In this episode, Cory Connors welcomes Danielle Goad to discuss her journey at Specright, her recent move to London to lead the EMEA division, and the growing importance of packaging data management in the age of PPWR. Danielle shares how Specright helps companies build a foundational data infrastructure to navigate complex regulations, reduce reporting burdens, and drive sustainable innovation. She and Cory also reflect on the Sustainable Packaging Summit in Utrecht and what to expect at this year's expanded three-day event in November.

Key Topics Discussed:

• Danielle's eight-year journey at Specright, from intern to Director of EMEA
• Her relocation to London and experience building a new team abroad
• What Specright does as an AI-powered specification and data management platform
• The difference between EPR (Extended Producer Responsibility) and PPWR (Packaging and Packaging Waste Regulation)
• Why PPWR is a long-term data foundation challenge, not just a one-time reporting exercise
• Key PPWR milestones, including the August 2026 deadline around PFAS and declaration of conformity
• How having accurate data helps companies avoid over-reporting and potential fines
• The maturity scale from static/chaotic data to a standardized, confident data foundation
• Specright's role in helping companies evaluate portfolios and model the impact of material changes (e.g., adding PCR content)
• The value of the Sustainable Packaging Summit in Utrecht — quality speakers, collaborative atmosphere, and industry depth
• Specright's upcoming workshop at this year's Summit focused on PPWR and spec management transformation
• The partnership between Specright and Lorax EPI as complementary best-in-breed solutions

Resources Mentioned:

• Specright

Contact:
Listeners can connect with Danielle Goad on LinkedIn or reach her directly at danielle@specright.com.

Support our Sponsors 

Learn more here:

- 3M

- Specright

- Forest 

Connect with Cory

Connect with Cory on LinkedIn here: 
https://www.linkedin.com/in/cory-connors/

I'm here to help you make your packaging more sustainable! Reach out today and I'll get back to you asap. 

This podcast is an independent production and the podcast production is an original work of the author. All rights of ownership and reproduction are retained—copyright 2022.