210 --> 00:50:28,981
transform mental performance by
understanding how our brain

821
00:50:29,201 --> 00:50:29,621
works.

822
00:50:29,701 --> 00:50:35,429
With AI, this creates a powerful
three-part transformation that

823
00:50:35,469 --> 00:50:39,835
can help you achieve your big
goals faster than you ever

824
00:50:40,034 --> 00:50:40,735
dreamt possible.

825
00:50:40,735 --> 00:50:45,928
First, by optimising your brain
states, you enhance your

826
00:50:46,009 --> 00:50:48,513
lighthouse brain's natural
capacity.

827
00:50:48,513 --> 00:50:53,208
Just as athletes learn to
monitor their heart rates and

828
00:50:53,248 --> 00:50:57,888
hydration levels, you'll learn
to understand and optimise your

829
00:50:57,928 --> 00:50:59,353
brain's energy patterns.

830
00:50:59,353 --> 00:51:04,408
Like maintaining a lighthouse's
power system, this optimization

831
00:51:04,408 --> 00:51:09,261
makes it easier to achieve and
sustain periods of premium

832
00:51:09,623 --> 00:51:10,625
cognitive performance.

833
00:51:10,625 --> 00:51:15,478
Your lighthouse beam becomes
naturally stronger and more

834
00:51:15,538 --> 00:51:17,201
consistent, naturally stronger
and more consistent.

835
00:51:17,201 --> 00:51:22,067
Second, with this foundation in
place, ai tools then transform

836
00:51:22,467 --> 00:51:24,029
how you handle routine work.

837
00:51:24,029 --> 00:51:28,554
Think about all the tasks that
typically slow your progress

838
00:51:33,919 --> 00:51:36,531
Writing emails, organising
information, handling basic

839
00:51:36,551 --> 00:51:36,933
communications.

840
00:51:36,933 --> 00:51:39,089
Modern AI tools can automate
many of these tasks,

841
00:51:39,110 --> 00:51:41,182
significantly reducing the drain
on your system.

842
00:51:41,182 --> 00:51:45,732
It's like upgrading your
lighthouse's basic operations to

843
00:51:45,732 --> 00:51:49,246
run more efficiently,
preserving power for when you

844
00:51:49,346 --> 00:51:50,890
need that bright beam the most.

845
00:51:50,890 --> 00:51:56,228
Finally, building on optimised
brain states and automated

846
00:51:56,268 --> 00:52:00,859
routine work, ai tools
accelerate your progress toward

847
00:52:01,080 --> 00:52:02,504
big, challenging goals.

848
00:52:02,504 --> 00:52:06,637
When you're operating in a
high-charge state, doing your

849
00:52:06,677 --> 00:52:11,230
most valuable thinking work, ai
tools can work alongside you,

850
00:52:11,830 --> 00:52:13,274
extending what's possible.

851
00:52:13,274 --> 00:52:17,340
Just as modern sports equipment
enhances an athlete's natural

852
00:52:17,360 --> 00:52:21,303
abilities, ai enhances your
cognitive capabilities.

853
00:52:21,303 --> 00:52:25,425
Your lighthouse beam not only
becomes stronger, but can now

854
00:52:25,525 --> 00:52:29,667
reach further than ever before,
illuminating new possibilities

855
00:52:30,108 --> 00:52:34,250
while you focus on spotting key
insights, developing strategies

856
00:52:34,650 --> 00:52:36,091
and making crucial decisions.

857
00:52:36,091 --> 00:52:39,934
Let me show you what this means
in practical terms.

858
00:52:39,934 --> 00:52:44,797
Just as athletes, using sports
science, exponentially improved

859
00:52:44,836 --> 00:52:54,982
their training performance and
recovery, optimising your brain

860
00:52:55,002 --> 00:52:56,284
states with AI creates similar
breakthroughs in cognitive

861
00:52:56,304 --> 00:52:56,524
performance.

862
00:52:56,544 --> 00:52:59,447
Most professionals today can
only sustain one-2 hours of

863
00:52:59,487 --> 00:53:03,232
high-charge, high-impact work
daily, with the rest of their

864
00:53:03,272 --> 00:53:05,995
time consumed by routine tasks.

865
00:53:05,995 --> 00:53:10,623
Through understanding how your
lighthouse brain works.

