WEBVTT 00:00:20.009 --> 00:00:21.553 Hello Habit Mechanics. 00:00:21.553 --> 00:00:22.955 It's Dr John Finn here. 00:00:22.955 --> 00:00:26.443 I hope you are having a fantastic week so far. 00:00:26.443 --> 00:00:39.680 I want to begin by saying thank you so much for supporting the launch of Train your Brain for the AI revolution, the proven four-step system to become irreplaceable. 00:00:39.680 --> 00:00:59.408 No tech skills required, because we just hit number one in the UK and the US Amazon charts this weekend, which is a big achievement, for we are a boutique company highly specialised, and when you're on Amazon, you are fighting against some absolute publishing giants. 00:00:59.589 --> 00:01:04.421 So the traction for the book has been beyond belief. 00:01:04.421 --> 00:01:09.155 Actually, the traction for the book has been, um, beyond belief. 00:01:09.155 --> 00:01:11.722 Actually, people are clearly looking for this type of, these types of insights and this type of help. 00:01:11.722 --> 00:01:18.521 So I know there'll be many of you listening that um got the book, uh, left reviews, and we really appreciate that. 00:01:18.521 --> 00:01:24.300 And if you haven't done that already, please, uh, please do. 00:01:24.300 --> 00:01:27.606 Especially if you've got the book, do leave a review. 00:01:27.606 --> 00:01:29.330 That's really, really helpful. 00:01:30.152 --> 00:01:44.883 So this is the second in a six-part series about train your brain for the ai revolution and right in front of me now I'm pleased to say I've got my hands on the hardback copy of the book and it is beautiful. 00:01:44.883 --> 00:01:49.896 It's a beautiful product and in the book. 00:01:49.896 --> 00:02:01.689 In fact, on the back of the hardback cover, but also just at the start of the introduction in this book and the paperback, there is a map. 00:02:01.689 --> 00:02:15.072 There's a really nice map of the book to show you the journey and, in a way, this is the journey that we're going on in this podcast series. 00:02:15.072 --> 00:02:22.782 So in the first episode of the series, we introduced the big ideas behind train your brain for the ai revolution. 00:02:22.782 --> 00:02:38.096 We talked about brain states, the lighthouse brain, the different assistants that we've introduced to to help out, willpower, um and we. 00:02:38.096 --> 00:02:45.094 We unpacked the success cycle and actually talked about how this all fits into you being happy. 00:02:45.094 --> 00:03:00.162 For me, happiness is massively misunderstood in the world that we live in, and Chapter 7 is the happiness equation, something I've talked about a lot, but I've never put it into a distinct chapter like that before. 00:03:00.162 --> 00:03:14.997 So I hope that was instructive and insightful and it's given you more confidence about what you need to do to feel good more often and also to perform at your best more often, because those two things are intertwined. 00:03:16.192 --> 00:03:30.156 So as we look ahead to this episode and the following four, we're going to talk about in this episode how to measure your brain states, so brain state measurement. 00:03:30.156 --> 00:03:32.180 That's step one of the success cycle. 00:03:32.180 --> 00:03:47.754 Step two will be the next episode, where we're going to talk about planning with the task director, just showing you how to use the task director system, and then the episode after that will be step three optimization, with the day designer. 00:03:47.754 --> 00:04:15.043 The episode after that will be step four automation with the routine engineer, and then the final episode will be sort of a it's like a bonus step, step five, which is about how you can use the success cycle to change other people's lives, whether as a certified ai edge coach or a certified ai leader, or just using it in your life generally to help other people. 00:04:15.043 --> 00:04:28.413 I think that is the success cycle is the most powerful system we've created because of its simplicity and it pulls together so many of the other tools that we've created over a long period of time. 00:04:28.413 --> 00:04:50.360 So and we know that this can not only help you, but it can help the people that you want to help as well whether you want to do that formally and set up a business doing that, whether you want to use this to supercharge the business that you work in or the teams that you're helping, and whether or whether you just want to use it in a more informal basis. 00:04:51.502 --> 00:04:56.379 So let's zoom into step one, brain state management. 00:04:56.379 --> 00:05:05.141 So what we're going to cover in this and you can hear, yeah, I'm looking at the book here, you can hear, hear the page there we're going to cover. 00:05:05.141 --> 00:05:06.204 So there are. 00:05:06.204 --> 00:05:11.701 We're going to go from chapter 8 through to chapter 13. 00:05:11.701 --> 00:05:30.185 That's what's going to follow me and at a high level, you're going to learn how to measure your brain state, or brain states, so you can actually get a tangible score. 00:05:30.185 --> 00:05:38.002 Some of you may have done that before, but then, following that, in chapter nine, we really go deep into. 00:05:38.002 --> 00:05:39.764 What do those scores actually mean? 00:05:39.764 --> 00:06:07.709 No-transcript. 00:06:07.709 --> 00:06:20.692 Optimising them is beneficial for our health, our happiness, our performance, and I believe genuinely that getting good at doing that is going to be, if it isn't already, humanity's number one skill. 00:06:21.535 --> 00:06:34.406 There's so much noise out there in the coaching space, in the self-help space, and it's all very well intended, but it's often so wide of the mark. 00:06:34.406 --> 00:06:42.891 It's just a set of dispersed tactics and it's never, ever talking about the root cause of all the problems that we've got, which is our brains. 00:06:42.891 --> 00:06:46.858 And if our brains are not working well, life is difficult. 00:06:46.858 --> 00:06:48.422 So if we want to do better. 00:06:48.422 --> 00:07:30.406 We've got to recognize that our brain is a physiologically adaptive system and that there's a big difference between knowing what we need to do to be at our best and actually habitualizing it, and there is a behavioral bridge, essentially, which has nine core pieces, which is the nine action factor model, and then, also in this section, we talk about why in more, in more detail, why these traditional things that we're doing don't work, and I share some data, actually in chapter 11 from a study that included over 52,000 people. 00:07:31.192 --> 00:07:39.783 It's about cognitive behavioral therapy, and it's frightening how limited it is in terms of actually helping people. 00:07:39.783 --> 00:07:43.840 Yet we have rammed down our throat almost every day that that is the number one thing we need. 00:07:43.840 --> 00:07:44.742 Well, it isn't the data is very clear on that. 00:07:44.742 --> 00:07:46.749 Yet we have rammed down our throat almost every day that that is the number one thing we need. 00:07:46.749 --> 00:07:47.030 Well, it isn't. 00:07:47.030 --> 00:07:50.454 The data is very clear on that. 00:07:50.454 --> 00:07:59.103 Cbt is maybe one part of a nine-part solution, or talking, which essentially gets our brains working a little bit better. 00:07:59.985 --> 00:08:29.802 So, yeah, and then what I really like is chapter 12 is called like sports science for your brain, and this is what is so exciting for me having you know I've come from an elite sports background and in fact I can't go into any details, but we have been speaking recently to some of the biggest sports teams in the world. 