The Global Latin Factor Podcast

Gabriela Deantoni on Building Gdeantoni Social Co & DFW Event Experiences

Crispin Valentin & Special Guest Gabriela Deantoni Episode 251

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Gabriela Deantoni joins The Global Latin Factor Podcast to share how she built Gdeantoni Social Co, a DFW event experience business known for interactive social bars, catering carts, workshops, and creative event experiences.

In this episode, Gabriela talks about starting with cheesecakes from home, growing through referrals, creating unique food experiences, and building a brand around presentation, details, and community. She also shares the story behind her networking event, “No Somos Competencia, Somos Variedad,” created to bring DFW entrepreneurs, vendors, and small business owners together.

Listen now to hear her journey through culture, business, creativity, and entrepreneurship. 

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[00:00:02:06 - 00:00:27:23]
 You're not to another episode of the global Latin factor podcast where we talk about Latino. Everything I am your host. Chris being Valentin. Make sure you subscribe to the channel right now. You have nothing to lose and so much to gain like this amazing story by Gabriela De Anthony. She has an amazing company. Not to mention her journey and her story in general are just amazing. And now to the episode.

[00:00:27:23 - 00:00:48:03]
 Mi gente está consciente que hay que darle pa' arriba Somos un factor loba cuando se Mi gente está consciente que hay que darle pa' arriba Somos un factor loba cuando se unero el atino

[00:00:48:03 - 00:01:29:08]
 Gabriela. Oh, thank you so much for being here. Appreciate it. Thank you for having me after a few times. So back and forth is you're so busy. You aren't about always doing something. We'll finally match our schedule. So thank you. I appreciate it. I can always tell everybody's like, there's a lot of traffic out there and just making the drivers. Highly appreciated. So gracias. But before we get started, we're going to do a segment that I like to call Perguntas Al Chile. You have not subscribed to the channel. What are you waiting for right now? We have amazing stories, empowering stories, stories about individuals here in the community doing amazing things that you can get inspired. So make sure you subscribe to the global land factor podcast. It's the least. Yes.

[00:01:30:15 - 00:01:31:16]
 Oh, tortas.

[00:01:34:04 - 00:01:45:13]
 Which one would you prefer tacos or tortas? I would say tortas. Tortas. You have a favorite one to go to. Cubana, the hamon, the hamon. The hamon. Cool.

[00:01:46:21 - 00:01:58:10]
 Seguimos con corn tortilla or flour tortilla. Corn tortillas. Corn tortillas. Yeah. Gorditas or pupusas. Pupusas. Pupusas. Nice. Jarrito de quesabor.

[00:01:59:11 - 00:02:08:16]
 I like the tamarindo. Okay. O ha hu de horchata hamica or tamarindo? De jamaica. Sal saberde salsa roja?

[00:02:10:01 - 00:02:21:02]
 Sal saberde. Menudo or posole? Posole. Valentina, tabasco, cholula, hacas, cuar? Valentina, yes. Churros or flan?

[00:02:23:03 - 00:02:34:21]
 Churros. All the churros that you have in your menu because you have different dishes created creative you take it upon beyond like a regular churro. Which is the favorite one of you that you made and created so far?

[00:02:36:03 - 00:02:37:20]
 I would say it's called the Biscoff one.

[00:02:38:20 - 00:02:52:03]
 It's like once the churros warm we like roll it in Biscoff cookie. Oh nice. And then we drizzle Biscoff because there's a Biscoff cookie drizzle. Yeah. Ilole chamos lechera. Lechera too. That's my favorite one. Yeah. Man.

[00:02:53:21 - 00:04:15:02]
 Okay. So how did the idea come about doing that? Because again I know you do churros in your regular ones but even the things we're going to talk a little bit more in depth but just in general for that one the churro Biscoff how did you just come out with the idea? So Biscoff is my favorite cookie. Yeah. If you don't know what it is it's kind of like a it's very like creamy like it's not too sweet and it's used for like a lot of stuff you know not just for that. So my favorite coffee is Biscoff you know coffee. So I was like okay I want to make something you know like I'm always trying to make something I'm trying to in intricate like something about me. So that's like the reason why I did I was like if I like it I'm pretty sure people will like it you know and it's different too like you don't really see those out there you see the regular churro like preces con you know lecheras though but not the Biscoff. How was the reaction for people when they first try it? Well a lot of people were like what is that like because it's I crumbled up the cookie you know but like I said I got like real like skits stuck on there really good when it's like and they're like what is that and I'm like oh it's called Biscoff cookie especially in the Latinos they don't really know what that is so I had to kind of like explain to them and then somehow just be like once you try it you know that you're you know like I know you're gonna love it you know yeah we would have people come back and they're like I want that one I don't know what it's called but I want that one you know. Isn't that the one that they give you in the airplanes Tamien? Yes the little cookie. Yeah that's my favorite too. I know it's so good. It's one of my favorites. So good.

[00:04:16:07 - 00:04:28:05]
 When you are about to celebrate let's say you have an event let's say you sold out let's say different things that you want to celebrate would you rather prefer to dance salsa merengue bachata or maybe some other genre of music?

[00:04:29:08 - 00:04:40:16]
 I would say bachata because I grew up you know in my teenage years it was like real popular bachata. Okay so about a couple years ago. Yes I wish.

[00:04:41:17 - 00:04:47:15]
 When you first hear the word Latino or Latina or Latinx what is the very first things that come to mind to you?

[00:04:48:21 - 00:05:11:08]
 To me it's variety. That's the main thing. That's the one thing because there's a lot of people think that Latinos are just Hispanics but there's so many different you know categories of people that fall into Latinos. So a lot of variety different things cool. And do you prefer to be called Latina? Do you mind being called Latina? Mexican American? What do you prefer for you?

[00:05:12:21 - 00:06:55:21]
 Well I consider myself Latina because both of my parents are from Latin you know countries and stuff like that so I consider myself Latina but I don't have like no preference you know. Cool. Alright let's talk a little bit about your upbringing and your parents. So when you say you both of your parents are Latinos are they Mexicanos or they're from different areas? So my mom is from Ontario she's from Mexico and then my dad which no longer is here he passed away he was from Brazil. I'm very sorry for your loss. So Brazilian. Yes. Wow. And then my grandpa is Italian. Oh wow. And then a little bit of you know like a little bit of you know. So have you again I'm very sorry for your loss. Did you ever did he ever was he really into his culture and about Brazilian culture? Yes we actually as growing up even my mom had to learn how to like cook you know a lot of the dishes and now that you know he's gone and stuff it's kind of like good because we still kind of you know like we don't really travel to Brazil anymore but when I was young we used to travel a lot so that's kind of like how we kept his culture you know like still there and then speaking Portuguese you know and he had friends here that were Brazilian and stuff. Do you speak Portuguese at all? I speak Portuguese. You do? Oh my goodness. Did a lot of people know this? Not a lot of people. Most of people know it but some don't. Like your close people. Yeah my close people know that. That's pretty neat. Okay interesting. I love it whenever I hit the new alert looked up some stuff but I couldn't find certain things but that's interesting to me. Okay let's take it back. Do you remember your very first time ever going to Brazil? Yes. Do you remember? How was that experience for you? So I was about 12 years old. That was the first time I went to Brazil.

[00:06:57:03 - 00:07:11:17]
 It was very it was very different but it was very similar to like our Hispanic culture. Monterey? Yes because I had already gone to Monterey since I was very young and going to Brazil the thing that made it feel so close to you know like Mexico and stuff like that is because

[00:07:12:17 - 00:07:54:11]
 other language like Portuguese it's a lot of words are similar to you know Espanol. But it's just the accent and the way that they use it that makes it Portuguese. So like for example I'll give you an example like for eggs in Espanol esuevo, ayas ovo. So it kind of you know like leche and leite. So everything was so similar but the thing that stands out over there is like for example in Mexico you know they're known for like tacos. Bring it closer to you. Like tacos you know and things like that. And actually in Brazil tacos don't exist. That's something they can always find. What is the main most popular street food in Brazil? So it's called a cochina.

[00:07:55:16 - 00:08:55:22]
 We actually do have some of the ingredients that they use in that in one of our bars that we offer. That's kind of like how I you know was trying to still keep that like culture in there. I did do one time a cochina bar but it didn't go as well as I thought it would go like as far as like popular. Yeah. Because a lot of people don't know about it. So we still have it in the menu but it's more like for people that like they know what it is a cochina. They'll be like okay well I want to do that bar you know. And most of the time it's obviously like Brazilenos or people that are like in areas where that food is very popular. Okay so growing up when you're growing up between two cultures do you ever can tell the difference as far as like normally you have both Mexican parents or maybe Salvadorian Mexican but it's still kind of close but Brazil a little bit more different. I know you said that it's very similar they're bringing in different things but it's still kind of somewhat different. Did you ever cut yourself realizing that that was you?

[00:08:57:02 - 00:09:59:09]
 Yes because both of my parents were cook and my mom she like when she would cook Mexican but obviously we're used to that. But when my dad cooked you know it was like wow like it's something different you know like we were always like okay when is dad gonna cook you know because we want to have food you know because here you can find more Mexican food. Casi, bracieleno. Nowadays there's Texas and Brazil and all that but it's nothing compared to you know like homemade food that's actually made from a Brazilian person. Yeah they're heavy. My dad loved to cook so that was one thing that I really loved but yeah it was sometimes when I would be like okay and then their music I love Brazilian music like their samba there's you know like sortanejo which is kind of like cumbias but in Brazilian. So we grew up every Friday yeah every Friday night my dad would put on like a YouTube or something and we would listen to Brazilian and just kind of like that was like our thing you know kind of thing. That's awesome. So that's where I kind of did you know feel a little bit more Brazilian sometimes than me. I mean you are Brazilian though. Yeah I am. I'm half Brazilian.