866
00:53:10,623 --> 00:53:17,031
With AI, you can consistently
achieve 5-6 plus hours of

867
00:53:17,132 --> 00:53:20,556
high-impact work while actually
working less overall.

868
00:53:20,556 --> 00:53:22,926
Imagine what this could mean
for you.

869
00:53:22,926 --> 00:53:26,368
Perhaps you're working on a
book you've wanted to write for

870
00:53:26,448 --> 00:53:26,730
years.

871
00:53:26,730 --> 00:53:31,674
You could complete it in six
months instead of 12, while

872
00:53:31,714 --> 00:53:33,039
still excelling in your career.

873
00:53:33,039 --> 00:53:36,830
Or maybe you're leading
important projects at work.

874
00:53:36,830 --> 00:53:40,346
You could bring them to
completion in half the time

875
00:53:40,786 --> 00:53:43,312
while maintaining better
work-life balance.

876
00:53:43,312 --> 00:53:47,471
The audiobook example shows
this isn't just theory.

877
00:53:47,471 --> 00:53:53,268
When you combine optimised
brain states with AI tools, you

878
00:53:53,308 --> 00:53:56,654
can achieve significantly more
while working less.

879
00:53:58,299 --> 00:54:02,460
Picture completing your most
valuable work by early afternoon

880
00:54:02,460 --> 00:54:06,972
, having real energy left for
family and personal goals.

881
00:54:06,972 --> 00:54:12,025
Imagine building your business
or advancing your career without

882
00:54:12,025 --> 00:54:15,272
sacrificing the other parts of
your life that matter.

883
00:54:15,272 --> 00:54:18,086
These aren't just dreams.

884
00:54:18,086 --> 00:54:21,500
They're the kind of
transformations we're seeing

885
00:54:21,902 --> 00:54:25,228
when people understand how to
get their lighthouse brain

886
00:54:25,569 --> 00:54:27,192
working optimally with AI.

887
00:54:27,192 --> 00:54:32,126
Sarah experienced this
transformation firsthand.

888
00:54:32,126 --> 00:54:37,384
Before understanding my brain
states, she shared I would spend

889
00:54:37,384 --> 00:54:40,531
entire days feeling busy but
achieving little.

890
00:54:40,531 --> 00:54:44,205
Now I complete my most
important work by early

891
00:54:44,245 --> 00:54:44,745
afternoon.

892
00:54:44,745 --> 00:54:50,701
Letting AI handle routine tasks
during lower energy periods, I

893
00:54:50,721 --> 00:54:53,730
have more impact at work and
more energy for my family.

894
00:54:54,719 --> 00:54:57,924
This transformation extends
beyond individual performance.

895
00:54:57,924 --> 00:54:59,246
This transformation extends
beyond individual performance.

896
00:54:59,246 --> 00:55:02,572
Just as sports science
revolutionised entire teams and

897
00:55:02,632 --> 00:55:11,293
organisations, understanding how
our brains work helps everyone

898
00:55:11,333 --> 00:55:12,539
perform better together.

899
00:55:12,539 --> 00:55:17,483
Teams solve problems faster
because people are at their best

900
00:55:17,483 --> 00:55:18,065
during important meetings.

901
00:55:18,065 --> 00:55:20,031
Work becomes more enjoyable
because people tackle

902
00:55:20,413 --> 00:55:24,283
challenging tasks when they have
the most energy, while letting

903
00:55:24,625 --> 00:55:26,869
AI handle the routine jobs.

904
00:55:26,869 --> 00:55:32,288
Most importantly, people feel
better at work because they're

905
00:55:32,348 --> 00:55:35,764
working with their natural
energy patterns instead of

906
00:55:35,904 --> 00:55:36,768
fighting against them.

907
00:55:38,319 --> 00:55:40,268
This brings us to a crucial
moment.

908
00:55:40,268 --> 00:55:45,730
You've seen why traditional
approaches fall short in the AI

909
00:55:45,891 --> 00:55:46,071
era.

910
00:55:46,071 --> 00:55:51,069
You've discovered how
optimising your brain states can

911
00:55:51,069 --> 00:55:52,712
transform your performance.

912
00:55:52,712 --> 00:55:56,789
But just as reading about
sports science doesn't make you

913
00:55:56,809 --> 00:56:00,427
a better athlete, understanding
these principles isn't enough.

914
00:56:00,427 --> 00:56:04,109
You need a practical system to
put them into action.