00:08:29.802 --> 00:08:31.617 They are really interested in what we're doing. 00:08:31.617 --> 00:08:50.970 So we're almost we still work in sport, even though we don't really publicise that too much, because they recognise that of all the development they've had and of all the physiological development that's been brought in by sports science into their organisations. 00:08:50.970 --> 00:09:02.221 And if we just take one of the highest profile sports football or soccer we've seen the physical development of players. 00:09:02.221 --> 00:09:08.072 It's night and day today compared to what it used to be 20 years ago. 00:09:08.072 --> 00:09:19.751 But they also recognize the psychological development hasn't caught up and they know psych's important but they don't feel like they've ever been able to unlock it properly and they see this as a as the solution for that. 00:09:19.751 --> 00:09:30.656 So for me, what AI tools can actually do, just coming outside of the sports context to for our physical development? 00:09:30.656 --> 00:09:59.036 So I get into the details of that in chapter 12 and there's chapter 13 as well, bringing us back into the success cycle. 00:09:59.036 --> 00:10:02.357 So that's what you're going to hear. 00:10:02.357 --> 00:10:06.736 So that's what you're going to hear. 00:10:06.756 --> 00:10:11.784 I know many people are real champions of this work. 00:10:11.784 --> 00:10:17.277 They have a mechanic approach and they're really enjoying. 00:10:17.277 --> 00:10:19.328 And you know Tougher Minds more generally. 00:10:19.328 --> 00:10:23.139 I've been doing this for over 25 years now. 00:10:23.139 --> 00:10:27.741 Tougher Minds has existed for I think, 14 years as a brand. 00:10:27.741 --> 00:10:36.418 We've worked with tens of thousands of people and that's increasing every single day. 00:10:36.418 --> 00:10:43.480 So just in the last few weeks, we've got about another thousand people using our approach. 00:10:46.390 --> 00:10:50.681 But it's often not that obvious because the world is so crowded. 00:10:50.681 --> 00:11:06.160 But you should be really proud of yourself for using these approaches and actually you should be trumpeting what you know, because this is like the Dyson for coaching. 00:11:06.160 --> 00:11:17.822 We've completely reinvented how to help ourselves and others change their behaviour, and that should be at the heart of all coaching and change programmes. 00:11:17.822 --> 00:11:28.731 It's about changing behaviours, which means changing brains right, and just by reading these books, you know more about this stuff than 99.9% of people on the planet. 00:11:28.731 --> 00:11:37.694 Honestly you do, because I consume this things in this space all the time and they're just not on the mark. 00:11:37.694 --> 00:11:47.495 So you know, don't underestimate, if you're using these approaches, what you actually know, because it is different to everything else that's out there. 00:11:47.495 --> 00:11:51.853 But again, the key is is to put it into practice so you can actually get the benefits. 00:11:52.677 --> 00:11:54.765 So I really like that idea is this is this is. 00:11:54.765 --> 00:11:55.909 It's different. 00:11:55.909 --> 00:12:00.058 No one taught us how to do this. 00:12:00.058 --> 00:12:12.709 We've created it ourselves um, on the shoulders of giants, for sure but we've had to put it together piece by piece, including with people that are listening to this podcast. 00:12:12.709 --> 00:12:18.016 So we really appreciate everyone's support in doing that. 00:12:18.016 --> 00:12:33.944 But I just want to give you a bit of a shot in the arm that you know a lot more, lot more than the most people do, um, so talk about it, put it into practice, use it to help other people, because people need this. 00:12:33.944 --> 00:12:44.775 They need to get away from those tips, tricks and hacks, because that all that stuff's just stuck in the stuck in the knowing phase. 00:12:44.775 --> 00:12:47.902 We've got to help people to use the success cycle. 00:12:47.902 --> 00:12:59.155 So if you're getting through the book and you're starting to get your head around the four steps and share it with other people, so yeah, that's enough from me. 00:12:59.155 --> 00:13:02.517 Again, thank you so much for listening. 00:13:04.870 --> 00:13:24.389 If you're listening to this over the Easter break, hope you're having a relaxing time and then we will be back with all the other episodes in due course, but right now I'm going to show you, or talk you through, how you can measure your own brain steps. 00:13:24.389 --> 00:13:28.710 Success cycle, step one measurement. 00:13:28.710 --> 00:13:34.482 A journey of a thousand miles begins with a single step. 00:13:34.482 --> 00:13:40.035 Loud zoo, chapter eight measuring your starting point. 00:13:40.035 --> 00:13:47.085 Sarah focused on her phone's battery indicator 15% and dropping fast. 00:13:47.085 --> 00:13:49.577 It's amazing, she told me. 00:13:49.577 --> 00:14:04.161 When I started working with the success cycle, I realised something ironic as an AI era professional, I had sophisticated tools monitoring everything from my step count to my sleep quality. 00:14:04.161 --> 00:14:08.367 Monitoring everything from my step count to my sleep quality. 00:14:08.367 --> 00:14:20.144 I tracked my project deadlines, my team's performance, even my stock portfolio, but I had no way to measure the one thing that mattered most my brain's capacity to work effectively with all these tools. 00:14:21.548 --> 00:14:23.352 Think about your own typical workday. 00:14:23.352 --> 00:14:28.563 Do you start with good intentions but get derailed by constant interruptions? 00:14:28.563 --> 00:14:41.722 Find yourself handling endless small tasks instead of doing your most important work, end each day feeling you've been busy but unsure if you've accomplished anything meaningful. 00:14:41.722 --> 00:14:45.457 These aren't just productivity challenges. 00:14:45.457 --> 00:14:48.954 They are signs that your brain states need attention. 00:14:48.954 --> 00:14:54.051 Your brain operates in three different states throughout the day. 00:14:54.051 --> 00:14:59.406 Sometimes it needs to shine at full power for premium thinking work. 00:14:59.406 --> 00:15:05.501 Other times it needs to operate at medium power for routine tasks. 00:15:05.501 --> 00:15:11.602 And, crucially, it needs proper recharge states to maintain its capacity. 00:15:11.602 --> 00:15:14.708 Without understanding these brain states. 00:15:14.708 --> 00:15:27.360 You might be trying to do strategic work when your brain is in a recharge state or wasting your peak thinking hours on routine tasks that AI could handle. 00:15:27.360 --> 00:15:35.983 Even worse, you might be unknowingly doing things that deplete your brain's power just when you need it most. 00:15:35.983 --> 00:15:49.375 That's why the first step in the success cycle is measuring your brain states using a proven habit mechanic tool called the Human AI Readiness Brain State Assessment. 00:15:49.375 --> 00:16:02.001 Through our work with thousands of professionals, we've refined this assessment to reveal exactly how well your brain is operating in our AI augmented world. 00:16:02.001 --> 00:16:06.739 The Human AI Readiness Brain State Assessment. 00:16:08.049 --> 00:16:11.954 Take a moment to rate yourself honestly on each statement below. 00:16:11.954 --> 00:16:18.579 You'll score from one to 10, where one means never and 10 means always. 00:16:18.579 --> 00:16:23.179 Think of this like checking your lighthouses various systems. 