[00:10:01:04 - 00:12:28:06]
 I think it's like and especially when I would go to Brazil I would come back with an accent I would be like okay I don't want the food from here you know like nothing compared over there and then my friends would notice it in school they're like why does your Spanish sound different you know like why you know like why I've been because when we would go to Brazil yeah because it was such an expensive trip at that time we would say at least a month so we would always go in the summer because actually over there in the summer is winter so it's backwards yeah. Is it the weather that cold over there or not so much? It does it is it does get cold yeah. It usually rains more because of the rainforest you know like La Ma Sona and all that but it does reach pretty cold yeah. When you're there as far as like the food your favorite dish for you what would you recommend everybody they need to try? I would say espechinos those are like here you would consider like a steak kebab but these are mostly made with the seasonings you know like bracielenos these are also a really popular like street thing like here you see tacos you know over there is cocinha and espechinos those are the two things that you'll find everywhere but the thing over there it's different because they actually have hours that the restaurants are open so they open in the morning and then they close for like three four hours and then they open up in the evening so yeah I don't know if you've ever experienced like going to like Texas or Brazil one of them or like a new one that just opened which is called Espada it's like a one in mesquite they actually follow the tradition of how they you know they do the restaurants whenever you go to those places you kind of sort of look see how authentic it is yes and actually I know I shouldn't but like I'm like yeah this is not Brazilian you know I can tell right away you know I know the flavor like like I said I grew up with it you know and like when I would go to Brazil like I would watch my grandpa do the because there's the churrasco so there's a certain way of doing it that's why you can tell you know the seasonings and stuff like that okay what area particularly did you used to go to so my family lives in a place called Ponte Grosa it's Parana it's very deep south yeah of Brazil so what is the most amazing memory that you have from the first time that you went over there you were like oh wow this is freaking neat I wish I can go back I would say for me what really like like I was like wow like I wish I could stay here right I think it's

[00:12:29:13 - 00:26:34:06]
 the way how it they treat you the way they treat you like you're walking in the street you know just randomly and people are like oh you know you want a cup of water or like come you know let's have lunch like some people would do that and I'm like you don't get that you know you don't get that here so that for me I mean I've always been a family you know person like I love gathering stuff like that so that's what caught my attention really much and I'm like I would tell my dad when we come back I'm like I want to go back like I want to you know feel that way like I want to have our little gatherings you know and things like that do you still want to eventually here in the near future go back to Brazil and you still have family yeah I still have family um I actually recently went like three years ago um but yes so the the timing has to be perfect you know because I said like the weather yeah um now that I have kids you know now that I have my business it is a little bit harder for me to take off a whole month um but yes like I do plan on going you know eventually did you ever uh went into the carnival that one of the biggest carnivals they have over there in Brazil right I did I never got to experience because those happened in February and at the time well when I was younger I was in school so I couldn't you know I couldn't take off to go do you want to experience I would love to yes I would actually love to go and take you know like well me and my husband I went to my kids because my dad has told me and I've heard and things like that that it's more like an adult you know kind of yeah it's not there's a lot yeah but what I've seen is not for kids yeah so but I would really love to because I never got the opportunity to like go and I've heard that it's really good you know like but I would have to obviously plan out absolutely yeah it's interesting that you said that because I noticed I was I came back from Colombia in February I went for a trip and they were super amabellist like they say con gusto instead of uh so it sounds freaking amazing and even though here we're in Texas right you get the southern hospitality but it's just like levels it's so much different higher levels of like how how neat they are to you how nice they are to you how kind they are to you it's just they treat you like you're just family and you're literally just a stranger a stranger yeah and at first I was like okay is this normal you know because you're so used to being here and even then when I go to Mexico like with my family and stuff yes they're amabellist but you know not randomly people would be like oh come in let's have you know breakfast or something okay so taking back to those early memories that monterey like what is the best memories that you remember of that for me it was always Christmas because when we were going to monterey I always just felt like I could I it's just entiada navidad you know like you could feel the spirit people gathering up around the tree everything was so small but it was so like intimate you know like in timido so you would feel the the spirit of navidad and here I mean I've been here for so many years and like eyes like nothing compared to over there you know and then the posole you know after Christmas and stuff like that and like they close down the streets to have parties dance and stuff like that so I think for me it was always Christmas because we my my mom's family has always been like um you know and stuff like that so us going it was like we were literally like Santa Claus because you almost got bags of like stuff you know comida and all that and just all my cousins running trying to you know search for games and stuff and just that like you know and it doesn't exist anymore you know so that's something that if I could go back I would really like love to experience that again do you uh speak uh portuguese often I do speak it but obviously now that my dad's not around but we don't really speak it as much you know if I hear it there and here and there like I'll be like oh yeah you know they're speaking portuguese and I'll say hi or something or when I go to the Brazilian restaurants I speak nothing but portuguese and they look at me and they're like oh you're brazilian even yes and then my kids know a little bit and my husband he's fluent too because ever since I was young you know he's traveled with me to brazil so he kind of picked it up along the way oh wow that's neat he learned really good he actually I think he probably even speaks more better than me really that's awesome okay let's start with the your story about the business and how you got into doing the things that you do so when you were going to school I don't know if you went to college or if you want to focus on that or if you had a focus on that but did you always had like an entrepreneur spirit so yes I think honestly I was I was I don't know like I think I was meant to be either like a leader or a interpreter you know own something of my own because even when I was young like I started working as young as 16 like and I was working at a bazaar like selling you know it was selling I always did a lot of um sales I worked at T-Mobile you know things like that and then when I was around 17 about to be 18 I actually got into being a Zumba instructor so there is where it actually kind of started because I was like okay I can do this you know like do it on the side still work but save up to be able to open up a space you know and do my own thing uh well that didn't work out you know plus I don't like two years rent was too high you know I was young and then I had my daughter so it was kind of hard so you actually get a space you got a space so you had a studio studio I did super classes I went and got my certificates all of that but yeah then I got pregnant and then you know life happened so I stopped and then after that I remember that I started doing I don't know if you know familiar Mary Kay yeah yeah same thing you know like it was kind of like I was you're you're working to be your own your own boss you know which kind of nothing against the ladies but it's not the same thing as having your brand your name on it and telling it to people yes and then that only happened for like two years obviously things happen and I kind of just didn't do it no more you know and it kind of started going like like off trend you know people were no longer interested in Mary Kay or none of that stuff got too old it's for the old ladies yeah they're like that's for old people and I'm like okay um so that was another another time I remember that I was trying to do something on my own and then the last thing that I did after that was when I did have my son after I got pregnant stuff I became a cardio instructor so I actually that I was doing it at the time where I was living I in the back of my yard like I was just I made it to look like an actual cardio like gym and stuff like that and I had people sign up and I helped them you know lose weight and everything and I did that for like two years um then again life happens and then that's when I moved to Houston I actually moved from Dallas to Houston and that's when I just left you know like I was like I can still do it over there but being like newborn you know and all that it's just harder to do um when you say life happens is because you got pregnant and had a baby and you had to take a pause or just different things that played out whatever you want to tell me I don't want to be too much into your business so actually uh that's how I came into doing what I'm doing now because after I had my son I stopped you know doing the cardio move to Houston and then that's actually when my dad passed so at that time I was my son was like three months so I was not working you know and I did not I did not want to go back to work I was like I want to stay home with my son you know and then with everything happening with my dad and stuff like that that's when I'm like I need something to like distract myself you know kind of like help me get through all that stuff and that's when my husband actually he was the one he said well why don't you do something from home you know there's so many moms that do things from home like I don't know like crabs or selstas so that so my business originally started five years ago I started back in 2020 late 2020 almost 2021 and then um I started baking from home so that's how the actual business started so you had a name for that at that time yes now it changed to what we have now so what you used to be go by so at that time it was GD and Tony bakery bakery yes only focusing on bakery and baking goods and when you decided to do something as far as bakery what was the main main one that you were doing cookies was it breads so I started doing cheesecakes actually I was selling cheesecakes to my neighborhoods why cheesecakes because I'm a big lover of cheesecake I've never been a fan of cakes which people would be like why did you become a you know like a bakery business and I'm like I don't know it's it's it's weird you know it's weird how things happen but I started saying cheesecakes then from there people are like oh well más es un pastel custom cake you know and I'm like okay well I don't I haven't I had no experience at all like I had never baked in my life you know so it was just kind of like a like experience experiment to me yeah and then people started liking it so I was like okay I could make money you know stay here with my with my son at home and I love doing it you know like I love baking cheesecakes and then from there it started getting you know a little bit more serious of like oh I need a quinceañera cake you know I need a wedding cake this school needs desserts for like a certain event so that's when I started building my clientele like I was I was really busy at that time like it was crazy busy let's take a backtrack just a little bit before we move forward so you decide cheesecakes because you love cheesecakes so I see a pattern here of the things that you like yeah I kind of see if other people like it it turns out that they do so you found a bunch of your tribe of people that like it so how does it feel to be able to just like how do you start marketing how you start promoting that you're doing cakes or do you literally just walk the neighborhood tell everybody hey I'm gonna be selling cheesecakes put your order in no so it's actually funny because I remember this is the day that I started everything was uh fourth of July and my family was over at Houston they came from Dallas to visit us and my cunyada was like hey what are we having for dessert and I'm like oh well you know I made a few cheesecakes and stuff but I'm like para nosotros and she's like oh okay and then she's like she's like do y'all have like a Facebook group page you know how nowadays we have like a uh 211 or 211 or something like that the neighborhood you know and at that time we used to live um like in Estates so it was like a whole big neighborhood it was a lot of a lot of people and she's like well have you ever thought about like you know just selling them to your neighbors and I'm like no because I don't know if they would like it you know like and I'm like and I don't know if I want to do as many cheesecakes you know I was like I love doing it for us but no like no para like vende and she's like just try it so it was so funny because we got on my phone and then she's like just post one however you look slice it up make it look pretty you know and I did and because it was 4th of July my phone started like blowing up talking about oh I want to order one and I want to order this and how many do you have left and then I was like well I don't have them right now like right right now but I can make it tomorrow you know and then you started advertising but you had to yeah without even having like I mean I had ours you know but I wasn't gonna like just take it away from us so then I was like but you know if you guys would like to try a slice like I can so people start coming over my house and I was passing out cheesecake slices and from there is like that person told the other person and that's how it started like you know and then after that every day I was having orders weekends and and I was like okay I don't think I'm ready to like do these that many because that one time I did do about like 35 cheesecakes 35 cheesecakes you know like not too big but like the round ones yeah the pie size ones okay so you got kind of I guess a little nervous because there's too many orders coming in so what do you do take a break replant do everything so no what I did is that I did kind of like stop posting um and then when I would make like one for me I would make like five extra and I would just post it be like hey today I have five extra cheesecake who wants that's how I was doing it at first because I did get a little scared um also because I didn't really know my neighbors either that well I had barely I didn't know like three months ago yeah you know moved there so I didn't I didn't really know I didn't feel like comfortable people coming over my house that I didn't really know you know and I was like and I don't even know if this is what I really want to do like I just did it we were we were really just playing around putting it on the and we're like nobody's gonna buy you know all of a sudden you gotta line down the door at your house so strangers strangers and then I also post amién you know like comment amién I'm like hey like what do you think about this and my husband has always been very supportive he's like was just doing you know like no aga están tospero you know as enough to like give some extra money and I was like okay so I did I started like on every Thursday I would make them and then I would post Friday hey I have 10 15 cheesecakes whoever wants to buy but then eventually from there same people from my neighborhood started hearing and they're like oh well you know we're gonna have a party can you make us this many cheesecakes and then one lady told me I remember one time she's like would you be up to making like a cake for my daughter and I'm like I'm gonna be honest with you I've never made a cake in my life I'm like I can make it you buy everything and I'm not gonna charge you right because I don't know so I made it it was like a small little cake on little frosting flowers simple and it wasn't the best looking cake ever and but she loved it and so she was like you really should you know and she was honest she's like no se beta nacá pero you know like so I started experimenting I started going on YouTube TikTok you know kind of practicing before actually when it started when you hear your sister-in-law when you hear that neighbor kind of tell you that you got really good product and you should be doing this what makes you what goes into your mind what do you start thinking about um well at first I mean I'm like they're just saying that because they know me you know because some people do that like they don't want to be mean you know they they kind of tell you so you get imposter syndrome that you're like maybe I'm not that good yeah because they're close to me they don't want to mean they don't want to be mean they don't want to hurt my feelings but I always uh I'm not a person that like

