{"version":"1.0.0","segments":[{"startTime":0.0,"endTime":3.198,"body":"[Music]"},{"startTime":0.359,"endTime":3.198,"body":"foreign"},{"startTime":6.74,"endTime":10.859,"body":"podcast and um"},{"startTime":9.359,"endTime":14.099,"body":"yeah"},{"startTime":10.859,"endTime":15.48,"body":"um I guess yeah we we are an independent"},{"startTime":14.099,"endTime":16.98,"body":"podcast"},{"startTime":15.48,"endTime":18.24,"body":"by artists"},{"startTime":16.98,"endTime":21.899,"body":"um and"},{"startTime":18.239,"endTime":25.679,"body":"we generally bring on artists from all"},{"startTime":21.899,"endTime":27.778,"body":"types of different VFX departments and"},{"startTime":25.679,"endTime":30.118,"body":"to discuss"},{"startTime":27.778,"endTime":32.46,"body":"um yeah how people are going into in the"},{"startTime":30.118,"endTime":35.399,"body":"industry out their the progress through"},{"startTime":32.46,"endTime":37.439,"body":"the their journey and just discuss all"},{"startTime":35.399,"endTime":38.1,"body":"sorts of via VFX"},{"startTime":37.439,"endTime":39.659,"body":"um"},{"startTime":38.1,"endTime":42.42,"body":"topics"},{"startTime":39.659,"endTime":45.959,"body":"um yeah so yeah today we just thought"},{"startTime":42.42,"endTime":50.939,"body":"we'd use our platform to to discuss"},{"startTime":45.96,"endTime":53.399,"body":"um Ai and the rise of AI art which is"},{"startTime":50.939,"endTime":55.439,"body":"has been for the past six months I think"},{"startTime":53.399,"endTime":58.14,"body":"has been quite popular"},{"startTime":55.439,"endTime":60.899,"body":"um and quite noticeable especially on"},{"startTime":58.14,"endTime":62.78,"body":"LinkedIn and"},{"startTime":60.899,"endTime":66.84,"body":"yeah we thought we could we would"},{"startTime":62.78,"endTime":69.118,"body":"explore what the the impacts"},{"startTime":66.84,"endTime":71.159,"body":"or the issues could be for for our"},{"startTime":69.118,"endTime":73.26,"body":"industry and the creative industry in"},{"startTime":71.159,"endTime":74.88,"body":"general so"},{"startTime":73.26,"endTime":77.84,"body":"um yeah"},{"startTime":74.879,"endTime":77.839,"body":"so here we are"},{"startTime":78.0,"endTime":82.379,"body":"um coffee just just to follow that up"},{"startTime":80.579,"endTime":85.379,"body":"with you uh real quick"},{"startTime":82.379,"endTime":88.399,"body":"um should we be live on YouTube as well"},{"startTime":85.379,"endTime":88.399,"body":"we are Live on YouTube"},{"startTime":89.64,"endTime":94.859,"body":"um yeah because I was just checking out"},{"startTime":91.438,"endTime":96.478,"body":"on the side here and okay"},{"startTime":94.859,"endTime":99.739,"body":"okay"},{"startTime":96.478,"endTime":103.2,"body":"yeah so let me just double"},{"startTime":99.739,"endTime":107.219,"body":"share my screen"},{"startTime":103.2,"endTime":109.2,"body":"sharing the presentation that I made"},{"startTime":107.219,"endTime":112.679,"body":"yeah so"},{"startTime":109.2,"endTime":114.719,"body":"Ai and the VFX and creative industry uh"},{"startTime":112.68,"endTime":118.979,"body":"yeah we're looking to explore the"},{"startTime":114.719,"endTime":120.599,"body":"impacts Solutions and issues"},{"startTime":118.978,"endTime":123.899,"body":"um"},{"startTime":120.599,"endTime":126.478,"body":"I'll have to say that this podcast or"},{"startTime":123.899,"endTime":128.879,"body":"this yeah webinar is inspired by"},{"startTime":126.478,"endTime":131.4,"body":"the concept Association"},{"startTime":128.879,"endTime":134.519,"body":"um they did an AI Town Hall webinar on"},{"startTime":131.4,"endTime":136.92,"body":"YouTube I'm just discussing this same"},{"startTime":134.52,"endTime":139.439,"body":"topic"},{"startTime":136.919,"endTime":142.799,"body":"um and I think they did a great job just"},{"startTime":139.439,"endTime":144.9,"body":"covering the basics of it and the whole"},{"startTime":142.8,"endTime":146.219,"body":"topics I just thought to give them"},{"startTime":144.9,"endTime":149.58,"body":"credit"},{"startTime":146.219,"endTime":151.439,"body":"um so yeah today's that line you just"},{"startTime":149.58,"endTime":154.26,"body":"want to go through the impacts and"},{"startTime":151.439,"endTime":156.539,"body":"issues and solutions and possibly"},{"startTime":154.259,"endTime":160.818,"body":"it's your q a and just"},{"startTime":156.539,"endTime":160.818,"body":"see what people think about it"},{"startTime":162.84,"endTime":169.08,"body":"um so yeah um maybe I might actually ask"},{"startTime":166.039,"endTime":171.659,"body":"Simon because you might know more about"},{"startTime":169.08,"endTime":173.16,"body":"CSA are you able to maybe tell us a bit"},{"startTime":171.659,"endTime":175.439,"body":"more about"},{"startTime":173.159,"endTime":179.039,"body":"maybe why why we're here"},{"startTime":175.439,"endTime":181.5,"body":"um what AI artists and and just"},{"startTime":179.039,"endTime":185.039,"body":"the competition that we have on screen I"},{"startTime":181.5,"endTime":187.259,"body":"guess so from from my point of view uh"},{"startTime":185.039,"endTime":188.939,"body":"the reason I I reached out to you and"},{"startTime":187.259,"endTime":190.318,"body":"and thought that this would be a good"},{"startTime":188.939,"endTime":193.199,"body":"conversation is"},{"startTime":190.318,"endTime":196.5,"body":"uh I found I found myself"},{"startTime":193.199,"endTime":198.598,"body":"talking about AI in Broad terms uh"},{"startTime":196.5,"endTime":200.039,"body":"within uh the company that I work for"},{"startTime":198.598,"endTime":201.959,"body":"I'm told"},{"startTime":200.039,"endTime":204.479,"body":"um and just before we go any further I"},{"startTime":201.959,"endTime":207.598,"body":"just want to say that all opinions that"},{"startTime":204.479,"endTime":209.34,"body":"I speak today are my own and not my my"},{"startTime":207.598,"endTime":211.259,"body":"companies"},{"startTime":209.34,"endTime":213.78,"body":"um I"},{"startTime":211.259,"endTime":216.78,"body":"um I kind of thought like there is a lot"},{"startTime":213.78,"endTime":218.4,"body":"of speaking in our industry that needs"},{"startTime":216.78,"endTime":221.759,"body":"to be done about this subject because"},{"startTime":218.4,"endTime":224.219,"body":"especially with the visual a well you"},{"startTime":221.759,"endTime":226.679,"body":"know I want to say AI That's a very"},{"startTime":224.219,"endTime":229.5,"body":"broad term but AI ml neural network"},{"startTime":226.68,"endTime":232.14,"body":"specifically and then diffusion as a as"},{"startTime":229.5,"endTime":233.878,"body":"a subset of that diffusion in particular"},{"startTime":232.139,"endTime":236.818,"body":"has been like"},{"startTime":233.878,"endTime":240.959,"body":"something that has hit the visual"},{"startTime":236.818,"endTime":243.298,"body":"industry uh like a like a truck in the"},{"startTime":240.959,"endTime":246.539,"body":"last four or five months"},{"startTime":243.299,"endTime":249.42,"body":"um you know when when mid-journey really"},{"startTime":246.539,"endTime":252.5,"body":"came out uh it was almost like"},{"startTime":249.419,"endTime":255.479,"body":"personally I got defeat I got a bit of a"},{"startTime":252.5,"endTime":256.918,"body":"strange feeling of like what is"},{"startTime":255.479,"endTime":261.18,"body":"happening here"},{"startTime":256.918,"endTime":263.579,"body":"after a few days I realized okay it"},{"startTime":261.18,"endTime":266.579,"body":"can't do this it can't do that we're"},{"startTime":263.579,"endTime":269.659,"body":"safe here but then as I saw"},{"startTime":266.579,"endTime":272.819,"body":"the entire industry and the subject"},{"startTime":269.66,"endTime":275.82,"body":"progressing and realizing how much like"},{"startTime":272.819,"endTime":278.699,"body":"granular control people are getting you"},{"startTime":275.819,"endTime":282.12,"body":"know every couple of weeks"},{"startTime":278.699,"endTime":283.259,"body":"um this is moving very very fast and I"},{"startTime":282.12,"endTime":287.639,"body":"feel like"},{"startTime":283.259,"endTime":289.919,"body":"I can I can talk to my small network of"},{"startTime":287.639,"endTime":291.84,"body":"friends here and there as much as I can"},{"startTime":289.918,"endTime":293.758,"body":"but there's a broad discussion that"},{"startTime":291.839,"endTime":296.879,"body":"needs to be had about this because it's"},{"startTime":293.759,"endTime":300.3,"body":"going to affect us all"},{"startTime":296.879,"endTime":305.779,"body":"um whether we work in graphic design"},{"startTime":300.3,"endTime":309.24,"body":"concept art uh texture painting modeling"},{"startTime":305.779,"endTime":311.579,"body":"or rendering even you know there are"},{"startTime":309.24,"endTime":313.978,"body":"there are diffusion plugins for for"},{"startTime":311.579,"endTime":317.399,"body":"blender right now that that"},{"startTime":313.978,"endTime":321.12,"body":"that essentially tries to replace a"},{"startTime":317.399,"endTime":323.879,"body":"renderer like it's not killing it but"},{"startTime":321.12,"endTime":326.519,"body":"four months ago mid-journey was not"},{"startTime":323.879,"endTime":330.779,"body":"killing it at concept art but now it is"},{"startTime":326.519,"endTime":333.12,"body":"so it's it I just thought"},{"startTime":330.779,"endTime":336.599,"body":"why not why not"},{"startTime":333.12,"endTime":340.199,"body":"talk about it with as broad of a you"},{"startTime":336.6,"endTime":343.199,"body":"know a bunch of people as we can find"},{"startTime":340.199,"endTime":347.1,"body":"um and just you know uh I guess in many"},{"startTime":343.199,"endTime":351.139,"body":"ways that you know over to you guys uh"},{"startTime":347.1,"endTime":354.0,"body":"because I have my own opinions"},{"startTime":351.139,"endTime":357.0,"body":"potential fears"},{"startTime":354.0,"endTime":360.24,"body":"you know I also think it's awesome uh"},{"startTime":357.0,"endTime":364.079,"body":"and you know you can't ignore progress"},{"startTime":360.24,"endTime":366.24,"body":"um so yeah that that's essentially why"},{"startTime":364.079,"endTime":369.5,"body":"um you know I kind of reached out to you"},{"startTime":366.24,"endTime":369.5,"body":"coffee so yeah"},{"startTime":374.519,"endTime":377.719,"body":"oh you're still muted"},{"startTime":378.36,"endTime":382.199,"body":"yeah of course I was I just saying funny"},{"startTime":380.399,"endTime":384.179,"body":"enough because this is my first time"},{"startTime":382.199,"endTime":385.52,"body":"going live so I just realized I was in"},{"startTime":384.18,"endTime":389.6,"body":"life but"},{"startTime":385.519,"endTime":393.599,"body":"nowhere yeah YouTube open"},{"startTime":389.6,"endTime":397.039,"body":"yeah now we're live okay but um okay"},{"startTime":393.6,"endTime":397.039,"body":"Simon say that all again"},{"startTime":401.339,"endTime":406.619,"body":"say it again in a shorter out of time"},{"startTime":404.1,"endTime":408.66,"body":"yeah when I reached out to you coffee uh"},{"startTime":406.62,"endTime":413.639,"body":"we"},{"startTime":408.66,"endTime":416.819,"body":"uh my main concern was that AI was"},{"startTime":413.639,"endTime":418.079,"body":"progressing a lot faster than I"},{"startTime":416.819,"endTime":421.319,"body":"initially thought it would when"},{"startTime":418.079,"endTime":423.959,"body":"mid-journey first reared its head uh"},{"startTime":421.319,"endTime":425.639,"body":"about four months ago four months ago my"},{"startTime":423.959,"endTime":428.339,"body":"journey was impressive it did images"},{"startTime":425.639,"endTime":432.12,"body":"that were kind of amazing one of them"},{"startTime":428.339,"endTime":433.978,"body":"still my wallpaper on my desktop"},{"startTime":432.12,"endTime":438.6,"body":"um but you know you could tell that like"},{"startTime":433.978,"endTime":440.219,"body":"and it wasn't doing anything at a"},{"startTime":438.6,"endTime":442.02,"body":"it was doing some cool stuff but a"},{"startTime":440.22,"endTime":444.3,"body":"concept artist needed to still be"},{"startTime":442.019,"endTime":446.818,"body":"involved to make it make sense"},{"startTime":444.3,"endTime":450.418,"body":"um but then in the last four or five"},{"startTime":446.819,"endTime":452.28,"body":"months uh you know the control over what"},{"startTime":450.418,"endTime":454.56,"body":"you can do you literally just paint out"},{"startTime":452.279,"endTime":456.659,"body":"a hand and try again try again until the"},{"startTime":454.56,"endTime":459.24,"body":"hand starts you know coming through it's"},{"startTime":456.66,"endTime":461.52,"body":"becoming actually useful it looks like"},{"startTime":459.24,"endTime":464.519,"body":"it's becoming useful and I think there's"},{"startTime":461.519,"endTime":468.359,"body":"a broad discussion to be had in VFX"},{"startTime":464.519,"endTime":471.478,"body":"because it's not just going to impact"},{"startTime":468.36,"endTime":474.96,"body":"graphic designers concept artists it's"},{"startTime":471.478,"endTime":477.12,"body":"absolutely going to impact the daily job"},{"startTime":474.959,"endTime":479.459,"body":"of texture artists"},{"startTime":477.12,"endTime":483.56,"body":"um if you look at you know some current"},{"startTime":479.459,"endTime":485.779,"body":"uh push in by Nvidia"},{"startTime":483.56,"endTime":488.399,"body":"model modelers"},{"startTime":485.779,"endTime":490.619,"body":"lighting artists with blender plugins"},{"startTime":488.399,"endTime":493.019,"body":"that are using diffusion as essentially"},{"startTime":490.62,"endTime":495.78,"body":"the the render engine"},{"startTime":493.019,"endTime":498.538,"body":"um it still is it still seems slightly"},{"startTime":495.779,"endTime":501.059,"body":"uncontrollable but so did mid-journey"},{"startTime":498.538,"endTime":503.399,"body":"four months ago and we're only talking"},{"startTime":501.06,"endTime":507.959,"body":"about a four months Gap from mid-journey"},{"startTime":503.399,"endTime":510.899,"body":"to being able to uh use dream studio now"},{"startTime":507.959,"endTime":513.538,"body":"where you can put your own head as a"},{"startTime":510.899,"endTime":516.418,"body":"anime character on"},{"startTime":513.538,"endTime":518.278,"body":"you know on a prompt on a on a beautiful"},{"startTime":516.418,"endTime":519.478,"body":"picture that you just created with a"},{"startTime":518.278,"endTime":520.979,"body":"prompt"},{"startTime":519.479,"endTime":524.219,"body":"um so"},{"startTime":520.979,"endTime":527.1,"body":"I think all of us in the visual media"},{"startTime":524.219,"endTime":529.98,"body":"and and VFX industry"},{"startTime":527.1,"endTime":532.2,"body":"should be keeping a very close eye on"},{"startTime":529.98,"endTime":533.82,"body":"this and more importantly probably just"},{"startTime":532.2,"endTime":535.68,"body":"talk about it"},{"startTime":533.82,"endTime":538.379,"body":"um instead of just keeping it to"},{"startTime":535.679,"endTime":542.338,"body":"ourselves keeping keeping our our"},{"startTime":538.379,"endTime":543.778,"body":"anxieties or or you know hopes to"},{"startTime":542.339,"endTime":546.3,"body":"ourselves I think it's good to just put"},{"startTime":543.778,"endTime":548.1,"body":"it out there and and talk about it and"},{"startTime":546.299,"endTime":551.278,"body":"learn from each other"},{"startTime":548.1,"endTime":553.86,"body":"yeah sure yeah um if you don't mind just"},{"startTime":551.278,"endTime":555.899,"body":"because we I forgot to ask you to"},{"startTime":553.86,"endTime":557.399,"body":"introduce yourself can you tell us about"},{"startTime":555.899,"endTime":560.278,"body":"yourself and what you're really sweet"},{"startTime":557.399,"endTime":563.22,"body":"that's okay uh I'm I'm the real-time I'm"},{"startTime":560.278,"endTime":566.1,"body":"a real-time supervisor at Untold uh"},{"startTime":563.22,"endTime":568.62,"body":"Untold studios in in London"},{"startTime":566.1,"endTime":570.778,"body":"um initially my job was to mainly take"},{"startTime":568.62,"endTime":573.08,"body":"care of unreal and and real-time"},{"startTime":570.778,"endTime":577.86,"body":"elements uh but I kind of found myself"},{"startTime":573.08,"endTime":579.0,"body":"sliding into AI uh when it came out and"},{"startTime":577.86,"endTime":581.82,"body":"um"},{"startTime":579.0,"endTime":584.58,"body":"lately I've sort of been the point of"},{"startTime":581.82,"endTime":586.379,"body":"contact for AI as well"},{"startTime":584.58,"endTime":588.778,"body":"um and I'm told"},{"startTime":586.379,"endTime":590.458,"body":"um a good thing to mention as I"},{"startTime":588.778,"endTime":592.679,"body":"mentioned that as well is all these"},{"startTime":590.458,"endTime":596.458,"body":"opinions that I will speak today on my"},{"startTime":592.679,"endTime":599.819,"body":"own you know I'm not speaking for Untold"},{"startTime":596.458,"endTime":600.719,"body":"um so uh yeah that's what I do let's go"},{"startTime":599.82,"endTime":603.5,"body":"yeah"},{"startTime":600.72,"endTime":606.36,"body":"okay great all right I'm just gonna"},{"startTime":603.5,"endTime":609.059,"body":"represent my"},{"startTime":606.36,"endTime":612.8,"body":"slide is for"},{"startTime":609.059,"endTime":612.799,"body":"everyone that missed out say"},{"startTime":614.159,"endTime":617.12,"body":"let's see"},{"startTime":617.879,"endTime":620.419,"body":"okay"},{"startTime":621.299,"endTime":625.259,"body":"all right so for everyone that's just"},{"startTime":623.639,"endTime":629.58,"body":"tuned in um"},{"startTime":625.259,"endTime":630.958,"body":"welcome to the AI in the VFX creative"},{"startTime":629.58,"endTime":633.24,"body":"industry"},{"startTime":630.958,"endTime":635.039,"body":"um webinar uh we just today we're just"},{"startTime":633.24,"endTime":637.56,"body":"trying to"},{"startTime":635.039,"endTime":641.338,"body":"um yeah discuss the impacts and issues"},{"startTime":637.559,"endTime":642.539,"body":"and possibly find the solutions to"},{"startTime":641.339,"endTime":644.94,"body":"how"},{"startTime":642.539,"endTime":649.439,"body":"air could"},{"startTime":644.94,"endTime":651.24,"body":"maybe influence or help industry"},{"startTime":649.44,"endTime":653.339,"body":"um"},{"startTime":651.24,"endTime":655.919,"body":"this webinar is inspired by the concept"},{"startTime":653.339,"endTime":658.399,"body":"of our association which previously did"},{"startTime":655.919,"endTime":663.599,"body":"an AI Town Hall about a month ago"},{"startTime":658.399,"endTime":665.399,"body":"discussing the same topic and I found"},{"startTime":663.6,"endTime":668.399,"body":"that's something very interesting and"},{"startTime":665.399,"endTime":670.62,"body":"very insightful so I gathered some"},{"startTime":668.399,"endTime":673.559,"body":"inspiration from it"},{"startTime":670.62,"endTime":675.959,"body":"yeah so as I said we're gonna touch on"},{"startTime":673.559,"endTime":678.539,"body":"the impacts and the issues and solutions"},{"startTime":675.958,"endTime":681.059,"body":"and possibly take some questions from"},{"startTime":678.539,"endTime":681.719,"body":"the from the crowd"},{"startTime":681.059,"endTime":684.0,"body":"um"},{"startTime":681.72,"endTime":687.12,"body":"we'll be hopefully touching base on"},{"startTime":684.0,"endTime":689.278,"body":"these three companies"},{"startTime":687.12,"endTime":693.778,"body":"um of which the journey is on the left"},{"startTime":689.278,"endTime":696.179,"body":"and Dali and yes they will stay with"},{"startTime":693.778,"endTime":700.139,"body":"Fusion uh the the three"},{"startTime":696.179,"endTime":700.919,"body":"maybe top companies currently"},{"startTime":700.139,"endTime":703.639,"body":"um"},{"startTime":700.919,"endTime":703.639,"body":"say"},{"startTime":704.399,"endTime":709.32,"body":"just trying to explain what AI art is is"},{"startTime":708.059,"endTime":713.0,"body":"basically"},{"startTime":709.32,"endTime":716.579,"body":"how this platform works is"},{"startTime":713.0,"endTime":719.22,"body":"you give the AI a prompt so you tell it"},{"startTime":716.578,"endTime":720.479,"body":"you give it a set of keywords and or a"},{"startTime":719.22,"endTime":722.639,"body":"sentence and"},{"startTime":720.48,"endTime":726.36,"body":"give it a prompt and you ask it to"},{"startTime":722.639,"endTime":729.059,"body":"generate an art RPS so this is"},{"startTime":726.36,"endTime":731.82,"body":"um a comparison between"},{"startTime":729.059,"endTime":734.518,"body":"the results generated by my journey and"},{"startTime":731.82,"endTime":736.019,"body":"Dali and stable diffusion using the same"},{"startTime":734.519,"endTime":738.0,"body":"prompts which is"},{"startTime":736.019,"endTime":740.22,"body":"looking at behind the scenes of shooting"},{"startTime":738.0,"endTime":743.179,"body":"the moon landing Hollywood studio in"},{"startTime":740.22,"endTime":747.839,"body":"1969 backstage photograph"},{"startTime":743.179,"endTime":751.679,"body":"astronaut actors enlightened so"},{"startTime":747.839,"endTime":753.959,"body":"all these three platforms"},{"startTime":751.679,"endTime":756.778,"body":"gave us three different results"},{"startTime":753.958,"endTime":759.319,"body":"um using the same prompt"},{"startTime":756.778,"endTime":759.32,"body":"um and"},{"startTime":760.62,"endTime":763.86,"body":"as you can tell you can you can"},{"startTime":762.72,"endTime":767.04,"body":"literally create"},{"startTime":763.86,"endTime":769.68,"body":"any image from from the from the prompts"},{"startTime":767.039,"endTime":772.199,"body":"that you give it but um yeah just today"},{"startTime":769.679,"endTime":774.359,"body":"we're just gonna try and work out"},{"startTime":772.2,"endTime":777.0,"body":"where"},{"startTime":774.36,"endTime":781.5,"body":"the copyrights where the data sets is is"},{"startTime":777.0,"endTime":783.958,"body":"being gutted and who owns the rights and"},{"startTime":781.5,"endTime":785.6,"body":"all of that stuff say"},{"startTime":783.958,"endTime":788.458,"body":"that's what we're gonna attach based on"},{"startTime":785.6,"endTime":791.159,"body":"this is this image on the left is an"},{"startTime":788.458,"endTime":793.379,"body":"image that I try to make on my journey"},{"startTime":791.159,"endTime":796.86,"body":"because I was looking to make a an image"},{"startTime":793.379,"endTime":799.078,"body":"for for this webinar so my I went in and"},{"startTime":796.86,"endTime":802.079,"body":"gave it a prompt of a photograph of an"},{"startTime":799.078,"endTime":804.719,"body":"advanced technology humanoid humanoid"},{"startTime":802.078,"endTime":807.838,"body":"with a with a female head long hair"},{"startTime":804.72,"endTime":808.98,"body":"pretty in a dress but with mechanical"},{"startTime":807.839,"endTime":811.68,"body":"arms"},{"startTime":808.98,"endTime":813.959,"body":"holding the painting brush in in left"},{"startTime":811.679,"endTime":815.338,"body":"hand and placing a palette in the other"},{"startTime":813.958,"endTime":817.018,"body":"hand standing in front of a cool"},{"startTime":815.339,"endTime":820.32,"body":"deception um"},{"startTime":817.019,"endTime":822.959,"body":"yeah but this is what I generated and"},{"startTime":820.32,"endTime":825.42,"body":"then on the right is what color in in in"},{"startTime":822.958,"endTime":829.439,"body":"in a guest"},{"startTime":825.419,"endTime":833.639,"body":"um made and and sent me and I just"},{"startTime":829.44,"endTime":836.399,"body":"comparing it to you I felt his felt"},{"startTime":833.639,"endTime":840.24,"body":"stronger as as an image and as a concept"},{"startTime":836.399,"endTime":844.919,"body":"and as a final render so I I chose his"},{"startTime":840.24,"endTime":846.659,"body":"over what I created using my journey"},{"startTime":844.919,"endTime":850.86,"body":"um say that's something to think about"},{"startTime":846.659,"endTime":853.319,"body":"so yeah just let's discuss what how it"},{"startTime":850.86,"endTime":855.899,"body":"will impact us and yeah"},{"startTime":853.32,"endTime":859.2,"body":"possibly airless let's see how it goes"},{"startTime":855.899,"endTime":861.0,"body":"so yes Simon it'd be great to to to to"},{"startTime":859.2,"endTime":865.639,"body":"hear"},{"startTime":861.0,"endTime":865.639,"body":"how how you you came across"},{"startTime":865.86,"endTime":869.759,"body":"um air because the past six months I"},{"startTime":868.44,"endTime":872.339,"body":"think I discovered it from you on"},{"startTime":869.759,"endTime":876.179,"body":"LinkedIn and it was a buzz for some time"},{"startTime":872.339,"endTime":878.04,"body":"and everyone wanted to trial it and just"},{"startTime":876.179,"endTime":880.198,"body":"let us know how you've been using it and"},{"startTime":878.039,"endTime":881.759,"body":"what you've been finding it finding"},{"startTime":880.198,"endTime":883.799,"body":"about it and your thoughts about it"},{"startTime":881.759,"endTime":885.299,"body":"would be great"},{"startTime":883.799,"endTime":887.159,"body":"um sure I think"},{"startTime":885.299,"endTime":889.379,"body":"um maybe before I start rambling on"},{"startTime":887.159,"endTime":891.24,"body":"about myself too much would it be a good"},{"startTime":889.379,"endTime":892.679,"body":"idea to to have everybody introduce"},{"startTime":891.24,"endTime":895.44,"body":"themselves"},{"startTime":892.679,"endTime":898.198,"body":"yeah sure yeah yeah"},{"startTime":895.44,"endTime":901.56,"body":"um I guess uh I'm just gonna go with"},{"startTime":898.198,"endTime":904.439,"body":"what I see uh the order that I see so uh"},{"startTime":901.559,"endTime":908.099,"body":"Vlad you're the first person I see uh hi"},{"startTime":904.44,"endTime":911.339,"body":"guys I work in the VFX industry"},{"startTime":908.1,"endTime":914.699,"body":"uh you live in the UK uh I thought for a"},{"startTime":911.339,"endTime":916.38,"body":"lot of companies as a modeler and"},{"startTime":914.698,"endTime":919.559,"body":"texture artist"},{"startTime":916.379,"endTime":922.559,"body":"I'm a sculpted as well ice cold"},{"startTime":919.559,"endTime":925.919,"body":"also a character artists so"},{"startTime":922.559,"endTime":928.138,"body":"and as I said before I've never used AI"},{"startTime":925.919,"endTime":929.939,"body":"I haven't generated a single image so"},{"startTime":928.139,"endTime":932.339,"body":"I'm really"},{"startTime":929.94,"endTime":935.279,"body":"I know how it is done in theory but then"},{"startTime":932.339,"endTime":938.339,"body":"in practice I don't have the"},{"startTime":935.278,"endTime":940.439,"body":"the life experience when it comes to AI"},{"startTime":938.339,"endTime":942.959,"body":"but I've got a lot of questions a lot of"},{"startTime":940.44,"endTime":946.32,"body":"questions you're you're the very"},{"startTime":942.958,"endTime":949.138,"body":"definition of VFX artist"},{"startTime":946.32,"endTime":950.339,"body":"yeah it's it's great to have you uh here"},{"startTime":949.139,"endTime":954.12,"body":"excellent"},{"startTime":950.339,"endTime":957.139,"body":"um Carlo you're you're the next one"},{"startTime":954.12,"endTime":962.159,"body":"on my list"},{"startTime":957.139,"endTime":963.419,"body":"I'm uh Carlo I'm um 3D 3D artist blender"},{"startTime":962.159,"endTime":965.819,"body":"artist"},{"startTime":963.419,"endTime":968.159,"body":"um and I live in I'm in a digital Nomad"},{"startTime":965.82,"endTime":970.699,"body":"but I'm in Valencia at the moment I've"},{"startTime":968.159,"endTime":970.698,"body":"been here for"},{"startTime":972.078,"endTime":976.679,"body":"yeah yeah it's a nice place to be I got"},{"startTime":974.94,"endTime":978.06,"body":"stuck here during lockdown I haven't"},{"startTime":976.679,"endTime":981.539,"body":"moved so"},{"startTime":978.059,"endTime":983.759,"body":"um yeah um and I come from a"},{"startTime":981.539,"endTime":985.62,"body":"not from a VFX background I come from a"},{"startTime":983.759,"endTime":989.759,"body":"an engineering background and I create"},{"startTime":985.62,"endTime":991.44,"body":"mainly um B2B sort of uh content a lot"},{"startTime":989.759,"endTime":993.059,"body":"of that a lot of my work is that not all"},{"startTime":991.44,"endTime":995.639,"body":"of it