00:16:23.179 --> 00:16:29.600 Each statement reveals something important about your brain's current functioning. 00:16:29.600 --> 00:16:31.243 Statement 1. 00:16:31.243 --> 00:16:38.202 I find myself responding to urgent issues instead of having a plan or sticking to my plan. 00:16:38.202 --> 00:16:42.500 Remember 1 means never and 10 means always. 00:16:42.500 --> 00:16:44.794 You're probably somewhere in between. 00:16:44.794 --> 00:16:46.460 Write down your score. 00:16:46.460 --> 00:16:47.771 Statement 2. 00:16:47.771 --> 00:16:58.121 I get interrupted by others emails, phone and my own self-doubt or negative self-talk and it takes me longer to complete my work. 00:16:58.121 --> 00:17:03.541 Again, remember One means never and ten means always. 00:17:03.541 --> 00:17:05.913 You're probably somewhere in between. 00:17:05.913 --> 00:17:07.577 Write down your score. 00:17:08.641 --> 00:17:09.363 Statement 3. 00:17:09.363 --> 00:17:15.122 I sleep poorly and it takes longer to complete my work to a high standard. 00:17:15.122 --> 00:17:17.134 Statement 4. 00:17:17.134 --> 00:17:23.762 I waste time doubting my decisions, second-guessing myself and beating myself up. 00:17:23.762 --> 00:17:25.593 Statement 5. 00:17:25.593 --> 00:17:29.192 My mind feels foggy and it slows down my work. 00:17:29.192 --> 00:17:37.110 Statement six I put off important tasks even though I know they need doing. 00:17:37.110 --> 00:17:42.856 Statement seven I feel overwhelmed and I make mistakes that take time to fix. 00:17:42.856 --> 00:17:44.519 Statement 8. 00:17:44.519 --> 00:18:01.026 Statement 9. 00:18:01.026 --> 00:18:01.351 Statement 10. 00:18:01.351 --> 00:18:01.632 Statement 10. 00:18:01.632 --> 00:18:05.282 My mind jumps between tasks instead of focusing on one thing. 00:18:05.282 --> 00:18:07.132 Statement 11. 00:18:07.132 --> 00:18:11.942 I get distracted, including by my own self-doubt and negative self-talk. 00:18:11.942 --> 00:18:14.072 Statement 12. 00:18:14.072 --> 00:18:19.163 I feel like I could achieve more if I felt more confident and focused. 00:18:19.163 --> 00:18:21.313 Statement 13. 00:18:21.313 --> 00:18:25.001 I waste time because I'm not thinking clearly. 00:18:25.001 --> 00:18:26.586 Statement 14. 00:18:26.586 --> 00:18:32.460 My diet choices leave me feeling sluggish and it takes me longer to complete my work. 00:18:32.460 --> 00:18:34.605 Statement 15. 00:18:34.605 --> 00:18:44.480 Lack of regular exercise, for example, 10,000 plus steps, and elevated heart rate reduces my mental energy and focus. 00:18:44.480 --> 00:18:47.164 Now write down your total score. 00:18:47.164 --> 00:18:55.169 Please note you can access a digital version of this self-assessment, which auto-calculates your score at. 00:18:55.870 --> 00:18:57.531 Your score isn't just another metric. 00:18:57.531 --> 00:19:02.332 It's the foundation for your entire transformation through the success cycle. 00:19:02.332 --> 00:19:04.653 Your score isn't just another metric. 00:19:04.653 --> 00:19:09.875 It's the foundation for your entire transformation through the success cycle. 00:19:09.875 --> 00:19:15.997 Think of it like running a diagnostic scan on your most valuable professional asset. 00:19:15.997 --> 00:19:26.121 Your score reveals exactly what your task director, day designer and routine engineer need to know to help you optimise your performance. 00:19:26.121 --> 00:19:29.701 Getting that initial score was eye-opening. 00:19:29.701 --> 00:19:33.103 Sarah remembered it wasn't about judgement. 00:19:33.103 --> 00:19:37.064 It was about finally understanding what I was dealing with. 00:19:37.064 --> 00:19:43.647 Once I had that measurement, my specialist team could help me create real change. 00:19:43.647 --> 00:19:49.028 Even better, when colleagues saw my transformation, they asked for help. 00:19:49.028 --> 00:19:58.180 Walking them through the brain state assessment helped me realise how clearly I could now explain these concepts to others. 00:19:58.180 --> 00:20:07.731 In the next chapter, you'll discover exactly what your score means and how it maps to specific opportunities for transformation. 00:20:07.731 --> 00:20:23.940 You'll learn how to create the kind of results you've seen in Sarah's story consistently finishing important work by early afternoon, having energy for family and personal growth and thriving in our AI augmented world. 00:20:23.940 --> 00:20:28.119 Your Brain State Score isn't just a number. 00:20:28.119 --> 00:20:34.640 It reveals specific patterns that will show you exactly where to focus your transformation effort. 00:20:35.310 --> 00:20:37.817 Chapter 9 Understanding your Score. 00:20:37.817 --> 00:20:43.638 Success Cycle Location Step 1 Progress 40% complete. 00:20:43.638 --> 00:20:48.986 Sarah sat in front of her laptop staring at her score of 95. 00:20:48.986 --> 00:20:53.561 I felt two things simultaneously, she told me later. 00:20:53.561 --> 00:21:01.543 First relief, finally understanding why I was struggling wasn't just about willpower or better time management. 00:21:01.543 --> 00:21:07.153 But then came the crucial question what could I actually do about it? 00:21:07.153 --> 00:21:16.610 Your brain state profile score reveals something fundamental about how your brain is currently performing. 00:21:16.610 --> 00:21:26.390 Through our work with thousands of professionals, we've discovered that scores typically cluster into three distinct profiles. 00:21:26.390 --> 00:21:29.182 Let me walk you through each profile. 00:21:29.182 --> 00:21:37.836 Through each profile. 00:21:37.855 --> 00:21:40.120 First, if your score is between 91 and 150, you have what we call a cross-to-bear profile. 00:21:40.120 --> 00:21:45.736 Like Sarah, you're probably losing four to five hours of premium thinking time each day. 00:21:45.736 --> 00:21:49.220 This isn't just about feeling tired or unfocused. 00:21:49.220 --> 00:21:56.631 It's about your brain operating far below its natural capacity for extended periods. 00:21:56.631 --> 00:22:05.980 If you have this profile, you're likely experiencing significant mental fatigue that makes complex thinking difficult. 00:22:05.980 --> 00:22:12.440 You may feel a constant sense of being overwhelmed, even by routine tasks. 00:22:12.440 --> 00:22:17.180 You might have difficulty prioritising and making clear decisions. 00:22:17.180 --> 00:22:32.398 Poor quality sleep leaves you starting each day already depleted and you may be struggling to create more value in your work than AI could because your brain is operating far below its capacity. 00:22:32.398 --> 00:22:41.424 Second, if your score is between 61 and 90, you have what we call a jagged jewel profile. 00:22:41.424 --> 00:22:45.148 Think of this as operating at partial capacity. 00:22:45.148 --> 00:22:50.632 You're likely losing two to four hours of premium thinking time each day. 00:22:55.134 --> 00:22:58.484 Your brain shows moments of brilliance, but maintaining consistent high performance remains challenging. 00:22:58.484 --> 00:23:07.229 With this profile, you typically experience periods of clear thinking mixed with unexpected mental fatigue. 00:23:07.229 --> 00:23:13.045 You might have good performance on some days, but difficulty maintaining it consistently. 00:23:13.045 --> 00:23:19.567 Your sleep patterns likely vary in quality, affecting your next day capacity. 00:23:19.567 --> 00:23:25.947 While you're successfully handling routine work, you may struggle with more complex challenges. 00:23:25.947 --> 00:23:32.626 You're creating solid value in your work, but not yet reaching your full potential. 