[00:26:35:11 - 00:31:51:09]
 criticism and things like that I don't take it personal personal myself because I've always wanted to learn like I want to uh I'm the type of like I'm that person that has all different hats like I want to be able to know different things and stuff like that so I was like you know I was like maybe um them telling me that like okay yeah they're my relatives but then like por ejemplo other strangers they were actually giving me good feedback you know and I did have some bad feedback but I always told them like okay well thank you for your feedback and you know I'm gonna go back and learn from that you know what was the worst type of feedback that you felt you got that you made some adjustments and and it was for the better so at first it was my frosting they're like it's really good pero sistacomo like muy aguado and when I heard that I was like oh there I'm like you know maybe I need to step back practice more taste you know testing my my family was all tasting everything I was like and don't lie to me you know you gotta see the sambarico don't make me feel better I need you to be good yes like and then you know obviously making a lot of batches throwing them away you know and then finally I found a good recipe that worked for me and I just started using that one and I would always be like please tell me you know if it tastes good if it doesn't let me know like I'm not gonna you know you're not gonna hurt my feelings because people are aware about that to give you feedback how does it taste and be honest because all of a sudden it's scared yeah and I would honestly tell the professor more like you know dia mez cino saborico it's it's okay like that's I'm not I didn't go to school for this you know I'm not an expert so I know that you know it wasn't perfect at it yeah do you ever feel like some kind of influence from your father seeing them cooking and kind of for you to start experimenting cooking and finding your technique for you I think honestly it was both of my parents because los dos siempre and cido you know cosineros like we've we grew up with homemade food you know even till this day now my mom cooks for my kids you know and I am always there in the kitchen you know trying to learn from her and stuff like that but I think it was both of them yeah because and also both them were always like viena cide que like trabajadores you know like in every way my dad used to work three different jobs to just you know raise us and stuff my mom también cíber trabajo dos trabajos so I think a lot of it I got from that I think that's why too when I turned 16 I was like like I want to help you know I want to bring in some type of income or something to the house and how does that make you feel whenever you are and about and you've seen the things that your parents went through and then now you're doing the things that you're doing does it doesn't make you feel like you need to be able to do this or do you feel like it should come easy to me because I've seen it from my parents doing three jobs two jobs and still coming home and bringing in some more money yeah I think um I think it it's easy for me because like I said I was raised with it um and a great example de los dos siempre you know and then they were always the type that que um like always how do you say it I'm trying to find a way how to say like don't settle for for the minimum you know like siempre atraz de lo mejor not materialistic way but lo mejor es aqué aprendes no escosas you know make sure you you never know like you never know what life brings to you and what talents you discover and things like that so I think their motivation that they would always tell us I think that's the main thing so there was a lot of that at the house yeah especially for my dad my dad's example is like dines que se en dependiente nunca se er you know dependent of any you know men or anything like that or like um siempre like have different skills too like don't just settle for one thing because I went uh like it's kind of funny too because I went to school for medical assistant and doing what I do now you know it's like I'm like well wow it's it's it's crazy how my life changed from that to like what I do now na aqué ver with medical field I did work in medical field for a long time and I always felt like like como que it wasn't for me you know but I did it because I obviously wanted to have some type of career and you know and that's kind of like when you're in school they teach you like you have to go to school right after school you know you have to get a career you have to know something you know something in life as people are telling you that there's a feel in the back of your head that is a lie and I've and I've seen it you know like I've seen it in my example and I've seen it a lot of my friends because I have a lot of friends that went to like universities and things I didn't go to university I just went to you know local college but okay if I don't ever see that and stuff and now they're just either doing their own thing or they're just doing something completely that they never you know like na aqué ver con lo que they're with their studies not to do with their degrees and they're obviously in depth because they're still paying something that they're not you know pursuing or so you you did finish the medical and went into the field as well I did medical field um from 18 years old to like about 22 23 I worked how was it to work there how did how did it feel to you for you um I mean honestly I loved it in a way because I was able to help I'm a very helpful

[00:31:51:09 - 00:32:01:08]
 Person does it you know, there's a chicken like always it's like in me, you know to help even now in my business like I I'm always trying to help people it's like that, but I think