so"},{"startTime":993.059,"endTime":997.799,"body":"um that's the sort of angle that I'm I'm"},{"startTime":995.639,"endTime":999.72,"body":"looking at whether you know whether"},{"startTime":997.799,"endTime":1001.578,"body":"marketing agencies will be able to do"},{"startTime":999.72,"endTime":1003.56,"body":"the stuff that I do for them on their"},{"startTime":1001.578,"endTime":1005.599,"body":"own with this kind of"},{"startTime":1003.559,"endTime":1007.578,"body":"a bit like Vlad I've not got much I've"},{"startTime":1005.6,"endTime":1009.259,"body":"used mid-journey a little bit and I sort"},{"startTime":1007.578,"endTime":1012.278,"body":"of delved into it and I saw the big sort"},{"startTime":1009.259,"endTime":1012.278,"body":"of uh rise of it and"},{"startTime":1013.94,"endTime":1018.019,"body":"I'm bored of it really I did a bit of"},{"startTime":1015.74,"endTime":1020.72,"body":"dabbling and then yeah I I think there's"},{"startTime":1018.019,"endTime":1023.72,"body":"a lot to talk about when it comes to B2B"},{"startTime":1020.72,"endTime":1026.298,"body":"um for sure uh yeah"},{"startTime":1023.72,"endTime":1027.74,"body":"um Tom uh you're the you're the next"},{"startTime":1026.298,"endTime":1030.099,"body":"little"},{"startTime":1027.74,"endTime":1033.98,"body":"image on my screen"},{"startTime":1030.099,"endTime":1036.74,"body":"uh I'm Tom Payton I'm a writer director"},{"startTime":1033.98,"endTime":1038.539,"body":"producer and founder of a new company"},{"startTime":1036.74,"endTime":1041.419,"body":"called pigeon Shrine which is based out"},{"startTime":1038.539,"endTime":1043.399,"body":"of the West Midlands and I'm a massive"},{"startTime":1041.419,"endTime":1045.98,"body":"AI Fanboy"},{"startTime":1043.4,"endTime":1048.14,"body":"um I I suspect I might end up being the"},{"startTime":1045.98,"endTime":1050.72,"body":"bad guy on this particular chat because"},{"startTime":1048.14,"endTime":1052.759,"body":"a lot of what I'm doing is about"},{"startTime":1050.72,"endTime":1054.5,"body":"completely re-jigging the production"},{"startTime":1052.759,"endTime":1056.66,"body":"pipeline you know and I think that the"},{"startTime":1054.5,"endTime":1058.64,"body":"advantage that I've got as a fresh-based"},{"startTime":1056.66,"endTime":1061.279,"body":"company is you know I'm coming off the"},{"startTime":1058.64,"endTime":1062.96,"body":"back of nine movies but without a"},{"startTime":1061.279,"endTime":1064.7,"body":"pipeline of product that needs to be"},{"startTime":1062.96,"endTime":1067.22,"body":"finished so I don't have a backlog of"},{"startTime":1064.7,"endTime":1069.58,"body":"clients a higher end whose work is"},{"startTime":1067.22,"endTime":1071.6,"body":"already in an existing workflow so we're"},{"startTime":1069.579,"endTime":1073.22,"body":"essentially rebuilding the entire"},{"startTime":1071.599,"endTime":1076.038,"body":"production pipeline from the ground up"},{"startTime":1073.22,"endTime":1079.279,"body":"using AI assistance of pretty much at"},{"startTime":1076.038,"endTime":1082.46,"body":"every level including concept art VFX"},{"startTime":1079.279,"endTime":1083.2,"body":"work sound mixing post-production you"},{"startTime":1082.46,"endTime":1086.419,"body":"know"},{"startTime":1083.2,"endTime":1088.7,"body":"really kind of integrating all those"},{"startTime":1086.419,"endTime":1091.52,"body":"elements and and you know there's a real"},{"startTime":1088.7,"endTime":1094.22,"body":"push for me to be able to"},{"startTime":1091.519,"endTime":1096.619,"body":"bring production costs down and push the"},{"startTime":1094.22,"endTime":1098.538,"body":"final product quality up and then in"},{"startTime":1096.619,"endTime":1100.339,"body":"turn perhaps change some of the culture"},{"startTime":1098.538,"endTime":1104.599,"body":"around the way VFX artists are treated"},{"startTime":1100.339,"endTime":1107.379,"body":"within the film World period so yeah I'm"},{"startTime":1104.599,"endTime":1107.379,"body":"uh that's me"},{"startTime":1109.339,"endTime":1113.119,"body":"uh for"},{"startTime":1110.48,"endTime":1117.46,"body":"sure that um I think we're we're getting"},{"startTime":1113.119,"endTime":1119.959,"body":"a little bit of a cut video uh okay"},{"startTime":1117.46,"endTime":1121.64,"body":"we we can hear most of what you're"},{"startTime":1119.96,"endTime":1124.519,"body":"saying but sometimes it goes a little"},{"startTime":1121.64,"endTime":1128.059,"body":"bit sure let me"},{"startTime":1124.519,"endTime":1130.279,"body":"I'll swap let's swap my internet"},{"startTime":1128.058,"endTime":1131.96,"body":"cool if you could do that then yeah that"},{"startTime":1130.279,"endTime":1134.779,"body":"might work sure"},{"startTime":1131.96,"endTime":1137.779,"body":"um I guess in the meantime uh Jamie uh"},{"startTime":1134.779,"endTime":1139.22,"body":"do you want to jump on and yeah sure say"},{"startTime":1137.779,"endTime":1141.74,"body":"hi everybody"},{"startTime":1139.22,"endTime":1144.94,"body":"um I'm Jamie Bakewell uh and I've been"},{"startTime":1141.74,"endTime":1148.519,"body":"in the film industry since"},{"startTime":1144.94,"endTime":1151.7,"body":"2009 working on as an artist as a"},{"startTime":1148.519,"endTime":1155.379,"body":"previous visualization artist on films"},{"startTime":1151.7,"endTime":1157.94,"body":"like Jurassic world James Bond and"},{"startTime":1155.38,"endTime":1161.2,"body":"Guardians of the Galaxy and plenty of"},{"startTime":1157.94,"endTime":1166.038,"body":"other big movies"},{"startTime":1161.2,"endTime":1169.538,"body":"and I set up my own previous company"},{"startTime":1166.038,"endTime":1172.64,"body":"based in the West Midlands in 2018"},{"startTime":1169.538,"endTime":1175.819,"body":"uh and so yeah we know a West Midlands"},{"startTime":1172.64,"endTime":1177.5,"body":"based visualization company also working"},{"startTime":1175.819,"endTime":1180.259,"body":"on"},{"startTime":1177.5,"endTime":1183.2,"body":"Netflix movies and commercials and video"},{"startTime":1180.259,"endTime":1186.919,"body":"game cinematics for"},{"startTime":1183.2,"endTime":1190.24,"body":"yeah big big titles don't forget the"},{"startTime":1186.919,"endTime":1190.24,"body":"plug what's the name of the company"},{"startTime":1192.759,"endTime":1199.819,"body":"a company called big tooth Studios based"},{"startTime":1197.298,"endTime":1202.038,"body":"in the West Midlands so yeah"},{"startTime":1199.819,"endTime":1205.279,"body":"and"},{"startTime":1202.038,"endTime":1207.5,"body":"not really dived too much delve too much"},{"startTime":1205.279,"endTime":1210.98,"body":"into AI but"},{"startTime":1207.5,"endTime":1213.019,"body":"just started using you know mid-journey"},{"startTime":1210.98,"endTime":1216.14,"body":"uh just like"},{"startTime":1213.019,"endTime":1219.5,"body":"they scored generator just just having a"},{"startTime":1216.14,"endTime":1222.44,"body":"little playing in spare times but"},{"startTime":1219.5,"endTime":1225.619,"body":"um a few of our artists on our team are"},{"startTime":1222.44,"endTime":1228.86,"body":"obsessed with uh generating artwork of"},{"startTime":1225.619,"endTime":1232.339,"body":"themselves as superheroes and all sorts"},{"startTime":1228.859,"endTime":1234.979,"body":"of really really cool stuff and yeah me"},{"startTime":1232.339,"endTime":1237.379,"body":"and Tom we as of like a few months ago"},{"startTime":1234.98,"endTime":1240.44,"body":"we've been sending back and forth yeah"},{"startTime":1237.38,"endTime":1243.08,"body":"lots of AI stuff and articles and videos"},{"startTime":1240.44,"endTime":1245.419,"body":"and links and all that cool stuff so"},{"startTime":1243.079,"endTime":1248.779,"body":"it's very exciting"},{"startTime":1245.419,"endTime":1252.74,"body":"um and scary and curious and all sorts"},{"startTime":1248.779,"endTime":1256.519,"body":"of feelings but uh yeah here we are and"},{"startTime":1252.74,"endTime":1260.0,"body":"then for all of us yeah uh welcome back"},{"startTime":1256.519,"endTime":1262.4,"body":"Tom uh it's sorry"},{"startTime":1260.0,"endTime":1263.9,"body":"yeah I fix them I fix it now is that is"},{"startTime":1262.4,"endTime":1266.12,"body":"that better I think that works right"},{"startTime":1263.9,"endTime":1269.12,"body":"perfect it's perfect there you go"},{"startTime":1266.119,"endTime":1269.119,"body":"excellent"},{"startTime":1269.779,"endTime":1274.519,"body":"um so yeah thanks Tom again and and"},{"startTime":1272.419,"endTime":1277.28,"body":"Jamie thank you that that's"},{"startTime":1274.519,"endTime":1279.74,"body":"um a previous actually I think we we can"},{"startTime":1277.279,"endTime":1281.899,"body":"talk about as well um"},{"startTime":1279.74,"endTime":1284.24,"body":"you know uh we can talk about it later"},{"startTime":1281.9,"endTime":1287.298,"body":"but you know"},{"startTime":1284.24,"endTime":1289.519,"body":"AI for animation is happening as we"},{"startTime":1287.298,"endTime":1291.319,"body":"speak um quite"},{"startTime":1289.519,"endTime":1294.5,"body":"properly"},{"startTime":1291.319,"endTime":1297.619,"body":"um Anthony you're the next beautiful"},{"startTime":1294.5,"endTime":1300.2,"body":"icon on my page"},{"startTime":1297.619,"endTime":1303.979,"body":"gosh well you're charming me Simon um"},{"startTime":1300.2,"endTime":1305.48,"body":"yeah I'm Anthony Martin I'm uh I work at"},{"startTime":1303.98,"endTime":1308.599,"body":"Staffordshire University I'm a course"},{"startTime":1305.48,"endTime":1310.64,"body":"leader and Senior lecturer for concept"},{"startTime":1308.599,"endTime":1312.98,"body":"art and we have a concept art course up"},{"startTime":1310.64,"endTime":1315.38,"body":"at Staffordshire University with quite a"},{"startTime":1312.98,"endTime":1318.339,"body":"lot of students and um"},{"startTime":1315.38,"endTime":1321.799,"body":"I've been very interested in watching AI"},{"startTime":1318.339,"endTime":1324.079,"body":"seemingly explode almost out of nowhere"},{"startTime":1321.798,"endTime":1328.099,"body":"after the over the last"},{"startTime":1324.079,"endTime":1330.439,"body":"four or five months or so and I've been"},{"startTime":1328.099,"endTime":1334.219,"body":"watching it with"},{"startTime":1330.44,"endTime":1336.2,"body":"interest uh I'm I'm fairly skeptical of"},{"startTime":1334.22,"endTime":1339.38,"body":"it I but I'm also excited about some of"},{"startTime":1336.2,"endTime":1342.2,"body":"the applications of it that don't"},{"startTime":1339.38,"endTime":1344.12,"body":"necessarily affect concept artists uh"},{"startTime":1342.2,"endTime":1347.36,"body":"I'm kind of because I used to be I used"},{"startTime":1344.119,"endTime":1349.879,"body":"to also do uh VFX and animation before I"},{"startTime":1347.359,"endTime":1351.5,"body":"started teaching at University"},{"startTime":1349.88,"endTime":1355.9,"body":"I actually"},{"startTime":1351.5,"endTime":1358.4,"body":"am not quite as convinced that AI"},{"startTime":1355.9,"endTime":1361.4,"body":"imagery and I'd like to call it AI"},{"startTime":1358.4,"endTime":1364.0,"body":"imagery rather than AI art at the moment"},{"startTime":1361.4,"endTime":1367.34,"body":"um I'm less convinced that it will"},{"startTime":1364.0,"endTime":1370.819,"body":"necessarily replace concept artists as"},{"startTime":1367.339,"endTime":1375.379,"body":"such I think it will pose a big threat"},{"startTime":1370.819,"endTime":1377.779,"body":"to illustrators uh and that saddens me"},{"startTime":1375.38,"endTime":1380.72,"body":"to a certain extent but um but I'm very"},{"startTime":1377.779,"endTime":1383.779,"body":"interested in how it can be integrated"},{"startTime":1380.72,"endTime":1385.94,"body":"into the nuts and bolts of VFX work like"},{"startTime":1383.779,"endTime":1389.24,"body":"you mentioned earlier uh about how it"},{"startTime":1385.94,"endTime":1390.58,"body":"can almost form substitute renderer and"},{"startTime":1389.24,"endTime":1393.2,"body":"deal with"},{"startTime":1390.579,"endTime":1395.899,"body":"compositing issues and tasks and and"},{"startTime":1393.2,"endTime":1397.64,"body":"texture generation I the techie part of"},{"startTime":1395.9,"endTime":1399.519,"body":"me finds that more interesting maybe"},{"startTime":1397.64,"endTime":1401.24,"body":"than the actual"},{"startTime":1399.519,"endTime":1404.179,"body":"generating"},{"startTime":1401.24,"endTime":1405.98,"body":"kind of uh to what to me looks like very"},{"startTime":1404.179,"endTime":1407.78,"body":"cliched kind of artwork but I'm sure"},{"startTime":1405.98,"endTime":1408.74,"body":"we'll get into that there a bit later"},{"startTime":1407.779,"endTime":1411.139,"body":"yeah"},{"startTime":1408.74,"endTime":1412.759,"body":"yeah I'm sure we will actually I will"},{"startTime":1411.14,"endTime":1415.22,"body":"take a quick note after you've said that"},{"startTime":1412.759,"endTime":1417.819,"body":"I'll just I will need to talk about"},{"startTime":1415.22,"endTime":1417.819,"body":"this"},{"startTime":1419.48,"endTime":1426.38,"body":"um excellent and uh Justin well I know"},{"startTime":1423.14,"endTime":1428.96,"body":"you because we work together at Untold"},{"startTime":1426.38,"endTime":1429.98,"body":"um but introduce yourself for for the"},{"startTime":1428.96,"endTime":1432.44,"body":"other people"},{"startTime":1429.98,"endTime":1435.44,"body":"that's right thank you so much"},{"startTime":1432.44,"endTime":1439.34,"body":"um yeah I'm Justin Brown I'm working as"},{"startTime":1435.44,"endTime":1442.88,"body":"an effects artist at Untold Studios and"},{"startTime":1439.339,"endTime":1445.178,"body":"I'm mostly yeah I would I would say I'm"},{"startTime":1442.88,"endTime":1448.36,"body":"a generalist working mostly on"},{"startTime":1445.179,"endTime":1452.78,"body":"commercials and TV shows uh in the past"},{"startTime":1448.359,"endTime":1456.558,"body":"and uh yeah before that I was I was I"},{"startTime":1452.779,"endTime":1458.899,"body":"was working on like as a compositor and"},{"startTime":1456.558,"endTime":1461.359,"body":"a little bit as a dop"},{"startTime":1458.9,"endTime":1464.538,"body":"um but yeah quickly transitioned into"},{"startTime":1461.359,"endTime":1468.079,"body":"like 3D and uh that's my main focus"},{"startTime":1464.538,"endTime":1471.859,"body":"right now and uh yeah I'm in in the"},{"startTime":1468.079,"endTime":1474.099,"body":"lucky position at until to do a little"},{"startTime":1471.859,"endTime":1477.699,"body":"bit with machine learning as well I'm"},{"startTime":1474.099,"endTime":1480.459,"body":"integrating stable diffusion into nuke"},{"startTime":1477.7,"endTime":1483.74,"body":"and yeah"},{"startTime":1480.46,"endTime":1487.34,"body":"we were doing like a lot of progress"},{"startTime":1483.74,"endTime":1490.519,"body":"there and yeah thank you so much for the"},{"startTime":1487.339,"endTime":1493.579,"body":"invitation I'm super happy to be here"},{"startTime":1490.519,"endTime":1496.279,"body":"um yeah if I can add something to your"},{"startTime":1493.579,"endTime":1498.439,"body":"introduction oh yeah I'd like to say"},{"startTime":1496.279,"endTime":1501.2,"body":"that Justin has been on top of machine"},{"startTime":1498.44,"endTime":1505.94,"body":"learning program us since uh at least"},{"startTime":1501.2,"endTime":1507.58,"body":"2018 maybe 2017 when I first met him and"},{"startTime":1505.94,"endTime":1511.159,"body":"he actually used"},{"startTime":1507.579,"endTime":1514.339,"body":"some earlier machine learning techniques"},{"startTime":1511.159,"endTime":1516.919,"body":"to make a an amazing short film"},{"startTime":1514.339,"endTime":1520.759,"body":"where he actually used machine learning"},{"startTime":1516.919,"endTime":1523.159,"body":"to mix and match and create Mega scans"},{"startTime":1520.759,"endTime":1526.64,"body":"out of Mega scans I don't quite"},{"startTime":1523.159,"endTime":1531.14,"body":"understand how that all works but Justin"},{"startTime":1526.64,"endTime":1534.38,"body":"has been actually using a machine"},{"startTime":1531.14,"endTime":1538.46,"body":"learning Hands-On for quite a long time"},{"startTime":1534.38,"endTime":1539.86,"body":"so as humble as he seems right now he"},{"startTime":1538.46,"endTime":1545.38,"body":"actually"},{"startTime":1539.859,"endTime":1545.379,"body":"he's he's deep he's deep into it"},{"startTime":1546.38,"endTime":1549.22,"body":"thank you"},{"startTime":1549.5,"endTime":1553.519,"body":"cool"},{"startTime":1550.7,"endTime":1556.278,"body":"um and then yeah uh I guess uh coffee"},{"startTime":1553.519,"endTime":1557.96,"body":"you you you're just asking me to"},{"startTime":1556.278,"endTime":1560.72,"body":"introduce myself so yeah I'm the"},{"startTime":1557.96,"endTime":1564.259,"body":"real-time soup that I'm told and"},{"startTime":1560.72,"endTime":1566.0,"body":"um uh the way that I got into machine"},{"startTime":1564.259,"endTime":1568.46,"body":"learning was"},{"startTime":1566.0,"endTime":1571.819,"body":"um initially out of interest uh talking"},{"startTime":1568.46,"endTime":1574.64,"body":"to Justin years ago looking at I I"},{"startTime":1571.819,"endTime":1576.798,"body":"started a motion capture Studio a few"},{"startTime":1574.64,"endTime":1581.538,"body":"years ago called the mocap studio uh in"},{"startTime":1576.798,"endTime":1586.158,"body":"London and very creative name I know"},{"startTime":1581.538,"endTime":1589.278,"body":"um and it's good for Google hits"},{"startTime":1586.159,"endTime":1591.44,"body":"um and and while we had this motion"},{"startTime":1589.278,"endTime":1593.359,"body":"capture Studio one of our main"},{"startTime":1591.44,"endTime":1595.34,"body":"um gripes I guess one of our main issues"},{"startTime":1593.359,"endTime":1597.979,"body":"was motion capture cleanup"},{"startTime":1595.339,"endTime":1600.798,"body":"um and motion capture cleanup"},{"startTime":1597.98,"endTime":1604.0,"body":"uh traditionally has just been a manual"},{"startTime":1600.798,"endTime":1607.46,"body":"job you know you bring mocap into"},{"startTime":1604.0,"endTime":1609.74,"body":"motionbuilder or Maya and you know back"},{"startTime":1607.46,"endTime":1612.079,"body":"then kinfx Houdini"},{"startTime":1609.74,"endTime":1613.94,"body":"didn't exist or Houdini existed but can"},{"startTime":1612.079,"endTime":1618.199,"body":"affected him"},{"startTime":1613.94,"endTime":1620.778,"body":"um so you know I was very interested"},{"startTime":1618.2,"endTime":1622.88,"body":"into uh in seeing how machine learning"},{"startTime":1620.778,"endTime":1625.88,"body":"could help that and back then there was"},{"startTime":1622.88,"endTime":1628.159,"body":"already quite a few efforts and a few"},{"startTime":1625.88,"endTime":1631.64,"body":"startups that were"},{"startTime":1628.159,"endTime":1634.52,"body":"even asking us like emailing us as a as"},{"startTime":1631.64,"endTime":1637.22,"body":"a motion capture company"},{"startTime":1634.519,"endTime":1641.179,"body":"asking for data just saying can you just"},{"startTime":1637.22,"endTime":1643.22,"body":"send us data like animation mocap data"},{"startTime":1641.179,"endTime":1645.62,"body":"like anything you've got can you send it"},{"startTime":1643.22,"endTime":1647.419,"body":"to us and you know back then we're like"},{"startTime":1645.619,"endTime":1650.239,"body":"we're trying to run a business so we're"},{"startTime":1647.419,"endTime":1652.159,"body":"like okay and"},{"startTime":1650.24,"endTime":1655.64,"body":"what do we get in return and they're"},{"startTime":1652.159,"endTime":1659.08,"body":"like ah you can get like a a one month"},{"startTime":1655.64,"endTime":1663.14,"body":"trial to our you know new amazing motion"},{"startTime":1659.079,"endTime":1664.939,"body":"AI motion capture cleanup solver"},{"startTime":1663.14,"endTime":1666.98,"body":"um so at the time we said thanks but no"},{"startTime":1664.94,"endTime":1668.36,"body":"thanks uh because these companies we had"},{"startTime":1666.98,"endTime":1670.7,"body":"no connection with we didn't understand"},{"startTime":1668.359,"endTime":1672.439,"body":"what they were doing but"},{"startTime":1670.7,"endTime":1676.58,"body":"um I was interested I was like okay"},{"startTime":1672.44,"endTime":1679.34,"body":"let's see what that really means um"},{"startTime":1676.579,"endTime":1681.379,"body":"and it turns out that you know a long"},{"startTime":1679.339,"endTime":1683.599,"body":"time before this disco diffusion came"},{"startTime":1681.38,"endTime":1686.179,"body":"out and diffusion in general came out"},{"startTime":1683.599,"endTime":1690.319,"body":"machine learning was was already doing"},{"startTime":1686.179,"endTime":1693.14,"body":"pretty well with simple data so simple"},{"startTime":1690.319,"endTime":1695.899,"body":"data is parameters and numbers basically"},{"startTime":1693.14,"endTime":1698.72,"body":"a spreadsheet you know machine learning"},{"startTime":1695.9,"endTime":1701.419,"body":"like writing some machine learning to"},{"startTime":1698.72,"endTime":1704.6,"body":"manage a spreadsheet"},{"startTime":1701.419,"endTime":1705.74,"body":"um is actually pretty pretty easy dare I"},{"startTime":1704.599,"endTime":1707.178,"body":"say"},{"startTime":1705.74,"endTime":1710.12,"body":"um because there's not a lot of numbers"},{"startTime":1707.179,"endTime":1712.22,"body":"to play with uh and motion capture is"},{"startTime":1710.119,"endTime":1714.739,"body":"the same yeah you've only got a certain"},{"startTime":1712.22,"endTime":1717.14,"body":"amount of Bones all these bones have got"},{"startTime":1714.74,"endTime":1719.778,"body":"a rotation value and a translation value"},{"startTime":1717.14,"endTime":1722.299,"body":"over a bunch of frames it's basically"},{"startTime":1719.778,"endTime":1724.46,"body":"just a big spreadsheet"},{"startTime":1722.298,"endTime":1727.639,"body":"um and so"},{"startTime":1724.46,"endTime":1731.058,"body":"at the time it felt like somehow"},{"startTime":1727.64,"endTime":1733.34,"body":"it was within my reach to actually do"},{"startTime":1731.058,"endTime":1735.319,"body":"some of that myself"},{"startTime":1733.339,"endTime":1738.74,"body":"um there were a few tutorials out there"},{"startTime":1735.319,"endTime":1741.678,"body":"a bunch of githubs and I started kind of"},{"startTime":1738.74,"endTime":1744.679,"body":"like getting deeper into like well can I"},{"startTime":1741.679,"endTime":1747.559,"body":"actually write some training to clean up"},{"startTime":1744.679,"endTime":1748.1,"body":"the motion capture that we generate"},{"startTime":1747.558,"endTime":1750.379,"body":"um"},{"startTime":1748.099,"endTime":1753.859,"body":"and then I met Justin"},{"startTime":1750.38,"endTime":1756.44,"body":"um who uh kind of started telling me"},{"startTime":1753.859,"endTime":1758.979,"body":"about uh how much harder it was than I"},{"startTime":1756.44,"endTime":1758.98,"body":"thought it was"},{"startTime":1759.079,"endTime":1763.819,"body":"um so at that point"},{"startTime":1761.599,"endTime":1766.398,"body":"um you know we I didn't really"},{"startTime":1763.819,"endTime":1768.319,"body":"personally push the machine learning for"},{"startTime":1766.398,"endTime":1771.798,"body":"motion capture cleanup"},{"startTime":1768.319,"endTime":1775.038,"body":"much further uh I just kind of moved on"},{"startTime":1771.798,"endTime":1778.759,"body":"to running my business"},{"startTime":1775.038,"endTime":1781.879,"body":"um but it was it wasn't until honestly"},{"startTime":1778.759,"endTime":1784.46,"body":"it wasn't until mid-journey reared its"},{"startTime":1781.88,"endTime":1786.799,"body":"head that I"},{"startTime":1784.46,"endTime":1788.659,"body":"you know I I had almost forgotten about"},{"startTime":1786.798,"endTime":1790.759,"body":"machine learning at that point uh you"},{"startTime":1788.659,"endTime":1793.299,"body":"know I was like yeah it's cool it seems"},{"startTime":1790.759,"endTime":1797.179,"body":"really hard to get anything done"},{"startTime":1793.298,"endTime":1799.519,"body":"mid-journey came out and just uh you"},{"startTime":1797.179,"endTime":1803.419,"body":"know and the open models like disco"},{"startTime":1799.519,"endTime":1806.179,"body":"diffusion or you know the lion 5B model"},{"startTime":1803.419,"endTime":1808.759,"body":"that this kind of fusion was based on so"},{"startTime":1806.179,"endTime":1811.159,"body":"coming out and then it's almost like"},{"startTime":1808.759,"endTime":1814.819,"body":"about four or five months ago there's"},{"startTime":1811.159,"endTime":1817.46,"body":"like somebody lit a match and just set"},{"startTime":1814.819,"endTime":1820.398,"body":"fire to this this whole"},{"startTime":1817.46,"endTime":1822.259,"body":"business or industry"},{"startTime":1820.398,"endTime":1824.058,"body":"um with progress just happening at"},{"startTime":1822.259,"endTime":1827.419,"body":"Breakneck speed"},{"startTime":1824.058,"endTime":1831.019,"body":"um yeah so now I'm just running with"},{"startTime":1827.419,"endTime":1833.72,"body":"everybody else just you know"},{"startTime":1831.019,"endTime":1835.398,"body":"trying to keep up to date with all the"},{"startTime":1833.72,"endTime":1837.14,"body":"progress that's happening I'm on all the"},{"startTime":1835.398,"endTime":1839.719,"body":"subreddits I'm on all the Discord"},{"startTime":1837.14,"endTime":1842.0,"body":"channels and still like the information"},{"startTime":1839.72,"endTime":1845.298,"body":"it's just overwhelming I"},{"startTime":1842.0,"endTime":1846.919,"body":"it's very hard to keep up with"},{"startTime":1845.298,"endTime":1847.94,"body":"yeah sure so"},{"startTime":1846.919,"endTime":1850.1,"body":"um"},{"startTime":1847.94,"endTime":1852.798,"body":"are you able to tell us about your"},{"startTime":1850.099,"endTime":1853.879,"body":"integration into your pipeline and how"},{"startTime":1852.798,"endTime":1855.619,"body":"you use it"},{"startTime":1853.88,"endTime":1860.899,"body":"and"},{"startTime":1855.619,"endTime":1864.199,"body":"yeah maybe what you worry about and"},{"startTime":1860.898,"endTime":1866.778,"body":"I'll I'll jump in very quickly about how"},{"startTime":1864.2,"endTime":1869.0,"body":"I've used it and then I'll let Justin"},{"startTime":1866.778,"endTime":1872.179,"body":"talk about how we're looking at"},{"startTime":1869.0,"endTime":1875.48,"body":"integrating it into our pipeline how"},{"startTime":1872.179,"endTime":1879.2,"body":"I've used it was for"},{"startTime":1875.48,"endTime":1881.12,"body":"um uh there's there's a WWF not the"},{"startTime":1879.2,"endTime":1883.159,"body":"wrestling but the World Wildlife"},{"startTime":1881.119,"endTime":1886.339,"body":"Foundation"},{"startTime":1883.159,"endTime":1890.299,"body":"um commercial which will come out in I"},{"startTime":1886.339,"endTime":1891.678,"body":"think uh two days from now"},{"startTime":1890.298,"endTime":1895.579,"body":"um and that was"},{"startTime":1891.679,"endTime":1898.64,"body":"a director uh who is famous for using"},{"startTime":1895.579,"endTime":1901.339,"body":"Cutting Edge technology in strange ways"},{"startTime":1898.64,"endTime":1904.399,"body":"so a few years ago he did a short film"},{"startTime":1901.339,"endTime":1906.98,"body":"or act or a commercial that used um"},{"startTime":1904.398,"endTime":1908.778,"body":"death sensors to create very kind of"},{"startTime":1906.98,"endTime":1910.759,"body":"interesting shapes and form and stuff"},{"startTime":1908.778,"endTime":1913.819,"body":"and so that director is very in tune"},{"startTime":1910.759,"endTime":1916.579,"body":"with you know emerging tech and and"},{"startTime":1913.819,"endTime":1918.74,"body":"really enjoys using emerging Tech uh to"},{"startTime":1916.579,"endTime":1921.98,"body":"to to do his work"},{"startTime":1918.74,"endTime":1926.24,"body":"um and he approached us to do this uh"},{"startTime":1921.98,"endTime":1928.22,"body":"WWF uh TV commercial and at some point I"},{"startTime":1926.24,"endTime":1930.14,"body":"made the mistake of God like oh maybe we"},{"startTime":1928.22,"endTime":1933.259,"body":"could do this with AI and he was like AI"},{"startTime":1930.14,"endTime":1936.679,"body":"I like that let's talk more"},{"startTime":1933.259,"endTime":1940.759,"body":"um and uh disco infusion was"},{"startTime":1936.679,"endTime":1943.46,"body":"um kind of a thing at that