00:23:34.015 --> 00:23:41.748 Third, if your score is between 15 and 60, you have what we call an arrowhead profile. 00:23:41.748 --> 00:23:48.667 This profile indicates you've established good foundations but still have untapped potential. 00:23:48.667 --> 00:23:53.805 You're probably losing 1-3 hours of premium thinking time daily. 00:23:53.805 --> 00:23:58.807 More importantly, you have opportunities to enhance your performance further. 00:23:58.807 --> 00:24:05.708 This profile typically shows generally good mental clarity, with room for improvement. 00:24:05.708 --> 00:24:11.765 You have the ability to handle complex work, but not always at peak efficiency. 00:24:11.765 --> 00:24:16.437 Your sleep patterns are mostly reliable, with occasional disruptions. 00:24:16.437 --> 00:24:31.159 You're creating good value in your work, with potential to achieve even more, and while you're having success with some premium thinking tasks, you're probably not yet maximising your capabilities. 00:24:32.103 --> 00:24:38.102 Understanding your profile is crucial because it reveals exactly where to focus your efforts. 00:24:38.102 --> 00:24:44.678 Sarah discovered this firsthand Once I understood what my score meant. 00:24:44.678 --> 00:24:52.544 I could start making specific changes that actually worked, instead of just trying random productivity tricks. 00:24:52.544 --> 00:24:57.341 I could focus on a systematic approach to improving my performance. 00:24:57.341 --> 00:25:05.442 But what really fascinated me, sarah added, was discovering that these patterns weren't random at all. 00:25:05.442 --> 00:25:18.784 They were signs of how my brain was actually functioning throughout the day, sometimes operating at full power, sometimes running on reserve energy and sometimes desperately needing recharge time. 00:25:18.784 --> 00:25:21.702 This was the key that unlocked everything else. 00:25:21.702 --> 00:25:35.205 Understanding these profiles transforms your own performance and, if you choose, offers a powerful framework for helping others thrive in the AI era. 00:25:35.205 --> 00:25:52.419 Whether you're interested in formal coaching, already seen as a mentor in your organisation, or simply want to help your team adapt to AI, these insights give you the foundations for guiding others towards success. 00:25:52.419 --> 00:25:53.901 Insights give you the foundations for guiding others towards success. 00:25:53.901 --> 00:25:59.865 To help you improve your own score, let's explore the brainpower modes that underpin it in more detail. 00:26:00.406 --> 00:26:01.067 Chapter 10. 00:26:01.067 --> 00:26:05.931 Optimising your brain states for the AI era. 00:26:05.931 --> 00:26:13.677 Success cycle location Step 1. 00:26:13.677 --> 00:26:14.558 Progress 75% complete. 00:26:14.580 --> 00:26:17.307 Sarah reflected on what she'd learned about her lighthouse brain. 00:26:17.307 --> 00:26:29.807 She understood how hue and willpower work together and how her brain's battery system needed proper charging, but something still wasn't clicking in her daily performance. 00:26:29.807 --> 00:26:34.103 I understand that my battery needs charging. 00:26:34.103 --> 00:26:36.656 She told me during one of our sessions. 00:26:36.656 --> 00:26:45.681 But how do I know what kind of work to do at what time of day and how do I make the most of my energy once I have it? 00:26:45.681 --> 00:26:54.506 Earlier, we explored how your brain, like a solar-powered lighthouse, operates on three distinct power modes. 00:26:54.506 --> 00:27:04.067 Now let's dive deeper into how understanding and optimising these modes transforms your ability to create value in the AI era. 00:27:05.236 --> 00:27:09.007 Remember, your brain cycles through three states. 00:27:09.007 --> 00:27:11.843 First, your recharge brain state. 00:27:11.843 --> 00:27:16.538 This is when your brain needs essential recovery and maintenance. 00:27:16.538 --> 00:27:20.287 Second, your medium charge brain state. 00:27:20.287 --> 00:27:24.797 This is when your brain handles routine tasks efficiently. 00:27:24.797 --> 00:27:28.461 Third, your high charge brain state. 00:27:28.461 --> 00:27:32.788 This is when your brain performs its most sophisticated thinking. 00:27:32.788 --> 00:27:43.638 Understanding how these states work and how to optimise them using the success cycle transforms your ability to create value in the AI era. 00:27:43.638 --> 00:27:46.403 Let's explore each state in detail. 00:27:46.403 --> 00:27:50.710 Recharge brain state the recovery mode. 00:27:50.710 --> 00:28:02.076 This is your brain's essential maintenance mode, like powering down the lighthouse in the daytime, just as the lighthouse uses this time to recharge its solar batteries. 00:28:02.557 --> 00:28:08.169 Your brain needs dedicated recovery periods and these work in two distinct ways. 00:28:08.169 --> 00:28:18.946 First, there's deep recharge through quality sleep, your brain's fundamental restoration period, like a lighthouse running on minimal power during daylight hours. 00:28:18.946 --> 00:28:23.286 Your brain needs high quality sleep to fully restore its systems. 00:28:23.286 --> 00:28:31.308 When Sarah first started tracking her sleep, she discovered she was only getting six fragmented hours. 00:28:31.308 --> 00:28:34.203 No wonder her battery kept running low. 00:28:34.203 --> 00:28:40.408 Second, there's light recharge through strategic recovery periods throughout the day. 00:28:40.408 --> 00:28:46.528 These moments allow your brain to reset and prepare for peak performance. 00:28:46.528 --> 00:28:58.005 Sarah learned to take short walks between intensive tasks and practice focused reflection in the evening to process the day's stress before bed. 00:28:58.674 --> 00:29:02.144 Medium Charge Brain State the Routine Task Mode. 00:29:02.144 --> 00:29:11.337 This is your steady state operating mode, perfect for routine tasks that need consistent but not maximum power. 00:29:11.337 --> 00:29:17.562 Think regular meetings, basic communications and standard administrative work. 00:29:17.562 --> 00:29:20.864 Sarah discovered something crucial about this mode. 00:29:20.864 --> 00:29:26.241 The success cycle helped me identify exactly which tasks belong here. 00:29:26.241 --> 00:29:39.662 More importantly, it showed me how to use AI tools strategically during medium charge periods, freeing up my limited high charge time for truly valuable work. 00:29:39.662 --> 00:29:43.028 High charge state the performance mode. 00:29:43.028 --> 00:29:51.169 This is your brain's premium power setting and it's what makes humans irreplaceable in the AI era. 00:29:57.115 --> 00:29:59.039 Irreplaceable in the AI era Like the lighthouse beam at its brightest. 00:29:59.039 --> 00:30:13.615 This state enables the kind of sophisticated thinking that AI tools struggle to replicate Solving novel problems, making nuanced strategic decisions and creating innovative solutions that go beyond existing patterns innovative solutions that go beyond existing patterns. 00:30:13.615 --> 00:30:29.051 But just as a solar-powered lighthouse can't maintain its brightest beam continuously, you can only sustain this state for limited periods, typically 4-5 hours per day when you are optimising your recharge time. 00:30:29.051 --> 00:30:38.359 Here's what makes this capacity even more powerful in the AI era. 00:30:38.379 --> 00:30:42.388 While AI tools can't replace your premium cognitive abilities, they can significantly enhance them in two ways. 00:30:42.388 --> 00:30:58.420 First, ai tools can handle supporting tasks that would normally drain your mental energy, allowing you to focus your high-charge state purely on the kind of thinking that creates unique value. 