Quadrupling Revenue - Strategically Scaling with Sachee Perera (COO of CorePlan)
The Way Forward
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The Way Forward
Quadrupling Revenue - Strategically Scaling with Sachee Perera (COO of CorePlan)
Feb 15, 2022 Season 2 Episode 2
Anuj Singh-Sahni

Today we’re in conversation with Sachee who was recently appointed the COO of CorePlan, helped with the growth of startups like UberEats and was the founder of Bugle. Sachee tells all, revealing his lessons from building a marketplace, quadrupling CorePlan’s revenue, and on a more personal note, burnout.

Timestamps:

00:00 - Welcome to The Way Forward

00:20 - Sponsor shoutout 

00:47 - Intro to Sachee

1:23 - Sachee’s early career and scaling teams to becoming the best in the country

2:54 - Lessons from starting a marketplace startup

4:26 - Why marketplaces should quality check their supply 

7:07 - How to differentiate your marketplace 

9:07 - How to find your early-stage users

11:16 - Pre-launch activities that will set you up for a successful launch

12:58 - Community-driven marketing, featuring Thrive’s successful community

15:20 - Getting a community going

18:00 - How CorePlan quadrupled their revenue by doing less

22:02 - It’s okay to start small

24:53 - Why the mid-market is probably your best market for scale

26:58 - How early-stage startups can react to (and benefit from) black swan events

29:08 - Burnout - how booking a spontaneous holiday away isn’t the solution, and what Sachee does instead

34:28 - Sachee’s hopes for the startup space in Perth

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