point"},{"startTime":1940.759,"endTime":1945.558,"body":"um Disco diffusion warp so there was a"},{"startTime":1943.46,"endTime":1946.88,"body":"disco diffusion warp which is a fork of"},{"startTime":1945.558,"endTime":1951.918,"body":"disco infusion"},{"startTime":1946.88,"endTime":1954.98,"body":"that used Optical flow to deform the"},{"startTime":1951.919,"endTime":1956.659,"body":"Discord diffusion stuff uh so make it"},{"startTime":1954.98,"endTime":1960.98,"body":"animated like an easy way to make it"},{"startTime":1956.659,"endTime":1963.559,"body":"animate without like just flickering"},{"startTime":1960.98,"endTime":1965.72,"body":"um so we just started using that and it"},{"startTime":1963.558,"endTime":1969.98,"body":"was a weird"},{"startTime":1965.72,"endTime":1973.759,"body":"three or four weeks of just generating"},{"startTime":1969.98,"endTime":1979.659,"body":"generating random stuff by typing"},{"startTime":1973.759,"endTime":1983.48,"body":"prompts like fire Death uh fish dying"},{"startTime":1979.659,"endTime":1985.64,"body":"skulls you know like just words you know"},{"startTime":1983.48,"endTime":1988.159,"body":"and we had supervisors jumping in going"},{"startTime":1985.64,"endTime":1990.2,"body":"like type this sentence in and let's see"},{"startTime":1988.159,"endTime":1992.96,"body":"what this does and it was like a very"},{"startTime":1990.2,"endTime":1996.019,"body":"strange workflow because as"},{"startTime":1992.96,"endTime":1998.48,"body":"as VFX artists we're used to controlling"},{"startTime":1996.019,"endTime":2001.419,"body":"every single Pixel that we make and and"},{"startTime":1998.48,"endTime":2003.46,"body":"massaging it into place and doing and"},{"startTime":2001.419,"endTime":2006.038,"body":"this one was more like here's a whole"},{"startTime":2003.46,"endTime":2008.079,"body":"bunch of stuff let's see what what we"},{"startTime":2006.038,"endTime":2012.398,"body":"can do with it um and luckily we had"},{"startTime":2008.079,"endTime":2016.658,"body":"really talented Compass uh to turn my"},{"startTime":2012.398,"endTime":2019.359,"body":"absolute Insanity output uh into"},{"startTime":2016.659,"endTime":2022.778,"body":"something cohesive"},{"startTime":2019.359,"endTime":2024.459,"body":"um so that's when we used it first as as"},{"startTime":2022.778,"endTime":2028.898,"body":"a studio"},{"startTime":2024.46,"endTime":2032.86,"body":"um Justin is actually uh the one take"},{"startTime":2028.898,"endTime":2035.619,"body":"taking the the torch in terms of uh"},{"startTime":2032.859,"endTime":2038.678,"body":"implementing it in a serious way not not"},{"startTime":2035.619,"endTime":2040.719,"body":"in a like hacker in the bedroom kind of"},{"startTime":2038.679,"endTime":2044.759,"body":"way"},{"startTime":2040.72,"endTime":2044.759,"body":"still doing that though yeah"},{"startTime":2045.278,"endTime":2047.74,"body":"um"},{"startTime":2046.058,"endTime":2051.46,"body":"so yeah Justin like"},{"startTime":2047.74,"endTime":2052.898,"body":"have a you can you can probably like"},{"startTime":2051.46,"endTime":2056.079,"body":"talk about the new stuff that we're"},{"startTime":2052.898,"endTime":2059.138,"body":"doing at the moment or yeah sure sure"},{"startTime":2056.079,"endTime":2062.559,"body":"um I mean um in general I think like uh"},{"startTime":2059.139,"endTime":2065.378,"body":"the opportunities for AI are quite broad"},{"startTime":2062.559,"endTime":2068.679,"body":"I would say already with like the"},{"startTime":2065.378,"endTime":2071.019,"body":"existing setups um I think there are a"},{"startTime":2068.679,"endTime":2073.179,"body":"lot of uh different departments that can"},{"startTime":2071.019,"endTime":2075.519,"body":"benefit from them so"},{"startTime":2073.179,"endTime":2079.358,"body":"um basically what what we're right now"},{"startTime":2075.519,"endTime":2082.059,"body":"doing is integrating it mostly into nuke"},{"startTime":2079.358,"endTime":2085.239,"body":"um but we have like"},{"startTime":2082.059,"endTime":2087.699,"body":"um like a system that can I mean we are"},{"startTime":2085.239,"endTime":2089.739,"body":"running all all the stuff locally I've"},{"startTime":2087.699,"endTime":2093.539,"body":"seen like a lot of plugins already out"},{"startTime":2089.739,"endTime":2095.799,"body":"there for Photoshop for example that"},{"startTime":2093.539,"endTime":2099.159,"body":"communicate with a server running"},{"startTime":2095.8,"endTime":2102.64,"body":"somewhere on the internet basically"},{"startTime":2099.159,"endTime":2106.358,"body":"um and we we are actually using like"},{"startTime":2102.639,"endTime":2110.799,"body":"like our internal hardware and running"},{"startTime":2106.358,"endTime":2114.098,"body":"an internal server uh which um right now"},{"startTime":2110.8,"endTime":2118.24,"body":"is just like running on on the machine"},{"startTime":2114.099,"endTime":2120.22,"body":"um the users yeah using and uh it's it's"},{"startTime":2118.239,"endTime":2122.319,"body":"connecting with different software so"},{"startTime":2120.219,"endTime":2125.799,"body":"for example right now it's it's just uh"},{"startTime":2122.32,"endTime":2129.039,"body":"nuke and Houdini uh which can talk to uh"},{"startTime":2125.8,"endTime":2132.28,"body":"to this stable diffusion server and uh"},{"startTime":2129.039,"endTime":2135.88,"body":"it's it's accepting prompts uh you you"},{"startTime":2132.28,"endTime":2138.76,"body":"can for example uh load an image in uh"},{"startTime":2135.88,"endTime":2141.579,"body":"select an area and type something you"},{"startTime":2138.76,"endTime":2143.98,"body":"want to change and it generates it quite"},{"startTime":2141.579,"endTime":2146.92,"body":"quite quickly on the Fly uh loads it"},{"startTime":2143.98,"endTime":2149.44,"body":"back in and it's it's we're trying to"},{"startTime":2146.92,"endTime":2152.38,"body":"make it as seamless as possible to"},{"startTime":2149.44,"endTime":2156.338,"body":"really iterate fast iterate quickly with"},{"startTime":2152.38,"endTime":2158.44,"body":"like uh input images or like you"},{"startTime":2156.338,"endTime":2162.279,"body":"and you draw something and you quickly"},{"startTime":2158.44,"endTime":2164.858,"body":"with with the paint node and um you you"},{"startTime":2162.28,"endTime":2165.579,"body":"feed that uh in into the"},{"startTime":2164.858,"endTime":2169.358,"body":"um"},{"startTime":2165.579,"endTime":2172.72,"body":"into the server and uh it generates"},{"startTime":2169.358,"endTime":2174.819,"body":"something uh that you can use so"},{"startTime":2172.719,"endTime":2176.98,"body":"um that's basically that's the idea"},{"startTime":2174.82,"endTime":2177.579,"body":"behind it but"},{"startTime":2176.98,"endTime":2179.92,"body":"um"},{"startTime":2177.579,"endTime":2182.74,"body":"we got really good feedback from from"},{"startTime":2179.92,"endTime":2185.98,"body":"the compositing team uh we we're just uh"},{"startTime":2182.739,"endTime":2188.858,"body":"trying to roll it out and giving like"},{"startTime":2185.98,"endTime":2191.5,"body":"people the opportunity to test it"},{"startTime":2188.858,"endTime":2193.96,"body":"um and uh collecting feedback for that"},{"startTime":2191.5,"endTime":2195.4,"body":"so that's that's roughly at the stage"},{"startTime":2193.96,"endTime":2199.559,"body":"where we are"},{"startTime":2195.4,"endTime":2202.24,"body":"um and um I mean plans for for getting"},{"startTime":2199.559,"endTime":2205.659,"body":"getting different departments uh into"},{"startTime":2202.239,"endTime":2208.959,"body":"the stable diffusion thing as well uh we"},{"startTime":2205.659,"endTime":2211.118,"body":"we have some progress on the texture"},{"startTime":2208.96,"endTime":2214.72,"body":"generation part for example in Houdini"},{"startTime":2211.119,"endTime":2217.96,"body":"you can uh you you can use the server to"},{"startTime":2214.719,"endTime":2220.299,"body":"generate some textures for four objects"},{"startTime":2217.96,"endTime":2222.72,"body":"you have or"},{"startTime":2220.3,"endTime":2225.4,"body":"um what what we're gonna do is"},{"startTime":2222.719,"endTime":2229.179,"body":"implementing something that's similar to"},{"startTime":2225.4,"endTime":2230.858,"body":"the blender rendering tool for Houdini"},{"startTime":2229.179,"endTime":2233.259,"body":"so we"},{"startTime":2230.858,"endTime":2236.319,"body":"um have have something that works for"},{"startTime":2233.26,"endTime":2238.359,"body":"for our pipeline because uh we we don't"},{"startTime":2236.32,"endTime":2242.619,"body":"really use blender that much"},{"startTime":2238.358,"endTime":2245.679,"body":"um and uh yeah yeah"},{"startTime":2242.619,"endTime":2248.92,"body":"oh sorry yeah so sorry if I I just I was"},{"startTime":2245.679,"endTime":2251.319,"body":"curious about uh Tom mentioned that you"},{"startTime":2248.92,"endTime":2252.519,"body":"were also a writer and director is is"},{"startTime":2251.32,"endTime":2254.44,"body":"that right"},{"startTime":2252.519,"endTime":2257.5,"body":"yeah yeah that's correct so my"},{"startTime":2254.44,"endTime":2259.539,"body":"background is in production"},{"startTime":2257.5,"endTime":2261.94,"body":"um you know I've produced directed"},{"startTime":2259.539,"endTime":2264.519,"body":"written most of them and delivered to"},{"startTime":2261.94,"endTime":2266.079,"body":"international buyers Nine Movies at this"},{"startTime":2264.519,"endTime":2268.179,"body":"stage"},{"startTime":2266.079,"endTime":2271.42,"body":"right"},{"startTime":2268.179,"endTime":2273.279,"body":"and so the the reason I was really"},{"startTime":2271.42,"endTime":2276.82,"body":"curious to hear about what you had to"},{"startTime":2273.28,"endTime":2279.28,"body":"say is I have a a friend who's a"},{"startTime":2276.82,"endTime":2281.38,"body":"director and you know when mid-journey"},{"startTime":2279.28,"endTime":2283.3,"body":"came out I sent him an invite and he"},{"startTime":2281.38,"endTime":2286.059,"body":"just went crazy just all of a sudden"},{"startTime":2283.3,"endTime":2288.519,"body":"said like I can make the posters I can"},{"startTime":2286.059,"endTime":2291.219,"body":"make the the all the pitch Decks that I"},{"startTime":2288.519,"endTime":2294.88,"body":"wanted to make that I always had to kind"},{"startTime":2291.219,"endTime":2296.919,"body":"of call upon a friend or a favor or uh"},{"startTime":2294.88,"endTime":2300.24,"body":"you know somebody to kind of help me out"},{"startTime":2296.92,"endTime":2302.74,"body":"to visualize what I'm trying to say here"},{"startTime":2300.239,"endTime":2304.598,"body":"he's just been so happy because he's"},{"startTime":2302.739,"endTime":2307.419,"body":"just been able to like just generate"},{"startTime":2304.599,"endTime":2308.38,"body":"these pitch decks just all on his own"},{"startTime":2307.42,"endTime":2310.48,"body":"um"},{"startTime":2308.38,"endTime":2311.94,"body":"how how do you feel about it is that"},{"startTime":2310.48,"endTime":2315.639,"body":"something you've been doing as well or"},{"startTime":2311.94,"endTime":2317.26,"body":"yeah I mean look so I mean my my a"},{"startTime":2315.639,"endTime":2320.92,"body":"little bit like Justin really you know"},{"startTime":2317.26,"endTime":2323.2,"body":"I've been kind of on the AI tip for a"},{"startTime":2320.92,"endTime":2325.539,"body":"very long time I watched a uh a short"},{"startTime":2323.199,"endTime":2328.239,"body":"film called sunspring which was written"},{"startTime":2325.539,"endTime":2330.579,"body":"by an AI back in 2016. they got Thomas"},{"startTime":2328.239,"endTime":2332.5,"body":"middleditch to come and star in it and"},{"startTime":2330.579,"endTime":2335.56,"body":"you know it was kind of like this"},{"startTime":2332.5,"endTime":2337.838,"body":"bizarre Shakespearean it didn't make any"},{"startTime":2335.559,"endTime":2340.239,"body":"sense but it was kind of entertaining"},{"startTime":2337.838,"endTime":2342.039,"body":"and you know at the time it was kind of"},{"startTime":2340.239,"endTime":2344.919,"body":"this jokey product that everyone was"},{"startTime":2342.039,"endTime":2347.139,"body":"like haha look at the silly AI short"},{"startTime":2344.92,"endTime":2349.78,"body":"film but I remember thinking about then"},{"startTime":2347.139,"endTime":2352.299,"body":"okay this is this is the future for all"},{"startTime":2349.78,"endTime":2355.48,"body":"departments and so I've kind of made it"},{"startTime":2352.3,"endTime":2357.64,"body":"a sort of a vested uh you know part of"},{"startTime":2355.48,"endTime":2361.179,"body":"my journey to stay on top of integrating"},{"startTime":2357.639,"endTime":2362.92,"body":"AI is you know whenever we could really"},{"startTime":2361.179,"endTime":2365.319,"body":"um you know and it hit the sound world"},{"startTime":2362.92,"endTime":2367.0,"body":"first you know it became super quick and"},{"startTime":2365.32,"endTime":2368.92,"body":"easy for us to use in terms of sound"},{"startTime":2367.0,"endTime":2370.96,"body":"cleanup and bringing those costs down"},{"startTime":2368.92,"endTime":2373.119,"body":"you know we've started using it within"},{"startTime":2370.96,"endTime":2375.039,"body":"composing and music departments and I'm"},{"startTime":2373.119,"endTime":2378.46,"body":"working with my composer to speed up"},{"startTime":2375.039,"endTime":2380.619,"body":"turnaround times using AI uh just"},{"startTime":2378.46,"endTime":2382.48,"body":"recently we did uh you know we filled in"},{"startTime":2380.619,"endTime":2385.539,"body":"ADR on a movie that we just delivered"},{"startTime":2382.48,"endTime":2387.699,"body":"the fluffy QC and we never actually got"},{"startTime":2385.539,"endTime":2389.92,"body":"the actors back we just trained the The"},{"startTime":2387.699,"endTime":2391.899,"body":"Voice models to to replicate them and"},{"startTime":2389.92,"endTime":2394.599,"body":"then I essentially did the performances"},{"startTime":2391.9,"endTime":2395.5,"body":"filled in the gaps and you know we flew"},{"startTime":2394.599,"endTime":2397.599,"body":"through and"},{"startTime":2395.5,"endTime":2399.219,"body":"the thing with AI is it kind of lets you"},{"startTime":2397.599,"endTime":2400.9,"body":"do this in all kind of departments and I"},{"startTime":2399.219,"endTime":2404.439,"body":"think you know with the visual element"},{"startTime":2400.9,"endTime":2406.358,"body":"stuff you know mid Journey especially a"},{"startTime":2404.44,"endTime":2407.32,"body":"lot of filmmakers are finding that the"},{"startTime":2406.358,"endTime":2408.46,"body":"problem when you're trying to get"},{"startTime":2407.32,"endTime":2410.8,"body":"something off the ground right like"},{"startTime":2408.46,"endTime":2413.5,"body":"until before product ever gets to you"},{"startTime":2410.8,"endTime":2415.119,"body":"guys where there's a locked budget you"},{"startTime":2413.5,"endTime":2417.039,"body":"know and we can say oh well this is how"},{"startTime":2415.119,"endTime":2419.44,"body":"much we've got to spend on this there's"},{"startTime":2417.039,"endTime":2421.119,"body":"there's years of front loaded work where"},{"startTime":2419.44,"endTime":2423.88,"body":"you start with most of the time indie"},{"startTime":2421.119,"endTime":2425.019,"body":"film I can start with absolute zero you"},{"startTime":2423.88,"endTime":2426.88,"body":"know and they're just trying to be their"},{"startTime":2425.019,"endTime":2428.32,"body":"own hype machine and convince people"},{"startTime":2426.88,"endTime":2430.78,"body":"that they should put some development"},{"startTime":2428.32,"endTime":2433.48,"body":"funds in and then that Development Fund"},{"startTime":2430.78,"endTime":2436.0,"body":"gets spent on people like Vlad and Carlo"},{"startTime":2433.48,"endTime":2438.338,"body":"uh you know but then you're already like"},{"startTime":2436.0,"endTime":2440.619,"body":"nine ten months into a process by that"},{"startTime":2438.338,"endTime":2442.659,"body":"point and most of these producers and"},{"startTime":2440.619,"endTime":2445.42,"body":"directors are now eating pot noodles and"},{"startTime":2442.659,"endTime":2446.98,"body":"starving to death and end up quitting"},{"startTime":2445.42,"endTime":2449.98,"body":"and the project never gets going and all"},{"startTime":2446.98,"endTime":2452.079,"body":"of a sudden mid-journey empowers them to"},{"startTime":2449.98,"endTime":2453.338,"body":"be able to put that out there one of the"},{"startTime":2452.079,"endTime":2455.98,"body":"interesting things we've done this year"},{"startTime":2453.338,"endTime":2457.42,"body":"is you know I've got free projects that"},{"startTime":2455.98,"endTime":2459.219,"body":"are all about to go they're all now"},{"startTime":2457.42,"endTime":2461.22,"body":"funded they're all ready to go and"},{"startTime":2459.219,"endTime":2464.679,"body":"nearly all of them attacked their cast"},{"startTime":2461.219,"endTime":2467.5,"body":"by generating images of that cat of that"},{"startTime":2464.679,"endTime":2469.059,"body":"actor inside the character and then"},{"startTime":2467.5,"endTime":2470.5,"body":"sending it to them directly you know"},{"startTime":2469.059,"endTime":2472.599,"body":"like there was one guy I went I won't"},{"startTime":2470.5,"endTime":2474.4,"body":"say any names but you know I'm on a zoom"},{"startTime":2472.599,"endTime":2476.5,"body":"with this quite famous actor trying to"},{"startTime":2474.4,"endTime":2478.9,"body":"talk him into it and while I'm talking"},{"startTime":2476.5,"endTime":2481.599,"body":"to him I'm generating stuff on stable"},{"startTime":2478.9,"endTime":2482.92,"body":"diffusion like down here in my lap and"},{"startTime":2481.599,"endTime":2485.26,"body":"then I'm sending him like I'll check"},{"startTime":2482.92,"endTime":2486.579,"body":"this out and I'm I'm certain that's what"},{"startTime":2485.26,"endTime":2488.859,"body":"made him join the project and we're"},{"startTime":2486.579,"endTime":2491.079,"body":"funded for that so you know this stuff"},{"startTime":2488.858,"endTime":2492.46,"body":"is is really powerful just in terms of"},{"startTime":2491.079,"endTime":2494.94,"body":"getting your project off the ground in"},{"startTime":2492.46,"endTime":2494.94,"body":"the first place"},{"startTime":2495.699,"endTime":2500.919,"body":"yeah"},{"startTime":2497.32,"endTime":2503.619,"body":"um well I'm I'm really glad"},{"startTime":2500.92,"endTime":2504.639,"body":"um because there's a lot to unpack uh"},{"startTime":2503.619,"endTime":2507.88,"body":"there"},{"startTime":2504.639,"endTime":2510.94,"body":"um I I guess number one"},{"startTime":2507.88,"endTime":2514.42,"body":"um you know like you did mention at at"},{"startTime":2510.94,"endTime":2516.099,"body":"the beginning Ed and look I you know we"},{"startTime":2514.42,"endTime":2518.619,"body":"all understand here that like starting"},{"startTime":2516.099,"endTime":2520.0,"body":"your own film or your own project you're"},{"startTime":2518.619,"endTime":2522.099,"body":"in production"},{"startTime":2520.0,"endTime":2524.76,"body":"you know there's no money there it's"},{"startTime":2522.099,"endTime":2527.32,"body":"it's just Blood Sweat and Tears and"},{"startTime":2524.76,"endTime":2528.7,"body":"belief in yourself like there's there's"},{"startTime":2527.32,"endTime":2533.38,"body":"absolutely no doubt about it unless you"},{"startTime":2528.699,"endTime":2536.078,"body":"got really rich parents yeah but it's"},{"startTime":2533.38,"endTime":2537.519,"body":"it's one of those things where"},{"startTime":2536.079,"endTime":2538.9,"body":"you know"},{"startTime":2537.519,"endTime":2543.519,"body":"um"},{"startTime":2538.9,"endTime":2546.82,"body":"initially yeah uh back a while back you"},{"startTime":2543.519,"endTime":2549.519,"body":"would have had to go to Vlad now I"},{"startTime":2546.82,"endTime":2553.68,"body":"imagine that Vlad is"},{"startTime":2549.519,"endTime":2553.679,"body":"just fine and um"},{"startTime":2553.858,"endTime":2560.92,"body":"he's got plenty of plenty of work"},{"startTime":2557.76,"endTime":2562.839,"body":"but we have to remember that there are"},{"startTime":2560.92,"endTime":2566.44,"body":"younger people"},{"startTime":2562.838,"endTime":2568.599,"body":"um Juniors that may have been happy to"},{"startTime":2566.44,"endTime":2571.559,"body":"also put Blood Sweat and Tears into"},{"startTime":2568.599,"endTime":2577.18,"body":"doing the concept art for for your film"},{"startTime":2571.559,"endTime":2580.42,"body":"and and may not have that in so no I"},{"startTime":2577.179,"endTime":2582.338,"body":"think it's about repurposing and you"},{"startTime":2580.42,"endTime":2583.659,"body":"yeah I think it's about repurposing like"},{"startTime":2582.338,"endTime":2585.099,"body":"you know that's part of what we're"},{"startTime":2583.659,"endTime":2587.559,"body":"that's part of what we're trying to"},{"startTime":2585.099,"endTime":2589.539,"body":"address is that you know you know I I"},{"startTime":2587.559,"endTime":2591.338,"body":"know better than anybody you you know I"},{"startTime":2589.539,"endTime":2593.019,"body":"I never even went to University to study"},{"startTime":2591.338,"endTime":2595.96,"body":"filmmaking I started my production"},{"startTime":2593.019,"endTime":2598.96,"body":"company when I was 20 probably like 15"},{"startTime":2595.96,"endTime":2601.3,"body":"16 years ago now and just hustled it"},{"startTime":2598.96,"endTime":2604.358,"body":"into existence and I never want to kind"},{"startTime":2601.3,"endTime":2605.8,"body":"of cheat anybody out of work and and I"},{"startTime":2604.358,"endTime":2607.96,"body":"guess it's about how you repurpose"},{"startTime":2605.8,"endTime":2609.4,"body":"people so you know a big thing me and"},{"startTime":2607.96,"endTime":2611.679,"body":"Jamie have been discussing is the"},{"startTime":2609.4,"endTime":2613.358,"body":"potential for using Ai and animation and"},{"startTime":2611.679,"endTime":2615.338,"body":"you know where where I would now come to"},{"startTime":2613.358,"endTime":2617.799,"body":"Vlad where I would have used them in"},{"startTime":2615.338,"endTime":2619.96,"body":"that in that sort of initial stage to"},{"startTime":2617.8,"endTime":2622.18,"body":"sell the project now what I would do"},{"startTime":2619.96,"endTime":2624.76,"body":"with a concept artist like Vlad is you"},{"startTime":2622.179,"endTime":2626.44,"body":"know I might use stable diffusion to"},{"startTime":2624.76,"endTime":2627.819,"body":"actually fund the project and then I"},{"startTime":2626.44,"endTime":2630.7,"body":"will bring it to Jamie with that"},{"startTime":2627.818,"endTime":2632.739,"body":"development funds and will grayscale out"},{"startTime":2630.699,"endTime":2635.559,"body":"the entire film and if it's animated"},{"startTime":2632.739,"endTime":2637.959,"body":"I'll then I'll then hire vlads to come"},{"startTime":2635.559,"endTime":2640.299,"body":"and essentially concept art the first"},{"startTime":2637.96,"endTime":2643.179,"body":"frame of every shot and then feed it"},{"startTime":2640.3,"endTime":2645.099,"body":"back into into a you know an AI model"},{"startTime":2643.179,"endTime":2647.559,"body":"you know like something more advanced"},{"startTime":2645.099,"endTime":2649.599,"body":"but along the lines of EB synth and"},{"startTime":2647.559,"endTime":2653.199,"body":"essentially take his concept art and"},{"startTime":2649.599,"endTime":2654.818,"body":"create AI assisted animation where the"},{"startTime":2653.199,"endTime":2657.098,"body":"delivery times on them are tiny and"},{"startTime":2654.818,"endTime":2659.318,"body":"actually that lets us go well now I pay"},{"startTime":2657.099,"endTime":2660.7,"body":"Vlad more one of the big things that me"},{"startTime":2659.318,"endTime":2663.699,"body":"and Jamie have been discussing I'm"},{"startTime":2660.699,"endTime":2666.578,"body":"insistent that I think AI will let us do"},{"startTime":2663.699,"endTime":2668.259,"body":"is start to treat VFX artists like above"},{"startTime":2666.579,"endTime":2670.78,"body":"the line Talent where we're going"},{"startTime":2668.26,"endTime":2672.88,"body":"actually people show up to see these"},{"startTime":2670.78,"endTime":2674.92,"body":"products and buy them for your work just"},{"startTime":2672.88,"endTime":2677.92,"body":"as much as the cast name and the fact"},{"startTime":2674.92,"endTime":2679.42,"body":"that VFX artists are normally right at"},{"startTime":2677.92,"endTime":2681.88,"body":"the back end of the production after"},{"startTime":2679.42,"endTime":2683.26,"body":"we've messed it all up and and the shoot"},{"startTime":2681.88,"endTime":2685.18,"body":"didn't go the way it was supposed to and"},{"startTime":2683.26,"endTime":2686.92,"body":"then we're relying on the VFX artists to"},{"startTime":2685.179,"endTime":2689.559,"body":"essentially come in Apache up but with"},{"startTime":2686.92,"endTime":2692.079,"body":"the smallest amount of money AI lets us"},{"startTime":2689.559,"endTime":2694.42,"body":"change that workflow and essentially go"},{"startTime":2692.079,"endTime":2697.66,"body":"well now we can put more funds into the"},{"startTime":2694.42,"endTime":2699.28,"body":"VFX team themselves and treat them you"},{"startTime":2697.659,"endTime":2701.078,"body":"know like we would above the line"},{"startTime":2699.28,"endTime":2703.68,"body":"talents that's kind of what we're trying"},{"startTime":2701.079,"endTime":2703.68,"body":"to do with it"},{"startTime":2704.139,"endTime":2709.279,"body":"yeah that that's super interesting I I"},{"startTime":2707.139,"endTime":2710.44,"body":"get it like you know"},{"startTime":2709.28,"endTime":2713.2,"body":"[Music]"},{"startTime":2710.44,"endTime":2716.76,"body":"Vlad doesn't have to and sorry Vlad that"},{"startTime":2713.199,"endTime":2720.639,"body":"we're using you as a as a Twilight"},{"startTime":2716.76,"endTime":2723.4,"body":"but let's say young young Vlad young"},{"startTime":2720.639,"endTime":2726.159,"body":"Vlad doesn't have to work for you for"},{"startTime":2723.4,"endTime":2728.139,"body":"free in the first couple of years to get"},{"startTime":2726.159,"endTime":2731.44,"body":"the project off the ground and AI can do"},{"startTime":2728.139,"endTime":2734.799,"body":"that and then you can pay current Vlad"},{"startTime":2731.44,"endTime":2736.9,"body":"his actual wage to do proper work on the"},{"startTime":2734.8,"endTime":2738.76,"body":"film that yeah that makes a lot of sense"},{"startTime":2736.9,"endTime":2741.039,"body":"it's actually a really good angle to it"},{"startTime":2738.76,"endTime":2743.64,"body":"and it like and at faster speeds as well"},{"startTime":2741.039,"endTime":2743.639,"body":"that's the thing"},{"startTime":2744.039,"endTime":2747.94,"body":"sorry yeah how do you feel about that"},{"startTime":2746.139,"endTime":2751.299,"body":"Vlad since we've mentioned you so much"},{"startTime":2747.94,"endTime":2752.619,"body":"just on a side note I'm I'm a 3D artist"},{"startTime":2751.3,"endTime":2755.019,"body":"about"},{"startTime":2752.619,"endTime":2757.42,"body":"that doesn't change Tom's Point actually"},{"startTime":2755.019,"endTime":2760.659,"body":"yeah yeah it goes for everybody"},{"startTime":2757.42,"endTime":2762.7,"body":"well I mean as Tom said it's it's all"},{"startTime":2760.659,"endTime":2765.279,"body":"about repurposing"},{"startTime":2762.699,"endTime":2768.46,"body":"yeah I know I'm not I'm not gonna be"},{"startTime":2765.28,"endTime":2771.339,"body":"able to stop it that's it it's like a"},{"startTime":2768.46,"endTime":2773.98,"body":"snowball that's it it's Unstoppable so"},{"startTime":2771.338,"endTime":2777.46,"body":"we'll have to just adopt does it yeah"},{"startTime":2773.98,"endTime":2779.079,"body":"but to go to maybe to Anthony who's"},{"startTime":2777.46,"endTime":2781.72,"body":"teaching"},{"startTime":2779.079,"endTime":2785.38,"body":"um young concept artists who are just"},{"startTime":2781.719,"endTime":2790.118,"body":"kind of starting out in the industry"},{"startTime":2785.38,"endTime":2792.88,"body":"um I I guess I I I'm old enough now that"},{"startTime":2790.119,"endTime":2795.88,"body":"I'm I'm probably not quite 100 in touch"},{"startTime":2792.88,"endTime":2798.338,"body":"with what it means to be young and"},{"startTime":2795.88,"endTime":2801.16,"body":"starting