[00:32:02:16 - 00:36:23:03]
 There was a lot of like things that I saw that I felt like no That's not what I wanted to be part of like that was not me, you know, like I didn't want to be like Say oh, yeah, I work in that knowing so much stuff that goes on behind like the desk You know that whenever you walk into a doctor's office that I was like, yeah I don't want to be part of this like, you know, I felt uncomfortable in some type of way But since I was helping people that's kind of like the comfort that would give me like, okay You know, maybe it is for me because I may will study without you know And I love to help patients and things like that But as the more I worked and the more I went to different like offices I was like, no, there's just so much stuff Okay, you know like inte no sabe ke pasa and and like things that I'm like, do I really want to be part of this? you know like so I was like no, I think it's it's time for me to Move it. Well, that's when I actually moved to Houston and that's what my husband told me he said well, you know Salte and we'll figure something out So even though it was scary to have order of coming in many many orders and a little bit Overwhelming was it still a little bit of exciting to know that there might be a possibility for you to generate from doing your own thing Yes, and and I think the reason why too is because like I said See I'm good to it come on like that type of like I want to make my own money I want to be my own boss. I want to have my own hours, you know things like that Because whenever I moved to Houston, I already had my daughter and with my daughter her whole like Infantia and stuff like that I was always working working working working working working working and I never had time to go to trips with you know I feel trips school activities Sometimes I wouldn't even see her all day just because I was stuck at an office working, you know Yeah, a lot of hours So I think in honestly in the back of my mind that was always like a goal that I always had You know, like I want to I want to grow old and I have my kids like I want to spend time with them You know, I want to be able to provide for them and I have to like ask somebody for oh Can I take off for my kid, you know, and this is not so and I feel weird to ask permission Yeah, that's an adult to be able to go somewhere I know it's just like to even just to like go to the restaurant Like why do I have to ask you to go to the rescue like that's human? That's something that a human does but yeah, it's crazy like and in the medical field. It's a very like fast-paced thing So there was times can like no Komi a lunch. I was working like for eight seven, you know, like eight nine hours a day You know working weekends So I was like, yeah, it got to a point where I was like, I don't want I don't want this This is I don't want this for my life, you know, like I want something different Okay So the different now you when does the formalize the business for you to start doing stuff and is the cheesecakes only and then Every so often custom orders for cakes or how does that go for you? This is so I did the custom cheesecakes for about six months after six months where my where my husband was working at the time that I'm a hamperos like men so My husband started taking it to work and then they're like, oh, you know like I want this I want that and then people started asking Oh, do you do campana as do you do get like, you know other desserts? I even once did cinnamon rolls homemade cinnamon rolls now I was just you know trying different things and I'm like, maybe this is what I you know Maybe this is what I was meant to be better. Okay, Mona. Love ya try it out You know how like when you discover a talent say you didn't know you had that's kind of like what was happening And then after that I started doing custom orders and then yeah about I would say like about a year Yeah, come to the own. I know that's what my husband told me. He's like, so He's like, what do you think like do you think something you would like to do? Yeah, like, you know because he's like yeah, but so now you know, you haven't gone back to work like You making money though. Yeah At the time I wasn't making as much because I was so new to it. I didn't know how to price things I was always scared to like, you know price things up You were new to the business because you were looking into the techniques or how to make it better, right? and then one question I had where does the Lot of people don't like criticism alone like to hear or even though it doesn't feel comfortable them Not only people giving criticism for one to take it to grow. What does that come from for you? Do you know as far as being able to accept criticism being able to be told that this could be better and then improve it? I

[00:36:24:05 - 00:38:33:22]
 Don't know. I mean, I think it's just because like I said, I've always I'll always like try to do Different things so I'm like, well, it's like anything, you know, like when you're learning something new you have to practice You have obviously you're gonna do it bad because you don't know and it's nobody tells you you're doing it bad You're just gonna continue to do it bad So but I mean it's like I rather take the criticism Fix what it needs to be fixed and try to be better and even like realize is this really what you know I'm supposed to be doing because sometimes there's things that See guess I see no see guess I see no and a lot of people they don't like criticism and they keep doing it But they know that it's not good. But it's like a more Like their pride, you know, they don't want they don't want to be wrong. They don't want to be told that Oh, you know, yeah, that doesn't taste good like stop doing that, you know But you know, like I was always like, you know, it's a little bit of a weird trait to have to be able to see Yeah, I know and and it's it's kind of crazy because what and what I do now I mean all the time I see it all the time, you know, and even then like I I'm always Striving I guess I've always been the type that get Thought of the cellus cossos again, you know, so like I want I'm always trying to do better better better Not so much as like perfect better knowing that I'm improving in some way. Yeah, it's way different than being a perfectionist Yes, the perfectionist sometimes doesn't even want to put things out there. They hide themselves from because of that Instead of like you making it better as you go people there like self-proclaimed profession is and the thing is that they never want to put it out and I think it's also because I am that way too Like I am very like sometimes too blunt and I know some people take it in a bad way But it's like I rather tell you now then you go through it and then you're gonna be like Well, why don't you tell me if you're my friend, you know, and I'm I think true friends will really tell you even if it hurts You know and but I recently like even when I was young like even when I was in trouble I'll be like, okay I gotta tell my dad because either way he's gonna find out so I might as well tell him now So I think I've always had it in me, you know, like yeah what I would with my business It's good because it helps me, you know, it's helped me a lot to grow and so many things and

[00:38:35:14 - 00:38:57:01]
 Perfect in a way like, you know, but not always aiming for perfection but just trying to do better So the now a year later you start looking into the business part What is the first steps that you take to my solidify the actual business? So what is it gonna be? So at first I was obviously not tracking anything, you know, I was just kind of going to grocery buying everything together with my groceries

[00:38:58:08 - 00:39:26:07]
 Not calculating anything. I know I was making money because I would you know, obviously see it But all then that's what my husband told me he's okay. Yeah, no, that's a thrower You know you want to do this for real like let's do it the right way because you have to make sure you are actually Making money, you know, no, my sassy and the love what I said, you know And so that's what he told me he said we gotta find you like a system, you know, like how to track yourselves What does that come from him to do that because he seems to be very skillful as far as that. Yeah, I I think it's

[00:39:27:08 - 00:43:42:06]
 Him growing up to you know, he kind of had a learned it because on his own Just because with his family and stuff like that and Tommy and he from really young he he's always like Worked and like he's always had business ideas But the thing about him is he's more a little like mass scared to actually go. So I think he was kind of like in seeing in a But it's good that y'all can come together and even though he looked into those things that you were able to do He was knowledgeable enough to kind of sort of tell you that's the way you need to do it No, and I feel to like him being the dad, you know the the husband The main, you know income he's he was kind of like no like I have to stay doing this Mm-hmm, and then let her do that You know you think he sacrificed a little bit of some ideas that you have because he has to be the provider and then let you Do what you do because you like this. I think so And he always told me you like a little closer to you he always tells me he's like you know, like I'm gonna do whatever I can for you to be able to you know, keep going and stuff like that because You know, I'm not gonna lie There is times that he was like, okay Like I think it's time for you to go back to work, you know, and I would be like yes, but I know You know, it was like yes, but no I've always been like very like I guess I like to take risk, you know And I was like simple say okay I'm gonna do it because if I don't do it, it's gonna be in the back of my head You come a little like You know just there like like a little yeah just bugging me like you never did it You never tried it. You don't know the outcome, you know Yeah, let's not see come okay He says back and he's like, oh, I don't know cuz he's had a lot of great like business ideas And he actually last year was gonna launch his own company, too Pero it was like that, you know like the Elmedo and which I understand because you know, of course he was the main provider and it's kind of hard to just Let go of something that's secure to something that you don't know what's gonna happen And I'm always like it's it's kind of weird that we kind of work together because I'm the one so it's like but you Gotta do it Like if you don't do it, you're never gonna know and he's more he's always like the supporter of us like no You know keep doing your thing. Like let's see how let's grow your stuff, you know and stuff like that So it's great to have the support. Yes Because it gives you the some safety net to be able to you I would to steal You know not so much risk but still calculate a risk. Yes, because he's providing and as you're Yeah, okay So a year later now he has the system that he tells you kind of so you have to and now you're executing more like A business right? Yes, but at the time I was still nothing official Like, you know, I had my name but I was nothing registered anything like that. So you had it on Instagram I didn't even have an Instagram. I actually was marketing just Facebook groups groups Referrals referrals was a big thing with you know that and then his job, you know people were like asking all the time and then they eat and then that's when it actually got a little bit more official too because people from his job were like Corporate people so I started getting like I started going into like catering desserts So like for their I don't know they have an event or they have a National no se que, you know like all the different type of so he would always tell him hey, you know Like my wife does this like yeah I had a comment today and I started doing big catering is then the school where my kids were going Tom yeah, and they reached out for like graduation and stuff like that So I yeah, I was making definitely more money and more consistent, you know, and so that's when I told him I was like Okay, I feel like now it's starting to actually become something Yeah, like something more I was getting actual like clientele, you know, yes I have the neighbors, you know the neighbors pedal These were people that were actually like hiring my services to do for big events. Mmm So you continue working it when is it that you become? Stop doing the Baker you always do the Baker because it's incorporated in your carts and your bars that you call it But when did all the other stuff come into place because you have a let's talk about the business in general So when do you change it over to what is now?

[00:43:43:10 - 00:43:43:10]
 so

[00:43:44:14 - 00:46:21:06]
 So back then it was that right then when I moved back to Dallas is actually when I started The the different name, you know because I got here and the name is now the name is GD Antony social Co social co co yes and in your mind whenever you establish a name What is it that is supposed to stand for like the elevator pitch per se or people when asking what kind of services you provide? Yes so the reason why I did social is because my my services are social everything social a party a private event Even my experiences and workshops that I do are social, you know Is people doing people gathering together and I'm providing them services hosting their workshop or anything like that So it's like I wanted to be social because I want everything to fall into the social You know, I don't want it to just be catering because I also do experience in workshops So I kind of wanted to bring it together and then co is just company, you know It's shorter for company and then it wasn't important for you to have your initial and then your last thing Yes, so actually a lot of people asked me why One they can never pronounce it correct, which is fine The correct pronunciation is so the correct pronunciation is G D'Antoni social co yeah, Tony Yeah, Tony sounds a little Italian, but it's not because my my grandpa is Italian Yes, but all that was my dad's last name So whenever I started everything back in the day when I started the bakery I wanted to have his last name because it's kind of like The reason why I started everything was to kind of you know, like in his memory kind of Help me through the grief and all that and I feel like carrying that last name over to my business It's you know, it's kind of like showing him like like that You know, like I actually did end up doing something of my own, you know And I would really I know that he you know He's obviously watching from above and it's like to make him proud, you know, and I want to continue to have Something about him in my business Okay, but he's been like he was such a working dad, you know And he was always like you're so independent like you were meant to be something more than just working for somebody So that's kind of like where you know where it all came together Does that give you fuel whenever it's not going so well sometimes that your dad told you that? Yes But at the same time I always look back and I'm like, well At least it's something, you know, and at least it's something that I can say it's mine like it's my brand It's I created it from the name from like every little detail that I do in my in my work like I pour so much love and like

