Nike was a bleh, middle to bottom tier company centered around running shoes in the 80s. Everything changed when they signed Michael Jordan and created the brand, Air Jordan. How did Nike compete with the top brands to get a client who initially didn't want to sign with them? Tune in to learn 3 sales tactics used to close the deal that catapulted Nike to the top.
Follow @moneyvisionu on Instagram and TikTok
Nike was a bleh, middle to bottom tier company centered around running shoes in the 80s. Everything changed when they signed Michael Jordan and created the brand, Air Jordan. How did Nike compete with the top brands to get a client who initially didn't want to sign with them? Tune in to learn 3 sales tactics used to close the deal that catapulted Nike to the top.
Follow @moneyvisionu on Instagram and TikTok