out today"},{"startTime":2798.338,"endTime":2803.98,"body":"um so maybe Anthony can like Enlighten"},{"startTime":2801.159,"endTime":2806.139,"body":"us on on that front because"},{"startTime":2803.98,"endTime":2809.079,"body":"as you know as we just kind of"},{"startTime":2806.139,"endTime":2813.639,"body":"highlighted with Tom is that"},{"startTime":2809.079,"endTime":2817.0,"body":"you know maybe entry jobs might be"},{"startTime":2813.639,"endTime":2821.44,"body":"potentially more scarce or I don't know"},{"startTime":2817.0,"endTime":2823.838,"body":"um at Anthony if yeah uh I think that uh"},{"startTime":2821.44,"endTime":2825.639,"body":"it was all it's already difficult for"},{"startTime":2823.838,"endTime":2828.159,"body":"young people to get a foot in the door"},{"startTime":2825.639,"endTime":2830.618,"body":"as a concept artist I think concept art"},{"startTime":2828.159,"endTime":2833.078,"body":"in particular I I mean it's it's it's"},{"startTime":2830.619,"endTime":2837.099,"body":"it's a there's a lot of competition"},{"startTime":2833.079,"endTime":2839.74,"body":"anyway in the VFX art kind of world and"},{"startTime":2837.099,"endTime":2841.48,"body":"and games art kind of world uh but then"},{"startTime":2839.739,"endTime":2844.299,"body":"with concept art I think the competition"},{"startTime":2841.48,"endTime":2846.219,"body":"is even even greater because there are"},{"startTime":2844.3,"endTime":2849.16,"body":"just inherently less concept artists"},{"startTime":2846.219,"endTime":2851.739,"body":"working on a game or a film then there"},{"startTime":2849.159,"endTime":2855.818,"body":"are 3D artists uh or compositors or"},{"startTime":2851.739,"endTime":2857.078,"body":"lighters and um so I think that"},{"startTime":2855.818,"endTime":2859.3,"body":"some of them"},{"startTime":2857.079,"endTime":2861.039,"body":"some of them are very excited uh and"},{"startTime":2859.3,"endTime":2863.619,"body":"they're they're wowed by it they're"},{"startTime":2861.039,"endTime":2865.539,"body":"wowed by the possibilities of it uh and"},{"startTime":2863.619,"endTime":2867.88,"body":"they want to explore it they want to see"},{"startTime":2865.539,"endTime":2869.92,"body":"kind of kind of what can it generate I"},{"startTime":2867.88,"endTime":2872.38,"body":"think almost in the sort of um"},{"startTime":2869.92,"endTime":2876.639,"body":"almost in that sort of uh"},{"startTime":2872.38,"endTime":2878.68,"body":"pure joyous young way of wanting to see"},{"startTime":2876.639,"endTime":2880.9,"body":"wow I'm in the future and it feels like"},{"startTime":2878.679,"endTime":2882.759,"body":"a science fiction novel um what what can"},{"startTime":2880.9,"endTime":2886.24,"body":"this stuff generate but then there are"},{"startTime":2882.76,"endTime":2889.119,"body":"others who who are legitimately worried"},{"startTime":2886.239,"endTime":2890.618,"body":"because they think uh what what is the"},{"startTime":2889.119,"endTime":2893.8,"body":"point of"},{"startTime":2890.619,"endTime":2896.2,"body":"learning to draw uh learning to to to"},{"startTime":2893.8,"endTime":2898.78,"body":"use something like Photoshop or or"},{"startTime":2896.199,"endTime":2902.439,"body":"blender or whatever learning to develop"},{"startTime":2898.78,"endTime":2905.98,"body":"an eye for art Direction when uh a"},{"startTime":2902.44,"endTime":2907.318,"body":"client whether they might be the actual"},{"startTime":2905.98,"endTime":2910.358,"body":"uh"},{"startTime":2907.318,"endTime":2911.98,"body":"producer uh director of the game or an"},{"startTime":2910.358,"endTime":2912.94,"body":"art director production designer of the"},{"startTime":2911.98,"endTime":2914.38,"body":"film"},{"startTime":2912.94,"endTime":2917.019,"body":"I couldn't just go well I don't really"},{"startTime":2914.38,"endTime":2918.7,"body":"need you anymore to do this part I think"},{"startTime":2917.019,"endTime":2921.239,"body":"we lost the job and so they were a bit"},{"startTime":2918.699,"endTime":2921.239,"body":"scared of that"},{"startTime":2924.039,"endTime":2926.38,"body":"I'm sorry were you going to say"},{"startTime":2925.239,"endTime":2928.838,"body":"something"},{"startTime":2926.38,"endTime":2932.38,"body":"uh sorry I think we we lost you for"},{"startTime":2928.838,"endTime":2935.199,"body":"about 10 seconds oh no oh no"},{"startTime":2932.38,"endTime":2937.66,"body":"um uh so I'm not sure where I got yeah"},{"startTime":2935.199,"endTime":2939.578,"body":"so there there are students who are"},{"startTime":2937.659,"endTime":2942.879,"body":"excited about it"},{"startTime":2939.579,"endTime":2945.64,"body":"uh and they're probably at the moment in"},{"startTime":2942.88,"endTime":2948.338,"body":"the minority but they they are genuinely"},{"startTime":2945.639,"endTime":2950.559,"body":"excited uh about it because they see it"},{"startTime":2948.338,"endTime":2952.059,"body":"as uh yeah it's an exciting thing you"},{"startTime":2950.559,"endTime":2953.98,"body":"know they feel like they're living in"},{"startTime":2952.059,"endTime":2957.578,"body":"the future uh but then there are others"},{"startTime":2953.98,"endTime":2960.099,"body":"who are genuinely fearful of it because"},{"startTime":2957.579,"endTime":2962.5,"body":"they think that um what is the point of"},{"startTime":2960.099,"endTime":2965.318,"body":"me doing three or four years worth of"},{"startTime":2962.5,"endTime":2968.44,"body":"University education to to learn how to"},{"startTime":2965.318,"endTime":2971.739,"body":"to draw to learn how to paint to learn"},{"startTime":2968.44,"endTime":2974.139,"body":"how to design when yeah um when when"},{"startTime":2971.739,"endTime":2975.578,"body":"when a client uh it doesn't matter if"},{"startTime":2974.139,"endTime":2979.0,"body":"it's in the games or the or the film or"},{"startTime":2975.579,"endTime":2981.339,"body":"the TV industry can can just uh come up"},{"startTime":2979.0,"endTime":2984.159,"body":"with a particularly good prompt and and"},{"startTime":2981.338,"endTime":2985.42,"body":"get what they want I try and reassure"},{"startTime":2984.159,"endTime":2987.159,"body":"them"},{"startTime":2985.42,"endTime":2989.318,"body":"I think that as I mentioned earlier when"},{"startTime":2987.159,"endTime":2992.92,"body":"I introduced myself I think for an"},{"startTime":2989.318,"endTime":2996.159,"body":"illustrator it gen it is generally a"},{"startTime":2992.92,"endTime":2999.818,"body":"really scary time because illustrators"},{"startTime":2996.159,"endTime":3002.159,"body":"they're they're operating uh are on"},{"startTime":2999.818,"endTime":3004.619,"body":"on a scary kind of level of generally"},{"startTime":3002.159,"endTime":3006.719,"body":"freelance kind of uh level and they have"},{"startTime":3004.619,"endTime":3009.72,"body":"very short deadlines and they're often"},{"startTime":3006.719,"endTime":3011.759,"body":"their work is often not massively"},{"startTime":3009.719,"endTime":3013.739,"body":"appreciated or they're given the credit"},{"startTime":3011.76,"endTime":3015.56,"body":"so we've already I remember seeing that"},{"startTime":3013.739,"endTime":3018.719,"body":"there was uh the journey Alex Jones"},{"startTime":3015.559,"endTime":3019.699,"body":"trial when he was being uh being taken"},{"startTime":3018.719,"endTime":3022.379,"body":"to court"},{"startTime":3019.699,"endTime":3024.0,"body":"ensued I think it was I think it was the"},{"startTime":3022.38,"endTime":3026.16,"body":"New York or the Atlantic"},{"startTime":3024.0,"endTime":3028.5,"body":"um had a fairly high profile AI"},{"startTime":3026.159,"endTime":3031.139,"body":"generated illustration uh topping their"},{"startTime":3028.5,"endTime":3033.239,"body":"their kind of um their article and and"},{"startTime":3031.139,"endTime":3035.699,"body":"it looked perfectly good it was fine you"},{"startTime":3033.239,"endTime":3037.679,"body":"know it it worked and I think a lot of"},{"startTime":3035.699,"endTime":3039.659,"body":"illustrators probably looked at that uh"},{"startTime":3037.679,"endTime":3041.519,"body":"and were thinking oh my God you know"},{"startTime":3039.659,"endTime":3044.279,"body":"this is this is it I could see the"},{"startTime":3041.519,"endTime":3046.858,"body":"writing on the wall I I think the"},{"startTime":3044.28,"endTime":3048.96,"body":"nitty-gritty of concept art is a bit"},{"startTime":3046.858,"endTime":3051.179,"body":"different because"},{"startTime":3048.96,"endTime":3054.619,"body":"concept artists will do illustration"},{"startTime":3051.179,"endTime":3058.078,"body":"kind of work but that's not really"},{"startTime":3054.619,"endTime":3060.66,"body":"necessarily the actual majority of what"},{"startTime":3058.079,"endTime":3063.66,"body":"they do especially in a in a games"},{"startTime":3060.659,"endTime":3066.0,"body":"company they will have to work with"},{"startTime":3063.659,"endTime":3067.199,"body":"layout artists and level designers and"},{"startTime":3066.0,"endTime":3070.318,"body":"and make sure their designs make"},{"startTime":3067.199,"endTime":3073.739,"body":"coherence sense in 3D and are consistent"},{"startTime":3070.318,"endTime":3075.599,"body":"and I think at the moment AI"},{"startTime":3073.739,"endTime":3078.539,"body":"has a little bit of trouble"},{"startTime":3075.599,"endTime":3081.0,"body":"doing that I think one of the telltale"},{"startTime":3078.539,"endTime":3082.558,"body":"signs sometimes of AI art is it can look"},{"startTime":3081.0,"endTime":3084.559,"body":"really cool it can look really amazing"},{"startTime":3082.559,"endTime":3087.96,"body":"but there's a certain"},{"startTime":3084.559,"endTime":3090.599,"body":"sloppy messiness to it sometimes that"},{"startTime":3087.96,"endTime":3093.42,"body":"makes you think what what if I ask for"},{"startTime":3090.599,"endTime":3096.539,"body":"that exact same scene but from 90"},{"startTime":3093.42,"endTime":3098.639,"body":"degrees and then 180 degrees how how"},{"startTime":3096.539,"endTime":3099.96,"body":"Rock Solid could it make make that and"},{"startTime":3098.639,"endTime":3101.759,"body":"I'm sure though it probably will do"},{"startTime":3099.96,"endTime":3104.099,"body":"eventually I think that this is"},{"startTime":3101.76,"endTime":3106.2,"body":"something that is inevitable now that"},{"startTime":3104.099,"endTime":3107.28,"body":"yeah someone I think maybe I can't"},{"startTime":3106.199,"endTime":3108.96,"body":"remember who mentioned it it is like the"},{"startTime":3107.28,"endTime":3111.66,"body":"cat's out of the bag you know the the"},{"startTime":3108.96,"endTime":3115.619,"body":"it's happening whether we like it or not"},{"startTime":3111.659,"endTime":3119.399,"body":"uh yeah so um yeah what when it comes to"},{"startTime":3115.619,"endTime":3121.858,"body":"teaching students they ask to use AI art"},{"startTime":3119.4,"endTime":3124.139,"body":"in their assignments then I'm okay with"},{"startTime":3121.858,"endTime":3126.058,"body":"them doing that as long as they're clear"},{"startTime":3124.139,"endTime":3127.739,"body":"and open that they're using it and to be"},{"startTime":3126.059,"endTime":3129.9,"body":"honest I don't think at the moment a"},{"startTime":3127.739,"endTime":3133.139,"body":"student could really hide that they'd"},{"startTime":3129.9,"endTime":3135.18,"body":"used air because it would be a bit like"},{"startTime":3133.139,"endTime":3136.618,"body":"um here's my here's my here's my"},{"startTime":3135.179,"endTime":3137.94,"body":"drawings here and they're really sloppy"},{"startTime":3136.619,"endTime":3139.619,"body":"and terrible and you know the"},{"startTime":3137.94,"endTime":3141.42,"body":"perspective's awful but then oh look"},{"startTime":3139.619,"endTime":3144.14,"body":"here's my final product and it's this"},{"startTime":3141.42,"endTime":3146.159,"body":"perfect rendered uh amazing"},{"startTime":3144.139,"endTime":3147.96,"body":"prize-winning kind of image they I don't"},{"startTime":3146.159,"endTime":3150.299,"body":"think they could get away with that I'm"},{"startTime":3147.96,"endTime":3152.22,"body":"kind of yeah I'm kind of all over the"},{"startTime":3150.3,"endTime":3154.74,"body":"place in terms of I'm I'm very impressed"},{"startTime":3152.219,"endTime":3157.739,"body":"with the technology of it but I really"},{"startTime":3154.739,"endTime":3160.259,"body":"don't like the business model of uh of"},{"startTime":3157.739,"endTime":3163.019,"body":"these companies I think um they're"},{"startTime":3160.26,"endTime":3165.359,"body":"they're very sketchy some of them"},{"startTime":3163.019,"endTime":3166.619,"body":"yeah that's something we could uh move"},{"startTime":3165.358,"endTime":3167.219,"body":"on to"},{"startTime":3166.619,"endTime":3171.18,"body":"um"},{"startTime":3167.219,"endTime":3173.818,"body":"unless anybody else wants to jump in uh"},{"startTime":3171.179,"endTime":3176.519,"body":"after Anthony to to add"},{"startTime":3173.818,"endTime":3180.358,"body":"anything to it"},{"startTime":3176.519,"endTime":3183.42,"body":"and like for me I'm kind of newish to it"},{"startTime":3180.358,"endTime":3185.098,"body":"so I haven't really dived into it too"},{"startTime":3183.42,"endTime":3188.22,"body":"much"},{"startTime":3185.099,"endTime":3189.78,"body":"um to really know too much about it but"},{"startTime":3188.219,"endTime":3192.779,"body":"I guess"},{"startTime":3189.78,"endTime":3195.92,"body":"from a previous side of things it's"},{"startTime":3192.78,"endTime":3195.92,"body":"quite interesting because"},{"startTime":3196.5,"endTime":3200.699,"body":"um you know like like Tom said about"},{"startTime":3199.44,"endTime":3202.2,"body":"sort of"},{"startTime":3200.699,"endTime":3204.058,"body":"you know because previous there's all"},{"startTime":3202.199,"endTime":3205.858,"body":"sorts of levels of previous it's sort of"},{"startTime":3204.059,"endTime":3208.38,"body":"can be grayscale it can be high-end"},{"startTime":3205.858,"endTime":3210.239,"body":"previews the client wants super high"},{"startTime":3208.38,"endTime":3211.98,"body":"quality or they want just like a"},{"startTime":3210.239,"endTime":3214.139,"body":"grayscale Cubes but they want to see"},{"startTime":3211.98,"endTime":3215.338,"body":"something but it's not final but it kind"},{"startTime":3214.139,"endTime":3217.44,"body":"of is there to"},{"startTime":3215.338,"endTime":3219.719,"body":"you know paint a picture and and tell"},{"startTime":3217.44,"endTime":3223.858,"body":"tell a story"},{"startTime":3219.719,"endTime":3225.719,"body":"um I can see you know benefiting the"},{"startTime":3223.858,"endTime":3228.179,"body":"sort of speed because we we're going"},{"startTime":3225.719,"endTime":3230.519,"body":"back and forth with changes and you know"},{"startTime":3228.179,"endTime":3232.44,"body":"tweak this change that"},{"startTime":3230.519,"endTime":3234.239,"body":"um what's it look like"},{"startTime":3232.44,"endTime":3235.92,"body":"you know over here"},{"startTime":3234.239,"endTime":3238.979,"body":"and when Tom said about sort of"},{"startTime":3235.92,"endTime":3241.858,"body":"grayscale in the whole scene"},{"startTime":3238.98,"endTime":3243.719,"body":"um and then being able to just paint"},{"startTime":3241.858,"endTime":3245.46,"body":"um a concept frame and then generate"},{"startTime":3243.719,"endTime":3247.858,"body":"that through the whole thing"},{"startTime":3245.46,"endTime":3251.338,"body":"I mean that's time saving we're all"},{"startTime":3247.858,"endTime":3254.818,"body":"about saving time and being efficient"},{"startTime":3251.338,"endTime":3256.739,"body":"not that efficient is always good but"},{"startTime":3254.818,"endTime":3258.058,"body":"um it's very interesting so I'm kind of"},{"startTime":3256.739,"endTime":3260.818,"body":"just here to"},{"startTime":3258.059,"endTime":3263.04,"body":"observed ask questions and just find out"},{"startTime":3260.818,"endTime":3265.858,"body":"more and if there's any questions"},{"startTime":3263.039,"endTime":3267.838,"body":"about previous and how we can see you"},{"startTime":3265.858,"endTime":3270.539,"body":"know in the future then I'll happily"},{"startTime":3267.838,"endTime":3274.139,"body":"answer it from a from a visualization uh"},{"startTime":3270.539,"endTime":3275.94,"body":"perspective but yeah yeah"},{"startTime":3274.139,"endTime":3277.618,"body":"um yeah I just want to I just wanted to"},{"startTime":3275.94,"endTime":3279.3,"body":"chip in though about"},{"startTime":3277.619,"endTime":3282.119,"body":"um yeah if I could just chip in about"},{"startTime":3279.3,"endTime":3283.74,"body":"the actual I think the thing is these"},{"startTime":3282.119,"endTime":3285.42,"body":"concepts are it's especially like"},{"startTime":3283.739,"endTime":3288.419,"body":"students that are learning now they"},{"startTime":3285.42,"endTime":3290.818,"body":"shouldn't in my opinion right like it's"},{"startTime":3288.42,"endTime":3293.22,"body":"one thing being able to type in oh uh"},{"startTime":3290.818,"endTime":3295.858,"body":"wizard with a hat on right and generate"},{"startTime":3293.219,"endTime":3299.219,"body":"that image but actually you know the the"},{"startTime":3295.858,"endTime":3302.039,"body":"the art of prompt creation is in itself"},{"startTime":3299.219,"endTime":3304.739,"body":"rooted in an artist's knowledge you know"},{"startTime":3302.039,"endTime":3306.48,"body":"like the more detailed a prompt becomes"},{"startTime":3304.739,"endTime":3309.179,"body":"you can you can always tell when"},{"startTime":3306.48,"endTime":3311.28,"body":"somebody you know who is a very talented"},{"startTime":3309.179,"endTime":3313.078,"body":"artist with a with a deep knowledge and"},{"startTime":3311.28,"endTime":3315.24,"body":"respect for where they learn their art"},{"startTime":3313.079,"endTime":3317.4,"body":"from you can always tell when that"},{"startTime":3315.239,"endTime":3319.858,"body":"person uses AI their prompts are so"},{"startTime":3317.4,"endTime":3321.78,"body":"complex they're so informed they're all"},{"startTime":3319.858,"endTime":3324.058,"body":"of a sudden there's nothing ropey about"},{"startTime":3321.78,"endTime":3325.8,"body":"that AI image and then when you give it"},{"startTime":3324.059,"endTime":3327.359,"body":"to somebody who doesn't have that"},{"startTime":3325.8,"endTime":3329.579,"body":"artistic background and they just type"},{"startTime":3327.358,"endTime":3331.799,"body":"wizard with a hat on you know that's"},{"startTime":3329.579,"endTime":3334.2,"body":"when you get that traditional sort of AI"},{"startTime":3331.8,"endTime":3336.359,"body":"look and you know I kind of feel like"},{"startTime":3334.199,"endTime":3338.818,"body":"there'll always be value in that"},{"startTime":3336.358,"endTime":3341.279,"body":"knowledge that you know you know student"},{"startTime":3338.818,"endTime":3343.259,"body":"artists possess you know even if it's"},{"startTime":3341.28,"endTime":3344.819,"body":"even if it's a you know you're still"},{"startTime":3343.26,"endTime":3346.859,"body":"paying them that traditional day rate"},{"startTime":3344.818,"endTime":3348.9,"body":"but they're generating you thousands of"},{"startTime":3346.858,"endTime":3350.639,"body":"versions of what you need using their"},{"startTime":3348.9,"endTime":3353.16,"body":"knowledge base to produce that for you"},{"startTime":3350.639,"endTime":3355.259,"body":"but I'd still pay them for that skill"},{"startTime":3353.159,"endTime":3356.94,"body":"set because it's one that nobody else on"},{"startTime":3355.26,"endTime":3358.44,"body":"the team possesses and I think that"},{"startTime":3356.94,"endTime":3361.38,"body":"that's something that's to take into"},{"startTime":3358.44,"endTime":3364.019,"body":"account I don't see a IR coming along"},{"startTime":3361.38,"endTime":3366.599,"body":"and and stealing that bottom layer from"},{"startTime":3364.019,"endTime":3368.46,"body":"people starting out I think it it kind"},{"startTime":3366.599,"endTime":3370.318,"body":"of gives them that window to apply the"},{"startTime":3368.46,"endTime":3372.42,"body":"knowledge that they've learned in in a"},{"startTime":3370.318,"endTime":3373.92,"body":"much broader way that gives the client"},{"startTime":3372.42,"endTime":3375.98,"body":"more choice"},{"startTime":3373.92,"endTime":3379.5,"body":"thank you"},{"startTime":3375.98,"endTime":3381.3,"body":"yeah that knowledge without getting the"},{"startTime":3379.5,"endTime":3385.639,"body":"amazing image the knowledge needs to be"},{"startTime":3381.3,"endTime":3388.68,"body":"there to get to that Point yet"},{"startTime":3385.639,"endTime":3391.618,"body":"so obvious"},{"startTime":3388.679,"endTime":3393.118,"body":"the comparison of oh no someone without"},{"startTime":3391.619,"endTime":3395.039,"body":"the knowledge and then someone with the"},{"startTime":3393.119,"endTime":3396.599,"body":"experience and knowledge of of you know"},{"startTime":3395.039,"endTime":3398.759,"body":"film composition what looks good what"},{"startTime":3396.599,"endTime":3400.619,"body":"looks bad to generate a really good"},{"startTime":3398.76,"endTime":3404.46,"body":"image"},{"startTime":3400.619,"endTime":3408.059,"body":"I'm Vlad you were sorry just a question"},{"startTime":3404.46,"endTime":3409.5,"body":"all the new Young students concept"},{"startTime":3408.059,"endTime":3412.98,"body":"artists and"},{"startTime":3409.5,"endTime":3415.8,"body":"artists in general have the drive and"},{"startTime":3412.98,"endTime":3418.8,"body":"inspiration just to study"},{"startTime":3415.8,"endTime":3421.44,"body":"hours and hours of like a composition"},{"startTime":3418.8,"endTime":3423.78,"body":"drawing just to get to that point to use"},{"startTime":3421.44,"endTime":3425.519,"body":"this just to generate images by typing"},{"startTime":3423.78,"endTime":3428.04,"body":"words are they going to have that"},{"startTime":3425.519,"endTime":3429.44,"body":"inspiration that drive that's the"},{"startTime":3428.039,"endTime":3433.099,"body":"question I"},{"startTime":3429.44,"endTime":3433.099,"body":"think many of them will"},{"startTime":3435.44,"endTime":3439.2,"body":"I think that it's interesting when you"},{"startTime":3437.519,"endTime":3441.42,"body":"talked about the complexity of prompts"},{"startTime":3439.199,"endTime":3443.818,"body":"and I've been looking at a lot of the"},{"startTime":3441.42,"endTime":3446.4,"body":"prompts that generate some of the more"},{"startTime":3443.818,"endTime":3449.338,"body":"um impressive kind of images and they're"},{"startTime":3446.4,"endTime":3452.338,"body":"using knowledges of lenses uh so they'll"},{"startTime":3449.338,"endTime":3454.619,"body":"often be describing the specific f-stop"},{"startTime":3452.338,"endTime":3455.699,"body":"of that they want for an image it's"},{"startTime":3454.619,"endTime":3458.059,"body":"almost like the language of a"},{"startTime":3455.699,"endTime":3463.078,"body":"cinematographer or a director"},{"startTime":3458.059,"endTime":3466.44,"body":"rather than I think a traditional"},{"startTime":3463.079,"endTime":3467.579,"body":"artist who who will think about depth of"},{"startTime":3466.44,"endTime":3469.559,"body":"field but they won't be thinking about"},{"startTime":3467.579,"endTime":3471.539,"body":"it in the way that a photographer a"},{"startTime":3469.559,"endTime":3474.18,"body":"cinematographer or a director kind of"},{"startTime":3471.539,"endTime":3476.099,"body":"thinks about it so I I actually see it"},{"startTime":3474.179,"endTime":3477.719,"body":"as being something that that directors"},{"startTime":3476.099,"endTime":3481.2,"body":"and cinematographers uh maybe"},{"startTime":3477.719,"endTime":3483.48,"body":"storyboarders will they'll take to it"},{"startTime":3481.199,"endTime":3484.799,"body":"very well I think that the the younger"},{"startTime":3483.48,"endTime":3486.539,"body":"artists who are learning that"},{"startTime":3484.8,"endTime":3490.2,"body":"traditional"},{"startTime":3486.539,"endTime":3492.659,"body":"historical uh visual art kind of method"},{"startTime":3490.199,"endTime":3495.598,"body":"where they learn about value and and"},{"startTime":3492.659,"endTime":3497.399,"body":"composition in a way that they they"},{"startTime":3495.599,"endTime":3500.338,"body":"don't necessarily describe in a verbose"},{"startTime":3497.4,"endTime":3502.74,"body":"way they they're artists they they feel"},{"startTime":3500.338,"endTime":3504.779,"body":"it uh you you can describe a certain"},{"startTime":3502.739,"endTime":3506.779,"body":"amount to them but then a big part of it"},{"startTime":3504.78,"endTime":3509.7,"body":"comes with their repetition of actually"},{"startTime":3506.78,"endTime":3511.38,"body":"practically doing this kind of art and"},{"startTime":3509.699,"endTime":3514.919,"body":"so they begin to feel it"},{"startTime":3511.38,"endTime":3517.44,"body":"so I think that um I I think a lot of I"},{"startTime":3514.92,"endTime":3519.96,"body":"don't think of many of my students would"},{"startTime":3517.44,"endTime":3522.78,"body":"would think I want to do this course so"},{"startTime":3519.96,"endTime":3526.26,"body":"that I I would be a really good AI"},{"startTime":3522.78,"endTime":3528.54,"body":"prompt kind of person uh I I almost feel"},{"startTime":3526.26,"endTime":3530.4,"body":"that's something that a film course uh"},{"startTime":3528.539,"endTime":3532.619,"body":"it's it feels more of a film kind of"},{"startTime":3530.4,"endTime":3534.24,"body":"thing rather than a concept art kind of"},{"startTime":3532.619,"endTime":3536.16,"body":"thing"},{"startTime":3534.239,"endTime":3538.318,"body":"but I guess I guess there's always the"},{"startTime":3536.159,"endTime":3540.659,"body":"argument of of kind of like you know you"},{"startTime":3538.318,"endTime":3544.259,"body":"can deploy image to image you know it's"},{"startTime":3540.659,"endTime":3546.298,"body":"like let's say you know Carlo does me an"},{"startTime":3544.26,"endTime":3549.66,"body":"initial design and I go wow I love it"},{"startTime":3546.298,"endTime":3552.059,"body":"you know I need I need an entire pitch"},{"startTime":3549.659,"endTime":3555.358,"body":"deck of this you know he can essentially"},{"startTime":3552.059,"endTime":3557.339,"body":"train his local model on his particular"},{"startTime":3555.358,"endTime":3559.739,"body":"style or on that particular image and"},{"startTime":3557.338,"endTime":3562.199,"body":"generate the rest of them at the back of"},{"startTime":3559.739,"endTime":3565.5,"body":"it and it's kind of like trying to find"},{"startTime":3562.199,"endTime":3568.259,"body":"out how to be marry the two"},{"startTime":3565.5,"endTime":3570.48,"body":"i i find I find that aspect of it the"},{"startTime":3568.26,"endTime":3573.48,"body":"the way you can feed your own stuff into"},{"startTime":3570.48,"endTime":3577.679,"body":"it uh and get variations far more"},{"startTime":3573.48,"endTime":3580.199,"body":"interesting than trying to just get a"},{"startTime":3577.679,"endTime":3582.779,"body":"pretty picture uh or or just a cool"},{"startTime":3580.199,"endTime":3584.879,"body":"image out of a good prompt I find it way"},{"startTime":3582.78,"endTime":3587.64,"body":"more interesting yeah to think yeah I I"},{"startTime":3584.88,"endTime":3589.798,"body":"use my own stuff if I wanted to in all"},{"startTime":3587.639,"endTime":3591.9,"body":"my own stuff to get a new idea that"},{"startTime":3589.798,"endTime":3593.88,"body":"would feel like me"},{"startTime":3591.9,"endTime":3597.838,"body":"I think that kind of opens up the door"},{"startTime":3593.88,"endTime":3601.019,"body":"uh to talking about all of the artists"},{"startTime":3597.838,"endTime":3605.46,"body":"that are currently in all the diffusion"},{"startTime":3601.019,"endTime":3608.219,"body":"models that we use who have never agreed"},{"startTime":3605.46,"endTime":3612.42,"body":"on being used in those provision models"},{"startTime":3608.219,"endTime":3615.539,"body":"exactly yeah so there is definitely"},{"startTime":3612.42,"endTime":3616.318,"body":"a very very big question to be asked"},{"startTime":3615.539,"endTime":3619.679,"body":"there"},{"startTime":3616.318,"endTime":3622.019,"body":"um I think that you know it's an opt-out"},{"startTime":3619.679,"endTime":3624.96,"body":"process at the