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There’s lots of conversations online about how hard it is to make money in your business right now.
And while yes, there are things happening that are out of our control…
I also believe a lot of the time business owners aren’t taking accountability for the role they play in sales feeling slow.
Yes, it does feel a little bit slower right now BUT it’s a reflection of the market you’re selling into. The standard you need to be at when marketing + selling your offers in 2026 is higher than ever before.
And yet, the people who complain about business being slow also haven’t changed how they market and sell their offers in years. They’re acting like it’s 2019 not 2026.
If you don’t make changes to meet the market and communicate what your ideal clients need to hear and see from you clearly and consistently – get used to business feeling hard.
But if you really want to make more sales and you’re ready to listen and apply some changes to your messaging and marketing – today’s episode of the How I Do Content Podcast is for you.
I’m about to share exactly what selling looks like in 2026 – and where you're getting it wrong.
Let’s do this.
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TOPICS COVERED IN THIS EPISODE
sales content that converts, why sales are slow, how to write sales content, messaging mistakes that slow sales, why isn't my content selling, sales content examples, how to sell in 2026, messaging for sales content, why business is slow 2026, how to make more sales with content, sales messaging tips, desire demand differentiation marketing, how to handle objections in sales content, testimonials that convert, how to write a sales page, content that doesn't sell, why aren't people buying, how to improve sales content, messaging framework for sales, how to sell without being salesy
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Video Link: https://youtu.be/WY8-lVlLhWE