PRSA-SV #FridayForum: Purpose Under Pressure

During this insightful #FridayForum, Allison+Partners EVP of Purpose Whitney Dailey unpacks Purpose Under Pressure, a new study released jointly by Allison+Partners, Carol Cone ON PURPOSE and The Harris Poll. Moderated by Allison+Partners Partner and SF General Manager Meghan Curtis, this event explains why strong corporate purpose (the reason a company exists in addition to making money) is important for recruitment and retention. And how strong purpose in turbulent times can drive employees’ decision-making and overall buy-in. If you need recommendations about how to help your organization build purpose authenticity and pull-through across departments and hierarchy, be sure to listen to this important program.