[00:46:22:10 - 00:47:19:10]
 The decathlon to it So I feel like even if I wasn't to be as big, you know And actually that's not even my goal like to be a big corporate, you know thing I feel like that's the reason why I left corporate because I didn't want to be in the corporate world But I do want it to be something where I can be like, okay, like this is mine I own it. I work so hard for it. And you know, my dad's proud either way, you know, I don't I don't doubt it whatsoever Yeah, because it is recognized now Okay, so when do you decide to pivot? Why do you decide to pivot to making the social co instead of just a bakery? What did you see? What was their demand for people? Did you just kind of sort of wanted it? It was like a whole experience that it was happening all of a sudden you decided no I need to make it a little bit bigger than just a bakery So it actually like I said started when I came back to Dallas I was actually gonna stop my business when I came back to Dallas because

[00:47:20:11 - 00:49:48:21]
 It was just a lot of things life, you know comes itself with a lot of other things And then also because I had left from Dallas for almost six years. I lived in Houston for six years I built my clientele over there and there was no way that that same clientele was gonna be here because it's you know It's like a three four-hour drive So I was kind of like I was like, you know when you ever feel like is this really what I'm supposed to be doing? you know and so I was like maybe I can be like a normal person go back to Corporate and I did I came along I came back and I was only there for like a month and a half I'm miserable. It was so bad Like I just and in every day I was like outside my cart with the with the you know Like the the serum and I'm like, like I don't want to go to work. Like this is not Well I can see I don't want to And I would literally sit there like 30 minutes I'm like, okay, you know I have to prepare myself to go in there sit down and just be in another person, you know And I think the thing that that made me be like no this is not for me is because I was working and I was new and there was people that have been there for years and all of a sudden like they just started coming like Hey, you know, you're no longer working with those grab your stuff and go and I'm like Like what like, you know, like I had to like experience that again to kind of be like, okay Yeah, no, this is not for me, you know And I'm like I'm badly like I feel like I was so much more value than just that and I was getting paid at the time You know, I don't know like 17 18 dollars I'm like like how can I go from like what I was making? With my own hours working from home things like that to coming here making less Taking so much from like, you know managers clients patients things like that And that's when I told my husband like, you know what? I'm like, I'm just gonna start all over again, you know start from scratch and I'm like if I did it once I can do It again, and then he's like are you sure and I'm like, yes, I am so sure I'm like, I don't want to do this No more. I'm like I'm missing out so much on my kids and I think it's like once you experience being your own You know like boss and like you own your own stuff. There's no going back There's no going back like I always tell my even now I always tell some of my friends that are barely starting. I'm like The worst thing that can happen is you can go back to working from a nine to five I think that's the worst thing that can happen everything else. It's like it's so worth, you know doing it Nice. Yeah, I mean it's true though because again once you experienced it and having to go to even be put in like

[00:49:49:21 - 00:55:16:06]
 Uncertainty that you might even have a job. We're not seeing other people that go and you're like, oh, yeah This is my livelihood. This is how I pay my bills So, you know take it upon your own hands which is amazing. By the way, it's amazing that you do it So you decide to go and do the social code so then Before I left my job. I was already doing it on the weekends only and That's when the bakery stops and the carts come in like my social cards and what do you what do you call it? Because you said bars you said what is it? When I think of mobile bar, but no, I know yeah. Yeah, so I call them interactive social bars nice because everything about the Some people call it catering but I feel like it's it's different than catering because I don't experience Yes, and I don't just go and set up and leave it for you to you know Serve yourself or I don't have like a long table, you know, just serving it No like we actually create an experience for each guest and we try to make it as Unique and fun at the same time. So that's why I don't call it catering I feel like it's it's something different, you know, like you said an experience So at that time I was still doing cakes on the weekends and then the idea came What if I can still because I was at the town was still kind of getting I was like getting tired of doing cakes Because I'm not gonna lie like that Making custom cakes can be very stressful like we'll just stress late nights Working a lot and I'll in and honestly here in Dallas I feel like there was a lot more competition than in Houston and Houston I was used to my neighborhood here in Dallas. It's like I gotta compete with all these other cake, you know people and so that's when I'm Like, okay. I don't want to leave the cakes because I still love doing cakes But I don't want to be stuck doing custom cakes anymore So that's when I started brainstorming and then that's when I came up with a cake bar, which is one of our menus That's how I remember the moment when he clicked for you Yes, I was I was in my house and I was just like thinking I'm like I was actually Doing frosting for a cake and I'm like like my sentia Agritada, you know and I was like, man, like do I really want to do keep doing this? But I was like, I still love it. But how can I still do it without putting in so much work? I believe a lot in like working smarter not harder. So I was like, okay What if I do like a cake bar at a ya know, today? I guess said custom cakes. They were there mini little cakes No frosting the team because the the person the guest they create their own little like kind of mini cake Mm-hmm, and then that's when at the time I met the person that actually was my first client At the time we went through I met her through my husband and we went to lunch and she was telling me about an event She was having I'm like, hey, like do you think I could create a like something for your guests? I like you obviously I'm not gonna charge you. I just kind of want to see if it's something that you wanted to test the market Yes, I'm like if it's something that will really work and she was like, yeah, you know, sure fine You know post gratis, you know everything and I was like, okay and at the time I didn't have a bar or anything what I did is I just set it up at a table people say, you know, like really nice everything and People were like, okay, what is this like, you know, like there is so surprised me like better come on phone See, I'm not like what do you do first? And then I was explaining to and it was like and the kids those were like they loved it And then my friends like Gabby like this is actually something really different. You don't see it You know, everybody always gets a custom cake. Everybody cuts it. Yeah, or I got on cupcakes But I key you have different toppings you have different drizzles you have frosting you can create whatever you want Basically, you have different flavors of cakes not just one common when I feel say, you know You just want flavor and she's like I really think you should you know go forward like go forward and I was like, okay So I went home and I started designing my you know What I would I had I kind of already had an idea because I had seen on Tick-tock things like that people were already doing like a lot the bars my which are bars, but nobody was doing a cake bar So that's when it actually started the whole thing and then that's when I was like, okay I can finally I still bake my cakes. I still pero. Yeah. No, it's like so detailed and so stressful And so staying up late nights. It's very much easier. Yeah, I really feel like people haven't the kids the adults even Things it's like you see like you see them and they're like but I said, you know You know, and so I feel like that is when I was like, okay, I'm not gonna be a bakery no more, you know now I'm gonna be with you know, the carts Yeah, the carts. So how many options do you have because I seen a little bit of waffles I seen the cakes I seen a few other things that you have Seen the chakuri type style. I see no kinds of different stuff. So what other options do you have? So right now? I want to say we have about 13 or 14 options some of the very popular ones or eat us on a chilaquile bar Again, that's my favorite Mexican breakfast. So I incorporated it I was like, I know people I mean who doesn't like chilaquiles, you know and I'm like even to have it as we're like they it's like on the go hot fresh, you know and like Bringing it into your van like for a late snack for brunch, you know, so I did we have that we even have a pozole bar we have

[00:55:17:13 - 00:58:24:02]
 Churros paleta bar and that's a because people are like but how do you do so much and how did you come up with so much? And I'm like, well because I kind of thought of it as a business strategy I was like if I only offer one thing there's so many other people that they can hire But if I offer different things we can basically take the whole you know, like the whole party They're gonna have different hearts Mmm, and I'm mucha hantel. It was to see that gay just one person does everything for them You know, I have a lot of clients that they're like always cuz you offer this isn't that let me Let me hire you for three different services. Yeah, okay, so whenever they Find you where do they find you? Do you have a website? Did they have Instagram or yes so big most of my clients started from Facebook that was I created first a Facebook page and Then just Facebook groups where they're looking for vendors things like that And Now we have Instagram Instagram is one of our main like that we use now Facebook is kind of like, you know Going away for us, but we still use it. And then right now we're actually about to launch our website our website. Yes Congratulations. It's a big deal to be able to have a something like that for you that is functional they can see all the things that you can You know make as far as the bars and the options that you have for them, right? Yeah, and then we are on Google now, too So we were able to get on there and you know, you got a lot of reviews. Yeah, you get often reviews I've seen the video where like you don't have to hear from us you hear from yeah the reviews People that are doing reviews. Yeah, and then like I'm always striving, you know for a five-star obviously you know things happen things like that, but like I said, I love doing it and I feel like I Because I have so much passion for it and every detail for me counts I know for some people it doesn't and my mom she's like I better came up on the left and see them like I'm like I am you know, like that's my presentation. That's my brand the first Like you is look almost simply or you never know who's gonna be at a party You never know who's gonna be at a private event. You don't know who's watching you, you know, like What if there's somebody like a big company, you know, Los Ambita now when I'm waiting or something or a grand opening or something And they see your presentation like and I think that I've got that so many feedback They get my presentation is what kind of sets me apart You know like this was telepersonation keles doing and I'm like, yes is because I put so much into what do you pick that up from? what do you pick that to be able to want to have pride to be able to to look a certain way and You have to have it that way because it speaks highly more of you and other people see it that they give you feedback Like I before we started recording I hit you play I really love the way it looks the feeling of it very professional It looks appealing looks great, you know, even I seen you at the cover bar and I've seen the same thing Yeah, it just looks great. Yeah, and I honestly think it's I've just always been like that way in my own life Like Sam play, you know, like like I said try to do my best and everything but I feel time yet before

