How to Use LinkedIn for Business | Joe Frankie & Alejandro Sanoja | B2B Thought Leadership

In today's episode, we discussed with Joe Frankie, CEO at JFIII Associates, the importance of developing your personal story and how to use social media, especially LinkedIn, to become the go-to thought leader in your industry.

Some of the topics we cover are:

- Welcome to our podcast (0:00:00)
- Thoughts and emotions that arise when talking about a go-to thought leader (0:01:13)
- The power of social media (0:02:00)
- The most common mistakes people make on their way to success (0:07:23)
- How to use LinkedIn to advance your career (0:13:26)
- How to become a trusted expert in your niche (0:15:13)
- The tools you need to craft your personal story (0:19:23)
- The benefits of using LinkedIn as your landing page (0:26:56)
- How to build assertiveness  (0:30:58)
- Why do you need to have a coach to improve your career (0:37:47)
- How to overcome the fear of self-promotion (0:43:55)
- Get to the next level, write a book (0:53:07)
- What you need to write a book (0:57:18)
  And more!

About Joe Frankie:

Joe is a West Point graduate, combat veteran, award-winning author and he knows the power of a team.

As CEO at JFIII Associates, he now helps companies build better teams. Joe brings 40 years of leading and untangling multiple business projects up to $8 billion worldwide and as many as 53,000 associates where he has a track record of building teams, deploying technology, and mitigating risk.

Joe is a mentor, a coach, and a perpetual student.

Read Joe's book, LINKEDIN: The 5-minute drill: https://www.amazon.com/LinkedIn-5-Min... 

Recommended Resources from Joe for those new to these sectors: https://jfiiiassociates.com/bookshelf/