Beyond Followers: How to Build a Brand Community | #262 Raquel Rincon

Ecommerce Coffee Break – The Ecom Marketing & Sales Podcast

Ecommerce Coffee Break – The Ecom Marketing & Sales Podcast
Beyond Followers: How to Build a Brand Community | #262 Raquel Rincon
Nov 28, 2023 Season 5 Episode 71
Claus Lauter

In this podcast episode, we discuss how to build a brand community that creates exponential impact. Our featured guest on the show is Raquel Rincon, Partner Success Manager at partnerhero.com.

On the Show Today, You’ll Learn:

  • The impact of community building on a brand’s marketing.
  • How to organically grow a community around a brand for increased engagement. 
  • The power of Facebook groups in creating a dedicated space for the brand's fans. 
  • The importance of user-generated content and memes in building a strong community. 
  • Find out how Taylor Swift's team leverages user-generated content to strengthen her community. 
  • The essential role of customer service and community management in e-commerce success.

Links & Resources

Website: http://partnerhero.com
LinkedIn: https://www.linkedin.com/company/partnerhero
LinkedIn: https://www.linkedin.com/in/rockyrincon/

Get access to more free resources by visiting the podcast episode page at
bit.ly/46ArjX3


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Episode Sponsors

PartnerHero:
Enhance your eCommerce business with PartnerHero. Our comprehensive support solutions, which include 24/7 customer assistance, expert marketplace insights, and self-service infrastructure, will empower your brand’s customer experience. We prioritize exceptional customer service, maintaining language standards, multi-channel support, and user/system assistance. Visit us at: https://pages.partnerhero.com/ecommerce-coffee-break Talk to us, and lets create a tailored customer support solution for you!

Smart Ecommerce Marketing:
Get your own marketing wizard at half the cost. Boost your ecommerce business with a remote marketing assistant and say goodbye to marketing stress. Easily scale up, increase productivity, reclaim your time, and save up to 50% compared to US/EU hires. Visit https://smart-ecommerce-marketing.com today.

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