00:30:58.420 --> 00:31:03.149 Consider how Sarah used this in her strategic planning work. 00:31:03.149 --> 00:31:16.750 Instead of spending her precious high-charge hours gathering data, formatting reports and organising meeting notes, she let AI tools handle these medium-charge tasks. 00:31:16.750 --> 00:31:35.758 This meant she could dedicate her full premium thinking capacity to what truly mattered identifying emerging patterns in customer behaviour, developing innovative service approaches and making nuanced strategic decisions that AI couldn't replicate. 00:31:35.758 --> 00:31:45.861 Second, ai tools can help you achieve aspects of premium cognitive work even when you're not quite at peak charge levels. 00:31:45.861 --> 00:32:04.820 When Sarah needed to develop a complex proposal for a new project but wasn't quite in high charge mode, she used AI to help structure her thinking, generating initial outlines, finding relevant research and handling basic writing tasks. 00:32:04.820 --> 00:32:19.143 This allowed her to focus her remaining mental energy on the sophisticated aspects of the work developing unique insights, crafting innovative solutions and making strategic decisions. 00:32:19.143 --> 00:32:31.759 Through this partnership with AI, she could effectively extend her capacity for sophisticated thinking from four to five hours to five to six plus hours per day. 00:32:32.961 --> 00:32:35.967 This insight transformed my entire approach to work. 00:32:35.967 --> 00:32:51.826 Sarah explained Instead of trying to do deep strategic work when my brain was in medium charge mode or wasting high charge time on routine tasks, I started matching my activities to my energy levels. 00:32:51.826 --> 00:33:02.907 I began using AI to handle more medium-charge tasks, which freed up my premium thinking time for truly high-value work. 00:33:02.907 --> 00:33:09.347 This awareness becomes crucial because most people make a fundamental mistake. 00:33:09.347 --> 00:33:19.543 They attempt to perform high-charge work while their brain is in medium charge mode or, worse, desperately needing recharge. 00:33:19.543 --> 00:33:25.842 It's like trying to run a lighthouse's brightest beam setting when the power supply is low. 00:33:25.842 --> 00:33:29.738 You'll either fail or damage the system by trying. 00:33:30.439 --> 00:33:37.522 The difference between struggling and thriving in the AI era comes down to how well you manage these power modes. 00:33:37.522 --> 00:33:48.368 Those who ignore their brain states, force themselves to work against natural energy patterns and try to do everything at once will eventually burn out. 00:33:48.368 --> 00:34:00.623 Meanwhile, those who understand and respect their brain states, match their tasks to appropriate energy levels and use AI tools strategically, will thrive. 00:34:00.623 --> 00:34:11.625 But here's what makes this truly exciting Once you understand these states, you can create extraordinary value while actually working fewer hours. 00:34:11.625 --> 00:34:24.380 The key is learning three things First, how to protect and maximise your high-charge hours, which can include using AI to augment your high-charge thinking. 00:34:24.380 --> 00:34:29.685 Second, use AI efficiently during medium-charge periods. 00:34:29.685 --> 00:34:34.063 And third, ensure proper recharge time. 00:34:34.063 --> 00:34:49.619 If you're curious about the deeper science behind these brain states, you'll find more details in Appendix B, where I unpack the central role of activation levels and how they underpin your physical and mental energy levels. 00:34:49.619 --> 00:34:55.804 Congratulations You've now completed step one of the success cycle. 00:34:55.804 --> 00:35:08.088 Whether you're working to improve a cross to bear, refine a jagged jewel or enhance an arrowhead profile, you now have a clear understanding of your starting point. 00:35:08.650 --> 00:35:29.194 But before we move forward, we need to understand something crucial why traditional approaches to helping people to be their best, or what we call improving brain state performance, are failing in the AI era. 00:35:29.194 --> 00:35:37.937 The traditional methods simply aren't equipped to help people optimise their brain state, regardless of their current profile. 00:35:37.937 --> 00:35:43.061 More importantly, you'll discover how the success cycle offers a fundamentally different solution Chapter 11. 00:35:43.061 --> 00:35:45.983 Why traditional solutions fail. 00:35:45.983 --> 00:35:47.123 In the AI era. 00:35:48.404 --> 00:35:51.366 Brain state optimisation isn't a new challenge. 00:35:51.366 --> 00:35:58.271 Even before AI entered our workplaces, professionals struggled to perform at their best. 00:35:58.271 --> 00:36:11.027 Traditional approaches to improving human performance, from cognitive behavioural therapy to wellness programmes, have consistently fallen short of delivering lasting results. 00:36:11.027 --> 00:36:22.928 These traditional approaches are even less suitable for our AI augmented world, where optimising brain states becomes more crucial, yet more complex. 00:36:22.928 --> 00:36:26.778 Sarah's experience illustrates this perfectly. 00:36:26.778 --> 00:36:39.587 Not only was she dealing with the usual challenges of maintaining peak performance, but three new AI systems were placing extra demands on her lighthouse brain. 00:36:39.587 --> 00:36:45.039 Her brain states were constantly disrupted by switching between tools. 00:36:45.039 --> 00:36:49.728 Despite working longer hours, she felt less productive. 00:36:49.728 --> 00:36:54.385 Despite having AI assistance, she felt more overwhelmed. 00:36:54.385 --> 00:37:00.731 This reveals an impending crisis that most organisations haven't recognised yet. 00:37:01.673 --> 00:37:08.815 While billions are now being invested in AI tools and training, three crucial challenges are being overlooked. 00:37:08.815 --> 00:37:25.355 One how to optimise our basic basic brain states something we struggled with even before AI to how to prevent AI tools from making this optimization even more difficult. 00:37:25.355 --> 00:37:32.616 Three how to help people use these tools to make optimization easier. 00:37:32.616 --> 00:37:35.867 The traditional approach problem. 00:37:35.867 --> 00:37:41.411 Those who do recognise this challenge often assume we must have proven solutions. 00:37:41.411 --> 00:37:48.791 After all, modern medicine can fix most ailments with reliable treatments and predictable outcomes. 00:37:48.791 --> 00:38:09.306 Break your arm, medical experts can repair it with proven protocols, but when it comes to getting your lighthouse brain operating at full power, improving focus, managing stress, enhancing overall mental performance, the standard approaches are falling significantly short. 00:38:10.448 --> 00:38:20.735 Let's examine why by looking at what's considered the gold standard evidence-based approach Cognitive Behavioural Therapy, cbt. 00:38:20.735 --> 00:38:30.580 Most modern coaching, training and therapy approaches mirror CBT's principles and CBT has been extensively researched. 00:38:30.580 --> 00:38:33.984 What these studies reveal is concerning. 00:38:33.984 --> 00:38:45.819 The largest and most comprehensive peer-reviewed analysis ever conducted on CBT was published by Professor Pim Quijpers and colleagues in 2023. 00:38:45.819 --> 00:38:54.794 It looked at over 50,000 people across 409 studies, who were struggling with their mental wellbeing. 00:38:54.794 --> 00:39:03.326 The results are stark 58% of people who received CBT showed no meaningful improvement. 