moment uh and it should"},{"startTime":3622.019,"endTime":3626.88,"body":"be an opt-in process yeah uh and and I"},{"startTime":3624.96,"endTime":3629.579,"body":"think even when you opt out"},{"startTime":3626.88,"endTime":3631.858,"body":"your you you will be opting out of"},{"startTime":3629.579,"endTime":3633.48,"body":"future data sets"},{"startTime":3631.858,"endTime":3634.558,"body":"um you will probably still being the"},{"startTime":3633.48,"endTime":3636.838,"body":"ones that are still out there at the"},{"startTime":3634.559,"endTime":3638.64,"body":"moment what do you opt out of though the"},{"startTime":3636.838,"endTime":3642.179,"body":"real question is as a concept artist"},{"startTime":3638.639,"endTime":3643.798,"body":"right now a lot of my friends are I have"},{"startTime":3642.179,"endTime":3646.558,"body":"some work on that station myself"},{"startTime":3643.798,"endTime":3647.759,"body":"actually not a lot but some"},{"startTime":3646.559,"endTime":3651.059,"body":"um"},{"startTime":3647.76,"endTime":3653.16,"body":"you don't opt out because the reality is"},{"startTime":3651.059,"endTime":3656.04,"body":"mid-journey right now the current model"},{"startTime":3653.159,"endTime":3659.098,"body":"that it uses if you mention a specific"},{"startTime":3656.039,"endTime":3661.739,"body":"art station artist by name you will get"},{"startTime":3659.099,"endTime":3665.579,"body":"a style that is reminiscent of that"},{"startTime":3661.739,"endTime":3669.118,"body":"particular artist name that means that"},{"startTime":3665.579,"endTime":3672.839,"body":"mid-journey has had to scrape"},{"startTime":3669.119,"endTime":3675.0,"body":"art station yeah um that is against the"},{"startTime":3672.838,"endTime":3676.5,"body":"terms of Services of that station yeah I"},{"startTime":3675.0,"endTime":3678.719,"body":"was looking into this I can't speak I"},{"startTime":3676.5,"endTime":3681.199,"body":"don't know the data set that mid-journey"},{"startTime":3678.719,"endTime":3684.838,"body":"uses but I know that the lion"},{"startTime":3681.199,"endTime":3687.48,"body":"data sets if you read their FAQ about"},{"startTime":3684.838,"endTime":3689.159,"body":"copyright infringement and and how they"},{"startTime":3687.48,"endTime":3691.318,"body":"how they kind of scrape these images"},{"startTime":3689.159,"endTime":3693.179,"body":"they they make fairly clear that they're"},{"startTime":3691.318,"endTime":3696.0,"body":"not actually scraping the image"},{"startTime":3693.179,"endTime":3699.298,"body":"themselves they're scraping a URL that"},{"startTime":3696.0,"endTime":3702.179,"body":"points to the image and they I think it"},{"startTime":3699.298,"endTime":3704.818,"body":"sounds like an nft yeah they're a lot"},{"startTime":3702.179,"endTime":3707.578,"body":"like that yeah um and and I I know"},{"startTime":3704.818,"endTime":3710.219,"body":"reading the FAQ"},{"startTime":3707.579,"endTime":3712.5,"body":"it there's a certain amount of mealy"},{"startTime":3710.219,"endTime":3714.838,"body":"mouthness to their description about how"},{"startTime":3712.5,"endTime":3717.239,"body":"they they try and reassure you I suppose"},{"startTime":3714.838,"endTime":3718.558,"body":"that that it's okay you know it's not"},{"startTime":3717.239,"endTime":3721.019,"body":"really it's not like we're stealing"},{"startTime":3718.559,"endTime":3723.24,"body":"there are but at the same time"},{"startTime":3721.019,"endTime":3724.739,"body":"our system just points to the the"},{"startTime":3723.239,"endTime":3727.139,"body":"location on the internet where that art"},{"startTime":3724.739,"endTime":3730.919,"body":"is you know it never downloads it"},{"startTime":3727.139,"endTime":3732.118,"body":"um so I that that kind of aspect to it I"},{"startTime":3730.92,"endTime":3734.338,"body":"I think"},{"startTime":3732.119,"endTime":3736.38,"body":"I I don't really I don't really like it"},{"startTime":3734.338,"endTime":3737.759,"body":"feels like it brings me up to the other"},{"startTime":3736.38,"endTime":3740.46,"body":"point of um"},{"startTime":3737.76,"endTime":3741.96,"body":"there's uh yeah there's dance diffusion"},{"startTime":3740.46,"endTime":3743.818,"body":"isn't there I think it's that they're"},{"startTime":3741.96,"endTime":3746.579,"body":"they're doing a music dance music"},{"startTime":3743.818,"endTime":3749.579,"body":"version of AI generated art and they're"},{"startTime":3746.579,"endTime":3752.4,"body":"very clear with music very clear that"},{"startTime":3749.579,"endTime":3755.099,"body":"they will only use uh Creative Commons"},{"startTime":3752.4,"endTime":3756.78,"body":"copyright free music or music that's"},{"startTime":3755.099,"endTime":3758.579,"body":"specially commissioned because they know"},{"startTime":3756.78,"endTime":3761.46,"body":"that music Publishers will will"},{"startTime":3758.579,"endTime":3763.92,"body":"definitely uh uh come down on them like"},{"startTime":3761.46,"endTime":3766.139,"body":"a ton of bricks they already have"},{"startTime":3763.92,"endTime":3769.139,"body":"actually I read an article recently that"},{"startTime":3766.139,"endTime":3771.239,"body":"they already have lawyers yeah geared up"},{"startTime":3769.139,"endTime":3774.779,"body":"to to fight for them the thing is the"},{"startTime":3771.239,"endTime":3778.379,"body":"music industry has a a representative"},{"startTime":3774.78,"endTime":3781.319,"body":"body yes that can and will fight for"},{"startTime":3778.38,"endTime":3782.88,"body":"them yeah visual artists and you can"},{"startTime":3781.318,"endTime":3784.798,"body":"totally see why why that is I mean the"},{"startTime":3782.88,"endTime":3787.26,"body":"music industry comes from Big major"},{"startTime":3784.798,"endTime":3789.78,"body":"Publishers where where licensing and"},{"startTime":3787.26,"endTime":3792.96,"body":"royalties uh and the legal framework is"},{"startTime":3789.78,"endTime":3795.66,"body":"all there and artists work for record"},{"startTime":3792.96,"endTime":3798.72,"body":"labels that then get published whereas"},{"startTime":3795.659,"endTime":3800.399,"body":"whereas visual artists tend to just work"},{"startTime":3798.719,"endTime":3801.899,"body":"for themselves there might be other"},{"startTime":3800.4,"endTime":3804.78,"body":"hobbyists or they might be Freelancers"},{"startTime":3801.9,"endTime":3807.78,"body":"that there is no massive Union"},{"startTime":3804.78,"endTime":3809.519,"body":"um that can can support them so it of"},{"startTime":3807.78,"endTime":3813.24,"body":"course you know there's no incentive"},{"startTime":3809.519,"endTime":3815.639,"body":"really for the for for these kind of AI"},{"startTime":3813.239,"endTime":3817.858,"body":"companies to sort of proactively go yeah"},{"startTime":3815.639,"endTime":3819.239,"body":"let's make it opt-in even even though I"},{"startTime":3817.858,"endTime":3820.558,"body":"think that's"},{"startTime":3819.239,"endTime":3823.858,"body":"silly in a way because I think there'll"},{"startTime":3820.559,"endTime":3826.619,"body":"be many visual artists who would love to"},{"startTime":3823.858,"endTime":3828.719,"body":"opt in who who would be very happy to"},{"startTime":3826.619,"endTime":3831.0,"body":"contribute to it but of course there"},{"startTime":3828.719,"endTime":3834.058,"body":"wouldn't be two billion"},{"startTime":3831.0,"endTime":3836.4,"body":"um artists to to do that then everything"},{"startTime":3834.059,"endTime":3838.559,"body":"would look like anime yeah well that's"},{"startTime":3836.4,"endTime":3840.48,"body":"another thing isn't it it's um I think"},{"startTime":3838.559,"endTime":3841.44,"body":"um I it wasn't me but I've read someone"},{"startTime":3840.48,"endTime":3844.019,"body":"who"},{"startTime":3841.44,"endTime":3847.318,"body":"they wondered if they could break AI uh"},{"startTime":3844.019,"endTime":3849.179,"body":"by just typing AI into into mid-journey"},{"startTime":3847.318,"endTime":3851.759,"body":"what happens when you type AI into mid"},{"startTime":3849.179,"endTime":3854.94,"body":"journey and the the four different"},{"startTime":3851.76,"endTime":3857.819,"body":"images they got uh were were basically"},{"startTime":3854.94,"endTime":3859.92,"body":"the same White"},{"startTime":3857.818,"endTime":3862.139,"body":"sexy Pretty Woman"},{"startTime":3859.92,"endTime":3864.659,"body":"um who looked vaguely cyborg but with"},{"startTime":3862.139,"endTime":3866.699,"body":"vaguely Asian kind of figures so you"},{"startTime":3864.659,"endTime":3869.759,"body":"know that this it's like input output"},{"startTime":3866.699,"endTime":3872.338,"body":"it's it it's being steered towards a"},{"startTime":3869.76,"endTime":3874.619,"body":"certain demographic I I think one of the"},{"startTime":3872.338,"endTime":3877.078,"body":"examples Kofi had in his slideshow was"},{"startTime":3874.619,"endTime":3879.48,"body":"old man now nowhere in in the"},{"startTime":3877.079,"endTime":3882.42,"body":"description did it say white old man"},{"startTime":3879.48,"endTime":3885.179,"body":"but all the three images were were white"},{"startTime":3882.42,"endTime":3887.48,"body":"old men kind of coming out of it so I I"},{"startTime":3885.179,"endTime":3889.618,"body":"think that there's um"},{"startTime":3887.48,"endTime":3890.46,"body":"these things are being steered towards a"},{"startTime":3889.619,"endTime":3892.2,"body":"certain way as well they're being"},{"startTime":3890.46,"endTime":3894.72,"body":"aesthetically judged the data sets are"},{"startTime":3892.199,"endTime":3897.298,"body":"being aesthetically judged I mean let's"},{"startTime":3894.719,"endTime":3900.058,"body":"let's all be thankful that all of these"},{"startTime":3897.298,"endTime":3902.818,"body":"AIS didn't scrape for Chan"},{"startTime":3900.059,"endTime":3905.42,"body":"well I wouldn't be surprised if they had"},{"startTime":3902.818,"endTime":3905.42,"body":"probably did"},{"startTime":3905.519,"endTime":3910.619,"body":"I think so it's basically a big"},{"startTime":3908.159,"endTime":3912.779,"body":"collection of everything and I mean this"},{"startTime":3910.619,"endTime":3917.099,"body":"is maybe something that's"},{"startTime":3912.78,"endTime":3920.94,"body":"yeah that's capturing this kind of thing"},{"startTime":3917.099,"endTime":3925.44,"body":"as well and I'm just wondering"},{"startTime":3920.94,"endTime":3928.798,"body":"um what I wanted to ask you is um do you"},{"startTime":3925.44,"endTime":3931.019,"body":"think would you treat like the AIS as"},{"startTime":3928.798,"endTime":3933.719,"body":"like something"},{"startTime":3931.019,"endTime":3937.318,"body":"yeah just like a compression algorithm"},{"startTime":3933.719,"endTime":3940.139,"body":"taking all those uh 4 billion pictures"},{"startTime":3937.318,"endTime":3942.719,"body":"and interpolating between them or are"},{"startTime":3940.139,"endTime":3945.9,"body":"you are you more like because no one is"},{"startTime":3942.719,"endTime":3948.419,"body":"if if you're opening uh your browser and"},{"startTime":3945.9,"endTime":3950.519,"body":"going to Art station you can look at any"},{"startTime":3948.42,"endTime":3951.96,"body":"image as a concept artist and use it as"},{"startTime":3950.519,"endTime":3954.679,"body":"reference"},{"startTime":3951.96,"endTime":3957.78,"body":"um would would you treat it the same or"},{"startTime":3954.679,"endTime":3960.179,"body":"any I mean I'm interested in your mind"},{"startTime":3957.78,"endTime":3962.579,"body":"does it feel like the same or is it is"},{"startTime":3960.179,"endTime":3965.098,"body":"it more more as an interpolation between"},{"startTime":3962.579,"endTime":3968.88,"body":"existing stuff because as a concept"},{"startTime":3965.099,"endTime":3971.46,"body":"artists are as a director usually you"},{"startTime":3968.88,"endTime":3974.579,"body":"want to you have your own feelings your"},{"startTime":3971.46,"endTime":3978.48,"body":"own real world anchored"},{"startTime":3974.579,"endTime":3981.18,"body":"um experience that you try to get into"},{"startTime":3978.48,"endTime":3983.639,"body":"into your art you have like an intention"},{"startTime":3981.179,"endTime":3986.759,"body":"that's that's going into yeah so there's"},{"startTime":3983.639,"endTime":3989.159,"body":"yeah there's no and there's no intent is"},{"startTime":3986.76,"endTime":3991.559,"body":"there at all happening yeah with AI at"},{"startTime":3989.159,"endTime":3994.078,"body":"all and I think you're right it"},{"startTime":3991.559,"endTime":3995.76,"body":"it in some ways it is a lot like the"},{"startTime":3994.079,"endTime":3999.24,"body":"front page of art station in a way which"},{"startTime":3995.76,"endTime":4002.059,"body":"I think is ironic and sort of um not"},{"startTime":3999.239,"endTime":4004.519,"body":"surprising in a way is is that it it's"},{"startTime":4002.059,"endTime":4006.14,"body":"scraping lots and lots of stuff so it's"},{"startTime":4004.519,"endTime":4009.38,"body":"it's smearing out and you're getting a"},{"startTime":4006.139,"endTime":4012.558,"body":"kind of an averaging view of of what"},{"startTime":4009.38,"endTime":4013.88,"body":"nope is popular but what people are"},{"startTime":4012.559,"endTime":4017.48,"body":"generating"},{"startTime":4013.88,"endTime":4019.22,"body":"a lot of so uh and when I look at Art"},{"startTime":4017.48,"endTime":4022.039,"body":"stations front page"},{"startTime":4019.219,"endTime":4024.439,"body":"um I see I see technically really well"},{"startTime":4022.039,"endTime":4026.0,"body":"done kind of art but I do see a lot of"},{"startTime":4024.44,"endTime":4029.838,"body":"exactly the same kind of stuff but"},{"startTime":4026.0,"endTime":4032.059,"body":"people are people are into"},{"startTime":4029.838,"endTime":4033.92,"body":"um anime people are into"},{"startTime":4032.059,"endTime":4036.619,"body":"um sort of what I would call it uh"},{"startTime":4033.92,"endTime":4039.46,"body":"cheesecake kind of imagery uh that's"},{"startTime":4036.619,"endTime":4042.5,"body":"sort of uh generic"},{"startTime":4039.46,"endTime":4045.019,"body":"attractiveness of characters uh a sort"},{"startTime":4042.5,"endTime":4047.298,"body":"of generic view of Science Fiction"},{"startTime":4045.019,"endTime":4049.28,"body":"environments where where all the all the"},{"startTime":4047.298,"endTime":4052.639,"body":"futuristic cities even when generated by"},{"startTime":4049.28,"endTime":4056.24,"body":"by real people they tend to look roughly"},{"startTime":4052.639,"endTime":4058.4,"body":"the same uh yeah and that takes that"},{"startTime":4056.239,"endTime":4060.439,"body":"takes the discussion more in a way"},{"startTime":4058.4,"endTime":4064.358,"body":"towards social media and what gets"},{"startTime":4060.44,"endTime":4068.539,"body":"clicks but I think that's a really"},{"startTime":4064.358,"endTime":4072.38,"body":"pointed way to take it because in theory"},{"startTime":4068.539,"endTime":4075.339,"body":"we could actually think of AI and and"},{"startTime":4072.38,"endTime":4078.079,"body":"prompts as being the next social media"},{"startTime":4075.338,"endTime":4080.42,"body":"in a way of like instead of getting"},{"startTime":4078.079,"endTime":4083.359,"body":"clicks and likes you're getting a lot of"},{"startTime":4080.42,"endTime":4086.42,"body":"prompts that are requesting your style"},{"startTime":4083.358,"endTime":4091.098,"body":"or a lot of prompts a lot of ads are"},{"startTime":4086.42,"endTime":4095.298,"body":"being kind of generated and in art"},{"startTime":4091.099,"endTime":4097.46,"body":"you know when when we look at past art"},{"startTime":4095.298,"endTime":4101.119,"body":"when we were all disconnected when there"},{"startTime":4097.46,"endTime":4106.219,"body":"was no real connection between us as"},{"startTime":4101.119,"endTime":4108.619,"body":"humans African art had its own style and"},{"startTime":4106.219,"endTime":4111.859,"body":"look and definition you know uh"},{"startTime":4108.619,"endTime":4114.92,"body":"obviously you know the Egyptian art is"},{"startTime":4111.859,"endTime":4118.338,"body":"still famous to this day for its very"},{"startTime":4114.92,"endTime":4120.798,"body":"kind of particular look and style"},{"startTime":4118.338,"endTime":4124.1,"body":"uh the Renaissance brought a whole bunch"},{"startTime":4120.798,"endTime":4126.679,"body":"of new stuff and back then we weren't"},{"startTime":4124.1,"endTime":4128.838,"body":"clicking like we weren't you know it"},{"startTime":4126.679,"endTime":4130.52,"body":"wasn't a whole bunch of humans gone like"},{"startTime":4128.838,"endTime":4132.818,"body":"oh I want to get more of this I want to"},{"startTime":4130.52,"endTime":4136.339,"body":"get more of that it's just people doing"},{"startTime":4132.819,"endTime":4139.94,"body":"something you know with some very"},{"startTime":4136.338,"endTime":4142.939,"body":"limited information of what could appeal"},{"startTime":4139.939,"endTime":4146.479,"body":"to the people immediately around them"},{"startTime":4142.939,"endTime":4148.719,"body":"social media kind of"},{"startTime":4146.479,"endTime":4151.519,"body":"helped"},{"startTime":4148.719,"endTime":4155.359,"body":"popularize a particular type of art"},{"startTime":4151.52,"endTime":4157.64,"body":"which I 100 agree with you Anthony has"},{"startTime":4155.359,"endTime":4160.88,"body":"been you know if you just go on our"},{"startTime":4157.64,"endTime":4163.1,"body":"station you'll see what that art style"},{"startTime":4160.88,"endTime":4165.798,"body":"is and that's"},{"startTime":4163.1,"endTime":4168.92,"body":"basically the representation of the"},{"startTime":4165.798,"endTime":4171.439,"body":"people clicking like in the world right"},{"startTime":4168.92,"endTime":4174.98,"body":"now who have access to computers and"},{"startTime":4171.439,"endTime":4177.858,"body":"like video games and anime characters"},{"startTime":4174.979,"endTime":4182.119,"body":"you know like it's it's a very small"},{"startTime":4177.859,"endTime":4184.279,"body":"subset of Earth right now it relatively"},{"startTime":4182.119,"endTime":4188.059,"body":"small subset of Earth we think it's the"},{"startTime":4184.279,"endTime":4190.759,"body":"entire world it really isn't but uh"},{"startTime":4188.06,"endTime":4192.859,"body":"we're seeing these and you know I hate"},{"startTime":4190.759,"endTime":4196.159,"body":"to use the word but it's it is just the"},{"startTime":4192.859,"endTime":4200.12,"body":"right word like these kind of ancestral"},{"startTime":4196.159,"endTime":4201.979,"body":"um uh uh development of art of artists"},{"startTime":4200.119,"endTime":4206.3,"body":"inspiring artists inspiring artists"},{"startTime":4201.979,"endTime":4209.839,"body":"looking for clicks rather than looking"},{"startTime":4206.3,"endTime":4214.659,"body":"for just art for the for the sake of it"},{"startTime":4209.84,"endTime":4214.659,"body":"yeah I'm I you see I'm not I don't"},{"startTime":4215.06,"endTime":4219.56,"body":"judge that kind of Art in a way it might"},{"startTime":4218.42,"endTime":4222.44,"body":"sound like it did in the way that it"},{"startTime":4219.56,"endTime":4224.26,"body":"came across but I think Styles and and"},{"startTime":4222.439,"endTime":4227.599,"body":"Fashions and what people are into"},{"startTime":4224.26,"endTime":4230.719,"body":"changes and and even before social media"},{"startTime":4227.6,"endTime":4233.06,"body":"everyone uh everyone in Europe and"},{"startTime":4230.719,"endTime":4234.619,"body":"America probably were watching similar"},{"startTime":4233.06,"endTime":4237.08,"body":"kind of Hollywood movies watching the"},{"startTime":4234.619,"endTime":4238.88,"body":"same kind of cartoons uh and and still"},{"startTime":4237.079,"endTime":4240.979,"body":"like in superhero movies and superhero"},{"startTime":4238.88,"endTime":4243.02,"body":"comics back then as well so they they"},{"startTime":4240.979,"endTime":4243.678,"body":"probably all like that kind of stuff and"},{"startTime":4243.02,"endTime":4244.82,"body":"I don't think there's anything"},{"startTime":4243.679,"endTime":4247.219,"body":"inherently"},{"startTime":4244.819,"endTime":4251.359,"body":"bad about that I find it interesting"},{"startTime":4247.219,"endTime":4252.98,"body":"that air sort of super spreads that out"},{"startTime":4251.359,"endTime":4256.158,"body":"because it's taking something that's"},{"startTime":4252.979,"endTime":4258.738,"body":"already a very mainstream"},{"startTime":4256.158,"endTime":4261.139,"body":"um tastes and flavors of what art is and"},{"startTime":4258.738,"endTime":4263.599,"body":"it's it's spreading out even more I I"},{"startTime":4261.14,"endTime":4265.82,"body":"would like it if it went the other way"},{"startTime":4263.6,"endTime":4269.3,"body":"and I would almost want the AI to dream"},{"startTime":4265.819,"endTime":4272.059,"body":"itself and to see what what does the AI"},{"startTime":4269.3,"endTime":4273.86,"body":"think of when when almost when you when"},{"startTime":4272.06,"endTime":4276.679,"body":"there is no human kind of prompt I"},{"startTime":4273.859,"endTime":4278.439,"body":"remember before mid-journey came along"},{"startTime":4276.679,"endTime":4282.199,"body":"well came along in"},{"startTime":4278.439,"endTime":4284.419,"body":"front of my kind of um my eyes there was"},{"startTime":4282.198,"endTime":4286.519,"body":"a there was an app on on my phone called"},{"startTime":4284.42,"endTime":4287.658,"body":"uh Wombo I think it was called and I"},{"startTime":4286.52,"endTime":4289.4,"body":"think it's changed name a couple of"},{"startTime":4287.658,"endTime":4291.019,"body":"times now and you could basically you"},{"startTime":4289.399,"endTime":4293.359,"body":"got a couple of gifts from that there"},{"startTime":4291.02,"endTime":4294.8,"body":"yeah and you could give it basically"},{"startTime":4293.359,"endTime":4296.0,"body":"um a prompt and then you could give it"},{"startTime":4294.8,"endTime":4297.56,"body":"an art style"},{"startTime":4296.0,"endTime":4299.6,"body":"like a fairly generic Arts like"},{"startTime":4297.56,"endTime":4301.94,"body":"Christmas or"},{"startTime":4299.6,"endTime":4305.06,"body":"um cyberpunk or something like that and"},{"startTime":4301.939,"endTime":4306.799,"body":"I think it was almost trippier and"},{"startTime":4305.06,"endTime":4308.179,"body":"weirder and more interesting because it"},{"startTime":4306.8,"endTime":4310.52,"body":"was the technology was almost more"},{"startTime":4308.179,"endTime":4312.02,"body":"primitive and it wasn't as good at"},{"startTime":4310.52,"endTime":4316.1,"body":"understanding The Prompt and so the"},{"startTime":4312.02,"endTime":4319.52,"body":"results you got looked more like uh a a"},{"startTime":4316.1,"endTime":4321.38,"body":"weird otherworldly kind of dream but I"},{"startTime":4319.52,"endTime":4323.179,"body":"think when you get something like stable"},{"startTime":4321.38,"endTime":4325.699,"body":"diffusion which is technically an"},{"startTime":4323.179,"endTime":4328.819,"body":"incredible and now can generate stuff"},{"startTime":4325.698,"endTime":4330.859,"body":"that genuinely looks like a real photo"},{"startTime":4328.819,"endTime":4333.439,"body":"um it almost then becomes to me"},{"startTime":4330.859,"endTime":4336.019,"body":"of a purely aesthetic artistic kind of"},{"startTime":4333.439,"endTime":4338.96,"body":"point of view less interesting because"},{"startTime":4336.02,"endTime":4341.0,"body":"it's replicating photography now almost"},{"startTime":4338.96,"endTime":4343.64,"body":"and um and it's cheap when it's more"},{"startTime":4341.0,"endTime":4344.84,"body":"convenient and and I can see see the"},{"startTime":4343.64,"endTime":4347.119,"body":"appeal of it"},{"startTime":4344.84,"endTime":4348.92,"body":"um but uh you know I kind of want to see"},{"startTime":4347.119,"endTime":4350.479,"body":"that the smaller quirkland stuff I'm"},{"startTime":4348.92,"endTime":4352.46,"body":"more interested in that I suppose from a"},{"startTime":4350.479,"endTime":4354.198,"body":"personal point I mean I I just I just"},{"startTime":4352.46,"endTime":4355.698,"body":"want to jump in though because there was"},{"startTime":4354.198,"endTime":4357.379,"body":"intelligent"},{"startTime":4355.698,"endTime":4360.259,"body":"yeah sorry there was a there was a thing"},{"startTime":4357.38,"endTime":4362.96,"body":"about how AI you know AI art hasn't got"},{"startTime":4360.26,"endTime":4365.36,"body":"intent and like and I feel that's kind"},{"startTime":4362.96,"endTime":4367.819,"body":"of discounting what I can see on you"},{"startTime":4365.359,"endTime":4370.219,"body":"know especially in the you know the year"},{"startTime":4367.819,"endTime":4372.439,"body":"of r d that we've been doing you know"},{"startTime":4370.219,"endTime":4376.579,"body":"there's actually sort of this emerging"},{"startTime":4372.439,"endTime":4378.619,"body":"kind of it's it's like uh it's like"},{"startTime":4376.579,"endTime":4381.38,"body":"using a new tool it's like it's it to me"},{"startTime":4378.619,"endTime":4383.42,"body":"it's like saying you know when artists"},{"startTime":4381.38,"endTime":4385.64,"body":"started to use Photoshop and started to"},{"startTime":4383.42,"endTime":4387.38,"body":"create digital art that you know what"},{"startTime":4385.64,"endTime":4389.6,"body":"this is this is a tool that's you know"},{"startTime":4387.38,"endTime":4391.699,"body":"it's not real art because it's digital"},{"startTime":4389.6,"endTime":4392.36,"body":"and it's like I feel like actually you"},{"startTime":4391.698,"endTime":4394.339,"body":"know"},{"startTime":4392.359,"endTime":4396.559,"body":"when you when you're using artificial"},{"startTime":4394.34,"endTime":4397.94,"body":"intelligence in all sorts of ways you"},{"startTime":4396.56,"endTime":4400.039,"body":"know artistically speaking you know and"},{"startTime":4397.939,"endTime":4402.259,"body":"I'm talking directly as a filmmaker here"},{"startTime":4400.039,"endTime":4404.238,"body":"and earlier we spoke about you know"},{"startTime":4402.26,"endTime":4406.4,"body":"using my knowledge of lenses and light"},{"startTime":4404.238,"endTime":4408.859,"body":"flares and composition you know and then"},{"startTime":4406.399,"endTime":4411.92,"body":"coupling that with AI artwork to create"},{"startTime":4408.859,"endTime":4414.198,"body":"something that often feels like it came"},{"startTime":4411.92,"endTime":4416.539,"body":"directly out of my head now you can"},{"startTime":4414.198,"endTime":4418.399,"body":"always say well that you know where"},{"startTime":4416.539,"endTime":4419.779,"body":"where are those images coming from I"},{"startTime":4418.399,"endTime":4422.119,"body":"think all of us as artists are"},{"startTime":4419.779,"endTime":4424.219,"body":"influenced by the imagery that you know"},{"startTime":4422.119,"endTime":4426.019,"body":"you know art is definitely imitating"},{"startTime":4424.219,"endTime":4427.46,"body":"life and life is imitating art at this"},{"startTime":4426.02,"endTime":4430.46,"body":"stage and I don't think any of us know"},{"startTime":4427.46,"endTime":4433.158,"body":"where that line is anymore you know and"},{"startTime":4430.46,"endTime":4435.739,"body":"and I kind of feel like what AI is able"},{"startTime":4433.158,"endTime":4438.979,"body":"to do if used correctly is create it's a"},{"startTime":4435.738,"endTime":4442.399,"body":"tool for a new style of artists to"},{"startTime":4438.979,"endTime":4444.139,"body":"generate you know a kind of a new way of"},{"startTime":4442.399,"endTime":4445.698,"body":"getting across their well point of view"},{"startTime":4444.14,"endTime":4448.28,"body":"that existed in a way that they weren't"},{"startTime":4445.698,"endTime":4451.039,"body":"able to access before so I kind of feel"},{"startTime":4448.279,"endTime":4453.619,"body":"like we shouldn't discount the power for"},{"startTime":4451.039,"endTime":4455.779,"body":"for air to kind of use somebody's"},{"startTime":4453.619,"endTime":4457.158,"body":"knowledge base and help them generate a"},{"startTime":4455.779,"endTime":4458.3,"body":"world view that perhaps we haven't seen"},{"startTime":4457.158,"endTime":4461.139,"body":"that they wouldn't have been able to"},{"startTime":4458.3,"endTime":4461.14,"body":"achieve