New Digital Age
Interviews, insight & analysis on digital media & marketing
New Digital Age
NDA at Canned 2026 - EP 6 - Sir Martin Sorrell
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New Digital Age
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In the last of NDA’s exclusive interviews from this year’s Cannes Festival, Justin Pearse chats with ad industry legend Sir Martin Sorrell.
Sir Martin is a British business leader and founder of WPP and S4 Capital, widely regarded as one of the most influential figures in the global advertising industry. He built WPP into the world’s largest marketing services group and now leads S4 Capital (Monks), focusing on tech-driven, digital-first marketing transformation.