I_STREAM
Big Data vs. Big Games - A New Approach to Competitive Strategy
Mar 12, 2022
Season 1
Episode 24
Cam Mackey, Mark Chussil
Organizations are investing enormous sums on technology and skills to get value from Big Data. However, Big Data alone won’t help strategy development. Like anything, we have to be careful to separate the hype from the reality.
In today’s episode of SCIP IntelliCast, we talk with Mark Chussil about:
- Limits of Big Data - The difference between intelligence about competitors vs. intelligence about competing
- Benefits of Big Data for strategy development - Introducing algorithms and strategy simulations into War Games
- Man vs. Machine - How competitive strategy can incorporate data and algorithms to reduce the impact of bias and guesswork