The more you look, the more you love. There is a mountain to discover where this man is involved. An influential writer, creative director of Hello Merch, overseer of the world of WASTOIDS, neck deep in Aquarium Drunkard and Transmissions, and pushing great music on Range and Basin. Look them all up. You'll like them. He's also a musician under the moniker JPW with a recent solo release called Something Happening/Always Happening on Fort Lowell Records. And he's in the band Kitimoto taboot. Damn. Drop in for a wide ranging chat with this stalwart of the desert cultural experience.