[00:58:26:13 - 00:59:47:14]
 It's like the first I always believe that so much is like that first impression is everything, you know And obviously when I started like my presentation was not what nothing near to what it is now You know, it's like steps that you keep taking but it's like the way I see it is like if I want people Certain people to hire me they're gonna look for certain things, you know And then that's when your value starts coming and growing because you're putting so much into your like our cards, you know every like I don't know every detail menu anything like that decoration umbrella, you know everything it's it's different because if you see two different carts This one has one umbrella and then this one's another one you can tell the difference, you know And that's the one thing people are is like, oh like I love how your whole like setup is like It's just so you know differente like The gold, you know, it's beautiful It really is and I and I and oh my gosh, like I we've had so many different designs to a bars But I'm always looking like different, you know, like how can my bar stand out stand out from the other bars, you know And so those it's those little things that I know for some people are like hi. Well, it's just it's just a bow It's just this and I'm like, no like it's it's not just a ball bring that closer to you. Sorry It's not just a comfortable now, but it's not just a bow, you know, it's it's a gold ball So the difference I was military and a lot of the things that they make you

[00:59:48:15 - 01:00:38:20]
 Rehearse all the time. It's attention to detail attention to detail teamwork's the key attention to detail So even the little smiles things and I think it's because the also I see like I'm always in my mom telling me She's like you're so picky. You're so this and I'm like it's cuz like I don't know like I feel like sin Oh, see no, I was see I'm not gonna it's not like me It's not gonna represent me, you know, and and I just feel like it II and I always said this I don't I don't care if you're a CEO. I don't care if you're my friend I don't care if you this the presentation is gonna always be the same, you know, like I'm not gonna halfway something because you're you you're my friend or because your events not as You know important as this I mean like always treat every event like if it's like I said a friend first impression to anybody Yeah, but this is the best of those amigos mediocre

[01:00:40:12 - 01:01:15:19]
 You know this money you could do your thing or like I honestly have seen it so much where like people get paid for the event Yeah, yeah, yeah, the 11th was decent. I was young a bow, you know, let's just do whatever No, because you don't like I say, you don't know who's gonna be at that event, you know You don't know how people are gonna look at your stuff how you're gonna represent your brand How you're gonna stand out from this is a lot about you if you are that type of person. Yeah, we'll see we just you know Yeah, you can tell yeah, you can see it. Okay When the most because you again you have a selection of different things that she like killer first of all We got a normalized to kill a killer at nighttime

[01:01:16:22 - 01:01:38:21]
 Let's normalize that but second where do all those ideas flow to you? Specifically when you're baking where you're maybe walking when you sit around is there a particular time that they come to you? I'm like, I'm like, you know Do you have my root chub or some in right? I'm a return bar. Honestly, I just think that like I said, I am always looking at like

[01:01:39:22 - 01:03:08:15]
 Porjemplo, you know, I have friends that do the same thing that I do and but no masa say one service, you know And I'm like but it's cuz people yes, they're gonna they're looking for that But most people want a variety they want things to choose from you know That's how people are like the more variety you have the more you attract You know and obviously the more business you get and stuff like that but I feel like I mean a lot of the Menus that are chosen is because they're either different not a lot of people do them or it's something that I like You know, and I'm like, oh, but you know, why not do something that I like, you know, like it's my brand Basically, I'm like I can I don't want to sound like you know, but basically it's my brand I can do whatever I want with it. I can create whatever I want. So why not? I Include things that I like to kind of you know represent myself, you know There's a lot of people have asked me like why she like he lives and I'm like, it's my favorite dish It's my favorite breakfast. She doesn't like to like yeah, you know, and I'm like a lot this that's my favorite snack You know, like I've always grown up monta like my mom's mother, right? So they're known for their lot This you know a lot of sassados and what is this? So it's like most of my Menus are because of me and then others because of the man, you know people what they're what's trendy Maruchan bar, you know things like that Yeah, okay. So whenever People how do you keep it to where it's too confusing? There's way too many options and people can kind of sort of narrow down to what

[01:03:08:15 - 01:05:36:22]
 they want. So is it like the consultation when they call you? Maybe they saw something? Hey, did you know we I know you saw our Marucha bar but and I know you wanted but we have this bar this bar and also like oh I didn't know that. So yes that that that does sometimes get hard because especially. The website is going to help a lot. The website and that's the reason why I decided because I've had people tell me like why don't you have a website? One I didn't know what I wanted my website to be. I didn't just want to create it and not be happy with it. And two was because I was trying to finalize like all my options. You know I wanted to be like okay now this is what I have. I'm not going to change anything maybe one menu I'll change but I'm going to keep all the favorites you know all the favorite ones that people have. And it does become hard. What I mostly do is whenever they they send over their information I just tell them are you looking for a savory or are you looking for a sweet? And some people will be like I'm looking for both. That's when I send them my home menu or they're like oh I saw that you do this but do you do other things and then that's when I send them. But if they come to me straight just for like I want a elote bar then I'll give them quote whatever. Yeah most of the time my Instagram sends them a message and then right after that. Oh yeah I know. Yeah I'll be talking to your Instagram sometimes by myself. Before I get a reply. Yeah so um I send that and then right after that I send them my full menu you know just to give them options. Or it also can be that I did an event for them and then they contact me again for another event and that's when I tell them hey by the way I do have all these other options too. You know they're like oh wow like I didn't know you offered all of that. Do you don't well again your website is going to alleviate a lot of those options. You narrowed it down. You got even a la carte stuff that you can do it if you want to just specifically other additional things in addition to the bars that you have. But as far as like you don't ever try to proactively kind of sort of tell them yeah definitely know that you're looking for this but you know just FYI have all these other options too. Because you feel like you kind of sort of try to upsell and that's not who you are. No it's just that because we do offer a lot I don't want to and it's like their first interaction. I don't want to overwhelm. Yes once we get into like details things like that I do I tell them I was like hey especially if it's like a wedding where they're able to have other options. Sometimes when they're working with budgets you know things like that then I don't you know I don't try to upscale so much because I know that they're working with the budget.

[01:05:38:06 - 01:05:56:14]
 And then también de pende like the event you know some events like grand openings I know that they tell me they they'll tell me straight up like I want something different and I'm like okay well let me we actually have all these other options you know maybe we can do a two in one bar because we do that option too. Like we give them the option to do two different menus and one bar only.