traditionally"},{"startTime":4462.14,"endTime":4468.14,"body":"absolutely yeah I mean with the intent"},{"startTime":4464.719,"endTime":4471.319,"body":"uh comment um what's more like without"},{"startTime":4468.14,"endTime":4474.079,"body":"the human behind it it's probably just"},{"startTime":4471.319,"endTime":4477.439,"body":"like a random intent that's trained on"},{"startTime":4474.079,"endTime":4479.539,"body":"one of those billions uh images and you"},{"startTime":4477.439,"endTime":4482.479,"body":"just get like a random version like a"},{"startTime":4479.539,"endTime":4485.238,"body":"random thing from from this big data set"},{"startTime":4482.479,"endTime":4488.599,"body":"not that there isn't any intent uh"},{"startTime":4485.238,"endTime":4491.359,"body":"originally in those images I'm just"},{"startTime":4488.6,"endTime":4495.079,"body":"thinking if we if we really use it as a"},{"startTime":4491.359,"endTime":4498.439,"body":"tool and there's someone really steering"},{"startTime":4495.079,"endTime":4501.92,"body":"this AI towards like this intent or like"},{"startTime":4498.439,"endTime":4505.759,"body":"this idea uh then then I think it's it's"},{"startTime":4501.92,"endTime":4509.02,"body":"definitely extremely helpful but just"},{"startTime":4505.76,"endTime":4512.42,"body":"just like randomizing things and"},{"startTime":4509.02,"endTime":4515.78,"body":"just looking at things that you like it"},{"startTime":4512.42,"endTime":4519.02,"body":"it might not be the yeah it doesn't"},{"startTime":4515.779,"endTime":4521.719,"body":"really create this art that that you're"},{"startTime":4519.02,"endTime":4523.82,"body":"used to uh when when you yeah from"},{"startTime":4521.719,"endTime":4525.8,"body":"scratch yeah I guess what it's doing is"},{"startTime":4523.819,"endTime":4527.599,"body":"it's letting the idea"},{"startTime":4525.8,"endTime":4529.1,"body":"yeah it's sort of letting people you"},{"startTime":4527.6,"endTime":4530.9,"body":"know like traditionally artists will"},{"startTime":4529.1,"endTime":4532.88,"body":"always be inspired by other arts and"},{"startTime":4530.899,"endTime":4534.859,"body":"we're always you know reference or have"},{"startTime":4532.88,"endTime":4537.14,"body":"that you know yeah it's it's very hard"},{"startTime":4534.859,"endTime":4538.46,"body":"as a director to go on set and not be"},{"startTime":4537.14,"endTime":4541.159,"body":"thinking about those things that"},{"startTime":4538.46,"endTime":4542.658,"body":"influence you to to you know want to"},{"startTime":4541.158,"endTime":4544.639,"body":"make this thing and then try to find"},{"startTime":4542.658,"endTime":4547.399,"body":"your own space within it I guess what AI"},{"startTime":4544.64,"endTime":4550.1,"body":"art is allowing to happen is people with"},{"startTime":4547.399,"endTime":4552.139,"body":"no Artistic integrity who you know to"},{"startTime":4550.1,"endTime":4553.76,"body":"Simply replicate imagery that they are"},{"startTime":4552.14,"endTime":4555.679,"body":"seeing and it's kind of like Simon's"},{"startTime":4553.76,"endTime":4558.52,"body":"point to some degree I think you'll"},{"startTime":4555.679,"endTime":4561.8,"body":"start to see the gap between"},{"startTime":4558.52,"endTime":4563.719,"body":"genuine artists who are using Ai and"},{"startTime":4561.8,"endTime":4565.88,"body":"just people who are trying to replicate"},{"startTime":4563.719,"endTime":4567.92,"body":"a fad that they've seen online and that"},{"startTime":4565.88,"endTime":4570.079,"body":"sort of that sort of gap between the two"},{"startTime":4567.92,"endTime":4573.279,"body":"will widen I think over the next year as"},{"startTime":4570.079,"endTime":4573.279,"body":"more and more people use this"},{"startTime":4577.479,"endTime":4582.5,"body":"yeah I've got a question"},{"startTime":4579.738,"endTime":4583.579,"body":"um on YouTube from Ian Naylor"},{"startTime":4582.5,"endTime":4586.219,"body":"um he said"},{"startTime":4583.579,"endTime":4588.079,"body":"um that plane with the prompts here on"},{"startTime":4586.219,"endTime":4591.26,"body":"my journey for the first time he's found"},{"startTime":4588.079,"endTime":4593.779,"body":"that he's refusing to use certain words"},{"startTime":4591.26,"endTime":4596.719,"body":"and he's just wondering what what do you"},{"startTime":4593.779,"endTime":4598.34,"body":"guys think about the AI protects him the"},{"startTime":4596.719,"endTime":4602.539,"body":"artists from themselves"},{"startTime":4598.34,"endTime":4605.119,"body":"so you can um you can you can tell that"},{"startTime":4602.539,"endTime":4608.359,"body":"user that uh using stable diffusion"},{"startTime":4605.119,"endTime":4610.219,"body":"he'll be just fine using whatever it was"},{"startTime":4608.359,"endTime":4611.179,"body":"he wants to use"},{"startTime":4610.219,"endTime":4614.179,"body":"um"},{"startTime":4611.179,"endTime":4618.56,"body":"disco sorry uh mid-journey in particular"},{"startTime":4614.179,"endTime":4621.14,"body":"being a commercial product that uh hides"},{"startTime":4618.56,"endTime":4623.06,"body":"um its model so its model is not really"},{"startTime":4621.14,"endTime":4626.179,"body":"public they've actually implemented"},{"startTime":4623.06,"endTime":4629.659,"body":"stable diffusion on top of what they've"},{"startTime":4626.179,"endTime":4631.42,"body":"already got but their original model was"},{"startTime":4629.658,"endTime":4633.139,"body":"never made public"},{"startTime":4631.42,"endTime":4633.8,"body":"and"},{"startTime":4633.14,"endTime":4637.28,"body":"um"},{"startTime":4633.8,"endTime":4640.52,"body":"was probably very much inspired by Art"},{"startTime":4637.279,"endTime":4642.259,"body":"station uh I'm I'm just gonna you know"},{"startTime":4640.52,"endTime":4644.54,"body":"wager here okay"},{"startTime":4642.26,"endTime":4646.219,"body":"um and because they came out as a"},{"startTime":4644.539,"endTime":4648.439,"body":"commercial Pro product right off the bat"},{"startTime":4646.219,"endTime":4651.198,"body":"not an open source project not a"},{"startTime":4648.439,"endTime":4652.039,"body":"research project in any way shape or"},{"startTime":4651.198,"endTime":4653.539,"body":"form"},{"startTime":4652.039,"endTime":4655.279,"body":"I think"},{"startTime":4653.539,"endTime":4659.0,"body":"um they essentially just made a bunch of"},{"startTime":4655.279,"endTime":4661.219,"body":"words uh you know unusable"},{"startTime":4659.0,"endTime":4663.26,"body":"um the reality of it is is if you use"},{"startTime":4661.219,"endTime":4666.939,"body":"any of the other models out there you"},{"startTime":4663.26,"endTime":4670.699,"body":"can put anything you want uh in the"},{"startTime":4666.939,"endTime":4673.46,"body":"search terms and and you'll get some"},{"startTime":4670.698,"endTime":4677.319,"body":"horrible I'm talking from"},{"startTime":4673.46,"endTime":4677.319,"body":"experience here it works"},{"startTime":4678.02,"endTime":4683.84,"body":"um yeah so we've just added Davis Dave"},{"startTime":4680.6,"endTime":4687.14,"body":"is a VFX students um he was watching us"},{"startTime":4683.84,"endTime":4689.96,"body":"so yeah he I think he's got um some"},{"startTime":4687.14,"endTime":4693.02,"body":"opinions so yeah if you can just tell us"},{"startTime":4689.96,"endTime":4696.079,"body":"yeah yourself about yourself and where"},{"startTime":4693.02,"endTime":4698.0,"body":"you study and where you study okay"},{"startTime":4696.079,"endTime":4699.8,"body":"um My Name is Davis I'm a visual effects"},{"startTime":4698.0,"endTime":4702.5,"body":"student at the Savannah College of Art"},{"startTime":4699.8,"endTime":4704.84,"body":"and Design and I'm pretty heavy into AI"},{"startTime":4702.5,"endTime":4707.6,"body":"right now I'm I've played with"},{"startTime":4704.84,"endTime":4709.76,"body":"mid-journey and um stable diffusioned"},{"startTime":4707.6,"endTime":4712.4,"body":"Ali to"},{"startTime":4709.76,"endTime":4713.96,"body":"um but I really want to push the"},{"startTime":4712.399,"endTime":4719.238,"body":"boundary and"},{"startTime":4713.96,"endTime":4722.079,"body":"go beyond with um like 3D ml stuff so"},{"startTime":4719.238,"endTime":4726.339,"body":"hopefully merging some like deep faking"},{"startTime":4722.079,"endTime":4726.34,"body":"with the diffusion models"},{"startTime":4728.06,"endTime":4732.5,"body":"yeah deep faking deep faking is close"},{"startTime":4730.698,"endTime":4734.539,"body":"close to my heart actually I've been"},{"startTime":4732.5,"endTime":4735.979,"body":"playing around with that for quite a"},{"startTime":4734.539,"endTime":4738.56,"body":"while"},{"startTime":4735.979,"endTime":4739.879,"body":"um uh I've done a bunch of tests"},{"startTime":4738.56,"endTime":4741.92,"body":"actually there might be some on my"},{"startTime":4739.88,"endTime":4744.14,"body":"LinkedIn if you check it out like where"},{"startTime":4741.92,"endTime":4747.02,"body":"I just made a very"},{"startTime":4744.14,"endTime":4750.699,"body":"basic metahuman version of myself and"},{"startTime":4747.02,"endTime":4754.52,"body":"then defect it with a model of my face"},{"startTime":4750.698,"endTime":4757.279,"body":"I think deep fake is is interesting it"},{"startTime":4754.52,"endTime":4760.28,"body":"also has very similar kind of concerns"},{"startTime":4757.279,"endTime":4761.899,"body":"when it comes to um"},{"startTime":4760.279,"endTime":4765.859,"body":"getting the"},{"startTime":4761.899,"endTime":4768.099,"body":"the the rights uh to use somebody's face"},{"startTime":4765.859,"endTime":4771.339,"body":"in a certain way"},{"startTime":4768.1,"endTime":4774.5,"body":"there are a lot of question marks there"},{"startTime":4771.34,"endTime":4777.92,"body":"all of the defects I've done"},{"startTime":4774.5,"endTime":4779.3,"body":"have been using my and my friends faces"},{"startTime":4777.92,"endTime":4781.52,"body":"so"},{"startTime":4779.3,"endTime":4784.82,"body":"we're in the clear"},{"startTime":4781.52,"endTime":4787.64,"body":"um but the uh the the concern there when"},{"startTime":4784.819,"endTime":4790.819,"body":"it comes to deep fake is yes uh like"},{"startTime":4787.64,"endTime":4792.32,"body":"we we live in a world right now where"},{"startTime":4790.819,"endTime":4794.96,"body":"you could"},{"startTime":4792.319,"endTime":4797.96,"body":"load up enough movies of a certain actor"},{"startTime":4794.96,"endTime":4800.42,"body":"or actress and make them do whatever you"},{"startTime":4797.96,"endTime":4803.239,"body":"want then create a video of it"},{"startTime":4800.42,"endTime":4804.26,"body":"the reason I'm not and that's just me"},{"startTime":4803.238,"endTime":4808.519,"body":"personally"},{"startTime":4804.26,"endTime":4809.84,"body":"um the reason I'm not that worried about"},{"startTime":4808.52,"endTime":4813.26,"body":"the"},{"startTime":4809.84,"endTime":4816.86,"body":"the morality of that side of things is"},{"startTime":4813.26,"endTime":4818.96,"body":"that we've had Photoshop since"},{"startTime":4816.859,"endTime":4820.698,"body":"the early 90s"},{"startTime":4818.96,"endTime":4822.079,"body":"um if not lay ladies"},{"startTime":4820.698,"endTime":4824.419,"body":"but"},{"startTime":4822.079,"endTime":4827.679,"body":"and and everyone was saying okay you can"},{"startTime":4824.42,"endTime":4832.34,"body":"now paste you know any"},{"startTime":4827.679,"endTime":4834.199,"body":"Spice Girls face on any thing and you"},{"startTime":4832.34,"endTime":4836.239,"body":"know the entire world is going to"},{"startTime":4834.198,"endTime":4838.639,"body":"collapse because anybody could be put"},{"startTime":4836.238,"endTime":4840.339,"body":"into a bad situation the reality of it"},{"startTime":4838.64,"endTime":4844.1,"body":"has never happened because"},{"startTime":4840.34,"endTime":4847.219,"body":"journalism can't just write off a single"},{"startTime":4844.1,"endTime":4852.079,"body":"picture it also has to have"},{"startTime":4847.219,"endTime":4854.539,"body":"uh people uh Witnesses and and documents"},{"startTime":4852.079,"endTime":4858.5,"body":"and things to prove that whatever photo"},{"startTime":4854.539,"endTime":4862.1,"body":"you're showing is true so with deep fake"},{"startTime":4858.5,"endTime":4863.658,"body":"it there is a weird kind of scary"},{"startTime":4862.1,"endTime":4867.199,"body":"um kind of"},{"startTime":4863.658,"endTime":4869.599,"body":"uh future world of like you anybody's"},{"startTime":4867.198,"endTime":4871.639,"body":"face could be put in any weird situation"},{"startTime":4869.6,"endTime":4874.28,"body":"but we've kind of already lived through"},{"startTime":4871.64,"endTime":4876.8,"body":"that in the 90s with Photoshop and it"},{"startTime":4874.279,"endTime":4877.658,"body":"never really went anywhere"},{"startTime":4876.8,"endTime":4880.4,"body":"um"},{"startTime":4877.658,"endTime":4882.738,"body":"I think I think with the Deep fake stuff"},{"startTime":4880.399,"endTime":4885.079,"body":"you know it's got real commercial value"},{"startTime":4882.738,"endTime":4886.519,"body":"you know again from a from a producing"},{"startTime":4885.079,"endTime":4888.8,"body":"perspective you know for me to get"},{"startTime":4886.52,"endTime":4892.28,"body":"anything greenlit so that I can be in a"},{"startTime":4888.8,"endTime":4895.039,"body":"position to hire VFX teams you have to"},{"startTime":4892.279,"endTime":4897.92,"body":"cast bankable talent and and you would"},{"startTime":4895.039,"endTime":4899.96,"body":"be shocked to find out just how tiny"},{"startTime":4897.92,"endTime":4902.359,"body":"that list is you know there are actors"},{"startTime":4899.96,"endTime":4904.579,"body":"that you would be convinced will will"},{"startTime":4902.359,"endTime":4906.979,"body":"land you a North American Sale so that"},{"startTime":4904.579,"endTime":4909.559,"body":"you can you can fund your project and"},{"startTime":4906.979,"endTime":4912.559,"body":"they they worth nothing you know and"},{"startTime":4909.56,"endTime":4914.3,"body":"this list is so tiny and these actors"},{"startTime":4912.56,"endTime":4916.219,"body":"are booked out nearly all the time so"},{"startTime":4914.3,"endTime":4918.56,"body":"that's why it's so difficult to see"},{"startTime":4916.219,"endTime":4920.48,"body":"independent film getting made but I"},{"startTime":4918.56,"endTime":4921.86,"body":"think the Deep fate stuff with AI is"},{"startTime":4920.479,"endTime":4923.959,"body":"going to allow it especially when you"},{"startTime":4921.859,"endTime":4926.299,"body":"couple it with real-time rendering and"},{"startTime":4923.96,"endTime":4930.02,"body":"ue5 and stuff he's going to let us exist"},{"startTime":4926.3,"endTime":4932.3,"body":"in a world where I can pay an actor to"},{"startTime":4930.02,"endTime":4934.4,"body":"use their likeness you know and they'll"},{"startTime":4932.3,"endTime":4936.56,"body":"have final say but it's like okay I have"},{"startTime":4934.399,"endTime":4938.539,"body":"a different artist in and we're using"},{"startTime":4936.56,"endTime":4940.699,"body":"artificial intelligence to to defeat"},{"startTime":4938.539,"endTime":4942.679,"body":"their face to deep fake their voice on"},{"startTime":4940.698,"endTime":4944.359,"body":"and then they'll have approval of"},{"startTime":4942.679,"endTime":4946.94,"body":"performance but that essentially will"},{"startTime":4944.359,"endTime":4949.279,"body":"get these films greenlit so there is a"},{"startTime":4946.939,"endTime":4952.46,"body":"world where actually this deep faking"},{"startTime":4949.279,"endTime":4954.559,"body":"technology generates more green lit"},{"startTime":4952.46,"endTime":4956.899,"body":"movies which means more work for all of"},{"startTime":4954.56,"endTime":4957.98,"body":"us you know inferior"},{"startTime":4956.899,"endTime":4960.799,"body":"and"},{"startTime":4957.979,"endTime":4963.139,"body":"do AI just does AI sort of because"},{"startTime":4960.8,"endTime":4965.36,"body":"there's many companies and Studios that"},{"startTime":4963.14,"endTime":4968.0,"body":"sort of use in AI to generate"},{"startTime":4965.359,"endTime":4969.319,"body":"information of what's going to be a"},{"startTime":4968.0,"endTime":4972.679,"body":"successful"},{"startTime":4969.319,"endTime":4976.819,"body":"movie and you know they've got databases"},{"startTime":4972.679,"endTime":4979.94,"body":"of like if so-and-so's in this film with"},{"startTime":4976.819,"endTime":4982.88,"body":"a cast with somebody else then there's a"},{"startTime":4979.939,"endTime":4985.698,"body":"75 chance that we're going to make a lot"},{"startTime":4982.88,"endTime":4988.579,"body":"of money just because AI is learned what"},{"startTime":4985.698,"endTime":4991.879,"body":"is a successful trailer or"},{"startTime":4988.579,"endTime":4994.219,"body":"you know a successful you know type of"},{"startTime":4991.88,"endTime":4997.34,"body":"movie and let's just generate those type"},{"startTime":4994.219,"endTime":4999.619,"body":"of movies I guess where's that yeah look"},{"startTime":4997.34,"endTime":5001.42,"body":"you know where the really scary thing"},{"startTime":4999.619,"endTime":5003.46,"body":"yeah where the really scary thing is"},{"startTime":5001.42,"endTime":5005.679,"body":"going to happen Jamie is you know a year"},{"startTime":5003.46,"endTime":5008.02,"body":"or two from now when all of these models"},{"startTime":5005.679,"endTime":5009.819,"body":"are able to generate you know okay this"},{"startTime":5008.02,"endTime":5013.239,"body":"is a pretty good temp score okay this is"},{"startTime":5009.819,"endTime":5015.519,"body":"a pretty good uh you know animated"},{"startTime":5013.238,"endTime":5016.839,"body":"version of the film you know I think"},{"startTime":5015.52,"endTime":5018.76,"body":"we're going to end up with where if you"},{"startTime":5016.84,"endTime":5021.94,"body":"think about what a script really is it"},{"startTime":5018.76,"endTime":5023.86,"body":"is the most detailed text prompt that"},{"startTime":5021.939,"endTime":5025.479,"body":"you could feed an AI on a project you"},{"startTime":5023.859,"endTime":5028.019,"body":"know and so we're looking at a future"},{"startTime":5025.479,"endTime":5030.218,"body":"where you're going okay we have a script"},{"startTime":5028.02,"endTime":5032.02,"body":"with deciding whether we're going to"},{"startTime":5030.219,"endTime":5034.719,"body":"spend two and a half million dollars on"},{"startTime":5032.02,"endTime":5036.64,"body":"this let's give it to the AI and then"},{"startTime":5034.719,"endTime":5038.14,"body":"we'll watch the AI version of the film"},{"startTime":5036.64,"endTime":5039.76,"body":"and if it's no good then we won't give"},{"startTime":5038.14,"endTime":5042.1,"body":"him the money and I think we are"},{"startTime":5039.76,"endTime":5045.039,"body":"Marching like at rapid speeds to"},{"startTime":5042.1,"endTime":5047.5,"body":"somebody essentially housing all of this"},{"startTime":5045.039,"endTime":5049.06,"body":"stuff into one big umbrella and offering"},{"startTime":5047.5,"endTime":5051.579,"body":"that as a service to companies like"},{"startTime":5049.06,"endTime":5053.08,"body":"Netflix I'm kind of now I'm saying it"},{"startTime":5051.579,"endTime":5054.158,"body":"out loud wishing that that's what I was"},{"startTime":5053.079,"endTime":5056.079,"body":"doing because it feels like there's"},{"startTime":5054.158,"endTime":5057.639,"body":"going to be a ton of money there but you"},{"startTime":5056.079,"endTime":5059.439,"body":"know that is that's where we're heading"},{"startTime":5057.64,"endTime":5062.02,"body":"with this and that is going to make"},{"startTime":5059.439,"endTime":5064.059,"body":"actual Artistic integrity within movies"},{"startTime":5062.02,"endTime":5067.3,"body":"very difficult when that comes along"},{"startTime":5064.06,"endTime":5069.76,"body":"because you know first impressions on a"},{"startTime":5067.3,"endTime":5072.279,"body":"film is everything fun fun future films"},{"startTime":5069.76,"endTime":5073.78,"body":"well yeah it's gonna be it's gonna be"},{"startTime":5072.279,"endTime":5075.579,"body":"real pain"},{"startTime":5073.779,"endTime":5077.859,"body":"yeah and this is it but you know you're"},{"startTime":5075.579,"endTime":5079.779,"body":"going to end up in a situation yeah"},{"startTime":5077.859,"endTime":5081.759,"body":"you're going to end up in a situation"},{"startTime":5079.779,"endTime":5083.5,"body":"where those bigger bigger movies are"},{"startTime":5081.76,"endTime":5087.48,"body":"getting more and more homogenized and"},{"startTime":5083.5,"endTime":5090.399,"body":"then there is this space for AI powered"},{"startTime":5087.479,"endTime":5092.619,"body":"uh Unreal Engine real time using you"},{"startTime":5090.399,"endTime":5094.839,"body":"know even in Virtual production times I"},{"startTime":5092.619,"endTime":5096.158,"body":"can foresee very quickly where we're"},{"startTime":5094.84,"endTime":5098.98,"body":"going to be able to generate something"},{"startTime":5096.158,"endTime":5101.799,"body":"in stable diffusion like a a virtual"},{"startTime":5098.979,"endTime":5103.718,"body":"production background in 2D feed it to"},{"startTime":5101.8,"endTime":5105.64,"body":"something like Google's infinite nature"},{"startTime":5103.719,"endTime":5108.579,"body":"and within two clicks of a button like"},{"startTime":5105.64,"endTime":5111.88,"body":"okay now I have a virtual set obj I can"},{"startTime":5108.579,"endTime":5113.439,"body":"open up on a VP stage and off we go and"},{"startTime":5111.88,"endTime":5116.44,"body":"I think that that kind of stuff is going"},{"startTime":5113.439,"endTime":5119.019,"body":"to increase the market value of"},{"startTime":5116.439,"endTime":5120.939,"body":"independent Productions but it's still"},{"startTime":5119.02,"endTime":5124.36,"body":"it's still going to make you know that"},{"startTime":5120.939,"endTime":5125.678,"body":"this has to be somebody gatekeeping you"},{"startTime":5124.359,"endTime":5127.899,"body":"know to try to make sure that people"},{"startTime":5125.679,"endTime":5130.48,"body":"like Netflix aren't AI generating whole"},{"startTime":5127.899,"endTime":5132.879,"body":"movies to decide whether their value is"},{"startTime":5130.479,"endTime":5134.799,"body":"in whether they get funded or not so I"},{"startTime":5132.88,"endTime":5137.14,"body":"guess that's kind of where my vested"},{"startTime":5134.8,"endTime":5139.0,"body":"interest comes right now in trying to"},{"startTime":5137.14,"endTime":5141.4,"body":"steer that model in a direction where"},{"startTime":5139.0,"endTime":5143.14,"body":"it's like yeah this is just a handy tool"},{"startTime":5141.399,"endTime":5144.639,"body":"that we use to sell the film in the"},{"startTime":5143.14,"endTime":5147.36,"body":"first place without it becoming the"},{"startTime":5144.64,"endTime":5147.36,"body":"point of the movie"},{"startTime":5147.399,"endTime":5153.219,"body":"yeah so that would be the the more"},{"startTime":5149.5,"endTime":5155.979,"body":"detailed descriptive you know writing to"},{"startTime":5153.219,"endTime":5158.02,"body":"generate a trailer or a movie becomes"},{"startTime":5155.979,"endTime":5160.658,"body":"the actual movie"},{"startTime":5158.02,"endTime":5162.219,"body":"is I mean I I think I think it's going"},{"startTime":5160.658,"endTime":5164.859,"body":"to be a depressing future for script"},{"startTime":5162.219,"endTime":5166.6,"body":"readers when this kind of tech becomes"},{"startTime":5164.859,"endTime":5168.698,"body":"ubiquitous in the next five years let's"},{"startTime":5166.6,"endTime":5170.139,"body":"say you know and you know you're not"},{"startTime":5168.698,"endTime":5172.359,"body":"going to get your script green lit"},{"startTime":5170.139,"endTime":5174.279,"body":"unless you've written it in such a"},{"startTime":5172.359,"endTime":5176.38,"body":"descriptive manner that it will generate"},{"startTime":5174.279,"endTime":5177.819,"body":"a good AI temp film for them when they"},{"startTime":5176.38,"endTime":5179.8,"body":"watch it to decide whether they're going"},{"startTime":5177.819,"endTime":5181.42,"body":"to fund you or not you know and then"},{"startTime":5179.8,"endTime":5183.88,"body":"it's going to make script reading like"},{"startTime":5181.42,"endTime":5186.219,"body":"kind of this boring arduous task where"},{"startTime":5183.88,"endTime":5187.84,"body":"it reads like prompts so you know this"},{"startTime":5186.219,"endTime":5190.859,"body":"isn't just a thing that's going to"},{"startTime":5187.84,"endTime":5195.1,"body":"affect the art well it's not already"},{"startTime":5190.859,"endTime":5198.158,"body":"yeah I mean it is but it's already"},{"startTime":5195.1,"endTime":5200.52,"body":"terrible yeah you know but this is I"},{"startTime":5198.158,"endTime":5202.779,"body":"guess"},{"startTime":5200.52,"endTime":5204.52,"body":"that's an interesting argument you just"},{"startTime":5202.779,"endTime":5206.259,"body":"said the assignment because in weird way"},{"startTime":5204.52,"endTime":5208.54,"body":"ties back to what Anthony was saying"},{"startTime":5206.26,"endTime":5211.3,"body":"earlier where you know when your"},{"startTime":5208.539,"endTime":5213.399,"body":"background is in art and or VFX you know"},{"startTime":5211.3,"endTime":5215.32,"body":"you become very sort of like protective"},{"startTime":5213.399,"endTime":5216.759,"body":"of The Craft right and when your"},{"startTime":5215.319,"endTime":5218.679,"body":"background is a writer like me you"},{"startTime":5216.76,"endTime":5221.079,"body":"become very protective of the craft of"},{"startTime":5218.679,"endTime":5222.88,"body":"screenwriting but to a panel of VFX"},{"startTime":5221.079,"endTime":5224.619,"body":"artists it's like that's the worst part"},{"startTime":5222.88,"endTime":5227.199,"body":"of my job is having to read the script"},{"startTime":5224.619,"endTime":5229.658,"body":"it's so boring right and so it you know"},{"startTime":5227.198,"endTime":5231.279,"body":"I think AI is encroaching on all of"},{"startTime":5229.658,"endTime":5232.96,"body":"those spaces you know there's no there's"},{"startTime":5231.279,"endTime":5235.42,"body":"just no way around it and it's it's okay"},{"startTime":5232.96,"endTime":5238.239,"body":"how do we how do we keep some level of"},{"startTime":5235.42,"endTime":5240.88,"body":"Integrity in every department and make"},{"startTime":5238.238,"endTime":5243.039,"body":"sure that we're actually using the AI to"},{"startTime":5240.88,"endTime":5246.42,"body":"pay you guys more not pay you less"},{"startTime":5243.039,"endTime":5246.42,"body":"that's got to be the key to this"},{"startTime":5247.179,"endTime":5252.279,"body":"I think I think a big key is is"},{"startTime":5249.899,"endTime":5253.42,"body":"definitely keeping people aware of"},{"startTime":5252.279,"endTime":5255.158,"body":"what's Happening"},{"startTime":5253.42,"endTime":5259.119,"body":"um yeah because the thing is is it's"},{"startTime":5255.158,"endTime":5261.819,"body":"really easy for a 14 15 year old right"},{"startTime":5259.119,"endTime":5264.519,"body":"now who's just getting into you know"},{"startTime":5261.819,"endTime":5266.38,"body":"discovering what they like in terms of"},{"startTime":5264.52,"endTime":5268.96,"body":"entertainment"},{"startTime":5266.38,"endTime":5273.34,"body":"um to just you know potentially fall in"},{"startTime":5268.96,"endTime":5275.679,"body":"a Vortex of self-replicating AI stuff"},{"startTime":5273.34,"endTime":5277.36,"body":"that yeah wasn't"},{"startTime":5275.679,"endTime":5280.179,"body":"that really didn't come out of the"},{"startTime":5277.359,"endTime":5283.658,"body":"person it just came out of enough social"},{"startTime":5280.179,"endTime":5286.239,"body":"media retweets enough"},{"startTime":5283.658,"endTime":5288.698,"body":"you know AIS taking that in and then"},{"startTime":5286.238,"endTime":5290.979,"body":"generating him generating more"},{"startTime":5288.698,"endTime":5294.579,"body":"and then it's really easy for us as"},{"startTime":5290.979,"endTime":5296.619,"body":"humans to just dig ourselves into a"},{"startTime":5294.579,"endTime":5299.198,"body":"single thing because it's comfortable"},{"startTime":5296.619,"endTime":5300.599,"body":"and that's what we like and that's