00:39:03.326 --> 00:39:13.286 Of the 42% who did improve, the research revealed that 19% would likely have gotten better without any treatment. 00:39:13.286 --> 00:39:14.186 In simple terms. 00:39:14.186 --> 00:39:21.054 In simple terms, only about one in five people benefit from CBT. 00:39:21.054 --> 00:39:21.735 Specifically. 00:39:21.735 --> 00:39:29.436 Remember, this is considered the gold standard treatment. 00:39:29.436 --> 00:39:37.452 Even more concerning, when researchers followed up a year or two later, they found no real difference between people who had received CBT and those who hadn't. 00:39:37.452 --> 00:39:50.366 This reveals something fundamental about how our brains work, even when people understand exactly what they need to change and are given specific techniques to make those changes. 00:39:51.028 --> 00:39:53.513 Lasting transformation remains elusive. 00:39:53.513 --> 00:40:08.114 If traditional approaches struggle to create lasting change in relatively straightforward behaviours, how can they possibly help us master the complex demands of our AI-augmented workplaces? 00:40:08.114 --> 00:40:13.005 We're not just trying to change a few specific thoughts or behaviours. 00:40:13.005 --> 00:40:21.155 We're aiming to fundamentally transform how our brain operates throughout the day. 00:40:21.155 --> 00:40:31.174 Let's look at three common approaches organisations are currently using to help employees adapt to AI tools. 00:40:31.174 --> 00:40:34.403 Each of these approaches illustrates why we need something fundamentally different. 00:40:34.403 --> 00:40:45.081 Illustrates why we need something fundamentally different, an approach that aligns with how our brain actually works, not just what we think should work. 00:40:45.081 --> 00:41:01.786 Technical training Companies invest heavily in teaching employees how to use AI tools, but knowing how to operate a tool doesn't mean your lighthouse brain is optimised to work with it. 00:41:01.786 --> 00:41:08.024 It's like having a sophisticated new lens for your lighthouse but never learning how to keep your beam steady. 00:41:09.199 --> 00:41:12.047 Traditional Performance Coaching and Training Programmes. 00:41:12.047 --> 00:41:21.263 These programmes focus on time management, goal setting, productivity techniques, leadership development and team performance. 00:41:21.263 --> 00:41:31.448 They provide valuable knowledge about what to do differently, but here's the crucial gap Knowing what to do isn't the same as doing it consistently. 00:41:31.448 --> 00:41:43.786 Just like most people know they should plan their day, prioritise important work, delegate effectively or build trust with their team, they still fall into old patterns. 00:41:43.786 --> 00:41:53.610 It's like knowing exactly how a lighthouse should work, but never mastering the day-to-day practices to maintain peak performance. 00:41:54.873 --> 00:42:03.665 Wellness programs While well-intentioned, these typically focus on stress management, better sleep or positive thinking. 00:42:03.665 --> 00:42:10.625 Again, they provide knowledge, but not the system for turning that knowledge into lasting habits. 00:42:10.625 --> 00:42:19.612 Most people already know they should manage stress better or get more sleep, but they don't consistently do what they know they should. 00:42:19.612 --> 00:42:29.606 It's like knowing your lighthouse needs a steady power supply, but never establishing the routines to keep the batteries charged the root of the problem. 00:42:29.606 --> 00:42:39.634 All these approaches share the same fundamental limitation they focus on providing knowledge rather than building habits. 00:42:39.634 --> 00:42:53.382 This misses a crucial insight from neuroscience 98 to 100 percent of human behavior, what we think and do, comes from our habits, not from knowing what we should do. 00:42:54.803 --> 00:43:21.640 Your brain contains over 1 trillion microscopic biological moving parts, including neurons, synapses and neural pathways, all working together to drive your automatic behaviours willpower. 00:43:21.640 --> 00:43:25.395 Instead, it operates through deeply embedded patterns, which is why simply knowing what you should do differently rarely leads to lasting change. 00:43:25.395 --> 00:43:35.568 To transform how you work and think, you need an approach that can rewire these neural pathways, not just fill your head with more information. 00:43:35.568 --> 00:43:44.628 Think about something simple like maintaining a healthy lifestyle, that is, sleep well, eat well, exercise regularly. 00:43:44.628 --> 00:43:52.994 Most people know what they should do and have the skills to do it, yet knowledge alone rarely creates lasting change. 00:43:52.994 --> 00:43:56.163 We don't do what we know we should do. 00:43:56.163 --> 00:44:00.272 Instead, we do what we're in the habit of doing. 00:44:01.559 --> 00:44:09.431 Current approaches are like trying to learn to drive by reading the driver's manual, without ever getting behind the wheel. 00:44:09.431 --> 00:44:31.387 Sure, you get detailed explanations of proper steering technique, understand which pedal is the brake versus the gas, and know exactly when you should check your mirrors, but without actually developing the muscle memory and creating lasting habits through practice, that knowledge is fairly useless. 00:44:31.387 --> 00:44:35.261 The same applies to changing how your brain works. 00:44:35.261 --> 00:44:39.491 Understanding what you should do differently isn't enough. 00:44:39.491 --> 00:44:43.528 You need to rewire your brain's automated patterns. 00:44:43.528 --> 00:44:57.511 What we need is an approach that goes beyond just providing information, one that helps us actually build new habits and optimise our brain states for the AI era. 00:44:58.512 --> 00:45:01.096 Only then will real breakthroughs happen. 00:45:01.096 --> 00:45:04.168 These breakthroughs aren't theoretical. 00:45:04.168 --> 00:45:13.866 We're already seeing them emerge among professionals who've discovered how to work with their brain's natural patterns rather than against them. 00:45:13.866 --> 00:45:18.530 But the path to these breakthroughs often begins with struggle. 00:45:18.530 --> 00:45:23.143 Sarah's experience illustrates this journey perfectly. 00:45:23.143 --> 00:45:27.375 Despite having access to the latest AI tools. 00:45:27.375 --> 00:45:36.033 Despite understanding good productivity principles and despite trying various wellness techniques, she kept struggling. 00:45:36.033 --> 00:45:38.969 But her story doesn't end there. 00:45:38.969 --> 00:45:50.302 Like many breakthrough moments in human performance, her transformation began with understanding how things actually work, not just what to do. 00:45:50.302 --> 00:45:58.625 Think of how sports science changed athletics forever by revealing the science behind peak physical performance. 00:45:58.625 --> 00:46:03.467 Now we stand at a similar turning point with artificial intelligence. 00:46:04.210 --> 00:46:21.933 The emergence of AI gives us unprecedented opportunities to enhance our cognitive capabilities, but to seize these opportunities, we need a systematic approach that works with how our brain actually functions, not against it. 00:46:21.933 --> 00:46:25.665 This is where the success cycle comes in. 00:46:25.665 --> 00:46:45.707 The habit-building principles that underpin it are based on our proprietary nine-factor habit mechanic system, which is, as far as we know, the world's only integrated brain-based behaviour change solution and most advanced habit change system. 