915
00:56:04,109 --> 00:56:08,210
So, that said, let's get back
to the success cycle.

916
00:56:08,210 --> 00:56:12,562
You've already completed step
one, but let's recap the

917
00:56:12,702 --> 00:56:16,288
four-step system again so you
can consolidate what you have

918
00:56:16,348 --> 00:56:20,980
learned and confidently move on
to step two and continue your

919
00:56:21,040 --> 00:56:25,809
journey to making positive and
lasting changes in your own work

920
00:56:25,809 --> 00:56:26,632
and life.

921
00:56:27,292 --> 00:56:33,391
Chapter 13 your next steps in
the success cycle, you've seen

922
00:56:33,451 --> 00:56:38,146
how combining optimized brain
states with AI can transform

923
00:56:38,166 --> 00:56:42,483
your performance, just as sports
science revolutionised athletic

924
00:56:42,483 --> 00:56:43,044
achievement.

925
00:56:43,044 --> 00:56:48,241
Now it's time to discover
exactly how to create this

926
00:56:48,301 --> 00:56:52,673
transformation in your own life
through the success cycle, your

927
00:56:52,713 --> 00:56:57,585
step-by-step path to mastering
cognitive performance in the AI

928
00:56:57,724 --> 00:56:57,944
era.

929
00:56:57,944 --> 00:57:07,431
Sarah gazed at her brain state
profile score feeling a mix of

930
00:57:07,511 --> 00:57:07,993
concern and hope.

931
00:57:07,993 --> 00:57:09,923
After struggling with
traditional approaches and

932
00:57:09,943 --> 00:57:13,331
discovering the potential of
combining brain states with AI,

933
00:57:14,019 --> 00:57:15,947
she was ready for specific
guidance.

934
00:57:15,947 --> 00:57:20,982
Understanding my score was
helpful, she said, but I needed

935
00:57:21,022 --> 00:57:24,911
to know exactly how to use this
information to create real

936
00:57:24,971 --> 00:57:25,373
change.

937
00:57:25,373 --> 00:57:30,550
This is where your success
cycle journey becomes truly

938
00:57:30,670 --> 00:57:31,413
transformative.

939
00:57:32,620 --> 00:57:36,810
Just as sports scientists use
precise measurements to

940
00:57:36,911 --> 00:57:40,919
understand an athlete's current
capabilities before designing

941
00:57:41,039 --> 00:57:46,449
training programs, your brain
state profile provides crucial

942
00:57:46,890 --> 00:57:49,862
baseline data about your
cognitive performance.

943
00:57:49,862 --> 00:57:54,735
Like Sarah discovered, your
score isn't just a number.

944
00:57:54,735 --> 00:57:59,500
It's a window into your brain's
current performance patterns

945
00:58:00,021 --> 00:58:03,451
and, more importantly, its
potential for optimization.

946
00:58:03,451 --> 00:58:09,449
Remember, the four steps of the
success cycle are designed to

947
00:58:09,489 --> 00:58:11,573
create lasting transformation.

948
00:58:11,573 --> 00:58:16,788
Unlike traditional approaches
that focus only on providing

949
00:58:16,847 --> 00:58:21,040
knowledge, each step is designed
to help you build the lasting

950
00:58:21,141 --> 00:58:24,291
habits that drive real
performance improvements.

951
00:58:25,053 --> 00:58:29,284
Just as sports science helped
athletes move beyond try-harder

952
00:58:29,745 --> 00:58:33,893
advice to systematic scientific
training methods.

953
00:58:33,893 --> 00:58:39,469
First comes measurement through
your brain state profile, this

954
00:58:39,549 --> 00:58:43,924
crucial baseline reveals exactly
where you're starting from and

955
00:58:43,964 --> 00:58:44,666
what's possible.

956
00:58:44,666 --> 00:58:49,562
Just as athletes need accurate
data about their current speed,

957
00:58:50,223 --> 00:58:52,007
strength and endurance.

958
00:58:52,007 --> 00:58:56,600
Before creating effective
training programmes, you need

959
00:58:56,681 --> 00:59:00,511
robust insights into your
current brain state patterns.

960
00:59:00,511 --> 00:59:05,029
Other performance improvement
programs skip this essential

961
00:59:05,089 --> 00:59:09,547
step, which is part of the
reason why they struggle to

962
00:59:09,587 --> 00:59:11,111
deliver consistent results.