why"},{"startTime":5299.198,"endTime":5304.0,"body":"you know"},{"startTime":5300.6,"endTime":5305.26,"body":"some people might just like"},{"startTime":5304.0,"endTime":5308.079,"body":"at"},{"startTime":5305.26,"endTime":5311.38,"body":"a novel type entertainment and then you"},{"startTime":5308.079,"endTime":5313.719,"body":"try to show them an old French movie and"},{"startTime":5311.38,"endTime":5315.699,"body":"they'll just immediately recoil without"},{"startTime":5313.719,"endTime":5317.198,"body":"even watching the movie they'll recoil"},{"startTime":5315.698,"endTime":5319.0,"body":"immediately they're like I'm not gonna"},{"startTime":5317.198,"endTime":5321.46,"body":"like that I know I'm not gonna like that"},{"startTime":5319.0,"endTime":5323.8,"body":"because I've spent most of my life"},{"startTime":5321.46,"endTime":5328.6,"body":"liking this"},{"startTime":5323.8,"endTime":5330.46,"body":"um and the the the main thing with AI is"},{"startTime":5328.6,"endTime":5333.159,"body":"that it's going to accelerate the"},{"startTime":5330.46,"endTime":5334.179,"body":"generation of that stuff so you know at"},{"startTime":5333.158,"endTime":5336.158,"body":"the moment"},{"startTime":5334.179,"endTime":5340.3,"body":"um you know I know some people who love"},{"startTime":5336.158,"endTime":5343.0,"body":"uh scrolling Comics uh these these"},{"startTime":5340.3,"endTime":5346.239,"body":"Comics that are designed for phones and"},{"startTime":5343.0,"endTime":5350.02,"body":"they're like you know uh"},{"startTime":5346.238,"endTime":5352.718,"body":"funny whatever like just and they have a"},{"startTime":5350.02,"endTime":5355.96,"body":"particular style they kind of they"},{"startTime":5352.719,"endTime":5357.34,"body":"always have a style that looks like that"},{"startTime":5355.96,"endTime":5362.319,"body":"phone comic"},{"startTime":5357.34,"endTime":5365.34,"body":"once the that is probably the very first"},{"startTime":5362.319,"endTime":5369.039,"body":"um point of attack when it comes to AI"},{"startTime":5365.34,"endTime":5371.319,"body":"uh because that was some awesome AI"},{"startTime":5369.039,"endTime":5373.0,"body":"Comics out there already there's there's"},{"startTime":5371.319,"endTime":5375.099,"body":"some AI comic books out there that are"},{"startTime":5373.0,"endTime":5377.738,"body":"great okay yeah they're right there I"},{"startTime":5375.1,"endTime":5378.76,"body":"mean I think I've read like 25 this year"},{"startTime":5377.738,"endTime":5380.198,"body":"that I was like okay that's actually"},{"startTime":5378.76,"endTime":5381.76,"body":"pretty good"},{"startTime":5380.198,"endTime":5383.379,"body":"um I think the thing that we gotta I"},{"startTime":5381.76,"endTime":5385.659,"body":"think that conversations like this are"},{"startTime":5383.38,"endTime":5388.48,"body":"super important and I think that you"},{"startTime":5385.658,"endTime":5390.399,"body":"know educating you know people who are"},{"startTime":5388.479,"endTime":5392.559,"body":"aspiring to work in the Arts whether"},{"startTime":5390.399,"endTime":5395.079,"body":"that is as concept artists or VFX or his"},{"startTime":5392.56,"endTime":5397.539,"body":"film directors like really educating"},{"startTime":5395.079,"endTime":5399.76,"body":"them on on the power of using artificial"},{"startTime":5397.539,"endTime":5402.1,"body":"intelligence to get their Vision across"},{"startTime":5399.76,"endTime":5403.84,"body":"is important because if we don't like"},{"startTime":5402.1,"endTime":5406.239,"body":"you know the thing that worries me about"},{"startTime":5403.84,"endTime":5408.34,"body":"AI is that 15 year old that you"},{"startTime":5406.238,"endTime":5410.799,"body":"mentioned who gets stuck in their own"},{"startTime":5408.34,"endTime":5412.84,"body":"Echo chamber where they make one image"},{"startTime":5410.8,"endTime":5414.88,"body":"with one prompt and that blows their"},{"startTime":5412.84,"endTime":5416.44,"body":"mind and now they only work on variants"},{"startTime":5414.88,"endTime":5419.92,"body":"of that prompt and so they never"},{"startTime":5416.439,"endTime":5421.238,"body":"discover their artistic style that they"},{"startTime":5419.92,"endTime":5422.98,"body":"would have discovered through trial and"},{"startTime":5421.238,"endTime":5424.959,"body":"error you know and that's the thing I"},{"startTime":5422.979,"endTime":5426.939,"body":"think that you can avoid as long as"},{"startTime":5424.96,"endTime":5429.579,"body":"we're educating on this is how you use"},{"startTime":5426.939,"endTime":5432.46,"body":"AI to express yourself as opposed to get"},{"startTime":5429.579,"endTime":5434.26,"body":"trapped within that art station Echo"},{"startTime":5432.46,"endTime":5435.639,"body":"chamber that you know that I think I"},{"startTime":5434.26,"endTime":5438.039,"body":"think is the thing we're all concerned"},{"startTime":5435.639,"endTime":5442.119,"body":"about you know"},{"startTime":5438.039,"endTime":5444.039,"body":"yeah sure as as an antheas as a lecturer"},{"startTime":5442.119,"endTime":5445.779,"body":"with concept art and stuff have you"},{"startTime":5444.039,"endTime":5448.539,"body":"found like similar to what Toms just"},{"startTime":5445.779,"endTime":5451.599,"body":"says interestingly have you found any"},{"startTime":5448.539,"endTime":5454.479,"body":"students kind of like you know using"},{"startTime":5451.6,"endTime":5457.36,"body":"mid-journey to generate an image that"},{"startTime":5454.479,"endTime":5460.359,"body":"then Sparks inspiration to go okay I've"},{"startTime":5457.359,"endTime":5462.519,"body":"combined Blade Runner with Mad Max and"},{"startTime":5460.359,"endTime":5464.859,"body":"then now I'm thinking I've got an idea"},{"startTime":5462.52,"endTime":5468.639,"body":"that's kind of amazing I'm going to go"},{"startTime":5464.859,"endTime":5471.158,"body":"off and do something for myself not get"},{"startTime":5468.639,"endTime":5473.319,"body":"stuck in that to use it as you know"},{"startTime":5471.158,"endTime":5476.219,"body":"prompt words to inspire themselves to"},{"startTime":5473.319,"endTime":5479.799,"body":"then generate something manually yeah"},{"startTime":5476.219,"endTime":5482.139,"body":"I'm supervising a finally a student's"},{"startTime":5479.8,"endTime":5484.9,"body":"project at the moment in his reference"},{"startTime":5482.139,"endTime":5486.819,"body":"uh board that he's created for himself"},{"startTime":5484.899,"endTime":5489.939,"body":"contains"},{"startTime":5486.819,"endTime":5492.759,"body":"um photography film Stills that he wants"},{"startTime":5489.939,"endTime":5495.158,"body":"to to get and but also some mid-journey"},{"startTime":5492.76,"endTime":5498.039,"body":"prompts of some Landscapes that he wants"},{"startTime":5495.158,"endTime":5501.399,"body":"to get uh so yeah that you know they're"},{"startTime":5498.039,"endTime":5504.939,"body":"using it and I think that um if we can"},{"startTime":5501.399,"endTime":5507.879,"body":"somehow completely divorce the"},{"startTime":5504.939,"endTime":5509.738,"body":"the ethics of how these things work away"},{"startTime":5507.88,"endTime":5512.8,"body":"from that and we just only talk about"},{"startTime":5509.738,"endTime":5516.399,"body":"the practicalities of how useful it is"},{"startTime":5512.8,"endTime":5518.079,"body":"then yeah totally I mean it it works"},{"startTime":5516.399,"endTime":5519.579,"body":"like um one of the techniques we would"},{"startTime":5518.079,"endTime":5521.38,"body":"use to do to get lots and lots of"},{"startTime":5519.579,"endTime":5524.38,"body":"different photos a little bit like I"},{"startTime":5521.38,"endTime":5527.319,"body":"suppose the AI would do and collage them"},{"startTime":5524.38,"endTime":5530.079,"body":"together and put all the crazy blending"},{"startTime":5527.319,"endTime":5531.639,"body":"modes on Photoshop and then do a little"},{"startTime":5530.079,"endTime":5533.139,"body":"sort of window that you can look through"},{"startTime":5531.639,"endTime":5534.76,"body":"very much you know when you look at the"},{"startTime":5533.139,"endTime":5536.5,"body":"you look at the clouds and you see"},{"startTime":5534.76,"endTime":5538.36,"body":"castles in in clouds and things like"},{"startTime":5536.5,"endTime":5539.619,"body":"that so they're using mid journey in"},{"startTime":5538.359,"endTime":5542.259,"body":"that kind of way and I can see how it's"},{"startTime":5539.619,"endTime":5544.0,"body":"really useful in in that way to use it"},{"startTime":5542.26,"endTime":5546.52,"body":"right at the beginning to do that"},{"startTime":5544.0,"endTime":5548.139,"body":"initial total Blue Sky kind of thinking"},{"startTime":5546.52,"endTime":5551.56,"body":"but"},{"startTime":5548.139,"endTime":5555.039,"body":"I think then they come unstuck on as"},{"startTime":5551.56,"endTime":5557.8,"body":"artists and so not as directors not as"},{"startTime":5555.039,"endTime":5559.539,"body":"screenwriters or producers as actual"},{"startTime":5557.8,"endTime":5561.46,"body":"visual artists is then how do they"},{"startTime":5559.539,"endTime":5564.279,"body":"progress from that point"},{"startTime":5561.46,"endTime":5566.56,"body":"um once they've got that idea what do"},{"startTime":5564.279,"endTime":5567.819,"body":"they do do they do they then use that as"},{"startTime":5566.56,"endTime":5569.739,"body":"if they just created reference and then"},{"startTime":5567.819,"endTime":5573.46,"body":"they just traditionally do there are as"},{"startTime":5569.738,"endTime":5575.678,"body":"usual or do they continue to try and"},{"startTime":5573.46,"endTime":5578.859,"body":"um manipulate and and"},{"startTime":5575.679,"endTime":5582.52,"body":"and fine-tune their prompts to get them"},{"startTime":5578.859,"endTime":5584.439,"body":"what they want uh you know but it's so"},{"startTime":5582.52,"endTime":5586.84,"body":"new it's so new that this is the first"},{"startTime":5584.439,"endTime":5589.0,"body":"year that that this is even slightly"},{"startTime":5586.84,"endTime":5590.5,"body":"become something that that students deal"},{"startTime":5589.0,"endTime":5592.06,"body":"with and I know that they're the"},{"startTime":5590.5,"endTime":5595.06,"body":"students using it in different ways that"},{"startTime":5592.06,"endTime":5596.679,"body":"one student is very much she's she she's"},{"startTime":5595.06,"endTime":5599.44,"body":"very excited about it and she wants to"},{"startTime":5596.679,"endTime":5601.42,"body":"make it the focus of her entire final"},{"startTime":5599.439,"endTime":5602.738,"body":"year kind of project and I'm interested"},{"startTime":5601.42,"endTime":5604.719,"body":"to see what she does but she's also very"},{"startTime":5602.738,"endTime":5607.479,"body":"paranoid about it she's also worried"},{"startTime":5604.719,"endTime":5610.42,"body":"that will people judge her for doing for"},{"startTime":5607.479,"endTime":5611.859,"body":"doing it this kind of way and and I try"},{"startTime":5610.42,"endTime":5612.639,"body":"and tell my students that mean you're a"},{"startTime":5611.859,"endTime":5613.899,"body":"student so you're not doing any"},{"startTime":5612.639,"endTime":5616.6,"body":"commercial work so don't worry about"},{"startTime":5613.899,"endTime":5618.039,"body":"that it's not like you're making money"},{"startTime":5616.6,"endTime":5619.539,"body":"off of this so you you don't have to"},{"startTime":5618.039,"endTime":5621.519,"body":"worry about that use this as an excuse"},{"startTime":5619.539,"endTime":5623.519,"body":"to to research it you know you're in"},{"startTime":5621.52,"endTime":5626.139,"body":"Academia you can you might as well"},{"startTime":5623.52,"endTime":5627.94,"body":"fulfill that kind of that part of that"},{"startTime":5626.139,"endTime":5630.76,"body":"task of being at University and and"},{"startTime":5627.939,"endTime":5633.46,"body":"research and see kind of how it works I"},{"startTime":5630.76,"endTime":5636.039,"body":"think as humans"},{"startTime":5633.46,"endTime":5638.52,"body":"um when we care about the art that we're"},{"startTime":5636.039,"endTime":5640.719,"body":"looking at whether it's writing or"},{"startTime":5638.52,"endTime":5643.659,"body":"photography or"},{"startTime":5640.719,"endTime":5647.02,"body":"we the the people who care about the art"},{"startTime":5643.658,"endTime":5650.019,"body":"intrinsically they care about the effort"},{"startTime":5647.02,"endTime":5652.12,"body":"sometimes more than they do care about"},{"startTime":5650.02,"endTime":5653.679,"body":"what they're looking at oh oh yeah yeah"},{"startTime":5652.119,"endTime":5656.158,"body":"and I think that's that's a whole thing"},{"startTime":5653.679,"endTime":5658.658,"body":"isn't it the the process as an artist"},{"startTime":5656.158,"endTime":5660.879,"body":"even if you're a commercial artist even"},{"startTime":5658.658,"endTime":5663.219,"body":"if you're doing stuff a concept artist"},{"startTime":5660.88,"endTime":5664.539,"body":"is they're not like an artist with a"},{"startTime":5663.219,"endTime":5667.539,"body":"capital A they're not hanging stuff up"},{"startTime":5664.539,"endTime":5669.939,"body":"in galleries uh it is like a it's part"},{"startTime":5667.539,"endTime":5673.179,"body":"of the pipeline of of production but"},{"startTime":5669.939,"endTime":5676.0,"body":"there's still the process of it is is a"},{"startTime":5673.179,"endTime":5677.279,"body":"big part of it it it's a pleasure in it"},{"startTime":5676.0,"endTime":5679.539,"body":"there's uh"},{"startTime":5677.279,"endTime":5682.599,"body":"to open me when you get positive"},{"startTime":5679.539,"endTime":5684.76,"body":"feedback yeah like I've took me 10"},{"startTime":5682.6,"endTime":5686.98,"body":"attempts at creating this piece or this"},{"startTime":5684.76,"endTime":5688.78,"body":"animation and the directors like Blown"},{"startTime":5686.979,"endTime":5691.178,"body":"Away by it and it kind of gives you that"},{"startTime":5688.779,"endTime":5693.939,"body":"boost of kind of whoa that feels really"},{"startTime":5691.179,"endTime":5696.34,"body":"good and I I think that that's um I"},{"startTime":5693.939,"endTime":5698.319,"body":"think that if you're not an artist"},{"startTime":5696.34,"endTime":5700.36,"body":"and you you see someone who's really"},{"startTime":5698.319,"endTime":5703.359,"body":"good at Art they're a little bit like a"},{"startTime":5700.359,"endTime":5705.039,"body":"little magical creature and you don't"},{"startTime":5703.359,"endTime":5706.96,"body":"really know how they do it but you're"},{"startTime":5705.039,"endTime":5709.179,"body":"impressed it's almost like a trick it's"},{"startTime":5706.96,"endTime":5710.739,"body":"almost like were they born with Talent"},{"startTime":5709.179,"endTime":5713.02,"body":"OR how hard did they have to work to"},{"startTime":5710.738,"endTime":5714.519,"body":"kind of get this and and you even if"},{"startTime":5713.02,"endTime":5716.199,"body":"you're a director even a producer yeah"},{"startTime":5714.52,"endTime":5717.52,"body":"like you said you you know you can tell"},{"startTime":5716.198,"endTime":5719.799,"body":"a good bit of art that's had a lot of"},{"startTime":5717.52,"endTime":5723.28,"body":"work put into it and that can't help but"},{"startTime":5719.8,"endTime":5724.719,"body":"impress you and I think then but I think"},{"startTime":5723.279,"endTime":5726.039,"body":"there's also a certain amount of envy"},{"startTime":5724.719,"endTime":5727.84,"body":"that goes on you know when you see a"},{"startTime":5726.039,"endTime":5731.019,"body":"magician do a trick and then like"},{"startTime":5727.84,"endTime":5734.44,"body":"showing off that you what's the trick I"},{"startTime":5731.02,"endTime":5736.78,"body":"I want to know how it's done and now ai"},{"startTime":5734.439,"endTime":5738.099,"body":"will allow people to who don't go"},{"startTime":5736.779,"endTime":5740.619,"body":"through that process who don't go"},{"startTime":5738.1,"endTime":5743.139,"body":"through the years of hard work and"},{"startTime":5740.619,"endTime":5745.179,"body":"boring practice boring boring practice"},{"startTime":5743.139,"endTime":5747.159,"body":"of having to draw the same fundamental"},{"startTime":5745.179,"endTime":5749.02,"body":"things to get good at it now they can"},{"startTime":5747.158,"endTime":5751.719,"body":"kind of do it they can do the trick as"},{"startTime":5749.02,"endTime":5753.1,"body":"well and I think it is"},{"startTime":5751.719,"endTime":5755.139,"body":"it's inevitable it was always going to"},{"startTime":5753.1,"endTime":5758.32,"body":"happen but the way technology was going"},{"startTime":5755.139,"endTime":5761.02,"body":"and I find it fascinating to think about"},{"startTime":5758.319,"endTime":5762.88,"body":"but I think it it you've got to remember"},{"startTime":5761.02,"endTime":5765.639,"body":"we're dealing with humans you know it's"},{"startTime":5762.88,"endTime":5767.8,"body":"like uh yeah it's a bit like"},{"startTime":5765.639,"endTime":5769.779,"body":"um it's a tool and I think in VFX it's a"},{"startTime":5767.8,"endTime":5771.039,"body":"great tool brilliant for doing all these"},{"startTime":5769.779,"endTime":5773.019,"body":"things we've talked about in Nuke and"},{"startTime":5771.039,"endTime":5775.719,"body":"Houdini and blender"},{"startTime":5773.02,"endTime":5779.139,"body":"but as an artist it's like they were"},{"startTime":5775.719,"endTime":5781.179,"body":"working in the car factory and initially"},{"startTime":5779.139,"endTime":5783.52,"body":"Photoshop was a brand new type of"},{"startTime":5781.179,"endTime":5785.44,"body":"spanner that just did the car"},{"startTime":5783.52,"endTime":5788.08,"body":"manufacturing better so fair enough you"},{"startTime":5785.439,"endTime":5790.0,"body":"dab with that then 3D comes along and"},{"startTime":5788.079,"endTime":5792.698,"body":"now we've got another type of even"},{"startTime":5790.0,"endTime":5795.158,"body":"better spanner that you can use uh but"},{"startTime":5792.698,"endTime":5796.779,"body":"now ai comes along and it's not a"},{"startTime":5795.158,"endTime":5797.859,"body":"spanner anymore it's it's one of those"},{"startTime":5796.779,"endTime":5799.979,"body":"robots"},{"startTime":5797.859,"endTime":5802.839,"body":"and and now the robot's making the car"},{"startTime":5799.979,"endTime":5804.519,"body":"and you're really good at using the"},{"startTime":5802.84,"endTime":5805.84,"body":"spanner but you know no matter how quick"},{"startTime":5804.52,"endTime":5808.06,"body":"and Brilliant you are with those"},{"startTime":5805.84,"endTime":5810.039,"body":"spanners um maybe you've got to learn"},{"startTime":5808.06,"endTime":5811.48,"body":"how to control the robot but but you"},{"startTime":5810.039,"endTime":5813.519,"body":"don't need as many people to control the"},{"startTime":5811.479,"endTime":5815.019,"body":"robot as you do when you when it's just"},{"startTime":5813.52,"endTime":5817.48,"body":"a people and you know and I I don't want"},{"startTime":5815.02,"endTime":5819.28,"body":"to be accused of oh I'm against progress"},{"startTime":5817.479,"endTime":5820.959,"body":"or anything like that but you know it's"},{"startTime":5819.279,"endTime":5822.88,"body":"going to have an impact it is going to"},{"startTime":5820.96,"endTime":5825.1,"body":"have an impact on people Carlo that"},{"startTime":5822.88,"endTime":5828.159,"body":"actually that's a pretty good segue into"},{"startTime":5825.1,"endTime":5830.44,"body":"B2B which is you know a lot of what you"},{"startTime":5828.158,"endTime":5832.539,"body":"work on uh and and a lot of what you"},{"startTime":5830.439,"endTime":5835.419,"body":"work with and"},{"startTime":5832.539,"endTime":5838.0,"body":"um when when you mention B2B"},{"startTime":5835.42,"endTime":5839.56,"body":"um and it might not be the right uh"},{"startTime":5838.0,"endTime":5843.039,"body":"thought to have at that point but I did"},{"startTime":5839.56,"endTime":5845.5,"body":"think of of uh companies that sell"},{"startTime":5843.039,"endTime":5847.42,"body":"stock images"},{"startTime":5845.5,"endTime":5849.819,"body":"um you just don't mention any names but"},{"startTime":5847.42,"endTime":5852.279,"body":"we know stock companies and when my"},{"startTime":5849.819,"endTime":5854.799,"body":"journey first popped up"},{"startTime":5852.279,"endTime":5858.579,"body":"I have to admit that um"},{"startTime":5854.8,"endTime":5860.5,"body":"I immediately thought if if I had shares"},{"startTime":5858.579,"endTime":5862.658,"body":"in a stock"},{"startTime":5860.5,"endTime":5866.26,"body":"image company right now I'd probably"},{"startTime":5862.658,"endTime":5866.259,"body":"pull them because"},{"startTime":5866.38,"endTime":5868.719,"body":"um"},{"startTime":5867.1,"endTime":5872.139,"body":"because that's kind of their business"},{"startTime":5868.719,"endTime":5874.719,"body":"model is to get honest work like things"},{"startTime":5872.139,"endTime":5877.119,"body":"that took a long time to make and then"},{"startTime":5874.719,"endTime":5880.658,"body":"put them up for sale to a wider audience"},{"startTime":5877.119,"endTime":5883.779,"body":"instead of just one to a single buyer to"},{"startTime":5880.658,"endTime":5886.599,"body":"a wide audience to then make it cheaper"},{"startTime":5883.779,"endTime":5891.219,"body":"but generate more hopefully more money"},{"startTime":5886.6,"endTime":5894.28,"body":"for uh the artist that puts it out there"},{"startTime":5891.219,"endTime":5896.92,"body":"um with AI requiring requiring very"},{"startTime":5894.279,"endTime":5900.099,"body":"little effort it could either play into"},{"startTime":5896.92,"endTime":5902.139,"body":"their hands where they actually decide"},{"startTime":5900.1,"endTime":5905.92,"body":"to"},{"startTime":5902.139,"endTime":5908.679,"body":"lawyer up and essentially just take over"},{"startTime":5905.92,"endTime":5910.96,"body":"some of the market by"},{"startTime":5908.679,"endTime":5914.679,"body":"creating custom models that nobody has"},{"startTime":5910.96,"endTime":5917.5,"body":"access to uh based on their own internal"},{"startTime":5914.679,"endTime":5919.84,"body":"database"},{"startTime":5917.5,"endTime":5922.658,"body":"um taking everybody else who's used that"},{"startTime":5919.84,"endTime":5924.219,"body":"database to make a model to court to"},{"startTime":5922.658,"endTime":5928.119,"body":"make sure that they're not using"},{"startTime":5924.219,"endTime":5929.739,"body":"anything that was on their stock website"},{"startTime":5928.119,"endTime":5933.539,"body":"um and then"},{"startTime":5929.738,"endTime":5937.059,"body":"condense their power into that it it it"},{"startTime":5933.539,"endTime":5939.279,"body":"condenser power more or"},{"startTime":5937.06,"endTime":5941.38,"body":"um you know if they don't catch up it"},{"startTime":5939.279,"endTime":5943.359,"body":"could all unravel before them and"},{"startTime":5941.38,"endTime":5945.359,"body":"essentially people will just use a"},{"startTime":5943.359,"endTime":5948.819,"body":"service that can generate stock images"},{"startTime":5945.359,"endTime":5951.939,"body":"and all of these uh stock companies will"},{"startTime":5948.819,"endTime":5954.698,"body":"just be kind of left out in the cold"},{"startTime":5951.939,"endTime":5956.939,"body":"it has that got any kind of does that"},{"startTime":5954.698,"endTime":5956.939,"body":"ring"},{"startTime":5960.219,"endTime":5965.439,"body":"so yes well I think I think um"},{"startTime":5962.92,"endTime":5968.44,"body":"I think from from my point of view is if"},{"startTime":5965.439,"endTime":5969.638,"body":"you're working for a like a big a big"},{"startTime":5968.439,"endTime":5970.719,"body":"company and they've got you know they've"},{"startTime":5969.639,"endTime":5972.52,"body":"got their budgets they always want to"},{"startTime":5970.719,"endTime":5974.319,"body":"have something for us you know as cheap"},{"startTime":5972.52,"endTime":5976.659,"body":"as they can and as quick as they can so"},{"startTime":5974.319,"endTime":5978.279,"body":"if they've got if they can"},{"startTime":5976.658,"endTime":5980.259,"body":"um come to someone and say you know"},{"startTime":5978.279,"endTime":5982.779,"body":"because a lot of the time I have to sort"},{"startTime":5980.26,"endTime":5984.639,"body":"of visualize and Abstract uh you know an"},{"startTime":5982.779,"endTime":5987.519,"body":"abstract idea it's not necessarily a"},{"startTime":5984.639,"endTime":5989.679,"body":"product it's it's something that they as"},{"startTime":5987.52,"endTime":5991.48,"body":"a company you know service they're not"},{"startTime":5989.679,"endTime":5993.46,"body":"even a service but you know the idea of"},{"startTime":5991.479,"endTime":5995.799,"body":"the company and they want to sort of"},{"startTime":5993.46,"endTime":5997.0,"body":"visually Express that so"},{"startTime":5995.8,"endTime":5998.92,"body":"um they might come to me for some"},{"startTime":5997.0,"endTime":6000.899,"body":"bespoke set of images for a website or"},{"startTime":5998.92,"endTime":6002.94,"body":"something and I can see"},{"startTime":6000.899,"endTime":6004.799,"body":"that maybe AI"},{"startTime":6002.939,"endTime":6006.839,"body":"would you know someone in their"},{"startTime":6004.8,"endTime":6009.239,"body":"marketing department instead of writing"},{"startTime":6006.84,"endTime":6012.84,"body":"an email to me with the brief they could"},{"startTime":6009.238,"endTime":6014.519,"body":"just write that into a into an AI"},{"startTime":6012.84,"endTime":6016.98,"body":"you know generator and then they'll get"},{"startTime":6014.52,"endTime":6019.5,"body":"what they what they want necessarily"},{"startTime":6016.979,"endTime":6020.099,"body":"but I suppose on the flip side of that"},{"startTime":6019.5,"endTime":6022.079,"body":"um"},{"startTime":6020.1,"endTime":6023.699,"body":"going to what Tom was saying about it"},{"startTime":6022.079,"endTime":6025.92,"body":"being at all"},{"startTime":6023.698,"endTime":6028.079,"body":"um I couldn't do what I do now without"},{"startTime":6025.92,"endTime":6029.699,"body":"the sort of technological advancement of"},{"startTime":6028.079,"endTime":6032.46,"body":"things like blender and Photoshop"},{"startTime":6029.698,"endTime":6034.019,"body":"because I can't draw as well you know I"},{"startTime":6032.46,"endTime":6035.819,"body":"can't get the ideas out of my head and"},{"startTime":6034.02,"endTime":6037.98,"body":"put them on paper with a pen"},{"startTime":6035.819,"endTime":6040.259,"body":"so until digital came along I couldn't"},{"startTime":6037.979,"endTime":6042.359,"body":"do that and a lot of people see that as"},{"startTime":6040.26,"endTime":6044.34,"body":"a well that's not real art because"},{"startTime":6042.359,"endTime":6047.279,"body":"you're you know you're pressing a button"},{"startTime":6044.34,"endTime":6049.02,"body":"or you just using a mouse it's so it's I"},{"startTime":6047.279,"endTime":6050.819,"body":"think I think everyone on this panel"},{"startTime":6049.02,"endTime":6052.679,"body":"would agree that this is real out"},{"startTime":6050.819,"endTime":6055.198,"body":"they're already"},{"startTime":6052.679,"endTime":6057.3,"body":"yeah that's right yeah I know now but in"},{"startTime":6055.198,"endTime":6059.099,"body":"some of the uh industries that I've"},{"startTime":6057.3,"endTime":6060.679,"body":"worked in particularly because I came"},{"startTime":6059.1,"endTime":6064.62,"body":"from um"},{"startTime":6060.679,"endTime":6068.579,"body":"really long journey from shop floor to"},{"startTime":6064.619,"endTime":6070.579,"body":"um draftsman to you know to digital so"},{"startTime":6068.579,"endTime":6073.079,"body":"even when I went from you know doing"},{"startTime":6070.579,"endTime":6074.579,"body":"drawings on a computer you know you'd"},{"startTime":6073.079,"endTime":6076.019,"body":"get the old draftsman coming up and"},{"startTime":6074.579,"endTime":6077.88,"body":"saying well you just press a button you"},{"startTime":6076.02,"endTime":6079.199,"body":"know it's not they didn't think there"},{"startTime":6077.88,"endTime":6080.46,"body":"was the same amount of work involved"},{"startTime":6079.198,"endTime":6082.379,"body":"yeah I