00:46:45.707 --> 00:46:48.933 It stands apart in several key ways. 00:46:48.933 --> 00:47:04.288 For example, our trait habit loop reveals what truly drives human behaviour by recognising the deep evolutionary patterns that shape our actions, while other habit models stay on the surface. 00:47:04.288 --> 00:47:09.681 Trait helps you work with your brain's natural patterns rather than against them. 00:47:09.681 --> 00:47:23.896 Then our nine action factor model provides a complete framework for creating lasting change, rather than focusing on just one or two aspects of habit formation. 00:47:23.896 --> 00:47:38.233 Like most approaches, it brings together all nine of the essential elements that research shows matter most but are actually never considered in one systematic behaviour change blueprint. 00:47:38.233 --> 00:47:51.444 You'll find detailed explanations of these scientific foundations in the appendices, but right now let's focus on the positive impact the success cycle can have on your life. 00:47:52.085 --> 00:47:52.826 Chapter 12. 00:47:52.826 --> 00:48:10.594 Like sports science for your brain, like sports science for your brain, to understand what's possible when we learn to optimise our lighthouse brain's performance and get it working with AI, let's recall the dramatic examples we explored earlier. 00:48:10.594 --> 00:48:22.993 First, there was the brain state optimised and AI-enhanced audiobook production that got the work finished 233% faster and 90% cheaper. 00:48:22.993 --> 00:48:37.692 Second, there was winning by design's prediction that AI will enable companies to operate core sales and marketing functions at just 2% of current costs while achieving better results. 00:48:37.692 --> 00:48:42.884 2% of current costs while achieving better results. 00:48:42.884 --> 00:48:43.446 These aren't isolated cases. 00:48:43.446 --> 00:48:51.446 Among our clients who are learning to combine AI tools with optimized brain states, we're seeing similarly remarkable transformations across many fields. 00:48:52.469 --> 00:48:58.827 This combination mirrors the revolution that happened in sports performance through sports science. 00:48:58.827 --> 00:49:08.663 For example, sarah, who we met earlier struggling with traditional approaches, experienced this shift first-hand. 00:49:08.663 --> 00:49:17.463 Just as athletes move beyond simple, try-harder advice, when sports science revealed how the body actually works. 00:49:17.463 --> 00:49:23.094 Sarah discovered that understanding her brain states made all the difference. 00:49:23.094 --> 00:49:34.469 Before sports science, athletes relied solely on willpower and general training principles Work harder, train longer, push through the pain. 00:49:34.469 --> 00:49:46.692 Similarly, before understanding brain states, professionals like Sarah relied on working longer hours, forcing focus through willpower and pushing through mental fatigue. 00:49:46.692 --> 00:50:04.579 But once scientists began understanding how the body works and the science behind peak physical performance measuring oxygen consumption, tracking muscle recovery, performance measuring oxygen consumption, tracking muscle recovery, monitoring heart rates the transformation was unprecedented. 00:50:04.579 --> 00:50:11.159 Athletes could now train smarter, not just harder, achieving levels of performance previously thought impossible. 00:50:11.159 --> 00:50:15.349 We are at a similar turning point with cognitive performance. 00:50:15.349 --> 00:50:29.621 Just as sports scientists transform physical achievement by understanding the body's inner workings, we can now transform mental performance by understanding how our brain works. 00:50:29.701 --> 00:50:40.735 With AI, this creates a powerful three-part transformation that can help you achieve your big goals faster than you ever dreamt possible. 00:50:40.735 --> 00:50:48.513 First, by optimising your brain states, you enhance your lighthouse brain's natural capacity. 00:50:48.513 --> 00:50:59.353 Just as athletes learn to monitor their heart rates and hydration levels, you'll learn to understand and optimise your brain's energy patterns. 00:50:59.353 --> 00:51:10.625 Like maintaining a lighthouse's power system, this optimization makes it easier to achieve and sustain periods of premium cognitive performance. 00:51:10.625 --> 00:51:17.201 Your lighthouse beam becomes naturally stronger and more consistent, naturally stronger and more consistent. 00:51:17.201 --> 00:51:24.029 Second, with this foundation in place, ai tools then transform how you handle routine work. 00:51:24.029 --> 00:51:36.933 Think about all the tasks that typically slow your progress Writing emails, organising information, handling basic communications. 00:51:36.933 --> 00:51:41.182 Modern AI tools can automate many of these tasks, significantly reducing the drain on your system. 00:51:41.182 --> 00:51:50.890 It's like upgrading your lighthouse's basic operations to run more efficiently, preserving power for when you need that bright beam the most. 00:51:50.890 --> 00:52:02.504 Finally, building on optimised brain states and automated routine work, ai tools accelerate your progress toward big, challenging goals. 00:52:02.504 --> 00:52:13.274 When you're operating in a high-charge state, doing your most valuable thinking work, ai tools can work alongside you, extending what's possible. 00:52:13.274 --> 00:52:21.303 Just as modern sports equipment enhances an athlete's natural abilities, ai enhances your cognitive capabilities. 00:52:21.303 --> 00:52:36.091 Your lighthouse beam not only becomes stronger, but can now reach further than ever before, illuminating new possibilities while you focus on spotting key insights, developing strategies and making crucial decisions. 00:52:36.091 --> 00:52:39.934 Let me show you what this means in practical terms. 00:52:39.934 --> 00:52:56.524 Just as athletes, using sports science, exponentially improved their training performance and recovery, optimising your brain states with AI creates similar breakthroughs in cognitive performance. 00:52:56.544 --> 00:53:05.995 Most professionals today can only sustain one-2 hours of high-charge, high-impact work daily, with the rest of their time consumed by routine tasks. 00:53:05.995 --> 00:53:10.623 Through understanding how your lighthouse brain works. 00:53:10.623 --> 00:53:20.556 With AI, you can consistently achieve 5-6 plus hours of high-impact work while actually working less overall. 00:53:20.556 --> 00:53:22.926 Imagine what this could mean for you. 00:53:22.926 --> 00:53:26.730 Perhaps you're working on a book you've wanted to write for years. 00:53:26.730 --> 00:53:33.039 You could complete it in six months instead of 12, while still excelling in your career. 00:53:33.039 --> 00:53:36.830 Or maybe you're leading important projects at work. 00:53:36.830 --> 00:53:43.312 You could bring them to completion in half the time while maintaining better work-life balance. 00:53:43.312 --> 00:53:47.471 The audiobook example shows this isn't just theory. 00:53:47.471 --> 00:53:56.654 When you combine optimised brain states with AI tools, you can achieve significantly more while working less. 00:53:58.299 --> 00:54:06.972 Picture completing your most valuable work by early afternoon, having real energy left for family and personal goals. 00:54:06.972 --> 00:54:15.272 Imagine building your business or advancing your career without sacrificing the other parts of your life that matter. 00:54:15.272 --> 00:54:18.086 These aren't just dreams. 