#72 Film Distribution: How to Succeed at China’s Box Office
May 29, 2022
The World of Chinese
China has become the biggest film’s market in the world after Covid-19, with 82,000 screens, so distributing a movie in Chinese cinemas seems like it would be an easy task. But with dozens of films coming out each week, what are the tricks for film distributors to find their audience?
Featuring - Cai Yuchen : UEP Media film distributor - Fan Lixin : Director & InHope Pictures cofounder
Middle Earth is distributed by The World of Chinese (www.theworldofchinese.com). Every two months, both in print and online, the team at TWOC takes a contemporary issue in Chinese society and culture and looks behind the headlines to share how it affects people on the ground.
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With thanks to Sean Calvo for music support and Chu Siyi for live translation.