think"},{"startTime":6080.46,"endTime":6085.38,"body":"it's kind of I think that's dropped off"},{"startTime":6082.38,"endTime":6087.239,"body":"on digital art a lot now"},{"startTime":6085.38,"endTime":6088.619,"body":"um you know people do recognize it as an"},{"startTime":6087.238,"endTime":6090.599,"body":"art and it is difficult to do and I"},{"startTime":6088.619,"endTime":6092.279,"body":"suppose with the AI now it can sort of"},{"startTime":6090.6,"endTime":6094.079,"body":"take it back that way where you"},{"startTime":6092.279,"endTime":6095.399,"body":"literally are just you know pressing a"},{"startTime":6094.079,"endTime":6096.6,"body":"few buttons but"},{"startTime":6095.399,"endTime":6098.039,"body":"you've still got to have the ideas"},{"startTime":6096.6,"endTime":6100.92,"body":"haven't you yeah you've still gotta have"},{"startTime":6098.039,"endTime":6102.899,"body":"that that idea to get something out of"},{"startTime":6100.92,"endTime":6105.779,"body":"it I guess yeah which is"},{"startTime":6102.899,"endTime":6108.599,"body":"which it can't replicate"},{"startTime":6105.779,"endTime":6112.439,"body":"for now for now but it's moving fast"},{"startTime":6108.6,"endTime":6115.44,"body":"yeah uh cool yes we uh how how are we"},{"startTime":6112.439,"endTime":6117.899,"body":"doing for time just out of curiosity"},{"startTime":6115.439,"endTime":6120.479,"body":"yeah I mean"},{"startTime":6117.899,"endTime":6122.579,"body":"happy to conclude sin"},{"startTime":6120.479,"endTime":6125.698,"body":"say"},{"startTime":6122.579,"endTime":6128.219,"body":"um one thing because sorry can I ask you"},{"startTime":6125.698,"endTime":6130.738,"body":"something uh you you said"},{"startTime":6128.219,"endTime":6133.439,"body":"um you you think like"},{"startTime":6130.738,"endTime":6136.198,"body":"um yeah stock footage sites are like in"},{"startTime":6133.439,"endTime":6137.939,"body":"a bad position but I I would argue they"},{"startTime":6136.198,"endTime":6140.519,"body":"are like in a really really great"},{"startTime":6137.939,"endTime":6143.099,"body":"position because they have the one thing"},{"startTime":6140.52,"endTime":6145.98,"body":"that the AI needs like the data set"},{"startTime":6143.1,"endTime":6148.739,"body":"which sets sets them apart from"},{"startTime":6145.979,"endTime":6152.099,"body":"everything else because I mean of course"},{"startTime":6148.738,"endTime":6155.279,"body":"like the scraped data sets uh are maybe"},{"startTime":6152.1,"endTime":6157.56,"body":"useful for research purposes but if you"},{"startTime":6155.279,"endTime":6160.139,"body":"have like high if it goes into like"},{"startTime":6157.56,"endTime":6165.0,"body":"higher quality images and generating"},{"startTime":6160.139,"endTime":6168.84,"body":"like 4K or 6K or whatever I would argue"},{"startTime":6165.0,"endTime":6171.899,"body":"that like stock images are like the best"},{"startTime":6168.84,"endTime":6174.3,"body":"way to go without uh watermarks and all"},{"startTime":6171.899,"endTime":6176.399,"body":"this uh stuff so"},{"startTime":6174.3,"endTime":6179.76,"body":"um and I mean I I don't know if you had"},{"startTime":6176.399,"endTime":6183.479,"body":"uh there's like this partnering up from"},{"startTime":6179.76,"endTime":6186.9,"body":"Shutterstock and image gen uh and they"},{"startTime":6183.479,"endTime":6188.939,"body":"uh they actually yeah going into"},{"startTime":6186.899,"endTime":6191.158,"body":"um maybe that's something to discuss as"},{"startTime":6188.939,"endTime":6193.559,"body":"well if if we still have time but if not"},{"startTime":6191.158,"endTime":6196.859,"body":"then don't worry but uh"},{"startTime":6193.56,"endTime":6200.4,"body":"um they actually paid their like certain"},{"startTime":6196.859,"endTime":6202.259,"body":"amount if to to the uh people who"},{"startTime":6200.399,"endTime":6204.539,"body":"uploaded the images"},{"startTime":6202.26,"endTime":6206.1,"body":"when when it's used for training for"},{"startTime":6204.539,"endTime":6208.56,"body":"different prompts or something like this"},{"startTime":6206.1,"endTime":6209.699,"body":"I I didn't go like completely in depth"},{"startTime":6208.56,"endTime":6212.039,"body":"uh"},{"startTime":6209.698,"endTime":6214.198,"body":"um all right but but I I think for me it"},{"startTime":6212.039,"endTime":6218.519,"body":"was interesting to to see that there's"},{"startTime":6214.198,"endTime":6220.559,"body":"some reaction to this yeah I mean yeah"},{"startTime":6218.52,"endTime":6223.98,"body":"that that's that was my my thoughts"},{"startTime":6220.56,"endTime":6227.88,"body":"exactly they're either going to to lose"},{"startTime":6223.979,"endTime":6230.519,"body":"out or do really well and if they if"},{"startTime":6227.88,"endTime":6234.539,"body":"they scramble fast enough to concentrate"},{"startTime":6230.52,"endTime":6237.119,"body":"the power that they currently have"},{"startTime":6234.539,"endTime":6241.019,"body":"um then they'll be fine"},{"startTime":6237.118,"endTime":6242.399,"body":"um but I'm sure a few of them won't be I"},{"startTime":6241.02,"endTime":6245.52,"body":"was going to say though I kind of agree"},{"startTime":6242.399,"endTime":6247.319,"body":"like it is a story of the world"},{"startTime":6245.52,"endTime":6249.119,"body":"yeah I was going to say I kind of agree"},{"startTime":6247.319,"endTime":6252.118,"body":"with Justin in the sense that I think"},{"startTime":6249.118,"endTime":6254.158,"body":"that weirdly the the stock sites might"},{"startTime":6252.118,"endTime":6255.839,"body":"be the answer to some of the concerns"},{"startTime":6254.158,"endTime":6257.158,"body":"that Anthony brought up earlier as well"},{"startTime":6255.84,"endTime":6259.4,"body":"like you know when that you brought up"},{"startTime":6257.158,"endTime":6262.319,"body":"Simon like how do you"},{"startTime":6259.399,"endTime":6264.539,"body":"financially you know kind of look after"},{"startTime":6262.319,"endTime":6267.118,"body":"the artist and think we've Shutterstock"},{"startTime":6264.539,"endTime":6269.34,"body":"as a company is they already have this"},{"startTime":6267.118,"endTime":6271.079,"body":"giant user base that are paying a"},{"startTime":6269.34,"endTime":6273.84,"body":"monthly subscription fee so they have"},{"startTime":6271.079,"endTime":6276.84,"body":"like front-end users and they have the"},{"startTime":6273.84,"endTime":6279.0,"body":"the actual artists on site too so you"},{"startTime":6276.84,"endTime":6281.219,"body":"know if they only use imagery from there"},{"startTime":6279.0,"endTime":6283.8,"body":"from you know their own data set then"},{"startTime":6281.219,"endTime":6286.679,"body":"exactly that if you generate an image"},{"startTime":6283.8,"endTime":6288.3,"body":"using their at the front end and we and"},{"startTime":6286.679,"endTime":6290.158,"body":"they specifically use your picture to"},{"startTime":6288.3,"endTime":6292.739,"body":"train that image then they have to pay"},{"startTime":6290.158,"endTime":6295.679,"body":"you a royalty fee similar to Spotify to"},{"startTime":6292.738,"endTime":6298.138,"body":"a musician and I think that that is kind"},{"startTime":6295.679,"endTime":6300.779,"body":"of the only functioning business model"},{"startTime":6298.139,"endTime":6302.76,"body":"that would look after both the front"},{"startTime":6300.779,"endTime":6305.42,"body":"user and the actual artists that have"},{"startTime":6302.76,"endTime":6305.42,"body":"been replicated"},{"startTime":6306.0,"endTime":6313.319,"body":"yeah I I am not"},{"startTime":6311.279,"endTime":6317.399,"body":"probably not knowledgeable enough to"},{"startTime":6313.319,"endTime":6318.059,"body":"know whether or not it's measurable"},{"startTime":6317.399,"endTime":6321.238,"body":"um"},{"startTime":6318.06,"endTime":6323.699,"body":"like something like mid-journey"},{"startTime":6321.238,"endTime":6325.618,"body":"or you know disco infusion stable"},{"startTime":6323.698,"endTime":6327.479,"body":"diffusion if you type in a couple of"},{"startTime":6325.618,"endTime":6331.618,"body":"prompts you get a lot of random stuff"},{"startTime":6327.479,"endTime":6336.359,"body":"and sometimes very unexpected stuff"},{"startTime":6331.618,"endTime":6338.579,"body":"how measurable are those biases"},{"startTime":6336.359,"endTime":6340.738,"body":"um that would probably take somebody a"},{"startTime":6338.579,"endTime":6345.059,"body":"lot more knowledgeable than myself about"},{"startTime":6340.738,"endTime":6345.779,"body":"how these uh models are made"},{"startTime":6345.06,"endTime":6348.179,"body":"um"},{"startTime":6345.779,"endTime":6350.779,"body":"it could be that a company like"},{"startTime":6348.179,"endTime":6350.779,"body":"Shutterstock"},{"startTime":6350.819,"endTime":6358.259,"body":"has to have a type of but like how how"},{"startTime":6355.5,"endTime":6361.399,"body":"they can mechanically actually measure"},{"startTime":6358.26,"endTime":6365.159,"body":"who gets what like"},{"startTime":6361.399,"endTime":6368.219,"body":"if you just put like 20 artists names in"},{"startTime":6365.158,"endTime":6370.319,"body":"inside your prompt and and looking at"},{"startTime":6368.219,"endTime":6372.359,"body":"that resulting image and like what"},{"startTime":6370.319,"endTime":6373.92,"body":"percentage of that image is for this"},{"startTime":6372.359,"endTime":6375.96,"body":"artist and that artist and that others"},{"startTime":6373.92,"endTime":6378.359,"body":"that that becomes very complex I think"},{"startTime":6375.96,"endTime":6379.819,"body":"uh I I think it'll end up it'll end up"},{"startTime":6378.359,"endTime":6382.618,"body":"just being a"},{"startTime":6379.819,"endTime":6384.779,"body":"it'll end up just being a flat fee for"},{"startTime":6382.618,"endTime":6386.639,"body":"everyone it'll be like a flat fee where"},{"startTime":6384.779,"endTime":6388.618,"body":"it's like okay everybody gets this flat"},{"startTime":6386.639,"endTime":6390.96,"body":"fee you know and and it won't be as"},{"startTime":6388.618,"endTime":6393.299,"body":"profitable as you know like you're used"},{"startTime":6390.96,"endTime":6394.739,"body":"to it maybe yeah I mean I would have"},{"startTime":6393.3,"endTime":6398.76,"body":"used to have gone to the record store"},{"startTime":6394.738,"endTime":6401.819,"body":"and happily paid 13.99 for 11 songs on"},{"startTime":6398.76,"endTime":6404.039,"body":"an album now I get every song ever for"},{"startTime":6401.819,"endTime":6406.259,"body":"11 quid a month you know so it's like"},{"startTime":6404.039,"endTime":6407.46,"body":"we're gonna end up unfortunately in the"},{"startTime":6406.26,"endTime":6410.159,"body":"same position where I can think like"},{"startTime":6407.46,"endTime":6411.539,"body":"like art station will have their own AI"},{"startTime":6410.158,"endTime":6414.479,"body":"generally we all know what he was saying"},{"startTime":6411.539,"endTime":6415.88,"body":"yeah sorry sorry yeah that's one green"},{"startTime":6414.479,"endTime":6418.919,"body":"up yeah"},{"startTime":6415.88,"endTime":6421.26,"body":"no no go for it Tom"},{"startTime":6418.92,"endTime":6423.539,"body":"because the audio is doing that funny"},{"startTime":6421.26,"endTime":6425.28,"body":"thing again yeah I don't know I'll fix"},{"startTime":6423.539,"endTime":6426.329,"body":"it"},{"startTime":6425.279,"endTime":6428.158,"body":"[Music]"},{"startTime":6426.329,"endTime":6431.1,"body":"[Laughter]"},{"startTime":6428.158,"endTime":6432.719,"body":"yeah I was wondering just like"},{"startTime":6431.1,"endTime":6435.42,"body":"how"},{"startTime":6432.719,"endTime":6436.38,"body":"we have end credits at the end of a"},{"startTime":6435.42,"endTime":6440.699,"body":"movie"},{"startTime":6436.38,"endTime":6444.06,"body":"would it be ideal for"},{"startTime":6440.698,"endTime":6446.279,"body":"an image or the data set to execute"},{"startTime":6444.06,"endTime":6447.659,"body":"definitely yeah it's like it's"},{"startTime":6446.279,"endTime":6450.3,"body":"interesting that you mentioned about the"},{"startTime":6447.658,"endTime":6452.219,"body":"the Shutterstock and stock images well"},{"startTime":6450.3,"endTime":6455.639,"body":"they get credited"},{"startTime":6452.219,"endTime":6458.219,"body":"um you know if if a publication uses uh"},{"startTime":6455.639,"endTime":6462.118,"body":"imagery then then you'll often see the"},{"startTime":6458.219,"endTime":6464.279,"body":"stock photo provider credited underneath"},{"startTime":6462.118,"endTime":6465.899,"body":"the the photo in a journal and a"},{"startTime":6464.279,"endTime":6467.34,"body":"newspaper or something like that and I"},{"startTime":6465.899,"endTime":6469.679,"body":"don't think it's like I think it's"},{"startTime":6467.34,"endTime":6472.98,"body":"totally doable for them if they can"},{"startTime":6469.679,"endTime":6474.899,"body":"scrape billions of images then I think"},{"startTime":6472.979,"endTime":6476.819,"body":"they and they know what URLs they're"},{"startTime":6474.899,"endTime":6478.559,"body":"coming from then I think they can"},{"startTime":6476.819,"endTime":6480.479,"body":"probably figure out somewhere of credit"},{"startTime":6478.56,"endTime":6483.119,"body":"and I think that I think credit even"},{"startTime":6480.479,"endTime":6485.579,"body":"without money I think credit goes a long"},{"startTime":6483.118,"endTime":6488.698,"body":"way I think that there's something that"},{"startTime":6485.579,"endTime":6490.559,"body":"stings about about maybe seeing a bit of"},{"startTime":6488.698,"endTime":6492.719,"body":"your art or something and it's just not"},{"startTime":6490.56,"endTime":6493.98,"body":"been credited and it's and I think that"},{"startTime":6492.719,"endTime":6496.26,"body":"the problem is I don't think the public"},{"startTime":6493.979,"endTime":6498.439,"body":"really cares that much"},{"startTime":6496.26,"endTime":6501.06,"body":"um but I think artists kind of do care"},{"startTime":6498.439,"endTime":6502.799,"body":"uh and and I don't think that it would"},{"startTime":6501.06,"endTime":6505.86,"body":"be too difficult for them to do that I"},{"startTime":6502.8,"endTime":6507.659,"body":"just think that you know the"},{"startTime":6505.859,"endTime":6509.039,"body":"people are unwilling to credit sometimes"},{"startTime":6507.658,"endTime":6510.118,"body":"because they they don't want to sort of"},{"startTime":6509.039,"endTime":6512.88,"body":"dilute"},{"startTime":6510.118,"endTime":6515.179,"body":"their Vision it's my vision I came up"},{"startTime":6512.88,"endTime":6517.26,"body":"with a prompt and I don't really want"},{"startTime":6515.179,"endTime":6519.719,"body":"necessarily all the credit there I mean"},{"startTime":6517.26,"endTime":6522.119,"body":"and taken to the the most cartoonish"},{"startTime":6519.719,"endTime":6523.859,"body":"kind of level is is um sorry I'm going"},{"startTime":6522.118,"endTime":6526.559,"body":"to mention it is going to come up at one"},{"startTime":6523.859,"endTime":6530.039,"body":"point he's going to come up Elon Musk"},{"startTime":6526.56,"endTime":6532.5,"body":"um is that he he infamously said that he"},{"startTime":6530.039,"endTime":6534.06,"body":"would never credit any kind of art that"},{"startTime":6532.5,"endTime":6537.42,"body":"he found on Twitter and that artists"},{"startTime":6534.06,"endTime":6539.94,"body":"shouldn't be credited and and obviously"},{"startTime":6537.42,"endTime":6542.039,"body":"that that rankles artists an incredible"},{"startTime":6539.939,"endTime":6543.719,"body":"amount but I think a lot of people say"},{"startTime":6542.039,"endTime":6546.06,"body":"they either agree or they just don't"},{"startTime":6543.719,"endTime":6549.3,"body":"really care but I think it wouldn't hurt"},{"startTime":6546.06,"endTime":6551.52,"body":"to put the credit on and I think that um"},{"startTime":6549.3,"endTime":6554.219,"body":"I found it puzzling that people don't"},{"startTime":6551.52,"endTime":6557.1,"body":"want to credit people I I suspect I've"},{"startTime":6554.219,"endTime":6558.899,"body":"got my armchair psychiatrists"},{"startTime":6557.1,"endTime":6563.46,"body":"the suspicion of why that might be but"},{"startTime":6558.899,"endTime":6563.46,"body":"I'm not trained enough I mean would"},{"startTime":6563.819,"endTime":6567.84,"body":"a great"},{"startTime":6566.1,"endTime":6570.659,"body":"Kofi when you when we've worked on like"},{"startTime":6567.84,"endTime":6572.88,"body":"a movie and maybe we've done like a"},{"startTime":6570.658,"endTime":6577.259,"body":"week's work of like cover"},{"startTime":6572.88,"endTime":6579.118,"body":"on I don't know a big movie and you"},{"startTime":6577.26,"endTime":6581.4,"body":"don't get credited"},{"startTime":6579.118,"endTime":6583.139,"body":"it's that type of like what how much do"},{"startTime":6581.399,"endTime":6584.939,"body":"you need to work on it to get credited"},{"startTime":6583.139,"endTime":6587.1,"body":"because if you if I've worked on a shot"},{"startTime":6584.939,"endTime":6589.439,"body":"and it took me a week unlike you know"},{"startTime":6587.1,"endTime":6591.6,"body":"like a postfish shot or and it's pretty"},{"startTime":6589.439,"endTime":6593.939,"body":"much that that shot"},{"startTime":6591.6,"endTime":6595.44,"body":"when they've shot it yeah but you didn't"},{"startTime":6593.939,"endTime":6597.658,"body":"work on it for four months so you don't"},{"startTime":6595.439,"endTime":6599.879,"body":"get credited I guess that's like similar"},{"startTime":6597.658,"endTime":6601.979,"body":"you know how much percentage justifies"},{"startTime":6599.88,"endTime":6604.618,"body":"how much credit that person gets because"},{"startTime":6601.979,"endTime":6607.979,"body":"even like one week's worth of work"},{"startTime":6604.618,"endTime":6609.899,"body":"should be recognized I know the public"},{"startTime":6607.979,"endTime":6611.759,"body":"won't care but you as an artist when"},{"startTime":6609.899,"endTime":6614.579,"body":"you're watching it going that week was"},{"startTime":6611.76,"endTime":6616.5,"body":"like hard graft surely it would be cool"},{"startTime":6614.579,"endTime":6618.6,"body":"to just get that recognition and just"},{"startTime":6616.5,"endTime":6622.139,"body":"have a little name and at the very least"},{"startTime":6618.6,"endTime":6624.6,"body":"some you know you can cram so much text"},{"startTime":6622.139,"endTime":6627.84,"body":"into metadata you know at the very least"},{"startTime":6624.6,"endTime":6629.039,"body":"you know it should be required to be in"},{"startTime":6627.84,"endTime":6631.199,"body":"metadata"},{"startTime":6629.039,"endTime":6632.698,"body":"um you know I know that like social"},{"startTime":6631.198,"endTime":6635.698,"body":"media they just"},{"startTime":6632.698,"endTime":6636.96,"body":"they scrape metadata out so that's not"},{"startTime":6635.698,"endTime":6638.698,"body":"going to work if you're posting on"},{"startTime":6636.96,"endTime":6640.079,"body":"Instagram or Facebook or Twitter or"},{"startTime":6638.698,"endTime":6641.698,"body":"whatever you know"},{"startTime":6640.079,"endTime":6644.639,"body":"um I have my own opinions about all"},{"startTime":6641.698,"endTime":6646.079,"body":"these companies but the the reality is"},{"startTime":6644.639,"endTime":6649.139,"body":"like"},{"startTime":6646.079,"endTime":6651.359,"body":"if if you can't cram an entire massive"},{"startTime":6649.139,"endTime":6653.579,"body":"prompt uh at the bottom of an image"},{"startTime":6651.359,"endTime":6655.559,"body":"which sometimes can be a little bit"},{"startTime":6653.579,"endTime":6658.139,"body":"unrealistic I guess because they can get"},{"startTime":6655.56,"endTime":6659.76,"body":"really long if you get very convoluted"},{"startTime":6658.139,"endTime":6662.819,"body":"about it"},{"startTime":6659.76,"endTime":6665.639,"body":"um potentially you know at least isolate"},{"startTime":6662.819,"endTime":6669.0,"body":"artist names you know so you don't need"},{"startTime":6665.639,"endTime":6672.659,"body":"to credit a house in a prairie with a"},{"startTime":6669.0,"endTime":6674.158,"body":"cow you know but but at least mention if"},{"startTime":6672.658,"endTime":6676.618,"body":"there's an artist name that's in your"},{"startTime":6674.158,"endTime":6677.219,"body":"database as a recognized artist"},{"startTime":6676.618,"endTime":6679.019,"body":"um"},{"startTime":6677.219,"endTime":6681.239,"body":"obviously a lot of people have the same"},{"startTime":6679.02,"endTime":6682.619,"body":"names so that could be problematic as"},{"startTime":6681.238,"endTime":6685.319,"body":"well but"},{"startTime":6682.618,"endTime":6686.639,"body":"um I agree in that like Anthony you make"},{"startTime":6685.319,"endTime":6688.5,"body":"a very good point that like you know"},{"startTime":6686.639,"endTime":6690.779,"body":"Shutterstock will still have a little"},{"startTime":6688.5,"endTime":6693.779,"body":"Shutterstock logo at the bottom of a"},{"startTime":6690.779,"endTime":6695.639,"body":"image on of BuzzFeed you know on the"},{"startTime":6693.779,"endTime":6698.88,"body":"BuzzFeed front page you'll still have"},{"startTime":6695.639,"endTime":6699.539,"body":"that little from from Shutterstock"},{"startTime":6698.88,"endTime":6701.52,"body":"um"},{"startTime":6699.539,"endTime":6704.34,"body":"or courtesy of"},{"startTime":6701.52,"endTime":6707.52,"body":"I think if BuzzFeed starts generating"},{"startTime":6704.34,"endTime":6709.86,"body":"most of their images from AI I think"},{"startTime":6707.52,"endTime":6713.159,"body":"it's fair game to expect them to at"},{"startTime":6709.859,"endTime":6715.079,"body":"least uh mention the artists that they"},{"startTime":6713.158,"endTime":6718.019,"body":"used in that prompt if they use any"},{"startTime":6715.079,"endTime":6721.139,"body":"artists if they just say I want to you"},{"startTime":6718.02,"endTime":6723.06,"body":"know a mouse on a bicycle then fine fair"},{"startTime":6721.139,"endTime":6724.92,"body":"game whatever but"},{"startTime":6723.06,"endTime":6727.199,"body":"but if they go I want to Mouse on a"},{"startTime":6724.92,"endTime":6730.92,"body":"bicycle in the style of"},{"startTime":6727.198,"endTime":6733.799,"body":"a current artist struggling artist than"},{"startTime":6730.92,"endTime":6736.98,"body":"they should mention that may but do"},{"startTime":6733.8,"endTime":6739.679,"body":"certain artists want to be credited if"},{"startTime":6736.979,"endTime":6742.618,"body":"if it's like a like some other artist"},{"startTime":6739.679,"endTime":6744.96,"body":"doing their work because I yeah yeah"},{"startTime":6742.618,"endTime":6747.719,"body":"sorry actually you make a very good"},{"startTime":6744.96,"endTime":6751.98,"body":"point so I have a very good friend"},{"startTime":6747.719,"endTime":6755.039,"body":"uh whose name I went mentioned but he he"},{"startTime":6751.979,"endTime":6757.079,"body":"designed a very famous Throne let's just"},{"startTime":6755.039,"endTime":6761.1,"body":"leave it at that he designed a very"},{"startTime":6757.079,"endTime":6762.96,"body":"famous throne in a series that a lot of"},{"startTime":6761.1,"endTime":6765.96,"body":"people have watched"},{"startTime":6762.96,"endTime":6768.239,"body":"um and when the former Journey kind of"},{"startTime":6765.96,"endTime":6769.92,"body":"became public he was getting a lot of"},{"startTime":6768.238,"endTime":6773.339,"body":"Twitter mentions"},{"startTime":6769.92,"endTime":6776.1,"body":"um and it was art that"},{"startTime":6773.34,"endTime":6779.639,"body":"looked inspired by these art but it"},{"startTime":6776.1,"endTime":6783.179,"body":"always said bye his name"},{"startTime":6779.639,"endTime":6784.56,"body":"and because it was getting added he"},{"startTime":6783.179,"endTime":6786.6,"body":"would he would get mentioned and then"},{"startTime":6784.56,"endTime":6788.4,"body":"he'd just be like I didn't do that if"},{"startTime":6786.6,"endTime":6790.8,"body":"and he didn't like it he absolutely"},{"startTime":6788.399,"endTime":6792.599,"body":"hated everything that was being"},{"startTime":6790.8,"endTime":6795.36,"body":"generated he thought it looked terrible"},{"startTime":6792.6,"endTime":6797.219,"body":"he was like I would never paint that I"},{"startTime":6795.359,"endTime":6800.399,"body":"didn't make that but everyone on Twitter"},{"startTime":6797.219,"endTime":6803.34,"body":"thinks that I've done that uh and he was"},{"startTime":6800.399,"endTime":6806.118,"body":"he's still very angry about this stuff"},{"startTime":6803.34,"endTime":6810.0,"body":"um and so yeah"},{"startTime":6806.118,"endTime":6813.118,"body":"intention to create this image so yeah"},{"startTime":6810.0,"endTime":6814.439,"body":"yeah in some way it's not happy yeah"},{"startTime":6813.118,"endTime":6818.539,"body":"yeah"},{"startTime":6814.439,"endTime":6818.539,"body":"yeah that's a good point yeah"},{"startTime":6821.639,"endTime":6826.56,"body":"all right so I guess yeah we can we can"},{"startTime":6824.279,"endTime":6829.079,"body":"sum it up and"},{"startTime":6826.56,"endTime":6831.119,"body":"yeah I guess my last question is can we"},{"startTime":6829.079,"endTime":6831.899,"body":"live with it I don't think we've got a"},{"startTime":6831.118,"endTime":6832.939,"body":"choice"},{"startTime":6831.899,"endTime":6836.899,"body":"yeah yeah"},{"startTime":6832.939,"endTime":6836.899,"body":"inevitable I'd say yeah"},{"startTime":6837.84,"endTime":6841.319,"body":"all right isn't the project it's a bit"},{"startTime":6839.579,"endTime":6843.3,"body":"too too fast for us I mean as a humans"},{"startTime":6841.319,"endTime":6845.639,"body":"we've got certain capacity of absorbing"},{"startTime":6843.3,"endTime":6847.619,"body":"absorbing stuff"},{"startTime":6845.639,"endTime":6849.48,"body":"I mean now it's okay but in five years"},{"startTime":6847.618,"endTime":6851.099,"body":"probably AI is going to be maybe 10"},{"startTime":6849.479,"endTime":6855.118,"body":"times as"},{"startTime":6851.1,"endTime":6857.76,"body":"more powerful as today so and will it"},{"startTime":6855.118,"endTime":6859.139,"body":"deflect us as humans to think that oh"},{"startTime":6857.76,"endTime":6862.1,"body":"what's the point in learning that"},{"startTime":6859.139,"endTime":6864.42,"body":"because yeah next week exactly"},{"startTime":6862.1,"endTime":6866.639,"body":"I think we all just have to hope that"},{"startTime":6864.42,"endTime":6869.039,"body":"the the AI keeps a few of us in a zoo"},{"startTime":6866.639,"endTime":6872.52,"body":"for prosperity and you know looks after"},{"startTime":6869.039,"endTime":6874.738,"body":"those that are left yeah maybe they can"},{"startTime":6872.52,"endTime":6876.719,"body":"use it as batteries to power yeah"},{"startTime":6874.738,"endTime":6880.379,"body":"perfect yeah I feel like that's quite a"},{"startTime":6876.719,"endTime":6881.48,"body":"good film possibly that could yeah"},{"startTime":6880.38,"endTime":6885.118,"body":"people"},{"startTime":6881.479,"endTime":6887.279,"body":"yeah let's let's talk let's type it up"},{"startTime":6885.118,"endTime":6889.439,"body":"Tom and let's let's pitch that I've I've"},{"startTime":6887.279,"endTime":6892.639,"body":"just told the AI scriptwriter to"},{"startTime":6889.439,"endTime":6892.638,"body":"generate that one just"},{"startTime":6893.238,"endTime":6898.579,"body":"there we go okay get a buyer"},{"startTime":6900.238,"endTime":6904.618,"body":"all right great"},{"startTime":6903.0,"endTime":6906.0,"body":"well yeah it's been it's been a great"},{"startTime":6904.618,"endTime":6909.0,"body":"discussion and"},{"startTime":6906.0,"endTime":6910.8,"body":"yeah so thank you guys for for the"},{"startTime":6909.0,"endTime":6912.84,"body":"timing for for sharing your your"},{"startTime":6910.8,"endTime":6914.46,"body":"thoughts my pleasure thank you Kofi for"},{"startTime":6912.84,"endTime":6916.619,"body":"pulling it together yeah thank you it"},{"startTime":6914.46,"endTime":6919.399,"body":"was awesome awesome to chat with you all"},{"startTime":6916.618,"endTime":6919.399,"body":"yeah"},{"startTime":6919.5,"endTime":6925.71,"body":"bye guys good night bye everyone bye"},{"startTime":6923.639,"endTime":6932.479,"body":"guys"},{"startTime":6925.71,"endTime":6932.479,"body":"[Music]"}]}