00:54:18.086 --> 00:54:27.192 They're the kind of transformations we're seeing when people understand how to get their lighthouse brain working optimally with AI. 00:54:27.192 --> 00:54:32.126 Sarah experienced this transformation firsthand. 00:54:32.126 --> 00:54:40.531 Before understanding my brain states, she shared I would spend entire days feeling busy but achieving little. 00:54:40.531 --> 00:54:44.745 Now I complete my most important work by early afternoon. 00:54:44.745 --> 00:54:53.730 Letting AI handle routine tasks during lower energy periods, I have more impact at work and more energy for my family. 00:54:54.719 --> 00:54:57.924 This transformation extends beyond individual performance. 00:54:57.924 --> 00:54:59.246 This transformation extends beyond individual performance. 00:54:59.246 --> 00:55:12.539 Just as sports science revolutionised entire teams and organisations, understanding how our brains work helps everyone perform better together. 00:55:12.539 --> 00:55:18.065 Teams solve problems faster because people are at their best during important meetings. 00:55:18.065 --> 00:55:26.869 Work becomes more enjoyable because people tackle challenging tasks when they have the most energy, while letting AI handle the routine jobs. 00:55:26.869 --> 00:55:36.768 Most importantly, people feel better at work because they're working with their natural energy patterns instead of fighting against them. 00:55:38.319 --> 00:55:40.268 This brings us to a crucial moment. 00:55:40.268 --> 00:55:46.071 You've seen why traditional approaches fall short in the AI era. 00:55:46.071 --> 00:55:52.712 You've discovered how optimising your brain states can transform your performance. 00:55:52.712 --> 00:56:00.427 But just as reading about sports science doesn't make you a better athlete, understanding these principles isn't enough. 00:56:00.427 --> 00:56:04.109 You need a practical system to put them into action. 00:56:04.109 --> 00:56:08.210 So, that said, let's get back to the success cycle. 00:56:08.210 --> 00:56:26.632 You've already completed step one, but let's recap the four-step system again so you can consolidate what you have learned and confidently move on to step two and continue your journey to making positive and lasting changes in your own work and life. 00:56:27.292 --> 00:56:43.044 Chapter 13 your next steps in the success cycle, you've seen how combining optimized brain states with AI can transform your performance, just as sports science revolutionised athletic achievement. 00:56:43.044 --> 00:56:57.944 Now it's time to discover exactly how to create this transformation in your own life through the success cycle, your step-by-step path to mastering cognitive performance in the AI era. 00:56:57.944 --> 00:57:07.993 Sarah gazed at her brain state profile score feeling a mix of concern and hope. 00:57:07.993 --> 00:57:15.947 After struggling with traditional approaches and discovering the potential of combining brain states with AI, she was ready for specific guidance. 00:57:15.947 --> 00:57:25.373 Understanding my score was helpful, she said, but I needed to know exactly how to use this information to create real change. 00:57:25.373 --> 00:57:31.413 This is where your success cycle journey becomes truly transformative. 00:57:32.620 --> 00:57:49.862 Just as sports scientists use precise measurements to understand an athlete's current capabilities before designing training programs, your brain state profile provides crucial baseline data about your cognitive performance. 00:57:49.862 --> 00:57:54.735 Like Sarah discovered, your score isn't just a number. 00:57:54.735 --> 00:58:03.451 It's a window into your brain's current performance patterns and, more importantly, its potential for optimization. 00:58:03.451 --> 00:58:11.573 Remember, the four steps of the success cycle are designed to create lasting transformation. 00:58:11.573 --> 00:58:24.291 Unlike traditional approaches that focus only on providing knowledge, each step is designed to help you build the lasting habits that drive real performance improvements. 00:58:25.053 --> 00:58:33.893 Just as sports science helped athletes move beyond try-harder advice to systematic scientific training methods. 00:58:33.893 --> 00:58:44.666 First comes measurement through your brain state profile, this crucial baseline reveals exactly where you're starting from and what's possible. 00:58:44.666 --> 00:58:52.007 Just as athletes need accurate data about their current speed, strength and endurance. 00:58:52.007 --> 00:59:00.511 Before creating effective training programmes, you need robust insights into your current brain state patterns. 00:59:00.511 --> 00:59:11.111 Other performance improvement programs skip this essential step, which is part of the reason why they struggle to deliver consistent results. 00:59:12.780 --> 00:59:19.713 Second is planning with the task director, your strategic advisor for matching tasks to brain states. 00:59:19.713 --> 00:59:29.606 This specialist helps you develop a success blueprint that goes beyond simple time management to true energy optimization. 00:59:29.606 --> 00:59:40.640 You'll learn to identify which activities need your premium thinking power, which activities can be enhanced by AI tools and which can be fully automated. 00:59:40.640 --> 00:59:43.486 This isn't just about managing time. 00:59:43.486 --> 00:59:47.902 It's about optimising your brain's energy for maximum impact. 00:59:47.902 --> 01:00:00.960 Third is optimisation with the day designer, who helps you craft schedules that respect your brain's natural rhythms and, if helpful, reset these rhythms. 01:00:00.960 --> 01:00:11.512 Instead of forcing yourself to work against your energy patterns, you'll learn to align your most important work with your peak performance periods. 01:00:11.512 --> 01:00:25.492 This is similar to how elite athletes structure their training around their body's natural recovery and performance cycles, using science to maximize results while minimizing burnout. 01:00:25.492 --> 01:00:37.411 Fourth is automation with the routine engineer, who helps you create systems and triggers that make optimal performance natural rather than forced. 01:00:37.411 --> 01:00:58.213 This is where real transformation happens, when better brain state management becomes automatic, just as athletes develop muscle memory that makes peak performance automatic, you'll develop neural patterns that naturally optimise your brain's performance with AI tools. 01:00:59.840 --> 01:01:02.649 Getting my score was eye-opening, sarah shared. 01:01:02.649 --> 01:01:12.685 But when I started working with the task director, I immediately felt like I was gaining more control over my life, instead of just using random hacks. 01:01:12.685 --> 01:01:19.532 For the first time ever, I felt like I was using a systematic approach to being my best. 01:01:19.532 --> 01:01:23.265 Now let's return to your journey. 01:01:23.265 --> 01:01:29.123 Having completed step one, you're ready to begin step two with the task director. 01:01:29.123 --> 01:01:37.670 In the next chapter, you'll discover one of their most powerful tools your future, ambitious, meaningful story. 01:01:37.670 --> 01:01:48.313 This process will help you connect your current reality with your greatest potential, creating a clear path forward, just as it did for Sarah. 01:01:48.313 --> 01:01:53.808 But first take a moment to appreciate how far you've come. 01:01:53.808 --> 01:02:02.926 By measuring your brain states, you've taken the essential first step toward mastering your performance in the AI era. 01:02:02.926 --> 01:02:11.074 More importantly, you've begun a journey that can transform not only your work but your entire life.