963
00:59:12,780 --> 00:59:16,728
Second is planning with the task
director, your strategic

964
00:59:16,788 --> 00:59:19,713
advisor for matching tasks to
brain states.

965
00:59:19,713 --> 00:59:24,893
This specialist helps you
develop a success blueprint that

966
00:59:24,893 --> 00:59:28,824
goes beyond simple time
management to true energy

967
00:59:28,904 --> 00:59:29,606
optimization.

968
00:59:29,606 --> 00:59:34,480
You'll learn to identify which
activities need your premium

969
00:59:34,640 --> 00:59:39,236
thinking power, which activities
can be enhanced by AI tools and

970
00:59:39,236 --> 00:59:40,640
which can be fully automated.

971
00:59:40,640 --> 00:59:43,486
This isn't just about managing
time.

972
00:59:43,486 --> 00:59:47,360
It's about optimising your
brain's energy for maximum

973
00:59:47,460 --> 00:59:47,902
impact.

974
00:59:47,902 --> 00:59:53,731
Third is optimisation with the
day designer, who helps you

975
00:59:53,791 --> 00:59:58,206
craft schedules that respect
your brain's natural rhythms and

976
00:59:58,206 --> 01:00:00,960
, if helpful, reset these
rhythms.

977
01:00:00,960 --> 01:00:05,129
Instead of forcing yourself to
work against your energy

978
01:00:05,190 --> 01:00:09,887
patterns, you'll learn to align
your most important work with

979
01:00:09,927 --> 01:00:11,512
your peak performance periods.

980
01:00:11,512 --> 01:00:15,744
This is similar to how elite
athletes structure their

981
01:00:15,784 --> 01:00:20,239
training around their body's
natural recovery and performance

982
01:00:20,239 --> 01:00:24,329
cycles, using science to
maximize results while

983
01:00:24,409 --> 01:00:25,492
minimizing burnout.

984
01:00:25,492 --> 01:00:30,682
Fourth is automation with the
routine engineer, who helps you

985
01:00:30,742 --> 01:00:35,088
create systems and triggers that
make optimal performance

986
01:00:35,548 --> 01:00:37,411
natural rather than forced.

987
01:00:37,411 --> 01:00:41,559
This is where real
transformation happens, when

988
01:00:41,640 --> 01:00:46,763
better brain state management
becomes automatic, just as

989
01:00:46,864 --> 01:00:50,297
athletes develop muscle memory
that makes peak performance

990
01:00:50,397 --> 01:00:54,446
automatic, you'll develop neural
patterns that naturally

991
01:00:54,527 --> 01:00:58,213
optimise your brain's
performance with AI tools.

992
01:00:59,840 --> 01:01:02,649
Getting my score was eye-opening
, sarah shared.

993
01:01:02,649 --> 01:01:06,500
But when I started working with
the task director, I

994
01:01:06,540 --> 01:01:09,669
immediately felt like I was
gaining more control over my

995
01:01:09,730 --> 01:01:12,685
life, instead of just using
random hacks.

996
01:01:12,685 --> 01:01:17,707
For the first time ever, I felt
like I was using a systematic

997
01:01:17,748 --> 01:01:19,532
approach to being my best.

998
01:01:19,532 --> 01:01:23,265
Now let's return to your
journey.

999
01:01:23,265 --> 01:01:27,841
Having completed step one,
you're ready to begin step two

1000
01:01:28,061 --> 01:01:29,123
with the task director.

1001
01:01:29,123 --> 01:01:33,232
In the next chapter, you'll
discover one of their most

1002
01:01:33,319 --> 01:01:37,670
powerful tools your future,
ambitious, meaningful story.

1003
01:01:37,670 --> 01:01:41,980
This process will help you
connect your current reality

1004
01:01:42,402 --> 01:01:46,549
with your greatest potential,
creating a clear path forward,

1005
01:01:46,911 --> 01:01:48,313
just as it did for Sarah.

1006
01:01:48,313 --> 01:01:53,808
But first take a moment to
appreciate how far you've come.

1007
01:01:53,808 --> 01:01:57,966
By measuring your brain states,
you've taken the essential

1008
01:01:58,388 --> 01:02:02,926
first step toward mastering your
performance in the AI era.

1009
01:02:02,926 --> 01:02:08,923
More importantly, you've begun
a journey that can transform not

1010
01:02:08,923 --> 01:02:11,074
only your work but your entire
life.