[01:05:57:17 - 01:24:14:08]
 So yeah and that's very popular actually. You do such a great job with uh because whether you want or not everyone's trying to sell it's just fine right you got services you want to sell them too but there's a point where you become a little bit too pushy but not you yours is so easily to be able to like this is what we have this is what you want okay but next time we have a bunch of other stuff that you would love to you want to yeah and people get excited when they're like when I tell them the two in one you know because they're like okay I'm getting two in one but in reality it's just two options you know and because también de pende about their guests you know well maybe they will like other options you know like that's it's become actually very popular like the two in one option and that's another thing that makes us stand out because I've from experience I've seen and stuff like that a lot of people don't want to do the two in one because it's sometimes it can be a little bit more hard you know you have to have a certain setup to do both bars y que que pá todo but since the beginning when I you know designed my bars I was already thinking in the future you know like and things like that like two in one or like enough space you know you never know like you're gonna change your menus do you find yourself thinking about in the longer future term of things that could happen that you need to adjust like often or not yes I'm actually I'm always you know brainstorming I'm always like okay what can I do what can I how can I make my bar look better how can I'm always thinking of like how can I make it more unique because I think that's how you are seeing different from others you know and it's like not not because I'm trying to compete because I don't I don't compete with anyone I feel like everybody has their own way of doing things but I want something that will stand out you know I feel like people look for those things you know because everybody can do catering everybody can do bars I mean there's so many people that do bars now I feel like now it's becoming more and more popular you know a hot dog bar this isn't that but I just feel like the thing that will help you stand out is what's gonna make you different yeah I mean I didn't realize they were called bars yeah I'll be a hot dog stand a distance stand and that stand I know some people at the beginning used to be like wait a bar like you mean like what alcohol drinks is like no not that's where my mind goes to but it's not yeah I just I call it a bar because you know you obviously have your setup and the bar you know it's like a mobile bar and then you have your person serving you know kind of like when you go to the bar you get your drinks there's a person behind and then they have their little setup so that's what I'm like and then obviously a mobile bar because we take it anywhere our bar collapse and you know we can take it anywhere fit it anywhere yeah I think you also well I ran into you in the market um with Rosa, shout out to Rosa, el oteciendo so I ran into you into that that we were following each other or following the pages for a little while but that's where I first saw you so you done markets or consistently do markets or not so much no more so it's kind of like a lot of people ask me that a lot of um my friends and new people that I meet that are barely starting they're like but oh like how do you get all these gigs how do you get these private events how do you get known and not and they're like you know because we don't really see that you do a lot of vendor events and honestly um and thank god and you know because of experience and stuff my first year that I was here in Dallas um where where the area where I lived they started doing like a little it was called um little mexico market and it was nothing but vendors you know and that was actually my first vendor event I set up everything I didn't have my bars at that time I just had like a table and I feel like that experience and then other experiences kind of made my mind set like I love like yes I need to get out there but I feel like this is not the way I want to get out there like you know I feel like um it was mostly like I said my presentation stood out word of mouth you know people referring me that's how I started getting like grand openings private weddings you know like private um catering stuff so I didn't really do a lot of markets I didn't do I actually don't have a lot of experience in vendor events now I do I do a few um here and there if if I know the person you know if they refer me I like to say yes because I'm like I don't want to say no I know they're gonna be like oh well she don't want to do a vendor event um but my main focus is more you know private um just because I feel like I said I like a lot more money in private events I like like I said I like to like that's how I mean go work harder I mean sorry work smarter not harder yeah and I feel like vendor events they're great I'm not gonna say they're not because they are great a lot of people have became famous from vendor events but I feel like it's just too time consuming like it's a lot of hours and you don't know the outcome you know and I feel like especially in the time that we are now um things are very expensive you know ingredients all that I feel like I want to focus more on where I know that I'm that I'm getting paid for my value like the value that I'm putting into my like I said I put so much work into it yeah I just feel like my setup is not like you know for vendor events like no you're right it looks more prestigious more sophisticated like no it does and it's not like talking down to vendors it's like literally because of the presentation because I told you the way that it looks it just looks like it belongs in a private event an upscale event and it doesn't look like uh it should be at a vendor yeah and then I seen even when I saw you in the vendor it looked yeah and I and I've done a few and and it's just like I feel like you know like I'll do it because um like I said another person and because it's not bad to do once in a while it's smart of the even when you did the vendor event a little mexico that you're already thinking of like I want to get to be private catering and this is be a great way to me to get people because it is actually good you should be able to work it that way right you should be able to do the event in the intention the mission of like being and doing private events later on transitioning into that and it's so much yeah it's so much less time like a private event usually is only we've had events where it's only one and a half hour where we're serving and we're done quick you know like and markets could be like five hours even longer to set up and not just that but whether I like I said I've done been nervous I've done them I'm not gonna say I haven't and I've had situations where my umbrella is flying bugs you know hot like and I'm just like man like I don't I don't know I don't think this is like you know I don't find like so much value in it you know and it is good for exposure because that's how people get exposed you know but I feel like that's what I'm saying you work that event even if it was one event to be able to see expand yourself eventually and get you know connections and people yeah like I feel like the way I started was more like oh you know let me set up my bar you know let me and that's kind of like how it went like referrals from there here and there and then people that I met network event they're like oh wow like you know I went and set up for network events I did like um grand openings for free you know I was just setting up for them some people might see it and that little investment of them sacrificing an hour to a product for exposure may not worth their time because they're spending money but you saw that it is an opportunity to be able to be referred seen yeah and then to contact you later on right and I feel like that was my marketing because I didn't at the time when I started I didn't have funds to obviously you know hire people to market things like that and that was my marketing I'm like if I'm gonna invest I'm gonna invest in marketing which is gonna make me money later down the road you know instead of me either doing vendor events or paying somebody to to market for me where did it pick where you pick that up from to feel like that's gonna be something that's gonna work for you later on invest now even if it's for free but later on you know it's gonna pay in dividends I think it comes from like taking risks you know because I see it it's a risk you know you're risking because you can and it's just that's the reason why I don't really do a vendor events because I feel like it's a higher risk you know you're out there so many hours you're exposing your product and the thing is that my services do a lot deal with a lot of food so it's not like I can just you know go take it back home use it again you know it's not like a boutique or candles or stuff like that that you can just pick up and go and reuse it you know so I have to think wisely like okay I'm gonna invest this amount here but then I'm not gonna be able to you know like reuse so but if I go to a private event I know at a private event I have to at least one person's gonna be like oh wow like you know let me have your info so I can hire you for an exhibit or I'm interested in your services do you notice the switch to where you were buying product with your groceries to all of a sudden now you're thinking about risk and this investing in this do you remember the switch when it started happening for you it actually happened about two years ago because I was I was actually at the grocery stores buying everything and my mom you know like because my mom she's we spent a lot of time together and and I was like no ma like that's for that this is for my events and this is for like us and she's like okay pero como sabes you know como as a server cito ajun tu itas pareto and when she said that I was like damn like you know she's right like how am I gonna know you know obviously I have to sit down kind of like look through the receipt but then that's what I'm like you know what I need to have like my own business card I need to separate my personal from my business to actually know what I'm making you know because at the end of the day it's a business and I have to make money to be able to obviously invest in the business and then posta mi nino to provide for my family and stuff so I was like it has to be done you know the right way did you create an loc for it yet is it coming up so we don't have enough it's it's kind of like in the works with the website um but we are registered as yes dva and we've we use square as our you know system for everything invoice contracts things like that and then that's another thing too I started uh you learn you know you learn through events and I started learning that like you know I have to have contracts I have to have invoices I have to have kind of like to track and then also to keep our business you know safe from certain things um you just never know you know you want to make sure that you have it right and also it kind of does make you look better you know you look more professional yeah and then some uh businesses require things like that to be able to even go into their doors if you don't have these things established that they won't even if you can't send an invoice yes they don't any else I don't want to mess with you they don't want because they don't know if you're legit or not you know or a lot I've seen a lot of business they're like oh just sell me and I'm like yeah I can sell you but it's like I need an invoice you know and that's that's where I was like oh damn like I don't have an invoice and then one lady did tell me she's like I need a contract because my um venue requires and then after that I got a lot of because we started getting into private events a lot of insurance that we required to have insurance so you know little by little you kind of just learn from experience you know and then here in Dallas particularly there's a lot of permits dealing with food and all kinds of stuff so you have to have like uh uh ghost kitchen kinds of things you have to have these days yeah it's a lot of that okay uh did you ever tap into any of the um because I know you've seen you do networking in fact let's talk about that you're working on a networking event and I like the fact that you said we're not competition we're we're bari that uh what does that come about that event and tell me when is it gonna happen um so that event is basically we're gonna we're trying to bring in uh what we I actually do um network events every year it's like an annual thing we just choose randomly a day and then we bring in a lot of either small businesses people that are barely starting or people that have businesses but kind of need you know like a guidance or like sometimes just motivation sometimes just getting together with other like-minded people you know that kind of like you know spark something like man like I think I want to do that too you know and that's kind of like what happened to me that's why I try to keep doing it and so the reason why we call it I think the reason why this is so special to me is because I've experienced so many things the past few years of like other vendors you know like uh not liking us because we do the same thing or like feeling like that we're taking away their business you know things like that and I see it in so many businesses you know and a lot of businesses that I know that they think that way so I'm like one day you know I was eating uh with Julio you know Julio he's been a guest here before yes Julio and we were talking you know we're trying to like brainstorm and he's like you know right he's like you're right like we're not we're not competition no mas sumos variedad like we're just different you know and that's when that whole name came like no sumos competencia sumos variedad you know and that's um so that one's gonna happen may the third it's on a Sunday um and we're gonna have um we want to do like an experience with all the businesses to kind of work together because that's the main focus you know working together learning from the other business things that you might you know you never know like you can always learn from other businesses you know yeah we we sometimes think like oh no like there's nothing I can learn from that person but in reality there is you know you just don't connect and then that's what the network event is for to connect yeah to do things together um and then we're gonna have speakers as well you know just real people real you know testimonials saying like how it was to start from the bottom what are the things that they learn and stuff like that uh if you are already thinking that you have all the answers you're falling behind because you could be open-minded to learn more and move quicker than instead of fear thinking you to yourself that you have all the answers don't get me wrong that vision that business was given to you for a reason but open up to the opportunity to be able to have people that have been doing it longer to move you quicker that's the reason what books work because you read what other people did wrong and right and then you just you learn duplicate it make it quicker learn from their mistakes and move even faster but you know it's a price sometimes but you know hopefully you know people that are listening feel like they have all the answers which probably is gonna go above your head but still just have just be a little real humble to be able to open up to to listen to other businesses or other business owners who've been doing it and learn because you will learn something eventually i don't know if you ever gone into some of your chambers wherever you're at local chambers uh hispanic chambers or just general chambers highly recommend it i have free resources for you so if you've never been or ever i visited or have it a networking event i would love to invite you one of these days to check out some of the i'm part of the four-way hispanic chamber i'm an ambassador for them but i see the work that they do they have resources to help you out when you're trying to scale your business to help you how to set up a business plan and all those whole fancy terms of people use they're there okay also even some of the research and they're all for free again once you pay your membership they're all there but also bids the city has bids for things maybe they can teach you how to start bidding for certain things for certain things so if you've never been i never been highly recommend you tap in to try out yours wherever you're at locally and and get the most out of it go talk to them go sit down see who can a free consultation for whatever you're doing because they do free consultation for the most part once you pay you membership networking events another awesome another avenue of people there are professionals for the most part business owners banks you name it they're probably they're networking connecting with each other there'll be an opening for you if i never i didn't know about the chambers until like two years ago and even though the business the podcast is a business now lucy i realized how much of uh the great resource it could be and how much numbers they do if it wasn't because i was around them and learn about it and i just know that a lot of uh uh entrepreneurs benefit for visiting from them because again it's free resources sometimes i don't even know that yeah i mean you don't know that they're there yeah so as much as uh your networking event i hope it goes fantastic just know that there's other ones that do it all the time consistently and monthly bases that you'll be able to connect real relationship with i recommend the forward one more than any new reason being is because here in dallas we are very transactional like working either for me what can i do for you yeah we got a lot but what can you do for me working at the for you type of situation but over there kind of like that yeah relationship building and things like that that you can kind of get it and they have like by 900 members you know so i'm doing my ambassador part job they do and their networking event sold out today they were a topic off in uh full worth they did about probably 300 members in the morning time so i just know the power behind them yeah and i know a lot of entrepreneurs that tapped in to start it maybe where you're at maybe initially just in the beginning stages and now they're flourishing and they have breaking mortar now now they're moving on to this they're moving on to that so fantastic resource by the way so if you never tap you know just a recommendation because i know you're already doing fantastic your ideas it seemed like you belong there because of all the amazing ideas you have and how how you execute is so good that i'm like man she only knew about those resources slash some of her time with the things that she wants to do bigger for sure okay we're running short on time thank you so much for being here i appreciate you were nervous you're still there nervous i can see moving the the core but in general you gotta relax for a second so i appreciate it before i let you go one more time the event that you have going on and all your social media what can people reach out to you so our instagram is gdantoni social code and then obviously you know google you can find us on google our website's still not up but it will be shortly yes so we're it's very at the end is that who you're working on that yes nice yes

