Sales Chat

Elements of a Successful Patient Centric Strategy ft. Kim Burnie

April 04, 2023 Salelytics Season 2 Episode 4
Sales Chat
Elements of a Successful Patient Centric Strategy ft. Kim Burnie
Show Notes

In our first season, we discussed the general concept of patient-centric (or direct-to-consumer) marketing. Now - We're getting into the details with expert and Director Kim Burnie on how to SUCCEED with a patient-first strategy. 

Tune in for... 

  • The latest sales and marketing news (Pepsi did what?!) 
  • Successful components of a PC program
  • What kind of talent to look for 
  • And real-life examples of program success