[01:24:16:03 - 01:34:25:16]
 once again the event where is it going to be at where can people register or where can they find out where to go the address location everything for the event you have going on yes so it's uh may the third it's a sunday it's going to be at five p.m and the location is going to actually be at us uh one of our small businesses they own a tax office called tax liberty nice it's an oak cliff an oak cliff and then um the information everything else can be found on our page we have a link under our bio where you can get all that and the tickets and then you also before i let you go the uh you actually create events like like your people could go decorate cakes they can do workshops and things like that how did that come about for you what do you want to incorporate so that came from the bakery stuff too uh our first workshop was actually how to decorate your cake and it's become very popular was that the one at the cobble bar yes that was how you want to come back yeah come back yeah um it's actually one of our most popular ones and it's just basically i go and host them we do them public we do private ones and then we also do like team building for corporates like um you know we don't always do cake decorating we also do um edible arrangements how to build your own charcuterie pain and tip so there's different options and um like sizing too so it doesn't have to be a big group uh we do require four or more people at least to be able to go out and host somewhere okay great fantastic now when you were on your way over here even though you were nervous he thought like was there like man i wish he asked me about this i wish i wish we touch up on this anything comes to mind no i think um i think the main thing was how did it all started and the meaning behind my the name the brand and i think we yeah we went over that so i'm good i'm glad we did i tell you we were good yeah saludos any shout outs anybody that uh you know impact you through your journey anybody that you'll touch you something anybody that you work often uh familia and everything saludos uh well yes first of all um saludos to my family because they have been a really great support especially my husband and then to some of my business friends that actually uh one of my friends samantha she owns sweet and nights um she's actually the one that kind of always is there pushing me you know to go to go um rosa i work really closely closely with her now so she's actually the one that introduced me to you and like you know all your services and stuff like that and then um another person would be julio you know because he's really uh there's a lot he knows so much stuff you know that i didn't know and i'm learning from him as we're you know doing projects together and stuff like that so um a big shout out to him as well yes you are hiring by the way yes you are hiring so serious inquiries can reach out to you what are you looking for specifically um so we're looking for staff uh event um basically what we do but we need other people to do that as well how does it feel to know that you're hiring i was so i was kind of like not sure about posting because i'm like oh my gosh like i was kind of like do i really do need this do i don't but one thing my friend always told me she's like if you don't let go and trust people with your like you're never gonna really um go too far because it's always gonna be just me you know and like the whole point of my business is for me to kind of eventually step back and have people you know working the business do you know that's one of the hardest things for latinos to do to be able to to be able to delegate to trust and let somebody to be able to delegate and things like you have your nobody can get into your mind as far as the things that you created let's say you hire somebody and they run with an idea you know you trained them you gave them everything that they do and eventually you want like you didn't want the corporate people to stick you know grow and go and do your thing beyond but as far as tapping into your mind of all the amazing ideas that you created that can never be replicated and the passion that you do behind it and the little small executions that you do that nobody can even even if they wanted to so being around a lot of entrepreneurs one of the main things that comes up is being able to delegate because we're so prideful to be able to know that we can do it all but when do you have time to go to network and connect with other people as the business is still running itself because she has the right idea to be able to use step back and then just be the supervisor the leader that you yeah and then too because i have so many other ideas that i and like you know projects that i'm working behind scene that you know i need someone i need someone to be able to kind of step into my you know my main role and let me focus a little bit more on that because that's the only way that we're going to be able to get you know like i said be better and can't clone yourself it can't be in a million times but you can train other people to do the things compensating for what they do and then be able to grow even higher it's a struggle for a lot of people but know that that's the only way for you to get bigger and trust that they're going to do the work they might do it 70% because nobody's going to have the passion but enough of those people running the thing so you can grow i mean smarter not harder right yeah all righty uh what is an important lesson that you learn doing your business that you would tell your younger self that will help somebody else out what would that be um i would say just um my main thing is like never like never if i could back and i could go back and tell you know my younger self like do it just do it you know and keep going and never give up even if life you know like i said a lot of times i was already doing my own thing but life came you know and it's like i feel like even when life comes like you know you still have to keep going like and i always look back and i'm like all that work that i put like i just can't let it go you know like just because of life you know life is still gonna continue like life is still gonna keep happening but it keeps pulling you back right you're doing what you're doing so you know so yeah i guess i mean like at the end of the day i guess i was you know meant to be you know something create my own my own brand uh normally throughout my day sometime during my week month uh say something along these lines that i heard a while back i'm not immortal i am mortal and i will die one day not to terrorize me scare me anything like that but it's a reality in life right we're not here forever but that helps me hurry up and do things with that i wish you a very long prosperous life after everything's said and done what do you want people to think and feel about your life i just want to i think the main thing is like i want them to remember me as somebody that um like siempre he said look you know like whatever i set my mind to like and i worked for it you know i um you know how some people are like oh wait because i wish i could do this like that but if you just sit there and you don't actually put the work in it's not like it's just gonna fall from the sky you know like you have to and i and i feel like that's something that i inspire a lot of people like my friends and things like that my family like now that i'm doing this i've heard things that before i never heard you know and i'm like like it's good to hear that you know it's good that you hear that from like your cousin your your ads like wow like you know gabby like siempre estos ciento algo like you're such a hard worker you know hard-working person and you don't give up you know like you don't give up no matter what has happened in your life no matter like what you know you know big impacts like i just always you know i'm like i have to keep going you know like like you said like we don't have all life you know and if we just sit there and wait for things to happen no one else yeah knowledge uh that saying about knowledge is always so wrong because you can know everything in the world sitting down right here but if you don't take no action of it what does it matter if you know everything read every book yeah you didn't do nothing to do anything about creating anything to proceed it's kind of like you know my career like if if you don't actually put it to work it's just another piece of paper pretty much yeah absolutely do you think what you're doing currently as far as entrepreneur and you know your company is calling for you i think now with everything that has happened um and so many things that are you know like experienced in the the business um i think so yeah i think this is something it's like i always say i always you know when i pray so i'm like god just you know please don't let me go back to a 9 5 job you know just let like it's like it's one of the main things gonna be like just keep that spark in me that wants to continue continue continue like and like i always say you know that's the worst thing that can happen i can go back to being a regular employee you know but oh yeah i have like a lot of projects and a lot of things that um looking for my business to grow and stuff like that in many ways not just like i said i don't want to be a big corporate just to kind of give me the freedom of like being able to be with my family and things like that yeah with the drive that you have is no doubt that you will uh when i first met you again i don't know too much about you it's great that i get to run around with different people and they introduce me or i see things with you um i know the timing just happened to be the right timing for us to be sitting here yeah even though we were scheduled i don't know sometimes don't give a I don't get frustrated at times sometimes i do like darn it i wish you would have been already but sometimes i know that just the timing has to be what it is now your website's coming up it'll be a great video so you can plug into your website if you'll get to know more about you tell Julio i'll say hi yeah but uh just in general those things uh just and again just the look the the the way that you set everything up the way the precision the small little details that you do about your business that i see then i can see being a higher scale private events uh i i can see it i can see it i can see why sometimes maybe uh vending event is not something for you because of the work that you do uh the

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 tension behind it and all the little details that a lot of people sometimes and the pride behind it. And again, I'm nobody to say this, but like you said earlier, I don't doubt that your father's very happy and more than smiling because of the name itself and what you have behind it, that it reflects pretty much on some of the way that he lived his life and that's the way he looks now. So, and without a shout out that Gabriela, you are a global land factor. Thank you so much for being here. Thank you for having me. Absolutely. This was another episode of the global land factor podcast. Remember to subscribe right now. You do not want to miss this amazing stories of this amazing individual doing amazing things in the community of pursuing their dreams. Not only that, but learning and growing and inspiring, inspiring, literally inspiring the community that so make sure you subscribe to the channel, the global land factor. And remember, we are just like you. We are people. We are the spice and flavor in this melted pot that it is. So well, till next time.